Global Direct-to-consumer Genetic Testing Market 2024-2028

List of Tables

Direct-to-consumer Genetic Testing Market 2024-2028

The direct-to-consumer genetic testing market is forecasted to grow by USD 1219.3 mn during 2023-2028, accelerating at a CAGR of 12.99% during the forecast period. The report on the direct-to-consumer genetic testing market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.

The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by growing adoption of direct-to-consumer genetic testing in early disease diagnosis, rising disposable income, and increasing consumer awareness about genetic testing.

Market Scope
Base Year	2024
End Year	2028
Series Year	2024-2028
Growth Momentum	Accelerate
YOY 2024	11.25%
CAGR	12.99%
Incremental Value	$1219.3 mn

Technavio's direct-to-consumer genetic testing market is segmented as below:

By Service

Diagnostic screening
Prenatal newborn screening & PGD
Relationship testing
Others

By Geographical Landscape

North America
Europe
Asia
Rest of World (ROW)

This study identifies the advances in next-generation genetic sequencing as one of the prime reasons driving the direct-to-consumer genetic testing market growth during the next few years. Also, reduction in cost of services and growing adoption of online service platforms will lead to sizable demand in the market.

The report on the direct-to-consumer genetic testing market covers the following areas:

Direct-to-consumer genetic testing market sizing
Direct-to-consumer genetic testing market forecast
Direct-to-consumer genetic testing market industry analysis

The robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading direct-to-consumer genetic testing market vendors that include 23andMe Holding Co., 24GENETICS S.L., Alpha Biolaboratories Ltd., Ancestry, Centrillion Technology Inc., Color Health Inc., Dante Labs Inc., DNA Diagnostic Center Inc., Full Genomes Corp., Helix OpCo LLC, IntelliGenetics, Invitae Corp., Konica Minolta Inc., Laboratory Corp. of America Holdings, MyHeritage Ltd., Myriad Genetics Inc., Positive Biosciences, Quest Diagnostics Inc., Sonora Quest Laboratories, Victorian Clinical Genetics Services, and Xcode Life. Also, the direct-to-consumer genetic testing market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to an analysis of the key vendors.

The publisher presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive primary and secondary research. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast accurate market growth.

Product Code: IRTNTR45124

1 Executive Summary

1.1 Market overview
- Executive Summary - Chart on Market Overview
- Executive Summary - Data Table on Market Overview
- Executive Summary - Chart on Global Market Characteristics
- Executive Summary - Chart on Market By Geographical Landscape
- Executive Summary - Chart on Market Segmentation by Service
- Executive Summary - Chart on Incremental Growth
- Executive Summary - Data Table on Incremental Growth
- Executive Summary - Chart on Company Market Positioning

2 Market Landscape

2.1 Market ecosystem
- Parent Market
- Data Table on - Parent Market
2.2 Market characteristics
- Market characteristics analysis
2.3 Value chain analysis
- Value Chain Analysis

3 Market Sizing

3.1 Market definition
- Offerings of companies included in the market definition
3.2 Market segment analysis
- Market segments
3.3 Market size 2023
3.4 Market outlook: Forecast for 2023-2028
- Chart on Global - Market size and forecast 2023-2028 ($ million)
- Data Table on Global - Market size and forecast 2023-2028 ($ million)
- Chart on Global Market: Year-over-year growth 2023-2028 (%)
- Data Table on Global Market: Year-over-year growth 2023-2028 (%)

4 Historic Market Size

4.1 Global Direct-To-Consumer Genetic Testing Market 2018 - 2022
- Historic Market Size - Data Table on Global Direct-To-Consumer Genetic Testing Market 2018 - 2022 ($ million)
4.2 Service segment analysis 2018 - 2022
- Historic Market Size - Service Segment 2018 - 2022 ($ million)
4.3 Geography segment analysis 2018 - 2022
- Historic Market Size - Geography Segment 2018 - 2022 ($ million)
4.4 Country segment analysis 2018 - 2022
- Historic Market Size - Country Segment 2018 - 2022 ($ million)

5 Five Forces Analysis

5.1 Five forces summary
- Five forces analysis - Comparison between 2023 and 2028
5.2 Bargaining power of buyers
- Bargaining power of buyers - Impact of key factors 2023 and 2028
5.3 Bargaining power of suppliers
- Bargaining power of suppliers - Impact of key factors in 2023 and 2028
5.4 Threat of new entrants
- Threat of new entrants - Impact of key factors in 2023 and 2028
5.5 Threat of substitutes
- Threat of substitutes - Impact of key factors in 2023 and 2028
5.6 Threat of rivalry
- Threat of rivalry - Impact of key factors in 2023 and 2028
5.7 Market condition
- Chart on Market condition - Five forces 2023 and 2028

