Global Digital Marketing Courses Market 2025-2029

Description

List of Tables

The digital marketing courses market is forecasted to grow by USD 2947.8 million during 2024-2029, accelerating at a CAGR of 16.3% during the forecast period. The report on the digital marketing courses market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.

The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by increasing adoption of digital media and digital marketing, rise in job prospects, and growth in internet-based business.

Market Scope
Base Year	2025
End Year	2029
Series Year	2025-2029
Growth Momentum	Accelerate
YOY 2025	13.6%
CAGR	16.3%
Incremental Value	$2947.8 mn

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market size data, segment with regional analysis and vendor landscape in addition to an analysis of the key companies. Reports have historic and forecast data.

Technavio's digital marketing courses market is segmented as below:

By Courses

Academic courses
Certification courses

By Channel

Online
Offline

By Geographical Landscape

Europe
North America
APAC
South America
Middle East and Africa

This study identifies the increasing demand from emerging countries as one of the prime reasons driving the digital marketing courses market growth during the next few years. Also, increasing emphasis on video campaigns and social marketing and emergence of digital analytics will lead to sizable demand in the market.

The report on the digital marketing courses market covers the following areas:

Digital Marketing Courses Market sizing
Digital Marketing Courses Market forecast
Digital Marketing Courses Market industry analysis

The robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading digital marketing courses market vendors that include Amazon.com Inc., Brainstation Inc., Chegg Inc., ClickMinded LLC, Coursera Inc., Digital Marketing Institute Ltd., Google LLC, HubSpot Inc., JobPrepped, Manipal Academy of Higher Education, Meta Platforms Inc., Microsoft Corp., NIIT Ltd., Reliablesoft.Net, Semrush Holdings Inc., Simplilearn Solutions Pvt. Ltd., Think and Learn Pvt. Ltd., Udacity Inc., and Udemy Inc.. Also, the digital marketing courses market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.

The publisher presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive primary and secondary research. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast accurate market growth.

Product Code: IRTNTR73066

1 Executive Summary

1.1 Market overview
- Executive Summary - Chart on Market Overview
- Executive Summary - Data Table on Market Overview
- Executive Summary - Chart on Global Market Characteristics
- Executive Summary - Chart on Market By Geographical Landscape
- Executive Summary - Chart on Market Segmentation by Courses
- Executive Summary - Chart on Market Segmentation by Channel
- Executive Summary - Chart on Incremental Growth
- Executive Summary - Data Table on Incremental Growth
- Executive Summary - Chart on Company Market Positioning

2 Technavio Analysis

2.1 Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
- Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
2.2 Criticality of inputs and Factors of differentiation
- Overview on criticality of inputs and factors of differentiation
2.3 Factors of disruption
- Overview on factors of disruption
2.4 Impact of drivers and challenges
- Impact of drivers and challenges in 2024 and 2029

3 Market Landscape

3.1 Market ecosystem
- Parent Market
- Data Table on - Parent Market
3.2 Market characteristics
- Market characteristics analysis
3.3 Value chain analysis
- Value chain analysis

4 Market Sizing

4.1 Market definition
- Offerings of companies included in the market definition
4.2 Market segment analysis
- Market segments
4.3 Market size 2024
4.4 Market outlook: Forecast for 2024-2029
- Chart on Global - Market size and forecast 2024-2029 ($ million)
- Data Table on Global - Market size and forecast 2024-2029 ($ million)
- Chart on Global Market: Year-over-year growth 2024-2029 (%)
- Data Table on Global Market: Year-over-year growth 2024-2029 (%)

5 Historic Market Size

5.1 Global Digital Marketing Courses Market 2019 - 2023
- Historic Market Size - Data Table on Global Digital Marketing Courses Market 2019 - 2023 ($ million)
5.2 Courses segment analysis 2019 - 2023
- Historic Market Size - Courses Segment 2019 - 2023 ($ million)
5.3 Channel segment analysis 2019 - 2023
- Historic Market Size - Channel Segment 2019 - 2023 ($ million)
5.4 Geography segment analysis 2019 - 2023
- Historic Market Size - Geography Segment 2019 - 2023 ($ million)
5.5 Country segment analysis 2019 - 2023
- Historic Market Size - Country Segment 2019 - 2023 ($ million)

