Global Smart TV Sticks Market 2024-2028

Description

List of Tables

The smart tv sticks market is forecasted to grow by USD 635.08 mn during 2023-2028, accelerating at a CAGR of 8.06% during the forecast period. The report on the smart tv sticks market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.

The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by growing smart home ecosystem, increased benefits of smart tv sticks, and advantages of OTT platforms over cable TV providers.

Technavio's smart tv sticks market is segmented as below:

Market Scope
Base Year	2024
End Year	2028
Series Year	2024-2028
Growth Momentum	Accelerate
YOY 2024	7.48%
CAGR	8.06%
Incremental Value	$635.08mn

By Type

Non-4K
4K and above

By Distribution Channel

Offline
Online

By Geographical Landscape

North America
Europe
APAC
South America
Middle East and Africa

This study identifies the rise of ai-powered content recommendations as one of the prime reasons driving the smart tv sticks market growth during the next few years. Also, enhanced gaming capabilities of smart tv sticks and increasing penetration of smart tvs worldwide will lead to sizable demand in the market.

The report on the smart tv sticks market covers the following areas:

Smart tv sticks market sizing
Smart tv sticks market forecast
Smart tv sticks market industry analysis

The robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading smart tv sticks market vendors that include Actions Microelectronics Co. Ltd., Airtame Inc., Alphabet Inc., Amazon.com Inc., Apple Inc., ASUSTeK Computer Inc., Bharti Airtel Ltd., CloudWalker Streaming Technologies Pvt. Ltd., Dish TV India Ltd., Geniatech Inc., Matricom, NVIDIA Corp., Shenzhen Rikomagic Tech Corp. Ltd., Shenzhen Tomato Technology Co. Ltd., Topleo Technology Ltd., Xiaomi Communications Co. Ltd., Roku Inc., and MECOOL. Also, the smart tv sticks market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to an analysis of the key vendors.

The publisher presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive research - both primary and secondary. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast the accurate market growth.

Product Code: IRTNTR72438

1 Executive Summary

1.1 Market overview

2 Market Landscape

2.1 Market ecosystem

3 Market Sizing

3.1 Market definition
3.2 Market segment analysis
3.3 Market size 2023
3.4 Market outlook: Forecast for 2023-2028

4 Historic Market Size

4.1 Global smart TV sticks market 2018 - 2022
4.2 Type Segment Analysis 2018 - 2022
4.3 Distribution channel Segment Analysis 2018 - 2022
4.4 Geography Segment Analysis 2018 - 2022
4.5 Country Segment Analysis 2018 - 2022

5 Five Forces Analysis

5.1 Five forces summary
5.2 Bargaining power of buyers
5.3 Bargaining power of suppliers
5.4 Threat of new entrants
5.5 Threat of substitutes
5.6 Threat of rivalry
5.7 Market condition

6 Market Segmentation by Type

6.1 Market segments
6.2 Comparison by Type
6.3 Non-4K - Market size and forecast 2023-2028
6.4 4K and above - Market size and forecast 2023-2028
6.5 Market opportunity by Type

7 Market Segmentation by Distribution Channel

7.1 Market segments
7.2 Comparison by Distribution Channel
7.3 Offline - Market size and forecast 2023-2028
7.4 Online - Market size and forecast 2023-2028
7.5 Market opportunity by Distribution Channel

8 Customer Landscape

8.1 Customer landscape overview

9 Geographic Landscape

9.1 Geographic segmentation
9.2 Geographic comparison
9.3 North America - Market size and forecast 2023-2028
9.4 Europe - Market size and forecast 2023-2028
9.5 APAC - Market size and forecast 2023-2028
9.6 South America - Market size and forecast 2023-2028
9.7 Middle East and Africa - Market size and forecast 2023-2028
9.8 US - Market size and forecast 2023-2028
9.9 Germany - Market size and forecast 2023-2028
9.10 China - Market size and forecast 2023-2028
9.11 Canada - Market size and forecast 2023-2028
9.12 UK - Market size and forecast 2023-2028
9.13 Market opportunity By Geographical Landscape

10 Drivers, Challenges, and Trends

10.1 Market drivers
10.2 Market challenges
10.3 Impact of drivers and challenges
10.4 Market trends

11 Vendor Landscape

11.1 Overview
11.2 Vendor landscape
11.3 Landscape disruption
11.4 Industry risks

12 Vendor Analysis

12.1 Vendors covered
12.2 Market positioning of vendors
12.3 Actions Microelectronics Co. Ltd.
12.4 Alphabet Inc.
12.5 Amazon.com Inc.
12.6 Apple Inc.
12.7 ASUSTeK Computer Inc.
12.8 Bharti Airtel Ltd.
12.9 CloudWalker Streaming Technologies Pvt. Ltd.
12.10 Dish TV India Ltd.
12.11 Geniatech Inc.
12.12 Matricom
12.13 NVIDIA Corp.
12.14 Roku Inc.
12.15 Shenzhen Rikomagic Tech Corp. Ltd.
12.16 Shenzhen Tomato Technology Co. Ltd.
12.17 Xiaomi Communications Co. Ltd.

13 Appendix

13.1 Scope of the report
13.2 Inclusions and exclusions checklist
13.3 Currency conversion rates for US$
13.4 Research methodology
13.5 List of abbreviations