PUBLISHER: IMARC | PRODUCT CODE: 1702194
PUBLISHER: IMARC | PRODUCT CODE: 1702194
The global application security market size was valued at USD 10.4 Billion in 2024. Looking forward, IMARC Group estimates the market to reach USD 34.8 Billion by 2033, exhibiting a CAGR of 14.33% during 2025-2033. North America currently dominates the market, holding a significant market share of 40.5% in 2024. Because of its sophisticated technological infrastructure, broad adoption of digital transformation, and plenty of top cybersecurity companies, North America leads the market. Market expansion is also fueled by a high amount of cyberthreats, strict regulatory compliance requirements, and large industry investments in security solutions. Furthermore, the region's strong emphasis on innovation encourages ongoing advancements in application security technologies.
Application security refers to a technique of developing, adding, and analyzing the features present in various apps for preventing security vulnerabilities. It involves authentication, authorization, encryption, and logging as protection layers that aid in eliminating unauthorized third-party access, modifications, and the risk of unusual activities. This, in turn, assists enterprises in ensuring optimal security of the client data, optimizing workflow, and maintaining the application lifecycle. Currently, it is commercially available in varying testing types, such as runtime application self-protection (RASP), interactive application security testing (IAST) and dynamic application security testing (DAST).
The widespread adoption of flexible, durable, and cost-effective security solutions across various industrial verticals, such as information technology (IT), telecom, e-commerce, banking, financing, serving and insurance (BFSI) and public sectors due to increasing instances of several online fraudulent activities represents the key factor driving the application security market growth. This is further supported by numerous favorable initiatives undertaken by the governments of various countries for strengthening cybersecurity through the incorporation of security identifiers (IDs) for identifying users. In line with this, the sudden deployment of work from home (WFH) and bring your own device (BYOD) corporate model on account of the outbreak of coronavirus disease (COVID-19) pandemic and the consequent implementation of mandatory lockdowns has increased the risks of data vulnerability, which, in turn, is acting as another growth-inducing factor. Moreover, the rising requirement for determining each phase of the software development lifecycle (SDLC) for protecting software and critical data is contributing to the market growth. Apart from this, the extensive utilization of personal, smart devices, including smartphones, laptops, tablets, and smart wearables, for accessing various applications and organization information is creating a positive outlook for the market.
The competitive landscape of the industry has also been examined along with the profiles of the key players being Capgemini SE, Checkmarx Ltd., Cisco Systems Inc., Contrast Security Inc., International Business Machines Corporation, Micro Focus International plc, Ntt Security Appsec Solutions Inc. (NTT Ltd.), Oracle Corporation, Qualys Inc., Rapid7, Synopsys Inc. and Veracode.