Antivirus Software Market in Latin America 2025-2029

Description

List of Tables

The antivirus software market in latin america is forecasted to grow by USD 427.5 mn during 2024-2029, accelerating at a CAGR of 14.3% during the forecast period. The report on the antivirus software market in latin america provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.

The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by increase in use of iot devices, emergence of innovative viruses and cyberattacks, and increasing it security budget.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market size data, segment with regional analysis and vendor landscape in addition to an analysis of the key companies. Reports have historic and forecast data.

Market Scope
Base Year	2025
End Year	2029
Series Year	2025-2029
Growth Momentum	Accelerate
YOY 2025	12.9%
CAGR	14.3%
Incremental Value	$427.5 mn

Technavio's antivirus software market in latin america is segmented as below:

By Application

Enterprise
Individual

By Device

Laptops
Desktop
Mobile and tablets

By Deployment

On-premises
Cloud-based

By Geographical Landscape

Latin America

This study identifies the advent of cloud-based antivirus software as one of the prime reasons driving the antivirus software market in latin america growth during the next few years. Also, increasing need to prevent virus attacks and rising menace of data breach, hacking attempts, phishing, snooping, foreign espionage will lead to sizable demand in the market.

The report on the antivirus software market in latin america covers the following areas:

Antivirus Software Market in Latin America sizing
Antivirus Software Market in Latin America forecast
Antivirus Software Market in Latin America industry analysis

The robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading antivirus software market in latin america vendors that include AO Kaspersky Lab, Avast Software sro, Cylance Inc., Dell Technologies Inc., ESET North America, F Secure Corp., Fortinet Inc., G DATA CyberDefense AG, Gen Digital Inc., Malwarebytes Inc., McAfee LLC, Microsoft Corp., Open Text Corp., Psafe, S.C. BITDEFENDER S.R.L., Sophos Ltd., Trend Micro Inc., WatchGuard Technologies Inc., Webroot, and Wontok. Also, the antivirus software market in latin america analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.

The publisher presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive primary and secondary research. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast accurate market growth.

Product Code: IRTNTR75224

1 Executive Summary

1.1 Market overview
- Executive Summary - Chart on Market Overview
- Executive Summary - Data Table on Market Overview
- Executive Summary - Chart on Country Market Characteristics
- Executive Summary - Chart on Market By Geographical Landscape
- Executive Summary - Chart on Market Segmentation by Application
- Executive Summary - Chart on Market Segmentation by Device
- Executive Summary - Chart on Market Segmentation by Deployment
- Executive Summary - Chart on Incremental Growth
- Executive Summary - Data Table on Incremental Growth
- Executive Summary - Chart on Company Market Positioning

2 Technavio Analysis

2.1 Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
- Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
2.2 Criticality of inputs and Factors of differentiation
- Overview on criticality of inputs and factors of differentiation
2.3 Factors of disruption
- Overview on factors of disruption
2.4 Impact of drivers and challenges
- Impact of drivers and challenges in 2024 and 2029

3 Market Landscape

3.1 Market ecosystem
- Parent Market
- Data Table on - Parent Market
3.2 Market characteristics
- Market characteristics analysis
3.3 Value chain analysis
- Value chain analysis

4 Market Sizing

4.1 Market definition
- Offerings of companies included in the market definition
4.2 Market segment analysis
- Market segments
4.3 Market size 2024
4.4 Market outlook: Forecast for 2024-2029
- Chart on Latin America - Market size and forecast 2024-2029 ($ million)
- Data Table on Regional - Market size and forecast 2024-2029 ($ million)
- Chart on Latin America: Year-over-year growth 2024-2029 (%)
- Data Table on Regional - Market size and forecast 2024-2029 ($ million)

