PUBLISHER: IMARC | PRODUCT CODE: 1642663
PUBLISHER: IMARC | PRODUCT CODE: 1642663
Herbal Supplements Market Report by Product Type, Formulation, Consumer, and Region 2025-2033
The global herbal supplements market size reached USD 39.3 Billion in 2024. Looking forward, IMARC Group expects the market to reach USD 67.5 Billion by 2033, exhibiting a growth rate (CAGR) of 5.89% during 2025-2033. The increasing awareness of the health benefits of herbal supplements, a growing preference for natural and organic products, the rise of e-commerce platforms facilitating accessibility, the influence of traditional medicine systems, and advancement in research and development (R&D) activities are some of the factors supporting the market growth.
Herbal Supplements Market Trends:
Increasing awareness regarding the health benefits of herbal supplements
The global herbal supplements market is experiencing robust growth due to an increasing awareness of the potential health benefits associated with herbal supplements. Consumers are becoming more conscious of the advantages offered by herbal remedies, ranging from improved digestion to enhanced immunity. This is further fueled by the easy product availability on online health forums and surging product promotion by social media influencers and healthcare practitioners. People are increasingly seeking natural alternatives to synthetic drugs, driven by concerns about side effects and long-term health impacts.
Preference for natural and organic products
Another significant driver of the global herbal supplements market is the growing preference for natural and organic products. Consumers are gravitating towards items that are free from artificial additives, preservatives, and chemicals. Furthermore, the growing eco-conscious consumerism has propelled the popularity of herbal supplements, as they are often perceived as environmentally friendly and aligned with sustainable living practices. The trend towards natural and organic extends beyond dietary choices; it encompasses skincare, personal care, and overall well-being.
Burgeoning aging population
The aging population across the globe plays a pivotal role in driving the herbal supplements market owing to the heightened awareness of health and a proactive approach to maintaining well-being. Moreover, herbal supplements, known for their potential to support various aspects of health, including joint mobility, cognitive function, and cardiovascular health, appeal to the older demographic. Seniors are increasingly incorporating herbal supplements into their daily routines as a proactive approach to maintaining their well-being, which has created a substantial consumer base for herbal supplement manufacturers, with products catering to the specific needs and concerns of an aging population.
Rise of e-commerce platforms
The rise of e-commerce platforms has revolutionized the way herbal supplements are distributed and accessed, significantly impacting the market. Online retail channels provide consumers with convenience, variety, and accessibility, driving the sales of herbal supplements. Consumers can now easily browse, compare, and purchase herbal supplements from the comfort of their homes. The vast reach of e-commerce platforms enables herbal supplement companies to expand their market presence and reach a global audience. Moreover, the ability to read product reviews and access detailed information about herbal supplements online enhances consumer trust and transparency. E-commerce has dismantled geographical barriers, allowing consumers to access a wide range of herbal products from different regions.
Herbal Supplements Industry Segmentation:
Breakup by Product Type:
Moringa
Echinacea
Flaxseeds
Turmeric
Ginger
Ginseng
Others
Breakup by Formulation:
Tablets
Capsules
Liquid
Powder and Granules
Soft Gels
Others
Capsules holds the largest share in the industry
Breakup by Consumer:
Pregnant Women
Adult
Pediatric
Geriatric
Adults represents the leading market segment
Breakup by Region:
North America
United States
Canada
Europe
Germany
France
United Kingdom
Italy
Spain
Russia
Others
Asia Pacific
China
Japan
India
South Korea
Australia
Indonesia
Others
Latin America
Brazil
Mexico
Others
Middle East and Africa
Asia Pacific leads the market, accounting for the largest herbal supplements market share
The market research report has also provided a comprehensive analysis of all the major regional markets, which include North America (the United States and Canada); Europe (Germany, France, the United Kingdom, Italy, Spain, Russia, and others); Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, and others); Latin America (Brazil, Mexico, and others); and the Middle East and Africa. According to the report, Asia Pacific accounted for the largest market share.
