Global Beard Grooming Products Market Forecast 2023-2032

The global beard grooming products market is forecasted to grow with a CAGR of 7.50% during the forecast period, 2023 to 2032. Some of the top factors boosting the market's growth include the rising emphasis on personal grooming among men, the growing societal expectations of physical attractiveness, an increase in product innovations, as well as the rising number of middle-class consumers purchasing personal care products.

MARKET INSIGHTS

Beard grooming entails tending to and improving the look and health of facial hair, addressing the specific requirements of those with beards. The practice involves various tasks, including trimming, hydrating, cleansing, and styling, aimed at achieving a well-maintained and appealing facial hair appearance.

As grooming trends gain increasing attention, men are embracing aesthetic improvements that not only enhance their confidence and self-esteem but also align with their individual styles. This shift has generated a notable increase in the desire for beard and shaving products, encompassing moisturizers, shampoos, and a diverse range of offerings such as scrubs, face masks, cleansers, serums, and even bronzers; all catered to the male market.

Concurrently, men are displaying heightened caution regarding counterfeit products that may pose risks to their skin and overall well-being. Hence, the rising emphasis on personal grooming among men is set to play an essential role in propelling the global beard grooming products market growth during the forecast period.

REGIONAL INSIGHTS

The global beard grooming products market growth analysis covers the evaluation of the Asia-Pacific, Europe, North America, and Rest of World. Asia-Pacific is set to grow with the highest CAGR during the forecast period. The region's market growth is accredited to key drivers, such as the increasing number of unisex and male-specific grooming salons in urban cities, in addition to the surge in online shopping and e-commerce platforms.

COMPETITIVE INSIGHTS

A larger number of competitors in the global beard grooming products market can result in heightened competition, thus significantly influencing the industrial rivalry. Moreover, some of the key players operating in the global market include Unilever, Philips, Honest Amish, The Man Company, etc.

Our report offerings include:

Explore key findings of the overall market
Strategic breakdown of market dynamics (Drivers, Restraints, Opportunities, Challenges)
Market forecasts for a minimum of 9 years, along with 3 years of historical data for all segments, sub-segments, and regions
Market Segmentation caters to a thorough assessment of key segments with their market estimations
Geographical Analysis: Assessments of the mentioned regions and country-level segments with their market share
Key analytics: Porter's Five Forces Analysis, Vendor Landscape, Opportunity Matrix, Key Buying Criteria, etc.
The competitive landscape is the theoretical explanation of the key companies based on factors, market share, etc.
Company profiling: A detailed company overview, product/services offered, SCOT analysis, and recent strategic developments

Product Code: 71162

1. RESEARCH SCOPE & METHODOLOGY

1.1. STUDY OBJECTIVES
1.2. METHODOLOGY
1.3. ASSUMPTIONS & LIMITATIONS

2. EXECUTIVE SUMMARY

2.1. MARKET SIZE & ESTIMATES
2.2. MARKET OVERVIEW
2.3. SCOPE OF STUDY
2.4. CRISIS SCENARIO ANALYSIS
2.5. MAJOR MARKET FINDINGS
- 2.5.1. PREMIUMIZATION IS DRIVING MARKET DEVELOPMENT
- 2.5.2. IMPORTANT ROLE OF SOCIAL MEDIA INFLUENCERS IN MARKETING CAMPAIGNS
- 2.5.3. GROWING NUMBER OF COMPANIES ARE ESTABLISHING PARTNERSHIPS WITH SALOONS AND BARBERSHOPS

3. MARKET DYNAMICS

3.1. KEY DRIVERS
- 3.1.1. RISING EMPHASIS ON PERSONAL GROOMING AMONG MEN
- 3.1.2. GROWING SOCIETAL EXPECTATIONS OF PHYSICAL ATTRACTIVENESS
- 3.1.3. INCREASE IN PRODUCT INNOVATIONS
- 3.1.4. RISING NUMBER OF MIDDLE-CLASS CONSUMERS PURCHASING PERSONAL CARE PRODUCTS
3.2. KEY RESTRAINTS
- 3.2.1. CONCERNS REGARDING COUNTERFEIT PRODUCTS
- 3.2.2. AVAILABILITY OF CHEAPER SUBSTITUTES

4. KEY ANALYTICS

4.1. KEY TECHNOLOGY TRENDS
4.2. PORTER'S FIVE FORCES ANALYSIS
- 4.2.1. BUYERS POWER
- 4.2.2. SUPPLIERS POWER
- 4.2.3. SUBSTITUTION
- 4.2.4. NEW ENTRANTS
- 4.2.5. INDUSTRY RIVALRY
4.3. GROWTH PROSPECT MAPPING
4.4. MARKET MATURITY ANALYSIS
4.5. MARKET CONCENTRATION ANALYSIS
4.6. KEY BUYING CRITERIA
- 4.6.1. BRAND REPUTATION AND TRUST
- 4.6.2. INGREDIENTS AND FORMULATIONS
- 4.6.3. SKIN SENSITIVITY
- 4.6.4. COST

