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PUBLISHER: IMARC | PRODUCT CODE: 1635952
PUBLISHER: IMARC | PRODUCT CODE: 1635952
Stand-Up Paddleboard Market Report by Product Type, Length, Distribution Channel, Application, End User, and Region 2025-2033
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PAGES: 131 Pages
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The global stand-up paddleboard market size reached USD 2.0 Billion in 2024. Looking forward, IMARC Group expects the market to reach USD 4.0 Billion by 2033, exhibiting a growth rate (CAGR) of 7.22% during 2025-2033. The rising popularity of leisure sports, the quick expansion of surfing competitions and events, and the expansion of alternative product distribution and sales channels network represent some of the key factors driving the market.
Stand-up paddleboard (SUP board) refers to a water-sports board that is primarily used in kayaking and surfing. Unlike traditional surfboards, these boards are longer, lighter, and wider, making them easier to balance during water sports. A stand-up paddleboard is operated by standing upright and propelling it with a long paddle. Stand-up paddle boarders use the board to maintain their balance when they are challenged by waves in the water, depending on the temperature of the water and the air around them. In general, paddleboards are used for sailing underwater, or surfing on offshore and flat-water lakes and rivers. In addition to this, SUP boards find widespread applications in large swimming pools, lakes, inland waterways, and canals. Stand-up paddleboarding is gaining traction as a water sport among swimming, Pilates, and yoga enthusiasts.
Stand-Up Paddleboard Market Trends:
The rapid utilization of stand-up paddleboards for various recreational and leisure activities is a significant factor driving the growth of the market. This can be attributed to a considerable rise in the number of surfing contests on the global level. In line with this, the rising popularity of surfing as adventure tourism among millennials and the younger population is providing an impetus to the market. Moreover, continual technological development and numerous product innovations are creating lucrative growth opportunities in the market. Besides this, the introduction of 'user-friendly hand-on' strategy by product designers and manufacturers for making new products for uninitiated end-users is providing a boost to the market. The market is further propelled by the increasing sponsorships and favorable initiatives undertaken by the governments of several countries for promoting various sports activities. Apart from this, the expanding network of alternative distribution and sales channels by the major market players to extend their geographical presence is fueling the market growth. Along with this, the inflating disposable income levels of the masses, in confluence with significant growth in international tourism, are creating a positive outlook for the market. Some of the other factors contributing to the market include rapid urbanization, continuous improvements in the lifestyle of individuals, the increasing popularity of tropical regions for vacation, and extensive research and development (R&D) activities.
Key Market Segmentation:
Product Type Insights:
- Solid SUP Boards
- Inflatable SUP Boards
Length Insights:
- Less than 10 Feet
10 Feet-11 Feet
- More than 11 Feet
Distribution Channel Insights:
- Online
- Offline
Application Insights:
- Surf
- All-round
- Flat-water or Touring
- Racing
- Others
End User Insights:
- Men
- Women
- Kids
- Regional Insights
- North America
- United States
- Canada
- Asia Pacific
- China
- Japan
- India
- South Korea
- Australia
- Indonesia
- Others
- Europe
- Germany
- France
- United Kingdom
- Italy
- Spain
- Russia
- Others
- Latin America
- Brazil
- Mexico
- Others
- Middle East and Africa
- The report has also provided a comprehensive analysis of all the major regional markets that include North America (the United States and Canada); Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, and others); Europe (Germany, France, the United Kingdom, Italy, Spain, Russia, and others); Latin America (Brazil, Mexico, and others); and Middle East and Africa. According to the report, North America was the largest market for stand-up paddleboard market. Some of the factors driving the North America stand-up paddleboard market included the emergence of several market players, increasing sponsorships and favorable initiatives taken by government for promoting surfing as a sport, expanding network of alternative distribution and sales channels, etc.