The market research report has provided a comprehensive analysis of the competitive landscape. Detailed profiles of all major companies have also been provided. Some of the key players in the market include:
Ancient Greenfields PVT LTD
A.N.P. Inc.
Bio-Botanica, Inc.
Gaia Herbs B.V.
Herb-Pharm, LLC
Jarrow Formulas, Inc.
Now Health Group, Inc.
Nutraceutical Corporation
Rainbow Light Nutritional Systems, Inc.
Solgar Inc.
Key Questions Answered in This Report
- 1. What was the size of the global herbal supplements market in 2024?
- 2. What is the expected growth rate of the global herbal supplements market during 2025-2033?
- 3. What are the key factors driving the global herbal supplements market?
- 4. What has been the impact of COVID-19 on the global herbal supplements market?
- 5. What is the breakup of the global herbal supplements market based on the formulation?
- 6. What is the breakup of the global herbal supplements market based on the consumer?
- 7. What are the key regions in the global herbal supplements market?
- 8. Who are the key players/companies in the global herbal supplements market?
Table of Contents
1 Preface
2 Scope and Methodology
- 2.1 Objectives of the Study
- 2.2 Stakeholders
- 2.3 Data Sources
- 2.3.1 Primary Sources
- 2.3.2 Secondary Sources
- 2.4 Market Estimation
- 2.4.1 Bottom-Up Approach
- 2.4.2 Top-Down Approach
- 2.5 Forecasting Methodology
3 Executive Summary
4 Introduction
- 4.1 Overview
- 4.2 Key Industry Trends
5 Global Herbal Supplements Market
- 5.1 Market Overview
- 5.2 Market Performance
- 5.3 Impact of COVID-19
- 5.4 Market Forecast
6 Market Breakup by Product Type
- 6.1 Moringa
- 6.1.1 Market Trends
- 6.1.2 Market Forecast
- 6.2 Echinacea
- 6.2.1 Market Trends
- 6.2.2 Market Forecast
- 6.3 Flaxseeds
- 6.3.1 Market Trends
- 6.3.2 Market Forecast
- 6.4 Turmeric
- 6.4.1 Market Trends
- 6.4.2 Market Forecast
- 6.5 Ginger
- 6.5.1 Market Trends
- 6.5.2 Market Forecast
- 6.6 Ginseng
- 6.6.1 Market Trends
- 6.6.2 Market Forecast
- 6.7 Others
- 6.7.1 Market Trends
- 6.7.2 Market Forecast
7 Market Breakup by Formulation
- 7.1 Tablets
- 7.1.1 Market Trends
- 7.1.2 Market Forecast
- 7.2 Capsules
- 7.2.1 Market Trends
- 7.2.2 Market Forecast
- 7.3 Liquid
- 7.3.1 Market Trends
- 7.3.2 Market Forecast
- 7.4 Powder and Granules
- 7.4.1 Market Trends
- 7.4.2 Market Forecast
- 7.5 Soft Gels
- 7.5.1 Market Trends
- 7.5.2 Market Forecast
- 7.6 Others
- 7.6.1 Market Trends
- 7.6.2 Market Forecast
8 Market Breakup by Consumer
- 8.1 Pregnant Women
- 8.1.1 Market Trends
- 8.1.2 Market Forecast
- 8.2 Adult
- 8.2.1 Market Trends
- 8.2.2 Market Forecast
- 8.3 Pediatric
- 8.3.1 Market Trends