5. MARKET BY PRODUCT TYPE

5.1. BEARD OIL AND SERUM
5.2. CREAM AND BALM
5.3. BEARD SHAMPOO AND CONDITIONERS
5.4. EQUIPMENT AND ACCESSORIES
5.5. WAXES
5.6. OTHER PRODUCT TYPES

6. MARKET BY DISTRIBUTION CHANNEL

6.1. HYPERMARKET/SUPERMARKET
6.2. SPECIALTY STORE
6.3. ONLINE STORE
6.4. OTHER DISTRIBUTION CHANNELS

7. MARKET BY AGE GROUP

7.1. 18-29 YEARS
7.2. 30-50 YEARS
7.3. 50+ YEARS

8. MARKET BY END USE

8.1. PERSONAL
8.2. COMMERCIAL

9. GEOGRAPHICAL ANALYSIS

9.1. NORTH AMERICA
- 9.1.1. MARKET SIZE & ESTIMATES
- 9.1.2. NORTH AMERICA BEARD GROOMING PRODUCTS MARKET DRIVERS
- 9.1.3. NORTH AMERICA BEARD GROOMING PRODUCTS MARKET CHALLENGES
- 9.1.4. KEY PLAYERS IN NORTH AMERICA BEARD GROOMING PRODUCTS MARKET
- 9.1.5. COUNTRY ANALYSIS
  - 9.1.5.1. UNITED STATES
  - 9.1.5.1.1. UNITED STATES BEARD GROOMING PRODUCTS MARKET SIZE & OPPORTUNITIES
  - 9.1.5.2. CANADA
  - 9.1.5.2.1. CANADA BEARD GROOMING PRODUCTS MARKET SIZE & OPPORTUNITIES
9.2. EUROPE
- 9.2.1. MARKET SIZE & ESTIMATES
- 9.2.2. EUROPE BEARD GROOMING PRODUCTS MARKET DRIVERS
- 9.2.3. EUROPE BEARD GROOMING PRODUCTS MARKET CHALLENGES
- 9.2.4. KEY PLAYERS IN EUROPE BEARD GROOMING PRODUCTS MARKET
- 9.2.5. COUNTRY ANALYSIS
  - 9.2.5.1. UNITED KINGDOM
  - 9.2.5.1.1. UNITED KINGDOM BEARD GROOMING PRODUCTS MARKET SIZE & OPPORTUNITIES
  - 9.2.5.2. GERMANY
  - 9.2.5.2.1. GERMANY BEARD GROOMING PRODUCTS MARKET SIZE & OPPORTUNITIES
  - 9.2.5.3. FRANCE
  - 9.2.5.3.1. FRANCE BEARD GROOMING PRODUCTS MARKET SIZE & OPPORTUNITIES
  - 9.2.5.4. ITALY
  - 9.2.5.4.1. ITALY BEARD GROOMING PRODUCTS MARKET SIZE & OPPORTUNITIES
  - 9.2.5.5. SPAIN
  - 9.2.5.5.1. SPAIN BEARD GROOMING PRODUCTS MARKET SIZE & OPPORTUNITIES
  - 9.2.5.6. POLAND
  - 9.2.5.6.1. POLAND BEARD GROOMING PRODUCTS MARKET SIZE & OPPORTUNITIES
  - 9.2.5.7. REST OF EUROPE
  - 9.2.5.7.1. REST OF EUROPE BEARD GROOMING PRODUCTS MARKET SIZE & OPPORTUNITIES
9.3. ASIA-PACIFIC
- 9.3.1. MARKET SIZE & ESTIMATES
- 9.3.2. ASIA-PACIFIC BEARD GROOMING PRODUCTS MARKET DRIVERS
- 9.3.3. ASIA-PACIFIC BEARD GROOMING PRODUCTS MARKET CHALLENGES
- 9.3.4. KEY PLAYERS IN ASIA-PACIFIC BEARD GROOMING PRODUCTS MARKET
- 9.3.5. COUNTRY ANALYSIS
  - 9.3.5.1. CHINA
  - 9.3.5.1.1. CHINA BEARD GROOMING PRODUCTS MARKET SIZE & OPPORTUNITIES
  - 9.3.5.2. JAPAN
  - 9.3.5.2.1. JAPAN BEARD GROOMING PRODUCTS MARKET SIZE & OPPORTUNITIES
  - 9.3.5.3. INDIA
  - 9.3.5.3.1. INDIA BEARD GROOMING PRODUCTS MARKET SIZE & OPPORTUNITIES
  - 9.3.5.4. SOUTH KOREA
  - 9.3.5.4.1. SOUTH KOREA BEARD GROOMING PRODUCTS MARKET SIZE & OPPORTUNITIES
  - 9.3.5.5. INDONESIA
  - 9.3.5.5.1. INDONESIA BEARD GROOMING PRODUCTS MARKET SIZE & OPPORTUNITIES
  - 9.3.5.6. THAILAND
  - 9.3.5.6.1. THAILAND BEARD GROOMING PRODUCTS MARKET SIZE & OPPORTUNITIES
  - 9.3.5.7. AUSTRALIA & NEW ZEALAND
  - 9.3.5.7.1. AUSTRALIA & NEW ZEALAND BEARD GROOMING PRODUCTS MARKET SIZE & OPPORTUNITIES
  - 9.3.5.8. REST OF ASIA-PACIFIC
  - 9.3.5.8.1. REST OF ASIA-PACIFIC BEARD GROOMING PRODUCTS MARKET SIZE & OPPORTUNITIES
9.4. REST OF WORLD
- 9.4.1. MARKET SIZE & ESTIMATES
- 9.4.2. REST OF WORLD BEARD GROOMING PRODUCTS MARKET DRIVERS
- 9.4.3. REST OF WORLD BEARD GROOMING PRODUCTS MARKET CHALLENGES
- 9.4.4. KEY PLAYERS IN REST OF WORLD BEARD GROOMING PRODUCTS MARKET
- 9.4.5. REGIONAL ANALYSIS
  - 9.4.5.1. LATIN AMERICA
  - 9.4.5.1.1. LATIN AMERICA BEARD GROOMING PRODUCTS MARKET SIZE & OPPORTUNITIES
  - 9.4.5.2. MIDDLE EAST & AFRICA
  - 9.4.5.2.1. MIDDLE EAST & AFRICA BEARD GROOMING PRODUCTS MARKET SIZE & OPPORTUNITIES