5 Historic Market Size

5.1 Antivirus Software Market in Latin America 2019 - 2023
- Historic Market Size - Data Table on Antivirus Software Market in Latin America 2019 - 2023 ($ million)
5.2 Application segment analysis 2019 - 2023
- Historic Market Size - Application Segment 2019 - 2023 ($ million)
5.3 Device segment analysis 2019 - 2023
- Historic Market Size - Device Segment 2019 - 2023 ($ million)
5.4 Deployment segment analysis 2019 - 2023
- Historic Market Size - Deployment Segment 2019 - 2023 ($ million)
5.5 Geography segment analysis 2019 - 2023
- Historic Market Size - Geography Segment 2019 - 2023 ($ million)

6 Qualitative Analysis

6.1 The AI impact on Antivirus Software Market in Latin America

7 Five Forces Analysis

7.1 Five forces summary
- Five forces analysis - Comparison between 2024 and 2029
7.2 Bargaining power of buyers
- Bargaining power of buyers - Impact of key factors 2024 and 2029
7.3 Bargaining power of suppliers
- Bargaining power of suppliers - Impact of key factors in 2024 and 2029
7.4 Threat of new entrants
- Threat of new entrants - Impact of key factors in 2024 and 2029
7.5 Threat of substitutes
- Threat of substitutes - Impact of key factors in 2024 and 2029
7.6 Threat of rivalry
- Threat of rivalry - Impact of key factors in 2024 and 2029
7.7 Market condition
- Chart on Market condition - Five forces 2024 and 2029

8 Market Segmentation by Application

8.1 Market segments
- Chart on Application - Market share 2024-2029 (%)
- Data Table on Application - Market share 2024-2029 (%)
8.2 Comparison by Application
- Chart on Comparison by Application
- Data Table on Comparison by Application
8.3 Enterprise - Market size and forecast 2024-2029
- Chart on Enterprise - Market size and forecast 2024-2029 ($ million)
- Data Table on Enterprise - Market size and forecast 2024-2029 ($ million)
- Chart on Enterprise - Year-over-year growth 2024-2029 (%)
- Data Table on Enterprise - Year-over-year growth 2024-2029 (%)
8.4 Individual - Market size and forecast 2024-2029
- Chart on Individual - Market size and forecast 2024-2029 ($ million)
- Data Table on Individual - Market size and forecast 2024-2029 ($ million)
- Chart on Individual - Year-over-year growth 2024-2029 (%)
- Data Table on Individual - Year-over-year growth 2024-2029 (%)
8.5 Market opportunity by Application
- Market opportunity by Application ($ million)
- Data Table on Market opportunity by Application ($ million)

9 Market Segmentation by Device

9.1 Market segments
- Chart on Device - Market share 2024-2029 (%)
- Data Table on Device - Market share 2024-2029 (%)
9.2 Comparison by Device
- Chart on Comparison by Device
- Data Table on Comparison by Device
9.3 Laptops - Market size and forecast 2024-2029
- Chart on Laptops - Market size and forecast 2024-2029 ($ million)
- Data Table on Laptops - Market size and forecast 2024-2029 ($ million)
- Chart on Laptops - Year-over-year growth 2024-2029 (%)
- Data Table on Laptops - Year-over-year growth 2024-2029 (%)
9.4 Desktop - Market size and forecast 2024-2029
- Chart on Desktop - Market size and forecast 2024-2029 ($ million)
- Data Table on Desktop - Market size and forecast 2024-2029 ($ million)
- Chart on Desktop - Year-over-year growth 2024-2029 (%)
- Data Table on Desktop - Year-over-year growth 2024-2029 (%)
9.5 Mobile and tablets - Market size and forecast 2024-2029
- Chart on Mobile and tablets - Market size and forecast 2024-2029 ($ million)
- Data Table on Mobile and tablets - Market size and forecast 2024-2029 ($ million)
- Chart on Mobile and tablets - Year-over-year growth 2024-2029 (%)
- Data Table on Mobile and tablets - Year-over-year growth 2024-2029 (%)
9.6 Market opportunity by Device
- Market opportunity by Device ($ million)
- Data Table on Market opportunity by Device ($ million)

