Global Massage Equipment Market 2024-2028

The massage equipment market is forecasted to grow by USD 20864.6 mn during 2023-2028, accelerating at a CAGR of 11.5% during the forecast period. The report on the massage equipment market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.

The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by use of massage equipment to alleviate pain and stress, growing popularity of shiatsu massage model, and rising number of massage parlors and physiotherapy clinics.

Market Scope
Base Year	2024
End Year	2028
Series Year	2024-2028
Growth Momentum	Accelerate
YOY 2024	9.4%
CAGR	11.5%
Incremental Value	$20864.6 mn

Technavio's massage equipment market is segmented as below:

By Product

Massage chairs and sofas
Back massagers
Handheld massagers
Neck and shoulder massagers
Others

By End-user

Commercial
Residential

By Type

Electric massage equipment
Non-electric massage equipment

By Geographical Landscape

North America
Europe
APAC
South America
Middle East and Africa

This study identifies the introduction of portable massage equipment as one of the prime reasons driving the massage equipment market growth during the next few years. Also, growing prominence of online shopping and proliferation of technologically advanced massage equipment will lead to sizable demand in the market.

The report on the massage equipment market covers the following areas:

Massage Equipment Market sizing
Massage Equipment Market forecast
Massage Equipment Market industry analysis

The robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading massage equipment market vendors that include Beurer GmbH, Bodyfriend Inc., Casada International GmbH, Conair Corp., Family Inada Co. Ltd., Fujita Massage Chair, Homedics USA, Human Touch LLC, JSB Health and Fitness Pvt. Ltd., Luraco Technologies, OMRON Corp., OSIM International Pte. Ltd., Panasonic Holdings Corp., Prospera Corp., Relaxonchair, RoboTouch, Thumper Massager Inc., Wahl Clipper Corp., WelbuTech Co. Ltd., and Xiaomi Inc. Also, the massage equipment market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to an analysis of the key vendors.

The publisher presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive primary and secondary research. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast accurate market growth.

Product Code: IRTNTR45523

1 Executive Summary

1.1 Market overview
- Executive Summary - Chart on Market Overview
- Executive Summary - Data Table on Market Overview
- Executive Summary - Chart on Global Market Characteristics
- Executive Summary - Chart on Market By Geographical Landscape
- Executive Summary - Chart on Market Segmentation by Product
- Executive Summary - Chart on Market Segmentation by End-user
- Executive Summary - Chart on Market Segmentation by Type
- Executive Summary - Chart on Incremental Growth
- Executive Summary - Data Table on Incremental Growth
- Executive Summary - Chart on Company Market Positioning

2 Market Landscape

2.1 Market ecosystem
- Parent Market
- Data Table on - Parent Market
2.2 Market characteristics
- Market characteristics analysis
2.3 Value chain analysis
- Value Chain Analysis

3 Market Sizing

3.1 Market definition
- Offerings of companies included in the market definition
3.2 Market segment analysis
- Market segments
3.3 Market size 2023
3.4 Market outlook: Forecast for 2023-2028
- Chart on Global - Market size and forecast 2023-2028 ($ million)
- Data Table on Global - Market size and forecast 2023-2028 ($ million)
- Chart on Global Market: Year-over-year growth 2023-2028 (%)
- Data Table on Global Market: Year-over-year growth 2023-2028 (%)

4 Historic Market Size

4.1 Global Massage Equipment Market 2018 - 2022
- Historic Market Size - Data Table on Global Massage Equipment Market 2018 - 2022 ($ million)
4.2 Product segment analysis 2018 - 2022
- Historic Market Size - Product Segment 2018 - 2022 ($ million)
4.3 End-user segment analysis 2018 - 2022
- Historic Market Size - End-user Segment 2018 - 2022 ($ million)
4.4 Type segment analysis 2018 - 2022
- Historic Market Size - Type Segment 2018 - 2022 ($ million)
4.5 Geography segment analysis 2018 - 2022
- Historic Market Size - Geography Segment 2018 - 2022 ($ million)
4.6 Country segment analysis 2018 - 2022
- Historic Market Size - Country Segment 2018 - 2022 ($ million)

