PUBLISHER: IMARC | PRODUCT CODE: 1701933
PUBLISHER: IMARC | PRODUCT CODE: 1701933
The global sunglasses market size reached USD 39.9 Billion in 2024. Looking forward, IMARC Group expects the market to reach USD 58.8 Billion by 2033, exhibiting a growth rate (CAGR) of 4.18% during 2025-2033. Growing awareness about the harmful effects of ultraviolet (UV) rays, the increasing influence of fashion trends, the surging popularity of outdoor activities, expanding retail accessibility, the increasing demand for eco-friendly options, and the impact of celebrity endorsements and social media marketing are some of the factors accelerating the market growth.
Sunglasses are protective eyewear used to prevent bright sunlight and high-energy light, which is damaging and discomforting for the eyes. They are manufactured using different lens materials like glass, plastic, and carbon fiber. They are commonly available in polarized and non-polarized variants with tinted and non-tinted lenses, which makes them suitable for everyday wear. Polarized lenses are crafted to filter out light and minimize brightness from reflective or vivid surfaces. On the other hand, non-polarized lenses assist in reducing the intensity of the light. At present, the emerging trend of gifting unique items, such as sunglasses, in innovative packaging formats is gaining traction across the globe.
The increasing usage of sunglasses for outdoor activities to prevent exposure to ultraviolet (UV) rays represents one of the major factors strengthening the market growth around the world. Expanding purchasing power and the rising preference for premium-quality sunglasses are also fueling the market growth. In addition, the growing participation in sports-related and recreational activities on account of the increasing health consciousness among people is driving the demand for sunglasses worldwide. Apart from this, product manufacturers are introducing novel variants that are incorporated with anti-glare, anti-fog, magnetic clip-ons, and customizable nose pads in sunglasses. They can also be personalized as spectacles using convex or concave lenses according to the eye power of the person, which is creating a positive outlook for the market. Furthermore, a considerable reliance on online tutorials, reviews, social media campaigns by influencers, and celebrity endorsements are increasing the overall sales of sunglasses and generating brand awareness among the masses. Besides this, the expanding number of brand stores and e-commerce websites offering unique sunglasses in various shapes and designs is providing lucrative growth opportunities to leading players operating in the industry.
The competitive landscape of the industry has also been examined along with the profiles of the key players being De Rigo Vision S.p.A., EssilorLuxottica SA, Eugenia Eyewear Company Ltd., Fielmann AG, LVMH Moet Hennessy Louis Vuitton, Marchon Eyewear Inc. (Vision Service Plan), Marcolin SpA, Maui Jim Inc., Randolph Engineering, Inc., Safilo Group S.p.A., Specsavers Optical Group Ltd. and Titan Company Limited.