Global Online Language Learning Market 2024-2028

The online language learning market is forecasted to grow by USD 42.10 bn during 2023-2028, accelerating at a CAGR of 19.73% during the forecast period. The report on the online language learning market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.

The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by the cost benefits and flexibility of online language learning, emphasis on language learning by the corporate sector, and increasing enrollment of foreign students.

Market Scope
Base Year	2024
End Year	2028
Series Year	2024-2028
Growth Momentum	Accelerate
YOY 2024	19.18%
CAGR	19.73%
Incremental Value	$42.10bn

Technavio's online language learning market is segmented as below:

By End-user

Courses
Solutions
Apps

By Language

English
Mandarin
Spanish
Others

By Geographical Landscape

APAC
Europe
North America
South America
Middle East and Africa

This study identifies the artificial intelligence in language learning as one of the prime reasons driving the online language learning market growth during the next few years. Also, mobile learning and gamification in language learning and embedded analytical features will lead to sizable demand in the market.

The report on the online language learning market covers the following areas:

Online language learning market sizing
Online language learning market forecast
Online language learning market industry analysis

The robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading online language learning market vendors that include Babbel GmbH, Berlitz Corp., Cengage Learning Inc., Chegg Inc., Duolingo Inc., Educational Testing Service, edX LLC, EF Education First Ltd., Enux Education Ltd., Houghton Mifflin Harcourt Co., inlingua International Ltd., iTutorGroup Inc., IXL Learning Inc., McGraw Hill LLC, Sanako Oy, Think and Learn Pvt. Ltd., uFaber Edutech Pvt. Ltd., University of Oxford, Voxy Inc., and New Oriental Education and Technology Group Inc.. Also, the online language learning market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to an analysis of the key vendors.

The publisher presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive research - both primary and secondary. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast the accurate market growth.

Product Code: IRTNTR41098

1 Executive Summary

1.1 Market overview
Exhibit 01: Executive Summary - Chart on Market Overview
Exhibit 02: Executive Summary - Data Table on Market Overview
Exhibit 03: Executive Summary - Chart on Global Market Characteristics
Exhibit 04: Executive Summary - Chart on Market By Geographical Landscape
Exhibit 05: Executive Summary - Chart on Market Segmentation by End-user
Exhibit 06: Executive Summary - Chart on Market Segmentation by Language
Exhibit 07: Executive Summary - Chart on Incremental Growth
Exhibit 08: Executive Summary - Data Table on Incremental Growth
Exhibit 09: Executive Summary - Chart on Vendor Market Positioning

2 Market Landscape

2.1 Market ecosystem
Exhibit 10: Parent market
Exhibit 11: Market Characteristics

3 Market Sizing

3.1 Market definition
Exhibit 12: Offerings of vendors included in the market definition
3.2 Market segment analysis
Exhibit 13: Market segments
3.3 Market size 2023
3.4 Market outlook: Forecast for 2023-2028
Exhibit 14: Chart on Global - Market size and forecast 2023-2028 ($ billion)
Exhibit 15: Data Table on Global - Market size and forecast 2023-2028 ($ billion)
Exhibit 16: Chart on Global Market: Year-over-year growth 2023-2028 (%)
Exhibit 17: Data Table on Global Market: Year-over-year growth 2023-2028 (%)

4 Historic Market Size

4.1 Global online language learning market 2018 - 2022
Exhibit 18: Historic Market Size - Data Table on global online language learning market 2018 - 2022 ($ billion)
4.2 End-user Segment Analysis 2018 - 2022
Exhibit 19: Historic Market Size - End-user Segment 2018 - 2022 ($ billion)
4.3 Language Segment Analysis 2018 - 2022
Exhibit 20: Historic Market Size - Language Segment 2018 - 2022 ($ billion)
4.4 Geography Segment Analysis 2018 - 2022
Exhibit 21: Historic Market Size - Geography Segment 2018 - 2022 ($ billion)
4.5 Country Segment Analysis 2018 - 2022
Exhibit 22: Historic Market Size - Country Segment 2018 - 2022 ($ billion)

5 Five Forces Analysis

5.1 Five forces summary
Exhibit 23: Five forces analysis - Comparison between 2023 and 2028
5.2 Bargaining power of buyers
Exhibit 24: Chart on Bargaining power of buyers - Impact of key factors 2023 and 2028
5.3 Bargaining power of suppliers
Exhibit 25: Bargaining power of suppliers - Impact of key factors in 2023 and 2028
5.4 Threat of new entrants
Exhibit 26: Threat of new entrants - Impact of key factors in 2023 and 2028
5.5 Threat of substitutes
Exhibit 27: Threat of substitutes - Impact of key factors in 2023 and 2028
5.6 Threat of rivalry
Exhibit 28: Threat of rivalry - Impact of key factors in 2023 and 2028
5.7 Market condition
Exhibit 29: Chart on Market condition - Five forces 2023 and 2028