- 8.3.2 Market Forecast
- 8.4 Geriatric
- 8.4.1 Market Trends
- 8.4.2 Market Forecast
9 Market Breakup by Region
- 9.1 North America
- 9.1.1 United States
- 9.1.1.1 Market Trends
- 9.1.1.2 Market Forecast
- 9.1.2 Canada
- 9.1.2.1 Market Trends
- 9.1.2.2 Market Forecast
- 9.1.1 United States
- 9.2 Asia Pacific
- 9.2.1 China
- 9.2.1.1 Market Trends
- 9.2.1.2 Market Forecast
- 9.2.2 Japan
- 9.2.2.1 Market Trends
- 9.2.2.2 Market Forecast
- 9.2.3 India
- 9.2.3.1 Market Trends
- 9.2.3.2 Market Forecast
- 9.2.4 South Korea
- 9.2.4.1 Market Trends
- 9.2.4.2 Market Forecast
- 9.2.5 Australia
- 9.2.5.1 Market Trends
- 9.2.5.2 Market Forecast
- 9.2.6 Indonesia
- 9.2.6.1 Market Trends
- 9.2.6.2 Market Forecast
- 9.2.7 Others
- 9.2.7.1 Market Trends
- 9.2.7.2 Market Forecast
- 9.2.1 China
- 9.3 Europe
- 9.3.1 Germany
- 9.3.1.1 Market Trends
- 9.3.1.2 Market Forecast
- 9.3.2 France
- 9.3.2.1 Market Trends
- 9.3.2.2 Market Forecast
- 9.3.3 United Kingdom
- 9.3.3.1 Market Trends
- 9.3.3.2 Market Forecast
- 9.3.4 Italy
- 9.3.4.1 Market Trends
- 9.3.4.2 Market Forecast
- 9.3.5 Spain
- 9.3.5.1 Market Trends
- 9.3.5.2 Market Forecast
- 9.3.6 Russia
- 9.3.6.1 Market Trends
- 9.3.6.2 Market Forecast
- 9.3.7 Others
- 9.3.7.1 Market Trends
- 9.3.7.2 Market Forecast
- 9.3.1 Germany
- 9.4 Latin America
- 9.4.1 Brazil
- 9.4.1.1 Market Trends
- 9.4.1.2 Market Forecast
- 9.4.2 Mexico
- 9.4.2.1 Market Trends
- 9.4.2.2 Market Forecast
- 9.4.3 Others
- 9.4.3.1 Market Trends
- 9.4.3.2 Market Forecast
- 9.4.1 Brazil
- 9.5 Middle East and Africa
- 9.5.1 Market Trends
- 9.5.2 Market Breakup by Country
- 9.5.3 Market Forecast
10 SWOT Analysis
- 10.1 Overview
- 10.2 Strengths
- 10.3 Weaknesses
- 10.4 Opportunities
- 10.5 Threats
11 Value Chain Analysis
12 Porters Five Forces Analysis
- 12.1 Overview
- 12.2 Bargaining Power of Buyers
- 12.3 Bargaining Power of Suppliers
- 12.4 Degree of Competition
- 12.5 Threat of New Entrants
- 12.6 Threat of Substitutes
13 Price Analysis
14 Competitive Landscape
- 14.1 Market Structure
- 14.2 Key Players
- 14.3 Profiles of Key Players
- 14.3.1 Ancient Greenfields PVT LTD
- 14.3.1.1 Company Overview
- 14.3.1.2 Product Portfolio
- 14.3.2 A.N.P. Inc.
- 14.3.2.1 Company Overview
- 14.3.2.2 Product Portfolio
- 14.3.3 Bio-Botanica, Inc.
- 14.3.3.1 Company Overview
- 14.3.3.2 Product Portfolio
- 14.3.4 Gaia Herbs B.V.
- 14.3.4.1 Company Overview
- 14.3.4.2 Product Portfolio
- 14.3.4.3 Financials
- 14.3.5 Herb-Pharm, LLC
- 14.3.5.1 Company Overview
- 14.3.5.2 Product Portfolio
- 14.3.6 Jarrow Formulas, Inc.
- 14.3.6.1 Company Overview
- 14.3.6.2 Product Portfolio
- 14.3.7 Now Health Group, Inc.
