Global media asset management (MAM) solutions market 2024-2028

Description

List of Tables

Technavio has been monitoring the media asset management (MAM) solutions market and is forecast to grow by USD 18844.2 mn during 2023-2028, accelerating at a CAGR of 31.02% during the forecast period. Our report on the media asset management (MAM) solutions market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.

The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by gradual shift from on-premises to cloud-based media asset management solutions, increased use of media asset management solutions across media and entertainment industry, and increasing need to comply with asset management standards.

Technavio's media asset management (MAM) solutions market is segmented as below:

Market Scope
Base Year	2024
End Year	2028
Series Year	2024-2028
Growth Momentum	Accelerate
YOY 2024	24.92%
CAGR	31.02%
Incremental Value	$18844.2mn

By Deployment

On-premise
Cloud

By Type

Small and medium size enterprise
Large enterprise

By Geographical Landscape

North America
Europe
APAC
South America
Middle East and Africa

This study identifies the rising adoption of analytics to manage media assets as one of the prime reasons driving the media asset management (MAM) solutions market growth during the next few years. Also, demand for high-quality digital assets in e-commerce and rising use of integrated media asset management solutions will lead to sizable demand in the market.

Technavio presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters. Our report on the media asset management (MAM) solutions market covers the following areas:

Media asset management (MAM) solutions market sizing
Media asset management (MAM) solutions market forecast
Media asset management (MAM) solutions market industry analysis

Technavio's robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading media asset management (MAM) solutions market vendors that include Amazon.com Inc., Arvato Systems GmbH, Bynder BV, Cloudinary Ltd., Dalet SA, Danaher Corp., Dell Technologies Inc., Etere Pte Ltd., Evolphin Software Inc., Imagen Ltd., International Business Machines Corp., MediaValet Inc., MerlinOne Inc., Microsoft Corp., OpenText Corp., Prime Focus Ltd., Publitio doo, Ross Video Ltd., Sony Group Corp., and Video Stream Networks SL. Also, the media asset management (MAM) solutions market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to an analysis of the key vendors.

Technavio presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive research - both primary and secondary. Technavio's market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast accurate market growth.

Product Code: IRTNTR44724

1 Executive Summary

1.1 Market overview
- Executive Summary - Chart on Market Overview
- Executive Summary - Data Table on Market Overview
- Executive Summary - Chart on Global Market Characteristics
- Executive Summary - Chart on Market By Geographical Landscape
- Executive Summary - Chart on Market Segmentation by Deployment
- Executive Summary - Chart on Market Segmentation by Type
- Executive Summary - Chart on Incremental Growth
- Executive Summary - Data Table on Incremental Growth
- Executive Summary - Chart on Company Market Positioning

2 Market Landscape

2.1 Market ecosystem
- Parent Market
- Data Table on - Parent Market
2.2 Market characteristics
- Market characteristics analysis
2.3 Value chain analysis
- Value Chain Analysis

3 Market Sizing

3.1 Market definition
- Offerings of companies included in the market definition
3.2 Market segment analysis
- Market segments
3.3 Market size 2023
3.4 Market outlook: Forecast for 2023-2028
- Chart on Global - Market size and forecast 2023-2028 ($ million)
- Data Table on Global - Market size and forecast 2023-2028 ($ million)
- Chart on Global Market: Year-over-year growth 2023-2028 (%)
- Data Table on Global Market: Year-over-year growth 2023-2028 (%)

4 Historic Market Size

4.1 Global Media Asset Management (MAM) Solutions Market 2018 - 2022
- Historic Market Size - Data Table on Global Media Asset Management (MAM) Solutions Market 2018 - 2022 ($ million)
4.2 Deployment segment analysis 2018 - 2022
- Historic Market Size - Deployment Segment 2018 - 2022 ($ million)
4.3 Type segment analysis 2018 - 2022
- Historic Market Size - Type Segment 2018 - 2022 ($ million)
4.4 Geography segment analysis 2018 - 2022
- Historic Market Size - Geography Segment 2018 - 2022 ($ million)
4.5 Country segment analysis 2018 - 2022
- Historic Market Size - Country Segment 2018 - 2022 ($ million)

5 Five Forces Analysis

5.1 Five forces summary
- Five forces analysis - Comparison between 2023 and 2028
5.2 Bargaining power of buyers
- Bargaining power of buyers - Impact of key factors 2023 and 2028
5.3 Bargaining power of suppliers
- Bargaining power of suppliers - Impact of key factors in 2023 and 2028
5.4 Threat of new entrants
- Threat of new entrants - Impact of key factors in 2023 and 2028
5.5 Threat of substitutes
- Threat of substitutes - Impact of key factors in 2023 and 2028
5.6 Threat of rivalry
- Threat of rivalry - Impact of key factors in 2023 and 2028
5.7 Market condition
- Chart on Market condition - Five forces 2023 and 2028