Competitive Landscape:
- The report has also provided a comprehensive analysis of the competitive landscape in the global stand-up paddleboard market. Detailed profiles of all major companies have also been provided. Some of the companies covered include Airhead Sports Group (Aqua-Leisure Recreation LLC), Boardworks Surf, Cascadia Board Co., F-ONE, Hobie Cat Company Inc., Imagine Surf LLC, Northwest River Supplies Inc., RAVE Sports Inc., Red Paddle Co., SUP ATX LLC, SurfTech LLC, Tahe Outdoors, Tower Paddle Boards, etc. Kindly note that this only represents a partial list of companies, and the complete list has been provided in the report.
Key Questions Answered in This Report
- 1. How big is the global stand-up paddleboard market?
- 2. What is the expected growth rate of the global stand-up paddleboard market during 2025-2033?
- 3. What are the key factors driving the global stand-up paddleboard market?
- 4. What has been the impact of COVID-19 on the global stand-up paddleboard market?
- 5. What is the breakup of the global stand-up paddleboard market based on the product type?
- 6. What is the breakup of the global stand-up paddleboard market based on the length?
- 7. What is the breakup of the global stand-up paddleboard market based on the distribution channel?
- 8. What is the breakup of the global stand-up paddleboard market based on the application?
- 9. What is the breakup of the global stand-up paddleboard market based on the end user?
- 10. What are the key regions in the global stand-up paddleboard market?
- 11. Who are the key players/companies in the global stand-up paddleboard market?
Product Code: SR112025A6711
Table of Contents
1 Preface
2 Scope and Methodology
- 2.1 Objectives of the Study
- 2.2 Stakeholders
- 2.3 Data Sources
- 2.3.1 Primary Sources
- 2.3.2 Secondary Sources
- 2.4 Market Estimation
- 2.4.1 Bottom-Up Approach
- 2.4.2 Top-Down Approach
- 2.5 Forecasting Methodology
3 Executive Summary
4 Introduction
- 4.1 Overview
- 4.2 Key Industry Trends
5 Global Stand-Up Paddleboard Market
- 5.1 Market Overview
- 5.2 Market Performance
- 5.3 Impact of COVID-19
- 5.4 Market Forecast
6 Market Breakup by Product Type
- 6.1 Solid SUP Boards
- 6.1.1 Market Trends
- 6.1.2 Market Forecast
- 6.2 Inflatable SUP Boards
- 6.2.1 Market Trends
- 6.2.2 Market Forecast
7 Market Breakup by Length
- 7.1 Less than 10 Feet
- 7.1.1 Market Trends
- 7.1.2 Market Forecast
- 7.2 10 Feet-11 Feet
- 7.2.1 Market Trends
- 7.2.2 Market Forecast
- 7.3 More than 11 Feet
- 7.3.1 Market Trends
- 7.3.2 Market Forecast
8 Market Breakup by Distribution Channel
- 8.1 Online
- 8.1.1 Market Trends
- 8.1.2 Market Forecast
- 8.2 Offline
- 8.2.1 Market Trends
- 8.2.2 Market Forecast
9 Market Breakup by Application
- 9.1 Surf
- 9.1.1 Market Trends
- 9.1.2 Market Forecast
- 9.2 All-round
- 9.2.1 Market Trends
- 9.2.2 Market Forecast
- 9.3 Flat-water or Touring
- 9.3.1 Market Trends
- 9.3.2 Market Forecast
- 9.4 Racing