5 Five Forces Analysis

5.1 Five forces summary
- Five forces analysis - Comparison between 2023 and 2028
5.2 Bargaining power of buyers
- Bargaining power of buyers - Impact of key factors 2023 and 2028
5.3 Bargaining power of suppliers
- Bargaining power of suppliers - Impact of key factors in 2023 and 2028
5.4 Threat of new entrants
- Threat of new entrants - Impact of key factors in 2023 and 2028
5.5 Threat of substitutes
- Threat of substitutes - Impact of key factors in 2023 and 2028
5.6 Threat of rivalry
- Threat of rivalry - Impact of key factors in 2023 and 2028
5.7 Market condition
- Chart on Market condition - Five forces 2023 and 2028

6 Market Segmentation by Product

6.1 Market segments
- Chart on Product - Market share 2023-2028 (%)
- Data Table on Product - Market share 2023-2028 (%)
6.2 Comparison by Product
- Chart on Comparison by Product
- Data Table on Comparison by Product
6.3 Massage chairs and sofas - Market size and forecast 2023-2028
- Chart on Massage chairs and sofas - Market size and forecast 2023-2028 ($ million)
- Data Table on Massage chairs and sofas - Market size and forecast 2023-2028 ($ million)
- Chart on Massage chairs and sofas - Year-over-year growth 2023-2028 (%)
- Data Table on Massage chairs and sofas - Year-over-year growth 2023-2028 (%)
6.4 Back massagers - Market size and forecast 2023-2028
- Chart on Back massagers - Market size and forecast 2023-2028 ($ million)
- Data Table on Back massagers - Market size and forecast 2023-2028 ($ million)
- Chart on Back massagers - Year-over-year growth 2023-2028 (%)
- Data Table on Back massagers - Year-over-year growth 2023-2028 (%)
6.5 Handheld massagers - Market size and forecast 2023-2028
- Chart on Handheld massagers - Market size and forecast 2023-2028 ($ million)
- Data Table on Handheld massagers - Market size and forecast 2023-2028 ($ million)
- Chart on Handheld massagers - Year-over-year growth 2023-2028 (%)
- Data Table on Handheld massagers - Year-over-year growth 2023-2028 (%)
6.6 Neck and shoulder massagers - Market size and forecast 2023-2028
- Chart on Neck and shoulder massagers - Market size and forecast 2023-2028 ($ million)
- Data Table on Neck and shoulder massagers - Market size and forecast 2023-2028 ($ million)
- Chart on Neck and shoulder massagers - Year-over-year growth 2023-2028 (%)
- Data Table on Neck and shoulder massagers - Year-over-year growth 2023-2028 (%)
6.7 Others - Market size and forecast 2023-2028
- Chart on Others - Market size and forecast 2023-2028 ($ million)
- Data Table on Others - Market size and forecast 2023-2028 ($ million)
- Chart on Others - Year-over-year growth 2023-2028 (%)
- Data Table on Others - Year-over-year growth 2023-2028 (%)
6.8 Market opportunity by Product
- Market opportunity by Product ($ million)
- Data Table on Market opportunity by Product ($ million)

7 Market Segmentation by End-user

7.1 Market segments
- Chart on End-user - Market share 2023-2028 (%)
- Data Table on End-user - Market share 2023-2028 (%)
7.2 Comparison by End-user
- Chart on Comparison by End-user
- Data Table on Comparison by End-user
7.3 Commercial - Market size and forecast 2023-2028
- Chart on Commercial - Market size and forecast 2023-2028 ($ million)
- Data Table on Commercial - Market size and forecast 2023-2028 ($ million)
- Chart on Commercial - Year-over-year growth 2023-2028 (%)
- Data Table on Commercial - Year-over-year growth 2023-2028 (%)
7.4 Residential - Market size and forecast 2023-2028
- Chart on Residential - Market size and forecast 2023-2028 ($ million)
- Data Table on Residential - Market size and forecast 2023-2028 ($ million)
- Chart on Residential - Year-over-year growth 2023-2028 (%)
- Data Table on Residential - Year-over-year growth 2023-2028 (%)
7.5 Market opportunity by End-user
- Market opportunity by End-user ($ million)
- Data Table on Market opportunity by End-user ($ million)