- 14.3.7.1 Company Overview
- 14.3.7.2 Product Portfolio
- 14.3.8 Nutraceutical Corporation
- 14.3.8.1 Company Overview
- 14.3.8.2 Product Portfolio
- 14.3.9 Rainbow Light Nutritional Systems, Inc.
- 14.3.9.1 Company Overview
- 14.3.9.2 Product Portfolio
- 14.3.10 Solgar Inc.
- 14.3.10.1 Company Overview
- 14.3.10.2 Product Portfolio
- 14.3.1 Ancient Greenfields PVT LTD
List of Figures
- Figure 1: Global: Herbal Supplements Market: Major Drivers and Challenges
- Figure 2: Global: Herbal Supplements Market: Sales Value (in Billion USD), 2019-2024
- Figure 3: Global: Herbal Supplements Market: Breakup by Product Type (in %), 2024
- Figure 4: Global: Herbal Supplements Market: Breakup by Formulation (in %), 2024
- Figure 5: Global: Herbal Supplements Market: Breakup by Consumer (in %), 2024
- Figure 6: Global: Herbal Supplements Market: Breakup by Region (in %), 2024
- Figure 7: Global: Herbal Supplements Market Forecast: Sales Value (in Billion USD), 2025-2033
- Figure 8: Global: Herbal Supplements (Moringa) Market: Sales Value (in Million USD), 2019 & 2024
- Figure 9: Global: Herbal Supplements (Moringa) Market Forecast: Sales Value (in Million USD), 2025-2033
- Figure 10: Global: Herbal Supplements (Echinacea) Market: Sales Value (in Million USD), 2019 & 2024
- Figure 11: Global: Herbal Supplements (Echinacea) Market Forecast: Sales Value (in Million USD), 2025-2033
- Figure 12: Global: Herbal Supplements (Flaxseeds) Market: Sales Value (in Million USD), 2019 & 2024
- Figure 13: Global: Herbal Supplements (Flaxseeds) Market Forecast: Sales Value (in Million USD), 2025-2033
- Figure 14: Global: Herbal Supplements (Turmeric) Market: Sales Value (in Million USD), 2019 & 2024
- Figure 15: Global: Herbal Supplements (Turmeric) Market Forecast: Sales Value (in Million USD), 2025-2033
- Figure 16: Global: Herbal Supplements (Ginger) Market: Sales Value (in Million USD), 2019 & 2024
- Figure 17: Global: Herbal Supplements (Ginger) Market Forecast: Sales Value (in Million USD), 2025-2033
- Figure 18: Global: Herbal Supplements (Ginseng) Market: Sales Value (in Million USD), 2019 & 2024
- Figure 19: Global: Herbal Supplements (Ginseng) Market Forecast: Sales Value (in Million USD), 2025-2033
- Figure 20: Global: Herbal Supplements (Other Product Types) Market: Sales Value (in Million USD), 2019 & 2024
- Figure 21: Global: Herbal Supplements (Other Product Types) Market Forecast: Sales Value (in Million USD), 2025-2033
- Figure 22: Global: Herbal Supplements (Tablets) Market: Sales Value (in Million USD), 2019 & 2024
- Figure 23: Global: Herbal Supplements (Tablets) Market Forecast: Sales Value (in Million USD), 2025-2033
- Figure 24: Global: Herbal Supplements (Capsules) Market: Sales Value (in Million USD), 2019 & 2024
- Figure 25: Global: Herbal Supplements (Capsules) Market Forecast: Sales Value (in Million USD), 2025-2033
- Figure 26: Global: Herbal Supplements (Liquid) Market: Sales Value (in Million USD), 2019 & 2024
- Figure 27: Global: Herbal Supplements (Liquid) Market Forecast: Sales Value (in Million USD), 2025-2033
- Figure 28: Global: Herbal Supplements (Powder and Granules) Market: Sales Value (in Million USD), 2019 & 2024
- Figure 29: Global: Herbal Supplements (Powder and Granules) Market Forecast: Sales Value (in Million USD), 2025-2033