- 9.4.1 Market Trends
- 9.4.2 Market Forecast
- 9.5 Others
- 9.5.1 Market Trends
- 9.5.2 Market Forecast
10 Market Breakup by End User
- 10.1 Men
- 10.1.1 Market Trends
- 10.1.2 Market Forecast
- 10.2 Women
- 10.2.1 Market Trends
- 10.2.2 Market Forecast
- 10.3 Kids
- 10.3.1 Market Trends
- 10.3.2 Market Forecast
11 Market Breakup by Region
- 11.1 North America
- 11.1.1 United States
- 11.1.1.1 Market Trends
- 11.1.1.2 Market Forecast
- 11.1.2 Canada
- 11.1.2.1 Market Trends
- 11.1.2.2 Market Forecast
- 11.1.1 United States
- 11.2 Asia-Pacific
- 11.2.1 China
- 11.2.1.1 Market Trends
- 11.2.1.2 Market Forecast
- 11.2.2 Japan
- 11.2.2.1 Market Trends
- 11.2.2.2 Market Forecast
- 11.2.3 India
- 11.2.3.1 Market Trends
- 11.2.3.2 Market Forecast
- 11.2.4 South Korea
- 11.2.4.1 Market Trends
- 11.2.4.2 Market Forecast
- 11.2.5 Australia
- 11.2.5.1 Market Trends
- 11.2.5.2 Market Forecast
- 11.2.6 Indonesia
- 11.2.6.1 Market Trends
- 11.2.6.2 Market Forecast
- 11.2.7 Others
- 11.2.7.1 Market Trends
- 11.2.7.2 Market Forecast
- 11.2.1 China
- 11.3 Europe
- 11.3.1 Germany
- 11.3.1.1 Market Trends
- 11.3.1.2 Market Forecast
- 11.3.2 France
- 11.3.2.1 Market Trends
- 11.3.2.2 Market Forecast
- 11.3.3 United Kingdom
- 11.3.3.1 Market Trends
- 11.3.3.2 Market Forecast
- 11.3.4 Italy
- 11.3.4.1 Market Trends
- 11.3.4.2 Market Forecast
- 11.3.5 Spain
- 11.3.5.1 Market Trends
- 11.3.5.2 Market Forecast
- 11.3.6 Russia
- 11.3.6.1 Market Trends
- 11.3.6.2 Market Forecast
- 11.3.7 Others
- 11.3.7.1 Market Trends
- 11.3.7.2 Market Forecast
- 11.3.1 Germany
- 11.4 Latin America
- 11.4.1 Brazil
- 11.4.1.1 Market Trends
- 11.4.1.2 Market Forecast
- 11.4.2 Mexico
- 11.4.2.1 Market Trends
- 11.4.2.2 Market Forecast
- 11.4.3 Others
- 11.4.3.1 Market Trends
- 11.4.3.2 Market Forecast
- 11.4.1 Brazil
- 11.5 Middle East and Africa
- 11.5.1 Market Trends
- 11.5.2 Market Breakup by Country
- 11.5.3 Market Forecast
12 Drivers, Restraints, and Opportunities
- 12.1 Overview
- 12.2 Drivers
- 12.3 Restraints
- 12.4 Opportunities
13 Value Chain Analysis
14 Porters Five Forces Analysis
- 14.1 Overview
- 14.2 Bargaining Power of Buyers
- 14.3 Bargaining Power of Suppliers
- 14.4 Degree of Competition
- 14.5 Threat of New Entrants
- 14.6 Threat of Substitutes
15 Price Analysis
16 Competitive Landscape
- 16.1 Market Structure
- 16.2 Key Players
- 16.3 Profiles of Key Players
- 16.3.1 Airhead Sports Group (Aqua-Leisure Recreation LLC)
- 16.3.1.1 Company Overview
- 16.3.1.2 Product Portfolio
- 16.3.2 Boardworks Surf
- 16.3.2.1 Company Overview
- 16.3.2.2 Product Portfolio
- 16.3.3 Cascadia Board Co.
- 16.3.3.1 Company Overview
- 16.3.3.2 Product Portfolio
- 16.3.4 F-ONE
- 16.3.4.1 Company Overview
- 16.3.4.2 Product Portfolio
- 16.3.5 Hobie Cat Company Inc.
- 16.3.5.1 Company Overview
- 16.3.5.2 Product Portfolio
- 16.3.6 Imagine Surf LLC
- 16.3.6.1 Company Overview
- 16.3.6.2 Product Portfolio
- 16.3.7 Northwest River Supplies Inc.
