Craft Beer Market in Europe 2024-2028

Description

List of Tables

The craft beer market in Europe is forecasted to grow by USD 15.9 bn during 2023-2028, accelerating at a CAGR of 8.78% during the forecast period. The report on the craft beer market in Europe provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.

The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by growing number of microbreweries and craft breweries, increasing number of product launches for craft beer, and growing demand for craft beer among millennials.

Technavio's craft beer market in Europe is segmented as below:

Market Scope
Base Year	2024
End Year	2028
Series Year	2024-2028
Growth Momentum	Accelerate
YOY 2024	7.57%
CAGR	8.78%
Incremental Value	$15.9 bn

By Distribution Channel

Off-trade
On-trade

By Product

IPA-based craft beer
Seasonal-based craft beer
Pale ale-based craft beer
Amber ale-based craft beer
Others

By Geographical Landscape

Europe

This study identifies the increasing number of partnerships, agreements, and m and a activities as one of the prime reasons driving the craft beer market in Europe growth during the next few years. Also, growth in online sales of beer craft and growing demand for low-alcohol craft beer will lead to sizable demand in the market.

The report on the craft beer market in Europe covers the following areas:

Craft beer market in Europe sizing
Craft beer market in Europe forecast
Craft beer market in Europe industry analysis

The vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading craft beer market in Europe vendors that include Anheuser Busch InBev SA NV, Asahi Group Holdings Ltd., Brasserie De La Senne, BrewDog PLC, Buxton Brewery Co. Ltd., Carlsberg Breweries AS, Cloudwater Brew Co., Diageo PLC, Duvel Moortgat NV, German Kraft Brewery Ltd, Heineken NV, Lervig AS, Magic Rock Brewing Co. Ltd., Mikkeller APS, Stone Brewing Co. LLC, Swinkels Family Brewers, The Boston Beer Co. Inc., Thornbridge Brewery, VAN PUR S.A., and Wild Beer Co.. Also, the craft beer market in Europe analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to an analysis of the key vendors.

The publisher presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive research - both primary and secondary. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast the accurate market growth.

Product Code: IRTNTR40411

1 Executive Summary

1.1 Market overview
- Executive Summary - Chart on Market Overview
- Executive Summary - Data Table on Market Overview
- Executive Summary - Chart on Country Market Characteristics
- Executive Summary - Chart on Market By Geographical Landscape
- Executive Summary - Chart on Market Segmentation by Distribution Channel
- Executive Summary - Chart on Market Segmentation by Product
- Executive Summary - Chart on Incremental Growth
- Executive Summary - Data Table on Incremental Growth
- Executive Summary - Chart on Company Market Positioning

2 Market Landscape

2.1 Market ecosystem
- Parent Market
- Data Table on - Parent Market
2.2 Market characteristics
- Market characteristics analysis
2.3 Value chain analysis
- Value Chain Analysis

3 Market Sizing

3.1 Market definition
- Offerings of companies included in the market definition
3.2 Market segment analysis
- Market segments
3.3 Market size 2023
3.4 Market outlook: Forecast for 2023-2028
- Chart on Europe - Market size and forecast 2023-2028 ($ billion)
- Data Table on Regional - Market size and forecast 2023-2028 ($ billion)
- Chart on Europe: Year-over-year growth 2023-2028 (%)
- Data Table on Regional - Market size and forecast 2023-2028 ($ billion)

4 Historic Market Size

4.1 Craft Beer Market in Europe 2018 - 2022
- Historic Market Size - Data Table on Craft Beer Market in Europe 2018 - 2022 ($ billion)
4.2 Distribution Channel segment analysis 2018 - 2022
- Historic Market Size - Distribution Channel Segment 2018 - 2022 ($ billion)
4.3 Product segment analysis 2018 - 2022
- Historic Market Size - Product Segment 2018 - 2022 ($ billion)
4.4 Geography segment analysis 2018 - 2022
- Historic Market Size - Geography Segment 2018 - 2022 ($ billion)

5 Five Forces Analysis

5.1 Five forces summary
- Five forces analysis - Comparison between 2023 and 2028
5.2 Bargaining power of buyers
- Bargaining power of buyers - Impact of key factors 2023 and 2028
5.3 Bargaining power of suppliers
- Bargaining power of suppliers - Impact of key factors in 2023 and 2028
5.4 Threat of new entrants
- Threat of new entrants - Impact of key factors in 2023 and 2028
5.5 Threat of substitutes
- Threat of substitutes - Impact of key factors in 2023 and 2028
5.6 Threat of rivalry
- Threat of rivalry - Impact of key factors in 2023 and 2028
5.7 Market condition
- Chart on Market condition - Five forces 2023 and 2028