6 Market Segmentation by Service

6.1 Market segments
- Chart on Service - Market share 2023-2028 (%)
- Data Table on Service - Market share 2023-2028 (%)
6.2 Comparison by Service
- Chart on Comparison by Service
- Data Table on Comparison by Service
6.3 Diagnostic screening - Market size and forecast 2023-2028
- Chart on Diagnostic screening - Market size and forecast 2023-2028 ($ million)
- Data Table on Diagnostic screening - Market size and forecast 2023-2028 ($ million)
- Chart on Diagnostic screening - Year-over-year growth 2023-2028 (%)
- Data Table on Diagnostic screening - Year-over-year growth 2023-2028 (%)
6.4 Prenatal newborn screening and pre-implantation diagnosis - Market size and forecast 2023-2028
- Chart on Prenatal newborn screening and pre-implantation diagnosis - Market size and forecast 2023-2028 ($ million)
- Data Table on Prenatal newborn screening and pre-implantation diagnosis - Market size and forecast 2023-2028 ($ million)
- Chart on Prenatal newborn screening and pre-implantation diagnosis - Year-over-year growth 2023-2028 (%)
- Data Table on Prenatal newborn screening and pre-implantation diagnosis - Year-over-year growth 2023-2028 (%)
6.5 Relationship testing - Market size and forecast 2023-2028
- Chart on Relationship testing - Market size and forecast 2023-2028 ($ million)
- Data Table on Relationship testing - Market size and forecast 2023-2028 ($ million)
- Chart on Relationship testing - Year-over-year growth 2023-2028 (%)
- Data Table on Relationship testing - Year-over-year growth 2023-2028 (%)
6.6 Others - Market size and forecast 2023-2028
- Chart on Others - Market size and forecast 2023-2028 ($ million)
- Data Table on Others - Market size and forecast 2023-2028 ($ million)
- Chart on Others - Year-over-year growth 2023-2028 (%)
- Data Table on Others - Year-over-year growth 2023-2028 (%)
6.7 Market opportunity by Service
- Market opportunity by Service ($ million)
- Data Table on Market opportunity by Service ($ million)

7 Customer Landscape

7.1 Customer landscape overview
- Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria

8 Geographic Landscape

8.1 Geographic segmentation
- Chart on Market share By Geographical Landscape 2023-2028 (%)
- Data Table on Market share By Geographical Landscape 2023-2028 (%)
8.2 Geographic comparison
- Chart on Geographic comparison
- Data Table on Geographic comparison
8.3 North America - Market size and forecast 2023-2028
- Chart on North America - Market size and forecast 2023-2028 ($ million)
- Data Table on North America - Market size and forecast 2023-2028 ($ million)
- Chart on North America - Year-over-year growth 2023-2028 (%)
- Data Table on North America - Year-over-year growth 2023-2028 (%)
8.4 Europe - Market size and forecast 2023-2028
- Chart on Europe - Market size and forecast 2023-2028 ($ million)
- Data Table on Europe - Market size and forecast 2023-2028 ($ million)
- Chart on Europe - Year-over-year growth 2023-2028 (%)
- Data Table on Europe - Year-over-year growth 2023-2028 (%)
8.5 Asia - Market size and forecast 2023-2028
- Chart on Asia - Market size and forecast 2023-2028 ($ million)
- Data Table on Asia - Market size and forecast 2023-2028 ($ million)
- Chart on Asia - Year-over-year growth 2023-2028 (%)
- Data Table on Asia - Year-over-year growth 2023-2028 (%)
8.6 Rest of World (ROW) - Market size and forecast 2023-2028
- Chart on Rest of World (ROW) - Market size and forecast 2023-2028 ($ million)
- Data Table on Rest of World (ROW) - Market size and forecast 2023-2028 ($ million)
- Chart on Rest of World (ROW) - Year-over-year growth 2023-2028 (%)
- Data Table on Rest of World (ROW) - Year-over-year growth 2023-2028 (%)
8.7 US - Market size and forecast 2023-2028
- Chart on US - Market size and forecast 2023-2028 ($ million)
- Data Table on US - Market size and forecast 2023-2028 ($ million)
- Chart on US - Year-over-year growth 2023-2028 (%)
- Data Table on US - Year-over-year growth 2023-2028 (%)
8.8 China - Market size and forecast 2023-2028
- Chart on China - Market size and forecast 2023-2028 ($ million)
- Data Table on China - Market size and forecast 2023-2028 ($ million)
- Chart on China - Year-over-year growth 2023-2028 (%)
- Data Table on China - Year-over-year growth 2023-2028 (%)
8.9 Germany - Market size and forecast 2023-2028
- Chart on Germany - Market size and forecast 2023-2028 ($ million)
- Data Table on Germany - Market size and forecast 2023-2028 ($ million)
- Chart on Germany - Year-over-year growth 2023-2028 (%)
- Data Table on Germany - Year-over-year growth 2023-2028 (%)
8.10 UK - Market size and forecast 2023-2028
- Chart on UK - Market size and forecast 2023-2028 ($ million)
- Data Table on UK - Market size and forecast 2023-2028 ($ million)
- Chart on UK - Year-over-year growth 2023-2028 (%)
- Data Table on UK - Year-over-year growth 2023-2028 (%)
8.11 France - Market size and forecast 2023-2028
- Chart on France - Market size and forecast 2023-2028 ($ million)
- Data Table on France - Market size and forecast 2023-2028 ($ million)
- Chart on France - Year-over-year growth 2023-2028 (%)
- Data Table on France - Year-over-year growth 2023-2028 (%)
8.12 Market opportunity By Geographical Landscape
- Market opportunity By Geographical Landscape ($ million)
- Data Tables on Market opportunity By Geographical Landscape ($ million)