8 Market Segmentation by Type

8.1 Market segments
- Chart on Type - Market share 2023-2028 (%)
- Data Table on Type - Market share 2023-2028 (%)
8.2 Comparison by Type
- Chart on Comparison by Type
- Data Table on Comparison by Type
8.3 Electric massage equipment - Market size and forecast 2023-2028
- Chart on Electric massage equipment - Market size and forecast 2023-2028 ($ million)
- Data Table on Electric massage equipment - Market size and forecast 2023-2028 ($ million)
- Chart on Electric massage equipment - Year-over-year growth 2023-2028 (%)
- Data Table on Electric massage equipment - Year-over-year growth 2023-2028 (%)
8.4 Non-electric massage equipment - Market size and forecast 2023-2028
- Chart on Non-electric massage equipment - Market size and forecast 2023-2028 ($ million)
- Data Table on Non-electric massage equipment - Market size and forecast 2023-2028 ($ million)
- Chart on Non-electric massage equipment - Year-over-year growth 2023-2028 (%)
- Data Table on Non-electric massage equipment - Year-over-year growth 2023-2028 (%)
8.5 Market opportunity by Type
- Market opportunity by Type ($ million)
- Data Table on Market opportunity by Type ($ million)

9 Customer Landscape

9.1 Customer landscape overview
- Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria

10 Geographic Landscape

10.1 Geographic segmentation
- Chart on Market share By Geographical Landscape 2023-2028 (%)
- Data Table on Market share By Geographical Landscape 2023-2028 (%)
10.2 Geographic comparison
- Chart on Geographic comparison
- Data Table on Geographic comparison
10.3 North America - Market size and forecast 2023-2028
- Chart on North America - Market size and forecast 2023-2028 ($ million)
- Data Table on North America - Market size and forecast 2023-2028 ($ million)
- Chart on North America - Year-over-year growth 2023-2028 (%)
- Data Table on North America - Year-over-year growth 2023-2028 (%)
10.4 Europe - Market size and forecast 2023-2028
- Chart on Europe - Market size and forecast 2023-2028 ($ million)
- Data Table on Europe - Market size and forecast 2023-2028 ($ million)
- Chart on Europe - Year-over-year growth 2023-2028 (%)
- Data Table on Europe - Year-over-year growth 2023-2028 (%)
10.5 APAC - Market size and forecast 2023-2028
- Chart on APAC - Market size and forecast 2023-2028 ($ million)
- Data Table on APAC - Market size and forecast 2023-2028 ($ million)
- Chart on APAC - Year-over-year growth 2023-2028 (%)
- Data Table on APAC - Year-over-year growth 2023-2028 (%)
10.6 South America - Market size and forecast 2023-2028
- Chart on South America - Market size and forecast 2023-2028 ($ million)
- Data Table on South America - Market size and forecast 2023-2028 ($ million)
- Chart on South America - Year-over-year growth 2023-2028 (%)
- Data Table on South America - Year-over-year growth 2023-2028 (%)
10.7 Middle East and Africa - Market size and forecast 2023-2028
- Chart on Middle East and Africa - Market size and forecast 2023-2028 ($ million)
- Data Table on Middle East and Africa - Market size and forecast 2023-2028 ($ million)
- Chart on Middle East and Africa - Year-over-year growth 2023-2028 (%)
- Data Table on Middle East and Africa - Year-over-year growth 2023-2028 (%)
10.8 US - Market size and forecast 2023-2028
- Chart on US - Market size and forecast 2023-2028 ($ million)
- Data Table on US - Market size and forecast 2023-2028 ($ million)
- Chart on US - Year-over-year growth 2023-2028 (%)
- Data Table on US - Year-over-year growth 2023-2028 (%)
10.9 China - Market size and forecast 2023-2028
- Chart on China - Market size and forecast 2023-2028 ($ million)
- Data Table on China - Market size and forecast 2023-2028 ($ million)
- Chart on China - Year-over-year growth 2023-2028 (%)
- Data Table on China - Year-over-year growth 2023-2028 (%)
10.10 Germany - Market size and forecast 2023-2028
- Chart on Germany - Market size and forecast 2023-2028 ($ million)
- Data Table on Germany - Market size and forecast 2023-2028 ($ million)
- Chart on Germany - Year-over-year growth 2023-2028 (%)
- Data Table on Germany - Year-over-year growth 2023-2028 (%)
10.11 Japan - Market size and forecast 2023-2028
- Chart on Japan - Market size and forecast 2023-2028 ($ million)
- Data Table on Japan - Market size and forecast 2023-2028 ($ million)
- Chart on Japan - Year-over-year growth 2023-2028 (%)
- Data Table on Japan - Year-over-year growth 2023-2028 (%)
10.12 France - Market size and forecast 2023-2028
- Chart on France - Market size and forecast 2023-2028 ($ million)
- Data Table on France - Market size and forecast 2023-2028 ($ million)
- Chart on France - Year-over-year growth 2023-2028 (%)
- Data Table on France - Year-over-year growth 2023-2028 (%)
10.13 Market opportunity By Geographical Landscape
- Market opportunity By Geographical Landscape ($ million)
- Data Tables on Market opportunity By Geographical Landscape ($ million)