6 Market Segmentation by Distribution Channel

6.1 Market segments
- Chart on Distribution Channel - Market share 2023-2028 (%)
- Data Table on Distribution Channel - Market share 2023-2028 (%)
6.2 Comparison by Distribution Channel
- Chart on Comparison by Distribution Channel
- Data Table on Comparison by Distribution Channel
6.3 Off-trade - Market size and forecast 2023-2028
- Chart on Off-trade - Market size and forecast 2023-2028 ($ billion)
- Data Table on Off-trade - Market size and forecast 2023-2028 ($ billion)
- Chart on Off-trade - Year-over-year growth 2023-2028 (%)
- Data Table on Off-trade - Year-over-year growth 2023-2028 (%)
6.4 On-trade - Market size and forecast 2023-2028
- Chart on On-trade - Market size and forecast 2023-2028 ($ billion)
- Data Table on On-trade - Market size and forecast 2023-2028 ($ billion)
- Chart on On-trade - Year-over-year growth 2023-2028 (%)
- Data Table on On-trade - Year-over-year growth 2023-2028 (%)
6.5 Market opportunity by Distribution Channel
- Market opportunity by Distribution Channel ($ billion)
- Data Table on Market opportunity by Distribution Channel ($ billion)

7 Market Segmentation by Product

7.1 Market segments
- Chart on Product - Market share 2023-2028 (%)
- Data Table on Product - Market share 2023-2028 (%)
7.2 Comparison by Product
- Chart on Comparison by Product
- Data Table on Comparison by Product
7.3 IPA-based craft beer - Market size and forecast 2023-2028
- Chart on IPA-based craft beer - Market size and forecast 2023-2028 ($ billion)
- Data Table on IPA-based craft beer - Market size and forecast 2023-2028 ($ billion)
- Chart on IPA-based craft beer - Year-over-year growth 2023-2028 (%)
- Data Table on IPA-based craft beer - Year-over-year growth 2023-2028 (%)
7.4 Seasonal-based craft beer - Market size and forecast 2023-2028
- Chart on Seasonal-based craft beer - Market size and forecast 2023-2028 ($ billion)
- Data Table on Seasonal-based craft beer - Market size and forecast 2023-2028 ($ billion)
- Chart on Seasonal-based craft beer - Year-over-year growth 2023-2028 (%)
- Data Table on Seasonal-based craft beer - Year-over-year growth 2023-2028 (%)
7.5 Pale ale-based craft beer - Market size and forecast 2023-2028
- Chart on Pale ale-based craft beer - Market size and forecast 2023-2028 ($ billion)
- Data Table on Pale ale-based craft beer - Market size and forecast 2023-2028 ($ billion)
- Chart on Pale ale-based craft beer - Year-over-year growth 2023-2028 (%)
- Data Table on Pale ale-based craft beer - Year-over-year growth 2023-2028 (%)
7.6 Amber ale-based craft beer - Market size and forecast 2023-2028
- Chart on Amber ale-based craft beer - Market size and forecast 2023-2028 ($ billion)
- Data Table on Amber ale-based craft beer - Market size and forecast 2023-2028 ($ billion)
- Chart on Amber ale-based craft beer - Year-over-year growth 2023-2028 (%)
- Data Table on Amber ale-based craft beer - Year-over-year growth 2023-2028 (%)
7.7 Others - Market size and forecast 2023-2028
- Chart on Others - Market size and forecast 2023-2028 ($ billion)
- Data Table on Others - Market size and forecast 2023-2028 ($ billion)
- Chart on Others - Year-over-year growth 2023-2028 (%)
- Data Table on Others - Year-over-year growth 2023-2028 (%)
7.8 Market opportunity by Product
- Market opportunity by Product ($ billion)
- Data Table on Market opportunity by Product ($ billion)

8 Customer Landscape

8.1 Customer landscape overview
- Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria

9 Geographic Landscape

9.1 Geographic segmentation
- Chart on Market share By Geographical Landscape - 2023-2028 (%)
- Data Table on Market share By Geographical Landscape - 2023-2028 (%)
9.2 Geographic comparison
- Chart on Geographic comparison
- Data Table on Geographic comparison
9.3 Germany - Market size and forecast 2023-2028
- Chart on Germany - Market size and forecast 2023-2028 ($ billion)
- Data Table on Germany - Market size and forecast 2023-2028 ($ billion)
- Chart on Germany - Year-over-year growth 2023-2028 (%)
- Data Table on Germany - Year-over-year growth 2023-2028 (%)
9.4 UK - Market size and forecast 2023-2028
- Chart on UK - Market size and forecast 2023-2028 ($ billion)
- Data Table on UK - Market size and forecast 2023-2028 ($ billion)
- Chart on UK - Year-over-year growth 2023-2028 (%)
- Data Table on UK - Year-over-year growth 2023-2028 (%)
9.5 Poland - Market size and forecast 2023-2028
- Chart on Poland - Market size and forecast 2023-2028 ($ billion)
- Data Table on Poland - Market size and forecast 2023-2028 ($ billion)
- Chart on Poland - Year-over-year growth 2023-2028 (%)
- Data Table on Poland - Year-over-year growth 2023-2028 (%)
9.6 Russia - Market size and forecast 2023-2028
- Chart on Russia - Market size and forecast 2023-2028 ($ billion)
- Data Table on Russia - Market size and forecast 2023-2028 ($ billion)
- Chart on Russia - Year-over-year growth 2023-2028 (%)
- Data Table on Russia - Year-over-year growth 2023-2028 (%)
9.7 Rest of Europe - Market size and forecast 2023-2028
- Chart on Rest of Europe - Market size and forecast 2023-2028 ($ billion)
- Data Table on Rest of Europe - Market size and forecast 2023-2028 ($ billion)
- Chart on Rest of Europe - Year-over-year growth 2023-2028 (%)
- Data Table on Rest of Europe - Year-over-year growth 2023-2028 (%)
9.8 Market opportunity By Geographical Landscape
- Market opportunity By Geographical Landscape ($ billion)
- Data Table on Market opportunity By Geographical Landscape ($ billion)