6 Market Segmentation by End-user

6.1 Market segments
Exhibit 30: Chart on End-user - Market share 2023-2028 (%)
Exhibit 31: Data Table on End-user - Market share 2023-2028 (%)
6.2 Comparison by End-user
Exhibit 32: Chart on Comparison by End-user
Exhibit 33: Data Table on Comparison by End-user
6.3 Courses - Market size and forecast 2023-2028
Exhibit 34: Chart on Courses - Market size and forecast 2023-2028 ($ billion)
Exhibit 35: Data Table on Courses - Market size and forecast 2023-2028 ($ billion)
Exhibit 36: Chart on Courses - Year-over-year growth 2023-2028 (%)
Exhibit 37: Data Table on Courses - Year-over-year growth 2023-2028 (%)
6.4 Solutions - Market size and forecast 2023-2028
Exhibit 38: Chart on Solutions - Market size and forecast 2023-2028 ($ billion)
Exhibit 39: Data Table on Solutions - Market size and forecast 2023-2028 ($ billion)
Exhibit 40: Chart on Solutions - Year-over-year growth 2023-2028 (%)
Exhibit 41: Data Table on Solutions - Year-over-year growth 2023-2028 (%)
6.5 Apps - Market size and forecast 2023-2028
Exhibit 42: Chart on Apps - Market size and forecast 2023-2028 ($ billion)
Exhibit 43: Data Table on Apps - Market size and forecast 2023-2028 ($ billion)
Exhibit 44: Chart on Apps - Year-over-year growth 2023-2028 (%)
Exhibit 45: Data Table on Apps - Year-over-year growth 2023-2028 (%)
6.6 Market opportunity by End-user
Exhibit 46: Market opportunity by End-user ($ billion)
Exhibit 47: Data Table on Market opportunity by End-user ($ billion)

7 Market Segmentation by Language

7.1 Market segments
Exhibit 48: Chart on Language - Market share 2023-2028 (%)
Exhibit 49: Data Table on Language - Market share 2023-2028 (%)
7.2 Comparison by Language
Exhibit 50: Chart on Comparison by Language
Exhibit 51: Data Table on Comparison by Language
7.3 English - Market size and forecast 2023-2028
Exhibit 52: Chart on English - Market size and forecast 2023-2028 ($ billion)
Exhibit 53: Data Table on English - Market size and forecast 2023-2028 ($ billion)
Exhibit 54: Chart on English - Year-over-year growth 2023-2028 (%)
Exhibit 55: Data Table on English - Year-over-year growth 2023-2028 (%)
7.4 Mandarin - Market size and forecast 2023-2028
Exhibit 56: Chart on Mandarin - Market size and forecast 2023-2028 ($ billion)
Exhibit 57: Data Table on Mandarin - Market size and forecast 2023-2028 ($ billion)
Exhibit 58: Chart on Mandarin - Year-over-year growth 2023-2028 (%)
Exhibit 59: Data Table on Mandarin - Year-over-year growth 2023-2028 (%)
7.5 Spanish - Market size and forecast 2023-2028
Exhibit 60: Chart on Spanish - Market size and forecast 2023-2028 ($ billion)
Exhibit 61: Data Table on Spanish - Market size and forecast 2023-2028 ($ billion)
Exhibit 62: Chart on Spanish - Year-over-year growth 2023-2028 (%)
Exhibit 63: Data Table on Spanish - Year-over-year growth 2023-2028 (%)
7.6 Others - Market size and forecast 2023-2028
Exhibit 64: Chart on Others - Market size and forecast 2023-2028 ($ billion)
Exhibit 65: Data Table on Others - Market size and forecast 2023-2028 ($ billion)
Exhibit 66: Chart on Others - Year-over-year growth 2023-2028 (%)
Exhibit 67: Data Table on Others - Year-over-year growth 2023-2028 (%)
7.7 Market opportunity by Language
Exhibit 68: Market opportunity by Language ($ billion)
Exhibit 69: Data Table on Market opportunity by Language ($ billion)