- Figure 30: Global: Herbal Supplements (Soft Gels) Market: Sales Value (in Million USD), 2019 & 2024
- Figure 31: Global: Herbal Supplements (Soft Gels) Market Forecast: Sales Value (in Million USD), 2025-2033
- Figure 32: Global: Herbal Supplements (Other Formulations) Market: Sales Value (in Million USD), 2019 & 2024
- Figure 33: Global: Herbal Supplements (Other Formulations) Market Forecast: Sales Value (in Million USD), 2025-2033
- Figure 34: Global: Herbal Supplements (Pregnant Women) Market: Sales Value (in Million USD), 2019 & 2024
- Figure 35: Global: Herbal Supplements (Pregnant Women) Market Forecast: Sales Value (in Million USD), 2025-2033
- Figure 36: Global: Herbal Supplements (Adult) Market: Sales Value (in Million USD), 2019 & 2024
- Figure 37: Global: Herbal Supplements (Adult) Market Forecast: Sales Value (in Million USD), 2025-2033
- Figure 38: Global: Herbal Supplements (Pediatric) Market: Sales Value (in Million USD), 2019 & 2024
- Figure 39: Global: Herbal Supplements (Pediatric) Market Forecast: Sales Value (in Million USD), 2025-2033
- Figure 40: Global: Herbal Supplements (Geriatric) Market: Sales Value (in Million USD), 2019 & 2024
- Figure 41: Global: Herbal Supplements (Geriatric) Market Forecast: Sales Value (in Million USD), 2025-2033
- Figure 42: North America: Herbal Supplements Market: Sales Value (in Million USD), 2019 & 2024
- Figure 43: North America: Herbal Supplements Market Forecast: Sales Value (in Million USD), 2025-2033
- Figure 44: United States: Herbal Supplements Market: Sales Value (in Million USD), 2019 & 2024
- Figure 45: United States: Herbal Supplements Market Forecast: Sales Value (in Million USD), 2025-2033
- Figure 46: Canada: Herbal Supplements Market: Sales Value (in Million USD), 2019 & 2024
- Figure 47: Canada: Herbal Supplements Market Forecast: Sales Value (in Million USD), 2025-2033
- Figure 48: Asia Pacific: Herbal Supplements Market: Sales Value (in Million USD), 2019 & 2024
- Figure 49: Asia Pacific: Herbal Supplements Market Forecast: Sales Value (in Million USD), 2025-2033
- Figure 50: China: Herbal Supplements Market: Sales Value (in Million USD), 2019 & 2024
- Figure 51: China: Herbal Supplements Market Forecast: Sales Value (in Million USD), 2025-2033
- Figure 52: Japan: Herbal Supplements Market: Sales Value (in Million USD), 2019 & 2024
- Figure 53: Japan: Herbal Supplements Market Forecast: Sales Value (in Million USD), 2025-2033
- Figure 54: India: Herbal Supplements Market: Sales Value (in Million USD), 2019 & 2024
- Figure 55: India: Herbal Supplements Market Forecast: Sales Value (in Million USD), 2025-2033
- Figure 56: South Korea: Herbal Supplements Market: Sales Value (in Million USD), 2019 & 2024
- Figure 57: South Korea: Herbal Supplements Market Forecast: Sales Value (in Million USD), 2025-2033
- Figure 58: Australia: Herbal Supplements Market: Sales Value (in Million USD), 2019 & 2024
- Figure 59: Australia: Herbal Supplements Market Forecast: Sales Value (in Million USD), 2025-2033
- Figure 60: Indonesia: Herbal Supplements Market: Sales Value (in Million USD), 2019 & 2024
- Figure 61: Indonesia: Herbal Supplements Market Forecast: Sales Value (in Million USD), 2025-2033
- Figure 62: Others: Herbal Supplements Market: Sales Value (in Million USD), 2019 & 2024
- Figure 63: Others: Herbal Supplements Market Forecast: Sales Value (in Million USD), 2025-2033