6 Market Segmentation by Deployment

6.1 Market segments
- Chart on Deployment - Market share 2023-2028 (%)
- Data Table on Deployment - Market share 2023-2028 (%)
6.2 Comparison by Deployment
- Chart on Comparison by Deployment
- Data Table on Comparison by Deployment
6.3 On-premise - Market size and forecast 2023-2028
- Chart on On-premise - Market size and forecast 2023-2028 ($ million)
- Data Table on On-premise - Market size and forecast 2023-2028 ($ million)
- Chart on On-premise - Year-over-year growth 2023-2028 (%)
- Data Table on On-premise - Year-over-year growth 2023-2028 (%)
6.4 Cloud - Market size and forecast 2023-2028
- Chart on Cloud - Market size and forecast 2023-2028 ($ million)
- Data Table on Cloud - Market size and forecast 2023-2028 ($ million)
- Chart on Cloud - Year-over-year growth 2023-2028 (%)
- Data Table on Cloud - Year-over-year growth 2023-2028 (%)
6.5 Market opportunity by Deployment
- Market opportunity by Deployment ($ million)
- Data Table on Market opportunity by Deployment ($ million)

7 Market Segmentation by Type

7.1 Market segments
- Chart on Type - Market share 2023-2028 (%)
- Data Table on Type - Market share 2023-2028 (%)
7.2 Comparison by Type
- Chart on Comparison by Type
- Data Table on Comparison by Type
7.3 Small and medium size enterprise - Market size and forecast 2023-2028
- Chart on Small and medium size enterprise - Market size and forecast 2023-2028 ($ million)
- Data Table on Small and medium size enterprise - Market size and forecast 2023-2028 ($ million)
- Chart on Small and medium size enterprise - Year-over-year growth 2023-2028 (%)
- Data Table on Small and medium size enterprise - Year-over-year growth 2023-2028 (%)
7.4 Large enterprise - Market size and forecast 2023-2028
- Chart on Large enterprise - Market size and forecast 2023-2028 ($ million)
- Data Table on Large enterprise - Market size and forecast 2023-2028 ($ million)
- Chart on Large enterprise - Year-over-year growth 2023-2028 (%)
- Data Table on Large enterprise - Year-over-year growth 2023-2028 (%)
7.5 Market opportunity by Type
- Market opportunity by Type ($ million)
- Data Table on Market opportunity by Type ($ million)

8 Customer Landscape

8.1 Customer landscape overview
- Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria

9 Geographic Landscape

9.1 Geographic segmentation
- Chart on Market share By Geographical Landscape 2023-2028 (%)
- Data Table on Market share By Geographical Landscape 2023-2028 (%)
9.2 Geographic comparison
- Chart on Geographic comparison
- Data Table on Geographic comparison
9.3 North America - Market size and forecast 2023-2028
- Chart on North America - Market size and forecast 2023-2028 ($ million)
- Data Table on North America - Market size and forecast 2023-2028 ($ million)
- Chart on North America - Year-over-year growth 2023-2028 (%)
- Data Table on North America - Year-over-year growth 2023-2028 (%)
9.4 Europe - Market size and forecast 2023-2028
- Chart on Europe - Market size and forecast 2023-2028 ($ million)
- Data Table on Europe - Market size and forecast 2023-2028 ($ million)
- Chart on Europe - Year-over-year growth 2023-2028 (%)
- Data Table on Europe - Year-over-year growth 2023-2028 (%)
9.5 APAC - Market size and forecast 2023-2028
- Chart on APAC - Market size and forecast 2023-2028 ($ million)
- Data Table on APAC - Market size and forecast 2023-2028 ($ million)
- Chart on APAC - Year-over-year growth 2023-2028 (%)
- Data Table on APAC - Year-over-year growth 2023-2028 (%)
9.6 South America - Market size and forecast 2023-2028
- Chart on South America - Market size and forecast 2023-2028 ($ million)
- Data Table on South America - Market size and forecast 2023-2028 ($ million)
- Chart on South America - Year-over-year growth 2023-2028 (%)
- Data Table on South America - Year-over-year growth 2023-2028 (%)
9.7 Middle East and Africa - Market size and forecast 2023-2028
- Chart on Middle East and Africa - Market size and forecast 2023-2028 ($ million)
- Data Table on Middle East and Africa - Market size and forecast 2023-2028 ($ million)
- Chart on Middle East and Africa - Year-over-year growth 2023-2028 (%)
- Data Table on Middle East and Africa - Year-over-year growth 2023-2028 (%)
9.8 US - Market size and forecast 2023-2028
- Chart on US - Market size and forecast 2023-2028 ($ million)
- Data Table on US - Market size and forecast 2023-2028 ($ million)
- Chart on US - Year-over-year growth 2023-2028 (%)
- Data Table on US - Year-over-year growth 2023-2028 (%)
9.9 Germany - Market size and forecast 2023-2028
- Chart on Germany - Market size and forecast 2023-2028 ($ million)
- Data Table on Germany - Market size and forecast 2023-2028 ($ million)
- Chart on Germany - Year-over-year growth 2023-2028 (%)
- Data Table on Germany - Year-over-year growth 2023-2028 (%)
9.10 China - Market size and forecast 2023-2028
- Chart on China - Market size and forecast 2023-2028 ($ million)
- Data Table on China - Market size and forecast 2023-2028 ($ million)
- Chart on China - Year-over-year growth 2023-2028 (%)
- Data Table on China - Year-over-year growth 2023-2028 (%)
9.11 UK - Market size and forecast 2023-2028
- Chart on UK - Market size and forecast 2023-2028 ($ million)
- Data Table on UK - Market size and forecast 2023-2028 ($ million)
- Chart on UK - Year-over-year growth 2023-2028 (%)
- Data Table on UK - Year-over-year growth 2023-2028 (%)
9.12 Japan - Market size and forecast 2023-2028
- Chart on Japan - Market size and forecast 2023-2028 ($ million)
- Data Table on Japan - Market size and forecast 2023-2028 ($ million)
- Chart on Japan - Year-over-year growth 2023-2028 (%)
- Data Table on Japan - Year-over-year growth 2023-2028 (%)
9.13 Market opportunity By Geographical Landscape
- Market opportunity By Geographical Landscape ($ million)
- Data Tables on Market opportunity By Geographical Landscape ($ million)