10 Drivers, Challenges, and Opportunity/Restraints

10.1 Market drivers
10.2 Market challenges
10.3 Impact of drivers and challenges
- Impact of drivers and challenges in 2023 and 2028
10.4 Market opportunities/restraints

11 Competitive Landscape

11.1 Overview
11.2 Competitive Landscape
- Overview on criticality of inputs and factors of differentiation
11.3 Landscape disruption
- Overview on factors of disruption
11.4 Industry risks
- Impact of key risks on business

12 Competitive Analysis

12.1 Companies profiled
- Companies covered
12.2 Market positioning of companies
- Matrix on companies position and classification
12.3 Anheuser Busch InBev SA NV
- Anheuser Busch InBev SA NV - Overview
- Anheuser Busch InBev SA NV - Product / Service
- Anheuser Busch InBev SA NV - Key offerings
12.4 Asahi Group Holdings Ltd.
- Asahi Group Holdings Ltd. - Overview
- Asahi Group Holdings Ltd. - Business segments
- Asahi Group Holdings Ltd. - Key news
- Asahi Group Holdings Ltd. - Key offerings
- Asahi Group Holdings Ltd. - Segment focus
12.5 BrewDog Plc
- BrewDog Plc - Overview
- BrewDog Plc - Product / Service
- BrewDog Plc - Key offerings
12.6 Buxton Brewery Co. Ltd.
- Buxton Brewery Co. Ltd. - Overview
- Buxton Brewery Co. Ltd. - Product / Service
- Buxton Brewery Co. Ltd. - Key offerings
12.7 Carlsberg Breweries AS
- Carlsberg Breweries AS - Overview
- Carlsberg Breweries AS - Business segments
- Carlsberg Breweries AS - Key news
- Carlsberg Breweries AS - Key offerings
- Carlsberg Breweries AS - Segment focus
12.8 Cloudwater Brew Co.
- Cloudwater Brew Co. - Overview
- Cloudwater Brew Co. - Product / Service
- Cloudwater Brew Co. - Key offerings
12.9 Diageo Plc
- Diageo Plc - Overview
- Diageo Plc - Business segments
- Diageo Plc - Key news
- Diageo Plc - Key offerings
- Diageo Plc - Segment focus
12.10 Duvel Moortgat NV
- Duvel Moortgat NV - Overview
- Duvel Moortgat NV - Product / Service
- Duvel Moortgat NV - Key offerings
12.11 Heineken NV
- Heineken NV - Overview
- Heineken NV - Business segments
- Heineken NV - Key offerings
- Heineken NV - Segment focus
12.12 Mikkeller APS
- Mikkeller APS - Overview
- Mikkeller APS - Product / Service
- Mikkeller APS - Key offerings
12.13 Stone Brewing Co. LLC
- Stone Brewing Co. LLC - Overview
- Stone Brewing Co. LLC - Product / Service
- Stone Brewing Co. LLC - Key offerings
12.14 Swinkels Family Brewers
- Swinkels Family Brewers - Overview
- Swinkels Family Brewers - Product / Service
- Swinkels Family Brewers - Key offerings
12.15 The Boston Beer Co. Inc.
- The Boston Beer Co. Inc. - Overview
- The Boston Beer Co. Inc. - Product / Service
- The Boston Beer Co. Inc. - Key offerings
12.16 Thornbridge Brewery
- Thornbridge Brewery - Overview
- Thornbridge Brewery - Product / Service
- Thornbridge Brewery - Key offerings
12.17 Wild Beer Co.
- Wild Beer Co. - Overview
- Wild Beer Co. - Product / Service
- Wild Beer Co. - Key offerings

13 Appendix

13.1 Scope of the report
13.2 Inclusions and exclusions checklist
- Inclusions checklist
- Exclusions checklist
13.3 Currency conversion rates for US$
- Currency conversion rates for US$
13.4 Research methodology
- Research methodology
13.5 Data procurement
- Information sources
13.6 Data validation
- Data validation
13.7 Validation techniques employed for market sizing
- Validation techniques employed for market sizing
13.8 Data synthesis
- Data synthesis
13.9 360 degree market analysis
- 360 degree market analysis
13.10 List of abbreviations
- List of abbreviations