- Figure 64: Europe: Herbal Supplements Market: Sales Value (in Million USD), 2019 & 2024
- Figure 65: Europe: Herbal Supplements Market Forecast: Sales Value (in Million USD), 2025-2033
- Figure 66: Germany: Herbal Supplements Market: Sales Value (in Million USD), 2019 & 2024
- Figure 67: Germany: Herbal Supplements Market Forecast: Sales Value (in Million USD), 2025-2033
- Figure 68: France: Herbal Supplements Market: Sales Value (in Million USD), 2019 & 2024
- Figure 69: France: Herbal Supplements Market Forecast: Sales Value (in Million USD), 2025-2033
- Figure 70: United Kingdom: Herbal Supplements Market: Sales Value (in Million USD), 2019 & 2024
- Figure 71: United Kingdom: Herbal Supplements Market Forecast: Sales Value (in Million USD), 2025-2033
- Figure 72: Italy: Herbal Supplements Market: Sales Value (in Million USD), 2019 & 2024
- Figure 73: Italy: Herbal Supplements Market Forecast: Sales Value (in Million USD), 2025-2033
- Figure 74: Spain: Herbal Supplements Market: Sales Value (in Million USD), 2019 & 2024
- Figure 75: Spain: Herbal Supplements Market Forecast: Sales Value (in Million USD), 2025-2033
- Figure 76: Russia: Herbal Supplements Market: Sales Value (in Million USD), 2019 & 2024
- Figure 77: Russia: Herbal Supplements Market Forecast: Sales Value (in Million USD), 2025-2033
- Figure 78: Others: Herbal Supplements Market: Sales Value (in Million USD), 2019 & 2024
- Figure 79: Others: Herbal Supplements Market Forecast: Sales Value (in Million USD), 2025-2033
- Figure 80: Latin America: Herbal Supplements Market: Sales Value (in Million USD), 2019 & 2024
- Figure 81: Latin America: Herbal Supplements Market Forecast: Sales Value (in Million USD), 2025-2033
- Figure 82: Brazil: Herbal Supplements Market: Sales Value (in Million USD), 2019 & 2024
- Figure 83: Brazil: Herbal Supplements Market Forecast: Sales Value (in Million USD), 2025-2033
- Figure 84: Mexico: Herbal Supplements Market: Sales Value (in Million USD), 2019 & 2024
- Figure 85: Mexico: Herbal Supplements Market Forecast: Sales Value (in Million USD), 2025-2033
- Figure 86: Others: Herbal Supplements Market: Sales Value (in Million USD), 2019 & 2024
- Figure 87: Others: Herbal Supplements Market Forecast: Sales Value (in Million USD), 2025-2033
- Figure 88: Middle East and Africa: Herbal Supplements Market: Sales Value (in Million USD), 2019 & 2024
- Figure 89: Middle East and Africa: Herbal Supplements Market Forecast: Sales Value (in Million USD), 2025-2033
- Figure 90: Global: Herbal Supplements Industry: SWOT Analysis
- Figure 91: Global: Herbal Supplements Industry: Value Chain Analysis
- Figure 92: Global: Herbal Supplements Industry: Porter's Five Forces Analysis
List of Tables
- Table 1: Global: Herbal Supplements Market: Key Industry Highlights, 2024 and 2033
- Table 2: Global: Herbal Supplements Market Forecast: Breakup by Product Type (in Million USD), 2025-2033
- Table 3: Global: Herbal Supplements Market Forecast: Breakup by Formulation (in Million USD), 2025-2033
- Table 4: Global: Herbal Supplements Market Forecast: Breakup by Consumer (in Million USD), 2025-2033
- Table 5: Global: Herbal Supplements Market Forecast: Breakup by Region (in Million USD), 2025-2033
- Table 6: Global: Herbal Supplements Market: Competitive Structure
- Table 7: Global: Herbal Supplements Market: Key Players