- 16.3.7.1 Company Overview
- 16.3.7.2 Product Portfolio
- 16.3.8 RAVE Sports Inc.
- 16.3.8.1 Company Overview
- 16.3.8.2 Product Portfolio
- 16.3.9 Red Paddle Co.
- 16.3.9.1 Company Overview
- 16.3.9.2 Product Portfolio
- 16.3.10 SUP ATX LLC
- 16.3.10.1 Company Overview
- 16.3.10.2 Product Portfolio
- 16.3.11 SurfTech LLC
- 16.3.11.1 Company Overview
- 16.3.11.2 Product Portfolio
- 16.3.12 Tahe Outdoors
- 16.3.12.1 Company Overview
- 16.3.12.2 Product Portfolio
- 16.3.13 Tower Paddle Boards
- 16.3.13.1 Company Overview
- 16.3.13.2 Product Portfolio
- 16.3.1 Airhead Sports Group (Aqua-Leisure Recreation LLC)
Kindly, note that this only represents a partial list of companies, and the complete list has been provided in the report.
Product Code: SR112025A6711
List of Figures
- Figure 1: Global: Stand-Up Paddleboard Market: Major Drivers and Challenges
- Figure 2: Global: Stand-Up Paddleboard Market: Sales Value (in Billion USD), 2019-2024
- Figure 3: Global: Stand-Up Paddleboard Market Forecast: Sales Value (in Billion USD), 2025-2033
- Figure 4: Global: Stand-Up Paddleboard Market: Breakup by Product Type (in %), 2024
- Figure 5: Global: Stand-Up Paddleboard Market: Breakup by Length (in %), 2024
- Figure 6: Global: Stand-Up Paddleboard Market: Breakup by Distribution Channel (in %), 2024
- Figure 7: Global: Stand-Up Paddleboard Market: Breakup by Application (in %), 2024
- Figure 8: Global: Stand-Up Paddleboard Market: Breakup by End User (in %), 2024
- Figure 9: Global: Stand-Up Paddleboard Market: Breakup by Region (in %), 2024
- Figure 10: Global: Stand-Up Paddleboard (Solid SUP Boards) Market: Sales Value (in Million USD), 2019 & 2024
- Figure 11: Global: Stand-Up Paddleboard (Solid SUP Boards) Market Forecast: Sales Value (in Million USD), 2025-2033
- Figure 12: Global: Stand-Up Paddleboard (Inflatable SUP Boards) Market: Sales Value (in Million USD), 2019 & 2024
- Figure 13: Global: Stand-Up Paddleboard (Inflatable SUP Boards) Market Forecast: Sales Value (in Million USD), 2025-2033
- Figure 14: Global: Stand-Up Paddleboard (Less than 10 Feet) Market: Sales Value (in Million USD), 2019 & 2024
- Figure 15: Global: Stand-Up Paddleboard (Less than 10 Feet) Market Forecast: Sales Value (in Million USD), 2025-2033
- Figure 16: Global: Stand-Up Paddleboard (10 Feet-11 Feet) Market: Sales Value (in Million USD), 2019 & 2024
- Figure 17: Global: Stand-Up Paddleboard (10 Feet-11 Feet) Market Forecast: Sales Value (in Million USD), 2025-2033
- Figure 18: Global: Stand-Up Paddleboard (More than 11 Feet) Market: Sales Value (in Million USD), 2019 & 2024
- Figure 19: Global: Stand-Up Paddleboard (More than 11 Feet) Market Forecast: Sales Value (in Million USD), 2025-2033
- Figure 20: Global: Stand-Up Paddleboard (Online) Market: Sales Value (in Million USD), 2019 & 2024
- Figure 21: Global: Stand-Up Paddleboard (Online) Market Forecast: Sales Value (in Million USD), 2025-2033
- Figure 22: Global: Stand-Up Paddleboard (Offline) Market: Sales Value (in Million USD), 2019 & 2024