10 Market Segmentation by Deployment

10.1 Market segments
- Chart on Deployment - Market share 2024-2029 (%)
- Data Table on Deployment - Market share 2024-2029 (%)
10.2 Comparison by Deployment
- Chart on Comparison by Deployment
- Data Table on Comparison by Deployment
10.3 On-premises - Market size and forecast 2024-2029
- Chart on On-premises - Market size and forecast 2024-2029 ($ million)
- Data Table on On-premises - Market size and forecast 2024-2029 ($ million)
- Chart on On-premises - Year-over-year growth 2024-2029 (%)
- Data Table on On-premises - Year-over-year growth 2024-2029 (%)
10.4 Cloud-based - Market size and forecast 2024-2029
- Chart on Cloud-based - Market size and forecast 2024-2029 ($ million)
- Data Table on Cloud-based - Market size and forecast 2024-2029 ($ million)
- Chart on Cloud-based - Year-over-year growth 2024-2029 (%)
- Data Table on Cloud-based - Year-over-year growth 2024-2029 (%)
10.5 Market opportunity by Deployment
- Market opportunity by Deployment ($ million)
- Data Table on Market opportunity by Deployment ($ million)

11 Customer Landscape

11.1 Customer landscape overview
- Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria

12 Geographic Landscape

12.1 Geographic segmentation
- Chart on Market share By Geographical Landscape - 2024-2029 (%)
- Data Table on Market share By Geographical Landscape - 2024-2029 (%)
12.2 Geographic comparison
- Chart on Geographic comparison
- Data Table on Geographic comparison
12.3 Brazil - Market size and forecast 2024-2029
- Chart on Brazil - Market size and forecast 2024-2029 ($ million)
- Data Table on Brazil - Market size and forecast 2024-2029 ($ million)
- Chart on Brazil - Year-over-year growth 2024-2029 (%)
- Data Table on Brazil - Year-over-year growth 2024-2029 (%)
12.4 Mexico - Market size and forecast 2024-2029
- Chart on Mexico - Market size and forecast 2024-2029 ($ million)
- Data Table on Mexico - Market size and forecast 2024-2029 ($ million)
- Chart on Mexico - Year-over-year growth 2024-2029 (%)
- Data Table on Mexico - Year-over-year growth 2024-2029 (%)
12.5 Argentina - Market size and forecast 2024-2029
- Chart on Argentina - Market size and forecast 2024-2029 ($ million)
- Data Table on Argentina - Market size and forecast 2024-2029 ($ million)
- Chart on Argentina - Year-over-year growth 2024-2029 (%)
- Data Table on Argentina - Year-over-year growth 2024-2029 (%)
12.6 Colombia - Market size and forecast 2024-2029
- Chart on Colombia - Market size and forecast 2024-2029 ($ million)
- Data Table on Colombia - Market size and forecast 2024-2029 ($ million)
- Chart on Colombia - Year-over-year growth 2024-2029 (%)
- Data Table on Colombia - Year-over-year growth 2024-2029 (%)
12.7 Rest of Latin America - Market size and forecast 2024-2029
- Chart on Rest of Latin America - Market size and forecast 2024-2029 ($ million)
- Data Table on Rest of Latin America - Market size and forecast 2024-2029 ($ million)
- Chart on Rest of Latin America - Year-over-year growth 2024-2029 (%)
- Data Table on Rest of Latin America - Year-over-year growth 2024-2029 (%)
12.8 Market opportunity By Geographical Landscape
- Market opportunity By Geographical Landscape ($ million)
- Data Table on Market opportunity By Geographical Landscape ($ million)

13 Drivers, Challenges, and Opportunity/Restraints

13.1 Market drivers
13.2 Market challenges
13.3 Impact of drivers and challenges
- Impact of drivers and challenges in 2024 and 2029
13.4 Market opportunities/restraints