6 Qualitative Analysis

6.1 AI Impact on Global Digital Marketing Courses Market

7 Five Forces Analysis

7.1 Five forces summary
- Five forces analysis - Comparison between 2024 and 2029
7.2 Bargaining power of buyers
- Bargaining power of buyers - Impact of key factors 2024 and 2029
7.3 Bargaining power of suppliers
- Bargaining power of suppliers - Impact of key factors in 2024 and 2029
7.4 Threat of new entrants
- Threat of new entrants - Impact of key factors in 2024 and 2029
7.5 Threat of substitutes
- Threat of substitutes - Impact of key factors in 2024 and 2029
7.6 Threat of rivalry
- Threat of rivalry - Impact of key factors in 2024 and 2029
7.7 Market condition
- Chart on Market condition - Five forces 2024 and 2029

8 Market Segmentation by Courses

8.1 Market segments
- Chart on Courses - Market share 2024-2029 (%)
- Data Table on Courses - Market share 2024-2029 (%)
8.2 Comparison by Courses
- Chart on Comparison by Courses
- Data Table on Comparison by Courses
8.3 Academic courses - Market size and forecast 2024-2029
- Chart on Academic courses - Market size and forecast 2024-2029 ($ million)
- Data Table on Academic courses - Market size and forecast 2024-2029 ($ million)
- Chart on Academic courses - Year-over-year growth 2024-2029 (%)
- Data Table on Academic courses - Year-over-year growth 2024-2029 (%)
8.4 Certification courses - Market size and forecast 2024-2029
- Chart on Certification courses - Market size and forecast 2024-2029 ($ million)
- Data Table on Certification courses - Market size and forecast 2024-2029 ($ million)
- Chart on Certification courses - Year-over-year growth 2024-2029 (%)
- Data Table on Certification courses - Year-over-year growth 2024-2029 (%)
8.5 Market opportunity by Courses
- Market opportunity by Courses ($ million)
- Data Table on Market opportunity by Courses ($ million)

9 Market Segmentation by Channel

9.1 Market segments
- Chart on Channel - Market share 2024-2029 (%)
- Data Table on Channel - Market share 2024-2029 (%)
9.2 Comparison by Channel
- Chart on Comparison by Channel
- Data Table on Comparison by Channel
9.3 Online - Market size and forecast 2024-2029
- Chart on Online - Market size and forecast 2024-2029 ($ million)
- Data Table on Online - Market size and forecast 2024-2029 ($ million)
- Chart on Online - Year-over-year growth 2024-2029 (%)
- Data Table on Online - Year-over-year growth 2024-2029 (%)
9.4 Offline - Market size and forecast 2024-2029
- Chart on Offline - Market size and forecast 2024-2029 ($ million)
- Data Table on Offline - Market size and forecast 2024-2029 ($ million)
- Chart on Offline - Year-over-year growth 2024-2029 (%)
- Data Table on Offline - Year-over-year growth 2024-2029 (%)
9.5 Market opportunity by Channel
- Market opportunity by Channel ($ million)
- Data Table on Market opportunity by Channel ($ million)