10. COMPETITIVE LANDSCAPE

10.1. KEY STRATEGIC DEVELOPMENTS
- 10.1.1. PRODUCT LAUNCHES & DEVELOPMENTS
- 10.1.2. PARTNERSHIPS
10.2. COMPANY PROFILES
- 10.2.1. BEARDBRAND
  - 10.2.1.1. COMPANY OVERVIEW
  - 10.2.1.2. PRODUCTS / SERVICES LIST
- 10.2.2. BEARDO
  - 10.2.2.1. COMPANY OVERVIEW
  - 10.2.2.2. PRODUCTS / SERVICES LIST
- 10.2.3. BEIERSDORF AG
  - 10.2.3.1. COMPANY OVERVIEW
  - 10.2.3.2. PRODUCTS / SERVICES LIST
  - 10.2.3.3. STRENGTHS & CHALLENGES
- 10.2.4. BILLY JEALOUSY
  - 10.2.4.1. COMPANY OVERVIEW
  - 10.2.4.2. PRODUCTS / SERVICES LIST
- 10.2.5. HONEST AMISH
  - 10.2.5.1. COMPANY OVERVIEW
  - 10.2.5.2. PRODUCTS / SERVICES LIST
- 10.2.6. L'OREAL SA
  - 10.2.6.1. COMPANY OVERVIEW
  - 10.2.6.2. PRODUCTS / SERVICES LIST
  - 10.2.6.3. STRENGTHS & CHALLENGES
- 10.2.7. MURDOCK LONDON
  - 10.2.7.1. COMPANY OVERVIEW
  - 10.2.7.2. PRODUCTS / SERVICES LIST
- 10.2.8. PHILIPS
  - 10.2.8.1. COMPANY OVERVIEW
  - 10.2.8.2. PRODUCTS / SERVICES LIST
  - 10.2.8.3. STRENGTHS & CHALLENGES
- 10.2.9. PROCTER & GAMBLE
  - 10.2.9.1. COMPANY OVERVIEW
  - 10.2.9.2. PRODUCTS / SERVICES LIST
  - 10.2.9.3. STRENGTHS & CHALLENGES
- 10.2.10. SMOKY MOUNTAIN BEARD CO LLC
  - 10.2.10.1. COMPANY OVERVIEW
  - 10.2.10.2. PRODUCTS / SERVICES LIST
- 10.2.11. TEXAS BEARD COMPANY
  - 10.2.11.1. COMPANY OVERVIEW
  - 10.2.11.2. PRODUCTS / SERVICES LIST
- 10.2.12. THE BRIGHTON BEARD COMPANY
  - 10.2.12.1. COMPANY OVERVIEW
  - 10.2.12.2. PRODUCTS / SERVICES LIST
- 10.2.13. THE MAN COMPANY
  - 10.2.13.1. COMPANY OVERVIEW
  - 10.2.13.2. PRODUCTS / SERVICES LIST
- 10.2.14. UNILEVER
  - 10.2.14.1. COMPANY OVERVIEW
  - 10.2.14.2. PRODUCTS / SERVICES LIST
  - 10.2.14.3. STRENGTHS & CHALLENGES
- 10.2.15. WAHL CLIPPER UNILEVER CORPORATION
  - 10.2.15.1. COMPANY OVERVIEW
  - 10.2.15.2. PRODUCTS / SERVICES LIST
  - 10.2.15.3. STRENGTHS & CHALLENGES