- Figure 23: Global: Stand-Up Paddleboard (Offline) Market Forecast: Sales Value (in Million USD), 2025-2033
- Figure 24: Global: Stand-Up Paddleboard (Surf) Market: Sales Value (in Million USD), 2019 & 2024
- Figure 25: Global: Stand-Up Paddleboard (Surf) Market Forecast: Sales Value (in Million USD), 2025-2033
- Figure 26: Global: Stand-Up Paddleboard (All-round) Market: Sales Value (in Million USD), 2019 & 2024
- Figure 27: Global: Stand-Up Paddleboard (All-round) Market Forecast: Sales Value (in Million USD), 2025-2033
- Figure 28: Global: Stand-Up Paddleboard (Flat-water or Touring) Market: Sales Value (in Million USD), 2019 & 2024
- Figure 29: Global: Stand-Up Paddleboard (Flat-water or Touring) Market Forecast: Sales Value (in Million USD), 2025-2033
- Figure 30: Global: Stand-Up Paddleboard (Racing) Market: Sales Value (in Million USD), 2019 & 2024
- Figure 31: Global: Stand-Up Paddleboard (Racing) Market Forecast: Sales Value (in Million USD), 2025-2033
- Figure 32: Global: Stand-Up Paddleboard (Other Applications) Market: Sales Value (in Million USD), 2019 & 2024
- Figure 33: Global: Stand-Up Paddleboard (Other Applications) Market Forecast: Sales Value (in Million USD), 2025-2033
- Figure 34: Global: Stand-Up Paddleboard (Men) Market: Sales Value (in Million USD), 2019 & 2024
- Figure 35: Global: Stand-Up Paddleboard (Men) Market Forecast: Sales Value (in Million USD), 2025-2033
- Figure 36: Global: Stand-Up Paddleboard (Women) Market: Sales Value (in Million USD), 2019 & 2024
- Figure 37: Global: Stand-Up Paddleboard (Women) Market Forecast: Sales Value (in Million USD), 2025-2033
- Figure 38: Global: Stand-Up Paddleboard (Kids) Market: Sales Value (in Million USD), 2019 & 2024
- Figure 39: Global: Stand-Up Paddleboard (Kids) Market Forecast: Sales Value (in Million USD), 2025-2033
- Figure 40: North America: Stand-Up Paddleboard Market: Sales Value (in Million USD), 2019 & 2024
- Figure 41: North America: Stand-Up Paddleboard Market Forecast: Sales Value (in Million USD), 2025-2033
- Figure 42: United States: Stand-Up Paddleboard Market: Sales Value (in Million USD), 2019 & 2024
- Figure 43: United States: Stand-Up Paddleboard Market Forecast: Sales Value (in Million USD), 2025-2033
- Figure 44: Canada: Stand-Up Paddleboard Market: Sales Value (in Million USD), 2019 & 2024
- Figure 45: Canada: Stand-Up Paddleboard Market Forecast: Sales Value (in Million USD), 2025-2033
- Figure 46: Asia-Pacific: Stand-Up Paddleboard Market: Sales Value (in Million USD), 2019 & 2024
- Figure 47: Asia-Pacific: Stand-Up Paddleboard Market Forecast: Sales Value (in Million USD), 2025-2033
- Figure 48: China: Stand-Up Paddleboard Market: Sales Value (in Million USD), 2019 & 2024
- Figure 49: China: Stand-Up Paddleboard Market Forecast: Sales Value (in Million USD), 2025-2033
- Figure 50: Japan: Stand-Up Paddleboard Market: Sales Value (in Million USD), 2019 & 2024
- Figure 51: Japan: Stand-Up Paddleboard Market Forecast: Sales Value (in Million USD), 2025-2033
- Figure 52: India: Stand-Up Paddleboard Market: Sales Value (in Million USD), 2019 & 2024