10 Customer Landscape

10.1 Customer landscape overview
- Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria

11 Geographic Landscape

11.1 Geographic segmentation
- Chart on Market share By Geographical Landscape 2024-2029 (%)
- Data Table on Market share By Geographical Landscape 2024-2029 (%)
11.2 Geographic comparison
- Chart on Geographic comparison
- Data Table on Geographic comparison
11.3 Europe - Market size and forecast 2024-2029
- Chart on Europe - Market size and forecast 2024-2029 ($ million)
- Data Table on Europe - Market size and forecast 2024-2029 ($ million)
- Chart on Europe - Year-over-year growth 2024-2029 (%)
- Data Table on Europe - Year-over-year growth 2024-2029 (%)
11.4 North America - Market size and forecast 2024-2029
- Chart on North America - Market size and forecast 2024-2029 ($ million)
- Data Table on North America - Market size and forecast 2024-2029 ($ million)
- Chart on North America - Year-over-year growth 2024-2029 (%)
- Data Table on North America - Year-over-year growth 2024-2029 (%)
11.5 APAC - Market size and forecast 2024-2029
- Chart on APAC - Market size and forecast 2024-2029 ($ million)
- Data Table on APAC - Market size and forecast 2024-2029 ($ million)
- Chart on APAC - Year-over-year growth 2024-2029 (%)
- Data Table on APAC - Year-over-year growth 2024-2029 (%)
11.6 South America - Market size and forecast 2024-2029
- Chart on South America - Market size and forecast 2024-2029 ($ million)
- Data Table on South America - Market size and forecast 2024-2029 ($ million)
- Chart on South America - Year-over-year growth 2024-2029 (%)
- Data Table on South America - Year-over-year growth 2024-2029 (%)
11.7 Middle East and Africa - Market size and forecast 2024-2029
- Chart on Middle East and Africa - Market size and forecast 2024-2029 ($ million)
- Data Table on Middle East and Africa - Market size and forecast 2024-2029 ($ million)
- Chart on Middle East and Africa - Year-over-year growth 2024-2029 (%)
- Data Table on Middle East and Africa - Year-over-year growth 2024-2029 (%)
11.8 US - Market size and forecast 2024-2029
- Chart on US - Market size and forecast 2024-2029 ($ million)
- Data Table on US - Market size and forecast 2024-2029 ($ million)
- Chart on US - Year-over-year growth 2024-2029 (%)
- Data Table on US - Year-over-year growth 2024-2029 (%)
11.9 UK - Market size and forecast 2024-2029
- Chart on UK - Market size and forecast 2024-2029 ($ million)
- Data Table on UK - Market size and forecast 2024-2029 ($ million)
- Chart on UK - Year-over-year growth 2024-2029 (%)
- Data Table on UK - Year-over-year growth 2024-2029 (%)
11.10 China - Market size and forecast 2024-2029
- Chart on China - Market size and forecast 2024-2029 ($ million)
- Data Table on China - Market size and forecast 2024-2029 ($ million)
- Chart on China - Year-over-year growth 2024-2029 (%)
- Data Table on China - Year-over-year growth 2024-2029 (%)
11.11 Germany - Market size and forecast 2024-2029
- Chart on Germany - Market size and forecast 2024-2029 ($ million)
- Data Table on Germany - Market size and forecast 2024-2029 ($ million)
- Chart on Germany - Year-over-year growth 2024-2029 (%)
- Data Table on Germany - Year-over-year growth 2024-2029 (%)
11.12 Canada - Market size and forecast 2024-2029
- Chart on Canada - Market size and forecast 2024-2029 ($ million)
- Data Table on Canada - Market size and forecast 2024-2029 ($ million)
- Chart on Canada - Year-over-year growth 2024-2029 (%)
- Data Table on Canada - Year-over-year growth 2024-2029 (%)
11.13 Japan - Market size and forecast 2024-2029
- Chart on Japan - Market size and forecast 2024-2029 ($ million)
- Data Table on Japan - Market size and forecast 2024-2029 ($ million)
- Chart on Japan - Year-over-year growth 2024-2029 (%)
- Data Table on Japan - Year-over-year growth 2024-2029 (%)
11.14 France - Market size and forecast 2024-2029
- Chart on France - Market size and forecast 2024-2029 ($ million)
- Data Table on France - Market size and forecast 2024-2029 ($ million)
- Chart on France - Year-over-year growth 2024-2029 (%)
- Data Table on France - Year-over-year growth 2024-2029 (%)
11.15 South Korea - Market size and forecast 2024-2029
- Chart on South Korea - Market size and forecast 2024-2029 ($ million)
- Data Table on South Korea - Market size and forecast 2024-2029 ($ million)
- Chart on South Korea - Year-over-year growth 2024-2029 (%)
- Data Table on South Korea - Year-over-year growth 2024-2029 (%)
11.16 Brazil - Market size and forecast 2024-2029
- Chart on Brazil - Market size and forecast 2024-2029 ($ million)
- Data Table on Brazil - Market size and forecast 2024-2029 ($ million)
- Chart on Brazil - Year-over-year growth 2024-2029 (%)
- Data Table on Brazil - Year-over-year growth 2024-2029 (%)
11.17 UAE - Market size and forecast 2024-2029
- Chart on UAE - Market size and forecast 2024-2029 ($ million)
- Data Table on UAE - Market size and forecast 2024-2029 ($ million)
- Chart on UAE - Year-over-year growth 2024-2029 (%)
- Data Table on UAE - Year-over-year growth 2024-2029 (%)
11.18 Market opportunity By Geographical Landscape
- Market opportunity By Geographical Landscape ($ million)
- Data Tables on Market opportunity By Geographical Landscape ($ million)

