Global whiskey market 2024-2028

Description

List of Tables

The whiskey market is forecasted to grow by USD 37536.1 mn during 2023-2028, accelerating at a CAGR of 6.25% during the forecast period. The report on the whiskey market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.

The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by increasing demand for premium whiskey, emerging online distribution platform, and growing demand for premium single-malt whiskey.

Technavio's whiskey market is segmented as below:

Market Scope
Base Year	2024
End Year	2028
Series Year	2024-2028
Growth Momentum	Accelerate
YOY 2024	5.78%
CAGR	6.25%
Incremental Value	$37536.1mn

By Distribution Channel

Off trade
On trade

By Product

Scotch whiskey
American whiskey
Canadian whiskey
Irish whiskey
Others

By Geographical Landscape

APAC
North America
Europe
South America
Middle East and Africa

This study identifies the increasing demand for irish whiskey and american bourbon as one of the prime reasons driving the whiskey market growth during the next few years. Also, increasing demand for craft whiskey and whiskey-based tourism will lead to sizable demand in the market.

The report on the whiskey market covers the following areas:

Whiskey market sizing
Whiskey market forecast
Whiskey market industry analysis

The robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading whiskey market vendors that include Allied Blenders and Distillers Pvt. Ltd., Asahi Group Holdings Ltd., Bacardi Ltd., Beam Suntory Inc., Brown Forman Corp., Constellation Brands Inc., Campari Group, Diageo Plc, Heaven Hill Sales Co., John Distilleries Pvt. Ltd., Kirin Holdings Co. Ltd., Luxco Inc., LVMH Moet Hennessy Louis Vuitton SE, Pernod Ricard SA, Sazerac Co. Inc., The Cotswold Distilling Co. Ltd., The Edrington Group Ltd., William Grant and Sons Ltd., and Woodinville Whiskey Co.. Also, the whiskey market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to an analysis of the key vendors.

The publisher presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive research - both primary and secondary. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast the accurate market growth.

Product Code: IRTNTR41617

1 Executive Summary

1.1 Market overview
- Executive Summary - Chart on Market Overview
- Executive Summary - Data Table on Market Overview
- Executive Summary - Chart on Global Market Characteristics
- Executive Summary - Chart on Market By Geographical Landscape
- Executive Summary - Chart on Market Segmentation by Distribution Channel
- Executive Summary - Chart on Market Segmentation by Product
- Executive Summary - Chart on Incremental Growth
- Executive Summary - Data Table on Incremental Growth
- Executive Summary - Chart on Company Market Positioning

2 Market Landscape

2.1 Market ecosystem
- Parent Market
- Data Table on - Parent Market
2.2 Market characteristics
- Market characteristics analysis
2.3 Value chain analysis
- Value Chain Analysis

3 Market Sizing

3.1 Market definition
- Offerings of companies included in the market definition
3.2 Market segment analysis
- Market segments
3.3 Market size 2023
3.4 Market outlook: Forecast for 2023-2028
- Chart on Global - Market size and forecast 2023-2028 ($ million)
- Data Table on Global - Market size and forecast 2023-2028 ($ million)
- Chart on Global Market: Year-over-year growth 2023-2028 (%)
- Data Table on Global Market: Year-over-year growth 2023-2028 (%)

4 Historic Market Size

4.1 Global Whiskey Market 2018 - 2022
- Historic Market Size - Data Table on Global Whiskey Market 2018 - 2022 ($ million)
4.2 Distribution Channel segment analysis 2018 - 2022
- Historic Market Size - Distribution Channel Segment 2018 - 2022 ($ million)
4.3 Product segment analysis 2018 - 2022
- Historic Market Size - Product Segment 2018 - 2022 ($ million)
4.4 Geography segment analysis 2018 - 2022
- Historic Market Size - Geography Segment 2018 - 2022 ($ million)
4.5 Country segment analysis 2018 - 2022
- Historic Market Size - Country Segment 2018 - 2022 ($ million)