10 Drivers, Challenges, and Opportunity/Restraints

10.1 Market drivers
10.2 Market challenges
10.3 Impact of drivers and challenges
- Impact of drivers and challenges in 2023 and 2028
10.4 Market opportunities/restraints

11 Competitive Landscape

11.1 Overview
11.2 Competitive Landscape
- Overview on criticality of inputs and factors of differentiation
11.3 Landscape disruption
- Overview on factors of disruption
11.4 Industry risks
- Impact of key risks on business

12 Competitive Analysis

12.1 Companies profiled
- Companies covered
12.2 Market positioning of companies
- Matrix on companies position and classification
12.3 Amazon.com Inc.
- Amazon.com Inc. - Overview
- Amazon.com Inc. - Business segments
- Amazon.com Inc. - Key news
- Amazon.com Inc. - Key offerings
- Amazon.com Inc. - Segment focus
12.4 Arvato Systems GmbH
- Arvato Systems GmbH - Overview
- Arvato Systems GmbH - Product / Service
- Arvato Systems GmbH - Key offerings
12.5 Bynder BV
- Bynder BV - Overview
- Bynder BV - Product / Service
- Bynder BV - Key offerings
12.6 Cloudinary Ltd.
- Cloudinary Ltd. - Overview
- Cloudinary Ltd. - Product / Service
- Cloudinary Ltd. - Key offerings
12.7 Dalet SA
- Dalet SA - Overview
- Dalet SA - Product / Service
- Dalet SA - Key offerings
12.8 Danaher Corp.
- Danaher Corp. - Overview
- Danaher Corp. - Business segments
- Danaher Corp. - Key news
- Danaher Corp. - Key offerings
- Danaher Corp. - Segment focus
12.9 Dell Technologies Inc.
- Dell Technologies Inc. - Overview
- Dell Technologies Inc. - Business segments
- Dell Technologies Inc. - Key news
- Dell Technologies Inc. - Key offerings
- Dell Technologies Inc. - Segment focus
12.10 Imagen Ltd.
- Imagen Ltd. - Overview
- Imagen Ltd. - Product / Service
- Imagen Ltd. - Key offerings
12.11 International Business Machines Corp.
- International Business Machines Corp. - Overview
- International Business Machines Corp. - Business segments
- International Business Machines Corp. - Key news
- International Business Machines Corp. - Key offerings
- International Business Machines Corp. - Segment focus
12.12 MediaValet Inc.
- MediaValet Inc. - Overview
- MediaValet Inc. - Product / Service
- MediaValet Inc. - Key offerings
12.13 Microsoft Corp.
- Microsoft Corp. - Overview
- Microsoft Corp. - Business segments
- Microsoft Corp. - Key news
- Microsoft Corp. - Key offerings
- Microsoft Corp. - Segment focus
12.14 OpenText Corp.
- OpenText Corp. - Overview
- OpenText Corp. - Product / Service
- OpenText Corp. - Key offerings
12.15 Prime Focus Ltd.
- Prime Focus Ltd. - Overview
- Prime Focus Ltd. - Business segments
- Prime Focus Ltd. - Key offerings
- Prime Focus Ltd. - Segment focus
12.16 Sony Group Corp.
- Sony Group Corp. - Overview
- Sony Group Corp. - Business segments
- Sony Group Corp. - Key news
- Sony Group Corp. - Key offerings
- Sony Group Corp. - Segment focus
12.17 Video Stream Networks SL
- Video Stream Networks SL - Overview
- Video Stream Networks SL - Product / Service
- Video Stream Networks SL - Key offerings

13 Appendix

13.1 Scope of the report
13.2 Inclusions and exclusions checklist
- Inclusions checklist
- Exclusions checklist
13.3 Currency conversion rates for US$
- Currency conversion rates for US$
13.4 Research methodology
- Research methodology
13.5 Data procurement
- Information sources
13.6 Data validation
- Data validation
13.7 Validation techniques employed for market sizing
- Validation techniques employed for market sizing
13.8 Data synthesis
- Data synthesis
13.9 360 degree market analysis
- 360 degree market analysis
13.10 List of abbreviations
- List of abbreviations