11 Drivers, Challenges, and Opportunity/Restraints

11.1 Market drivers
11.2 Market challenges
11.3 Impact of drivers and challenges
- Impact of drivers and challenges in 2023 and 2028
11.4 Market opportunities/restraints

12 Competitive Landscape

12.1 Overview
12.2 Competitive Landscape
- Overview on criticality of inputs and factors of differentiation
12.3 Landscape disruption
- Overview on factors of disruption
12.4 Industry risks
- Impact of key risks on business

13 Competitive Analysis

13.1 Companies profiled
- Companies covered
13.2 Market positioning of companies
- Matrix on companies position and classification
13.3 Beurer GmbH
- Beurer GmbH - Overview
- Beurer GmbH - Product / Service
- Beurer GmbH - Key offerings
13.4 Bodyfriend Inc.
- Bodyfriend Inc. - Overview
- Bodyfriend Inc. - Product / Service
- Bodyfriend Inc. - Key offerings
13.5 Casada International GmbH
- Casada International GmbH - Overview
- Casada International GmbH - Product / Service
- Casada International GmbH - Key offerings
13.6 Conair Corp.
- Conair Corp. - Overview
- Conair Corp. - Product / Service
- Conair Corp. - Key offerings
13.7 Family Inada Co. Ltd.
- Family Inada Co. Ltd. - Overview
- Family Inada Co. Ltd. - Product / Service
- Family Inada Co. Ltd. - Key offerings
13.8 Fujita Massage Chair
- Fujita Massage Chair - Overview
- Fujita Massage Chair - Product / Service
- Fujita Massage Chair - Key offerings
13.9 Homedics USA
- Homedics USA - Overview
- Homedics USA - Product / Service
- Homedics USA - Key offerings
13.10 Human Touch LLC
- Human Touch LLC - Overview
- Human Touch LLC - Product / Service
- Human Touch LLC - Key offerings
13.11 JSB Health and Fitness Pvt. Ltd.
- JSB Health and Fitness Pvt. Ltd. - Overview
- JSB Health and Fitness Pvt. Ltd. - Product / Service
- JSB Health and Fitness Pvt. Ltd. - Key offerings
13.12 Luraco Technologies
- Luraco Technologies - Overview
- Luraco Technologies - Product / Service
- Luraco Technologies - Key offerings
13.13 OMRON Corp.
- OMRON Corp. - Overview
- OMRON Corp. - Business segments
- OMRON Corp. - Key news
- OMRON Corp. - Key offerings
- OMRON Corp. - Segment focus
13.14 OSIM International Pte. Ltd.
- OSIM International Pte. Ltd. - Overview
- OSIM International Pte. Ltd. - Product / Service
- OSIM International Pte. Ltd. - Key offerings
13.15 Panasonic Holdings Corp.
- Panasonic Holdings Corp. - Overview
- Panasonic Holdings Corp. - Product / Service
- Panasonic Holdings Corp. - Key news
- Panasonic Holdings Corp. - Key offerings
13.16 Prospera Corp.
- Prospera Corp. - Overview
- Prospera Corp. - Product / Service
- Prospera Corp. - Key offerings
13.17 Wahl Clipper Corp.
- Wahl Clipper Corp. - Overview
- Wahl Clipper Corp. - Product / Service
- Wahl Clipper Corp. - Key offerings

14 Appendix

14.1 Scope of the report
14.2 Inclusions and exclusions checklist
- Inclusions checklist
- Exclusions checklist
14.3 Currency conversion rates for US$
- Currency conversion rates for US$
14.4 Research methodology
- Research methodology
14.5 Data procurement
- Information sources
14.6 Data validation
- Data validation
14.7 Validation techniques employed for market sizing
- Validation techniques employed for market sizing
14.8 Data synthesis
- Data synthesis
14.9 360 degree market analysis
- 360 degree market analysis
14.10 List of abbreviations
- List of abbreviations