5 Five Forces Analysis

5.1 Five forces summary
- Five forces analysis - Comparison between 2023 and 2028
5.2 Bargaining power of buyers
- Bargaining power of buyers - Impact of key factors 2023 and 2028
5.3 Bargaining power of suppliers
- Bargaining power of suppliers - Impact of key factors in 2023 and 2028
5.4 Threat of new entrants
- Threat of new entrants - Impact of key factors in 2023 and 2028
5.5 Threat of substitutes
- Threat of substitutes - Impact of key factors in 2023 and 2028
5.6 Threat of rivalry
- Threat of rivalry - Impact of key factors in 2023 and 2028
5.7 Market condition
- Chart on Market condition - Five forces 2023 and 2028

6 Market Segmentation by Distribution Channel

6.1 Market segments
- Chart on Distribution Channel - Market share 2023-2028 (%)
- Data Table on Distribution Channel - Market share 2023-2028 (%)
6.2 Comparison by Distribution Channel
- Chart on Comparison by Distribution Channel
- Data Table on Comparison by Distribution Channel
6.3 Off trade - Market size and forecast 2023-2028
- Chart on Off trade - Market size and forecast 2023-2028 ($ million)
- Data Table on Off trade - Market size and forecast 2023-2028 ($ million)
- Chart on Off trade - Year-over-year growth 2023-2028 (%)
- Data Table on Off trade - Year-over-year growth 2023-2028 (%)
6.4 On trade - Market size and forecast 2023-2028
- Chart on On trade - Market size and forecast 2023-2028 ($ million)
- Data Table on On trade - Market size and forecast 2023-2028 ($ million)
- Chart on On trade - Year-over-year growth 2023-2028 (%)
- Data Table on On trade - Year-over-year growth 2023-2028 (%)
6.5 Market opportunity by Distribution Channel
- Market opportunity by Distribution Channel ($ million)
- Data Table on Market opportunity by Distribution Channel ($ million)

7 Market Segmentation by Product

7.1 Market segments
- Chart on Product - Market share 2023-2028 (%)
- Data Table on Product - Market share 2023-2028 (%)
7.2 Comparison by Product
- Chart on Comparison by Product
- Data Table on Comparison by Product
7.3 Scotch whiskey - Market size and forecast 2023-2028
- Chart on Scotch whiskey - Market size and forecast 2023-2028 ($ million)
- Data Table on Scotch whiskey - Market size and forecast 2023-2028 ($ million)
- Chart on Scotch whiskey - Year-over-year growth 2023-2028 (%)
- Data Table on Scotch whiskey - Year-over-year growth 2023-2028 (%)
7.4 American whiskey - Market size and forecast 2023-2028
- Chart on American whiskey - Market size and forecast 2023-2028 ($ million)
- Data Table on American whiskey - Market size and forecast 2023-2028 ($ million)
- Chart on American whiskey - Year-over-year growth 2023-2028 (%)
- Data Table on American whiskey - Year-over-year growth 2023-2028 (%)
7.5 Canadian whiskey - Market size and forecast 2023-2028
- Chart on Canadian whiskey - Market size and forecast 2023-2028 ($ million)
- Data Table on Canadian whiskey - Market size and forecast 2023-2028 ($ million)
- Chart on Canadian whiskey - Year-over-year growth 2023-2028 (%)
- Data Table on Canadian whiskey - Year-over-year growth 2023-2028 (%)
7.6 Irish whiskey - Market size and forecast 2023-2028
- Chart on Irish whiskey - Market size and forecast 2023-2028 ($ million)
- Data Table on Irish whiskey - Market size and forecast 2023-2028 ($ million)
- Chart on Irish whiskey - Year-over-year growth 2023-2028 (%)
- Data Table on Irish whiskey - Year-over-year growth 2023-2028 (%)
7.7 Others - Market size and forecast 2023-2028
- Chart on Others - Market size and forecast 2023-2028 ($ million)
- Data Table on Others - Market size and forecast 2023-2028 ($ million)
- Chart on Others - Year-over-year growth 2023-2028 (%)
- Data Table on Others - Year-over-year growth 2023-2028 (%)
7.8 Market opportunity by Product
- Market opportunity by Product ($ million)
- Data Table on Market opportunity by Product ($ million)