8 Customer Landscape

8.1 Customer landscape overview
Exhibit 70: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria

9 Geographic Landscape

9.1 Geographic segmentation
Exhibit 71: Chart on Market share By Geographical Landscape 2023-2028 (%)
Exhibit 72: Data Table on Market share By Geographical Landscape 2023-2028 (%)
9.2 Geographic comparison
Exhibit 73: Chart on Geographic comparison
Exhibit 74: Data Table on Geographic comparison
9.3 APAC - Market size and forecast 2023-2028
Exhibit 75: Chart on APAC - Market size and forecast 2023-2028 ($ billion)
Exhibit 76: Data Table on APAC - Market size and forecast 2023-2028 ($ billion)
Exhibit 77: Chart on APAC - Year-over-year growth 2023-2028 (%)
Exhibit 78: Data Table on APAC - Year-over-year growth 2023-2028 (%)
9.4 Europe - Market size and forecast 2023-2028
Exhibit 79: Chart on Europe - Market size and forecast 2023-2028 ($ billion)
Exhibit 80: Data Table on Europe - Market size and forecast 2023-2028 ($ billion)
Exhibit 81: Chart on Europe - Year-over-year growth 2023-2028 (%)
Exhibit 82: Data Table on Europe - Year-over-year growth 2023-2028 (%)
9.5 North America - Market size and forecast 2023-2028
Exhibit 83: Chart on North America - Market size and forecast 2023-2028 ($ billion)
Exhibit 84: Data Table on North America - Market size and forecast 2023-2028 ($ billion)
Exhibit 85: Chart on North America - Year-over-year growth 2023-2028 (%)
Exhibit 86: Data Table on North America - Year-over-year growth 2023-2028 (%)
9.6 South America - Market size and forecast 2023-2028
Exhibit 87: Chart on South America - Market size and forecast 2023-2028 ($ billion)
Exhibit 88: Data Table on South America - Market size and forecast 2023-2028 ($ billion)
Exhibit 89: Chart on South America - Year-over-year growth 2023-2028 (%)
Exhibit 90: Data Table on South America - Year-over-year growth 2023-2028 (%)
9.7 Middle East and Africa - Market size and forecast 2023-2028
Exhibit 91: Chart on Middle East and Africa - Market size and forecast 2023-2028 ($ billion)
Exhibit 92: Data Table on Middle East and Africa - Market size and forecast 2023-2028 ($ billion)
Exhibit 93: Chart on Middle East and Africa - Year-over-year growth 2023-2028 (%)
Exhibit 94: Data Table on Middle East and Africa - Year-over-year growth 2023-2028 (%)
9.8 China - Market size and forecast 2023-2028
Exhibit 95: Chart on China - Market size and forecast 2023-2028 ($ billion)
Exhibit 96: Data Table on China - Market size and forecast 2023-2028 ($ billion)
Exhibit 97: Chart on China - Year-over-year growth 2023-2028 (%)
Exhibit 98: Data Table on China - Year-over-year growth 2023-2028 (%)
9.9 US - Market size and forecast 2023-2028
Exhibit 99: Chart on US - Market size and forecast 2023-2028 ($ billion)
Exhibit 100: Data Table on US - Market size and forecast 2023-2028 ($ billion)
Exhibit 101: Chart on US - Year-over-year growth 2023-2028 (%)
Exhibit 102: Data Table on US - Year-over-year growth 2023-2028 (%)
9.10 India - Market size and forecast 2023-2028
Exhibit 103: Chart on India - Market size and forecast 2023-2028 ($ billion)
Exhibit 104: Data Table on India - Market size and forecast 2023-2028 ($ billion)
Exhibit 105: Chart on India - Year-over-year growth 2023-2028 (%)
Exhibit 106: Data Table on India - Year-over-year growth 2023-2028 (%)
9.11 UK - Market size and forecast 2023-2028
Exhibit 107: Chart on UK - Market size and forecast 2023-2028 ($ billion)
Exhibit 108: Data Table on UK - Market size and forecast 2023-2028 ($ billion)
Exhibit 109: Chart on UK - Year-over-year growth 2023-2028 (%)
Exhibit 110: Data Table on UK - Year-over-year growth 2023-2028 (%)
9.12 Spain - Market size and forecast 2023-2028
Exhibit 111: Chart on Spain - Market size and forecast 2023-2028 ($ billion)
Exhibit 112: Data Table on Spain - Market size and forecast 2023-2028 ($ billion)
Exhibit 113: Chart on Spain - Year-over-year growth 2023-2028 (%)
Exhibit 114: Data Table on Spain - Year-over-year growth 2023-2028 (%)
9.13 Market opportunity By Geographical Landscape
Exhibit 115: Market opportunity By Geographical Landscape ($ billion)
Exhibit 116: Data Tables on Market opportunity By Geographical Landscape ($ billion)