9 Drivers, Challenges, and Opportunity/Restraints

9.1 Market drivers
9.2 Market challenges
9.3 Impact of drivers and challenges
- Impact of drivers and challenges in 2023 and 2028
9.4 Market opportunities/restraints

10 Competitive Landscape

10.1 Overview
10.2 Competitive Landscape
- Overview on criticality of inputs and factors of differentiation
10.3 Landscape disruption
- Overview on factors of disruption
10.4 Industry risks
- Impact of key risks on business

11 Competitive Analysis

11.1 Companies profiled
- Companies covered
11.2 Market positioning of companies
- Matrix on companies position and classification
- 23andMe Holding Co.
- 23andMe Holding Co. - Overview
- 23andMe Holding Co. - Business segments
- 23andMe Holding Co. - Key offerings
- 23andMe Holding Co. - Segment focus
11.4 Alpha Biolaboratories Ltd.
- Alpha Biolaboratories Ltd. - Overview
- Alpha Biolaboratories Ltd. - Product / Service
- Alpha Biolaboratories Ltd. - Key offerings
11.5 Centrillion Technology Inc.
- Centrillion Technology Inc. - Overview
- Centrillion Technology Inc. - Product / Service
- Centrillion Technology Inc. - Key offerings
11.6 Color Health Inc.
- Color Health Inc. - Overview
- Color Health Inc. - Product / Service
- Color Health Inc. - Key offerings
11.7 Dante Labs Inc.
- Dante Labs Inc. - Overview
- Dante Labs Inc. - Product / Service
- Dante Labs Inc. - Key offerings
11.8 DNA Diagnostic Center Inc.
- DNA Diagnostic Center Inc. - Overview
- DNA Diagnostic Center Inc. - Product / Service
- DNA Diagnostic Center Inc. - Key offerings
11.9 Full Genomes Corp.
- Full Genomes Corp. - Overview
- Full Genomes Corp. - Product / Service
- Full Genomes Corp. - Key offerings
11.10 Laboratory Corp. of America Holdings
- Laboratory Corp. of America Holdings - Overview
- Laboratory Corp. of America Holdings - Business segments
- Laboratory Corp. of America Holdings - Key news
- Laboratory Corp. of America Holdings - Key offerings
- Laboratory Corp. of America Holdings - Segment focus
11.11 Myriad Genetics Inc.
- Myriad Genetics Inc. - Overview
- Myriad Genetics Inc. - Product / Service
- Myriad Genetics Inc. - Key news
- Myriad Genetics Inc. - Key offerings
11.12 Quest Diagnostics Inc.
- Quest Diagnostics Inc. - Overview
- Quest Diagnostics Inc. - Business segments
- Quest Diagnostics Inc. - Key offerings
- Quest Diagnostics Inc. - Segment focus

12 Appendix

12.1 Scope of the report
12.2 Inclusions and exclusions checklist
- Inclusions checklist
- Exclusions checklist
12.3 Currency conversion rates for US$
- Currency conversion rates for US$
12.4 Research methodology
- Research methodology
12.5 Data procurement
- Information sources
12.6 Data validation
- Data validation
12.7 Validation techniques employed for market sizing
- Validation techniques employed for market sizing
12.8 Data synthesis
- Data synthesis
12.9 360 degree market analysis
- 360 degree market analysis
12.10 List of abbreviations
- List of abbreviations