8 Customer Landscape

8.1 Customer landscape overview
- Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria

9 Geographic Landscape

9.1 Geographic segmentation
- Chart on Market share By Geographical Landscape 2023-2028 (%)
- Data Table on Market share By Geographical Landscape 2023-2028 (%)
9.2 Geographic comparison
- Chart on Geographic comparison
- Data Table on Geographic comparison
9.3 APAC - Market size and forecast 2023-2028
- Chart on APAC - Market size and forecast 2023-2028 ($ million)
- Data Table on APAC - Market size and forecast 2023-2028 ($ million)
- Chart on APAC - Year-over-year growth 2023-2028 (%)
- Data Table on APAC - Year-over-year growth 2023-2028 (%)
9.4 North America - Market size and forecast 2023-2028
- Chart on North America - Market size and forecast 2023-2028 ($ million)
- Data Table on North America - Market size and forecast 2023-2028 ($ million)
- Chart on North America - Year-over-year growth 2023-2028 (%)
- Data Table on North America - Year-over-year growth 2023-2028 (%)
9.5 Europe - Market size and forecast 2023-2028
- Chart on Europe - Market size and forecast 2023-2028 ($ million)
- Data Table on Europe - Market size and forecast 2023-2028 ($ million)
- Chart on Europe - Year-over-year growth 2023-2028 (%)
- Data Table on Europe - Year-over-year growth 2023-2028 (%)
9.6 South America - Market size and forecast 2023-2028
- Chart on South America - Market size and forecast 2023-2028 ($ million)
- Data Table on South America - Market size and forecast 2023-2028 ($ million)
- Chart on South America - Year-over-year growth 2023-2028 (%)
- Data Table on South America - Year-over-year growth 2023-2028 (%)
9.7 Middle East and Africa - Market size and forecast 2023-2028
- Chart on Middle East and Africa - Market size and forecast 2023-2028 ($ million)
- Data Table on Middle East and Africa - Market size and forecast 2023-2028 ($ million)
- Chart on Middle East and Africa - Year-over-year growth 2023-2028 (%)
- Data Table on Middle East and Africa - Year-over-year growth 2023-2028 (%)
9.8 India - Market size and forecast 2023-2028
- Chart on India - Market size and forecast 2023-2028 ($ million)
- Data Table on India - Market size and forecast 2023-2028 ($ million)
- Chart on India - Year-over-year growth 2023-2028 (%)
- Data Table on India - Year-over-year growth 2023-2028 (%)
9.9 US - Market size and forecast 2023-2028
- Chart on US - Market size and forecast 2023-2028 ($ million)
- Data Table on US - Market size and forecast 2023-2028 ($ million)
- Chart on US - Year-over-year growth 2023-2028 (%)
- Data Table on US - Year-over-year growth 2023-2028 (%)
9.10 China - Market size and forecast 2023-2028
- Chart on China - Market size and forecast 2023-2028 ($ million)
- Data Table on China - Market size and forecast 2023-2028 ($ million)
- Chart on China - Year-over-year growth 2023-2028 (%)
- Data Table on China - Year-over-year growth 2023-2028 (%)
9.11 France - Market size and forecast 2023-2028
- Chart on France - Market size and forecast 2023-2028 ($ million)
- Data Table on France - Market size and forecast 2023-2028 ($ million)
- Chart on France - Year-over-year growth 2023-2028 (%)
- Data Table on France - Year-over-year growth 2023-2028 (%)
9.12 Canada - Market size and forecast 2023-2028
- Chart on Canada - Market size and forecast 2023-2028 ($ million)
- Data Table on Canada - Market size and forecast 2023-2028 ($ million)
- Chart on Canada - Year-over-year growth 2023-2028 (%)
- Data Table on Canada - Year-over-year growth 2023-2028 (%)
9.13 Market opportunity By Geographical Landscape
- Market opportunity By Geographical Landscape ($ million)
- Data Tables on Market opportunity By Geographical Landscape ($ million)

10 Drivers, Challenges, and Opportunity/Restraints

10.1 Market drivers
10.2 Market challenges
10.3 Impact of drivers and challenges
- Impact of drivers and challenges in 2023 and 2028
10.4 Market opportunities/restraints