12 Drivers, Challenges, and Opportunity/Restraints

12.1 Market drivers
12.2 Market challenges
12.3 Impact of drivers and challenges
- Impact of drivers and challenges in 2024 and 2029
12.4 Market opportunities/restraints

13 Competitive Landscape

13.1 Overview
13.2 Competitive Landscape
- Overview on criticality of inputs and factors of differentiation
13.3 Landscape disruption
- Overview on factors of disruption
13.4 Industry risks
- Impact of key risks on business

14 Competitive Analysis

14.1 Companies profiled
- Companies covered
14.2 Company ranking index
- Company ranking index
14.3 Market positioning of companies
- Matrix on companies position and classification
14.4 Amazon.com Inc.
- Amazon.com Inc. - Overview
- Amazon.com Inc. - Business segments
- Amazon.com Inc. - Key news
- Amazon.com Inc. - Key offerings
- Amazon.com Inc. - Segment focus
- SWOT
14.5 Brainstation Inc.
- Brainstation Inc. - Overview
- Brainstation Inc. - Product / Service
- Brainstation Inc. - Key offerings
- SWOT
14.6 ClickMinded LLC
- ClickMinded LLC - Overview
- ClickMinded LLC - Product / Service
- ClickMinded LLC - Key offerings
- SWOT
14.7 Coursera Inc.
- Coursera Inc. - Overview
- Coursera Inc. - Business segments
- Coursera Inc. - Key news
- Coursera Inc. - Key offerings
- Coursera Inc. - Segment focus
- SWOT
14.8 Digital Marketing Institute Ltd.
- Digital Marketing Institute Ltd. - Overview
- Digital Marketing Institute Ltd. - Product / Service
- Digital Marketing Institute Ltd. - Key offerings
- SWOT
14.9 Google LLC
- Google LLC - Overview
- Google LLC - Product / Service
- Google LLC - Key offerings
- SWOT
14.10 HubSpot Inc.
- HubSpot Inc. - Overview
- HubSpot Inc. - Product / Service
- HubSpot Inc. - Key news
- HubSpot Inc. - Key offerings
- SWOT
14.11 JobPrepped
- JobPrepped - Overview
- JobPrepped - Product / Service
- JobPrepped - Key offerings
- SWOT
14.12 Manipal Academy of Higher Education
- Manipal Academy of Higher Education - Overview
- Manipal Academy of Higher Education - Product / Service
- Manipal Academy of Higher Education - Key offerings
- SWOT
14.13 Meta Platforms Inc.
- Meta Platforms Inc. - Overview
- Meta Platforms Inc. - Product / Service
- Meta Platforms Inc. - Key news
- Meta Platforms Inc. - Key offerings
- SWOT
14.14 NIIT Ltd.
- NIIT Ltd. - Overview
- NIIT Ltd. - Product / Service
- NIIT Ltd. - Key news
- NIIT Ltd. - Key offerings
- SWOT
14.15 Reliablesoft.Net
- Reliablesoft.Net - Overview
- Reliablesoft.Net - Product / Service
- Reliablesoft.Net - Key offerings
- SWOT
14.16 Semrush Holdings Inc.
- Semrush Holdings Inc. - Overview
- Semrush Holdings Inc. - Business segments
- Semrush Holdings Inc. - Key news
- Semrush Holdings Inc. - Key offerings
- Semrush Holdings Inc. - Segment focus
- SWOT
14.17 Simplilearn Solutions Pvt. Ltd.
- Simplilearn Solutions Pvt. Ltd. - Overview
- Simplilearn Solutions Pvt. Ltd. - Product / Service
- Simplilearn Solutions Pvt. Ltd. - Key offerings
- SWOT
14.18 Think and Learn Pvt. Ltd.
- Think and Learn Pvt. Ltd. - Overview
- Think and Learn Pvt. Ltd. - Product / Service
- Think and Learn Pvt. Ltd. - Key offerings
- SWOT

15 Appendix

15.1 Scope of the report
15.2 Inclusions and exclusions checklist
- Inclusions checklist
- Exclusions checklist
15.3 Currency conversion rates for US$
- Currency conversion rates for US$
15.4 Research methodology
- Research methodology
15.5 Data procurement
- Information sources
15.6 Data validation
- Data validation
15.7 Validation techniques employed for market sizing
- Validation techniques employed for market sizing
15.8 Data synthesis
- Data synthesis
15.9 360 degree market analysis
- 360 degree market analysis
15.10 List of abbreviations
- List of abbreviations