14 Competitive Landscape

14.1 Overview
14.2 Competitive Landscape
- Overview on criticality of inputs and factors of differentiation
14.3 Landscape disruption
- Overview on factors of disruption
14.4 Industry risks
- Impact of key risks on business

15 Competitive Analysis

15.1 Companies profiled
- Companies covered
15.2 Company ranking index
- Company ranking index
15.3 Market positioning of companies
- Matrix on companies position and classification
15.4 AO Kaspersky Lab
- AO Kaspersky Lab - Overview
- AO Kaspersky Lab - Product / Service
- AO Kaspersky Lab - Key offerings
- SWOT
15.5 Avast Software sro
- Avast Software sro - Overview
- Avast Software sro - Business segments
- Avast Software sro - Key offerings
- Avast Software sro - Segment focus
- SWOT
15.6 ESET North America
- ESET North America - Overview
- ESET North America - Product / Service
- ESET North America - Key offerings
- SWOT
15.7 F Secure Corp.
- F Secure Corp. - Overview
- F Secure Corp. - Product / Service
- F Secure Corp. - Key offerings
- SWOT
15.8 Fortinet Inc.
- Fortinet Inc. - Overview
- Fortinet Inc. - Product / Service
- Fortinet Inc. - Key news
- Fortinet Inc. - Key offerings
- SWOT
15.9 G DATA CyberDefense AG
- G DATA CyberDefense AG - Overview
- G DATA CyberDefense AG - Product / Service
- G DATA CyberDefense AG - Key offerings
- SWOT
15.10 Gen Digital Inc.
- Gen Digital Inc. - Overview
- Gen Digital Inc. - Product / Service
- Gen Digital Inc. - Key offerings
- SWOT
15.11 McAfee LLC
- McAfee LLC - Overview
- McAfee LLC - Product / Service
- McAfee LLC - Key offerings
- SWOT
15.12 Microsoft Corp.
- Microsoft Corp. - Overview
- Microsoft Corp. - Business segments
- Microsoft Corp. - Key news
- Microsoft Corp. - Key offerings
- Microsoft Corp. - Segment focus
- SWOT
15.13 Psafe
- Psafe - Overview
- Psafe - Product / Service
- Psafe - Key offerings
- SWOT
15.14 S.C. BITDEFENDER S.R.L.
- S.C. BITDEFENDER S.R.L. - Overview
- S.C. BITDEFENDER S.R.L. - Product / Service
- S.C. BITDEFENDER S.R.L. - Key offerings
- SWOT
15.15 Sophos Ltd.
- Sophos Ltd. - Overview
- Sophos Ltd. - Product / Service
- Sophos Ltd. - Key news
- Sophos Ltd. - Key offerings
- SWOT
15.16 Trend Micro Inc.
- Trend Micro Inc. - Overview
- Trend Micro Inc. - Product / Service
- Trend Micro Inc. - Key offerings
- SWOT
15.17 WatchGuard Technologies Inc.
- WatchGuard Technologies Inc. - Overview
- WatchGuard Technologies Inc. - Product / Service
- WatchGuard Technologies Inc. - Key offerings
- SWOT
15.18 Wontok
- Wontok - Overview
- Wontok - Product / Service
- Wontok - Key offerings
- SWOT

16 Appendix

16.1 Scope of the report
16.2 Inclusions and exclusions checklist
- Inclusions checklist
- Exclusions checklist
16.3 Currency conversion rates for US$
- Currency conversion rates for US$
16.4 Research methodology
- Research methodology
16.5 Data procurement
- Information sources
16.6 Data validation
- Data validation
16.7 Validation techniques employed for market sizing
- Validation techniques employed for market sizing
16.8 Data synthesis
- Data synthesis
16.9 360 degree market analysis
- 360 degree market analysis
16.10 List of abbreviations
- List of abbreviations