11 Competitive Landscape

11.1 Overview
11.2 Competitive Landscape
- Overview on criticality of inputs and factors of differentiation
11.3 Landscape disruption
- Overview on factors of disruption
11.4 Industry risks
- Impact of key risks on business

12 Competitive Analysis

12.1 Companies profiled
- Companies covered
12.2 Market positioning of companies
- Matrix on companies position and classification
12.3 Allied Blenders and Distillers Pvt. Ltd.
- Allied Blenders and Distillers Pvt. Ltd. - Overview
- Allied Blenders and Distillers Pvt. Ltd. - Product / Service
- Allied Blenders and Distillers Pvt. Ltd. - Key offerings
12.4 Asahi Group Holdings Ltd.
- Asahi Group Holdings Ltd. - Overview
- Asahi Group Holdings Ltd. - Business segments
- Asahi Group Holdings Ltd. - Key offerings
- Asahi Group Holdings Ltd. - Segment focus
12.5 Bacardi Ltd.
- Bacardi Ltd. - Overview
- Bacardi Ltd. - Product / Service
- Bacardi Ltd. - Key offerings
12.6 Beam Suntory Inc.
- Beam Suntory Inc. - Overview
- Beam Suntory Inc. - Product / Service
- Beam Suntory Inc. - Key offerings
12.7 Brown Forman Corp.
- Brown Forman Corp. - Overview
- Brown Forman Corp. - Product / Service
- Brown Forman Corp. - Key offerings
12.8 Constellation Brands Inc.
- Constellation Brands Inc. - Overview
- Constellation Brands Inc. - Business segments
- Constellation Brands Inc. - Key offerings
- Constellation Brands Inc. - Segment focus
12.9 Campari Group
- Campari Group - Overview
- Campari Group - Business segments
- Campari Group - Key offerings
- Campari Group - Segment focus
12.10 Diageo Plc
- Diageo Plc - Overview
- Diageo Plc - Business segments
- Diageo Plc - Key news
- Diageo Plc - Key offerings
- Diageo Plc - Segment focus
12.11 Heaven Hill Sales Co.
- Heaven Hill Sales Co. - Overview
- Heaven Hill Sales Co. - Product / Service
- Heaven Hill Sales Co. - Key offerings
12.12 John Distilleries Pvt. Ltd.
- John Distilleries Pvt. Ltd. - Overview
- John Distilleries Pvt. Ltd. - Product / Service
- John Distilleries Pvt. Ltd. - Key offerings
12.13 Kirin Holdings Co. Ltd.
- Kirin Holdings Co. Ltd. - Overview
- Kirin Holdings Co. Ltd. - Business segments
- Kirin Holdings Co. Ltd. - Key offerings
- Kirin Holdings Co. Ltd. - Segment focus
12.14 Luxco Inc.
- Luxco Inc. - Overview
- Luxco Inc. - Product / Service
- Luxco Inc. - Key offerings
12.15 LVMH Moet Hennessy Louis Vuitton SE
- LVMH Moet Hennessy Louis Vuitton SE - Overview
- LVMH Moet Hennessy Louis Vuitton SE - Business segments
- LVMH Moet Hennessy Louis Vuitton SE - Key offerings
- LVMH Moet Hennessy Louis Vuitton SE - Segment focus
12.16 Pernod Ricard SA
- Pernod Ricard SA - Overview
- Pernod Ricard SA - Product / Service
- Pernod Ricard SA - Key offerings
12.17 William Grant and Sons Ltd.
- William Grant and Sons Ltd. - Overview
- William Grant and Sons Ltd. - Product / Service
- William Grant and Sons Ltd. - Key offerings

13 Appendix

13.1 Scope of the report
13.2 Inclusions and exclusions checklist
- Inclusions checklist
- Exclusions checklist
13.3 Currency conversion rates for US$
- Currency conversion rates for US$
13.4 Research methodology
- Research methodology
13.5 Data procurement
- Information sources
13.6 Data validation
- Data validation
13.7 Validation techniques employed for market sizing
- Validation techniques employed for market sizing
13.8 Data synthesis
- Data synthesis
13.9 market analysis
13.9 market analysis
13.10 List of abbreviations
- List of abbreviations