10 Drivers, Challenges, and Trends

10.1 Market drivers
10.2 Market challenges
10.3 Impact of drivers and challenges
Exhibit 117: Impact of drivers and challenges in 2023 and 2028
10.4 Market trends

11 Vendor Landscape

11.1 Overview
11.2 Vendor landscape
Exhibit 118: Overview on Criticality of inputs and Factors of differentiation
11.3 Landscape disruption
Exhibit 119: Overview on factors of disruption
11.4 Industry risks
Exhibit 120: Impact of key risks on business

12 Vendor Analysis

12.1 Vendors covered
Exhibit 121: Vendors covered
12.2 Market positioning of vendors
Exhibit 122: Matrix on vendor position and classification
12.3 Berlitz Corp.
Exhibit 123: Berlitz Corp. - Overview
Exhibit 124: Berlitz Corp. - Product / Service
Exhibit 125: Berlitz Corp. - Key offerings
12.4 Cengage Learning Inc.
Exhibit 126: Cengage Learning Inc. - Overview
Exhibit 127: Cengage Learning Inc. - Product / Service
Exhibit 128: Cengage Learning Inc. - Key offerings
12.5 Chegg Inc.
Exhibit 129: Chegg Inc. - Overview
Exhibit 130: Chegg Inc. - Product / Service
Exhibit 131: Chegg Inc. - Key news
Exhibit 132: Chegg Inc. - Key offerings
12.6 Duolingo Inc.
Exhibit 133: Duolingo Inc. - Overview
Exhibit 134: Duolingo Inc. - Product / Service
Exhibit 135: Duolingo Inc. - Key offerings
12.7 Educational Testing Service
Exhibit 136: Educational Testing Service - Overview
Exhibit 137: Educational Testing Service - Product / Service
Exhibit 138: Educational Testing Service - Key offerings
12.8 edX LLC
Exhibit 139: edX LLC - Overview
Exhibit 140: edX LLC - Product / Service
Exhibit 141: edX LLC - Key offerings
12.9 EF Education First Ltd.
Exhibit 142: EF Education First Ltd. - Overview
Exhibit 143: EF Education First Ltd. - Product / Service
Exhibit 144: EF Education First Ltd. - Key offerings
12.10 Enux Education Ltd.
Exhibit 145: Enux Education Ltd. - Overview
Exhibit 146: Enux Education Ltd. - Product / Service
Exhibit 147: Enux Education Ltd. - Key offerings
12.11 Houghton Mifflin Harcourt Co.
Exhibit 148: Houghton Mifflin Harcourt Co. - Overview
Exhibit 149: Houghton Mifflin Harcourt Co. - Product / Service
Exhibit 150: Houghton Mifflin Harcourt Co. - Key offerings
12.12 inlingua International Ltd.
Exhibit 151: inlingua International Ltd. - Overview
Exhibit 152: inlingua International Ltd. - Product / Service
Exhibit 153: inlingua International Ltd. - Key offerings
12.13 IXL Learning Inc.
Exhibit 154: IXL Learning Inc. - Overview
Exhibit 155: IXL Learning Inc. - Product / Service
Exhibit 156: IXL Learning Inc. - Key offerings
12.14 McGraw Hill LLC
Exhibit 157: McGraw Hill LLC - Overview
Exhibit 158: McGraw Hill LLC - Business segments
Exhibit 159: McGraw Hill LLC - Key offerings
Exhibit 160: McGraw Hill LLC - Segment focus
12.15 New Oriental Education and Technology Group Inc.
Exhibit 161: New Oriental Education and Technology Group Inc. - Overview
Exhibit 162: New Oriental Education and Technology Group Inc. - Business segments
Exhibit 163: New Oriental Education and Technology Group Inc. - Key offerings
Exhibit 164: New Oriental Education and Technology Group Inc. - Segment focus
12.16 Sanako Oy
Exhibit 165: Sanako Oy - Overview
Exhibit 166: Sanako Oy - Product / Service
Exhibit 167: Sanako Oy - Key offerings
12.17 Voxy Inc.
Exhibit 168: Voxy Inc. - Overview
Exhibit 169: Voxy Inc. - Product / Service
Exhibit 170: Voxy Inc. - Key offerings

13 Appendix

13.1 Scope of the report
13.2 Inclusions and exclusions checklist
Exhibit 171: Inclusions checklist
Exhibit 172: Exclusions checklist
13.3 Currency conversion rates for US$
Exhibit 173: Currency conversion rates for US$
13.4 Research methodology
Exhibit 174: Research methodology
Exhibit 175: Validation techniques employed for market sizing
Exhibit 176: Information sources
13.5 List of abbreviations
Exhibit 177: List of abbreviations