- Figure 53: India: Stand-Up Paddleboard Market Forecast: Sales Value (in Million USD), 2025-2033
- Figure 54: South Korea: Stand-Up Paddleboard Market: Sales Value (in Million USD), 2019 & 2024
- Figure 55: South Korea: Stand-Up Paddleboard Market Forecast: Sales Value (in Million USD), 2025-2033
- Figure 56: Australia: Stand-Up Paddleboard Market: Sales Value (in Million USD), 2019 & 2024
- Figure 57: Australia: Stand-Up Paddleboard Market Forecast: Sales Value (in Million USD), 2025-2033
- Figure 58: Indonesia: Stand-Up Paddleboard Market: Sales Value (in Million USD), 2019 & 2024
- Figure 59: Indonesia: Stand-Up Paddleboard Market Forecast: Sales Value (in Million USD), 2025-2033
- Figure 60: Others: Stand-Up Paddleboard Market: Sales Value (in Million USD), 2019 & 2024
- Figure 61: Others: Stand-Up Paddleboard Market Forecast: Sales Value (in Million USD), 2025-2033
- Figure 62: Europe: Stand-Up Paddleboard Market: Sales Value (in Million USD), 2019 & 2024
- Figure 63: Europe: Stand-Up Paddleboard Market Forecast: Sales Value (in Million USD), 2025-2033
- Figure 64: Germany: Stand-Up Paddleboard Market: Sales Value (in Million USD), 2019 & 2024
- Figure 65: Germany: Stand-Up Paddleboard Market Forecast: Sales Value (in Million USD), 2025-2033
- Figure 66: France: Stand-Up Paddleboard Market: Sales Value (in Million USD), 2019 & 2024
- Figure 67: France: Stand-Up Paddleboard Market Forecast: Sales Value (in Million USD), 2025-2033
- Figure 68: United Kingdom: Stand-Up Paddleboard Market: Sales Value (in Million USD), 2019 & 2024
- Figure 69: United Kingdom: Stand-Up Paddleboard Market Forecast: Sales Value (in Million USD), 2025-2033
- Figure 70: Italy: Stand-Up Paddleboard Market: Sales Value (in Million USD), 2019 & 2024
- Figure 71: Italy: Stand-Up Paddleboard Market Forecast: Sales Value (in Million USD), 2025-2033
- Figure 72: Spain: Stand-Up Paddleboard Market: Sales Value (in Million USD), 2019 & 2024
- Figure 73: Spain: Stand-Up Paddleboard Market Forecast: Sales Value (in Million USD), 2025-2033
- Figure 74: Russia: Stand-Up Paddleboard Market: Sales Value (in Million USD), 2019 & 2024
- Figure 75: Russia: Stand-Up Paddleboard Market Forecast: Sales Value (in Million USD), 2025-2033
- Figure 76: Others: Stand-Up Paddleboard Market: Sales Value (in Million USD), 2019 & 2024
- Figure 77: Others: Stand-Up Paddleboard Market Forecast: Sales Value (in Million USD), 2025-2033
- Figure 78: Latin America: Stand-Up Paddleboard Market: Sales Value (in Million USD), 2019 & 2024
- Figure 79: Latin America: Stand-Up Paddleboard Market Forecast: Sales Value (in Million USD), 2025-2033
- Figure 80: Brazil: Stand-Up Paddleboard Market: Sales Value (in Million USD), 2019 & 2024
- Figure 81: Brazil: Stand-Up Paddleboard Market Forecast: Sales Value (in Million USD), 2025-2033
- Figure 82: Mexico: Stand-Up Paddleboard Market: Sales Value (in Million USD), 2019 & 2024
- Figure 83: Mexico: Stand-Up Paddleboard Market Forecast: Sales Value (in Million USD), 2025-2033
- Figure 84: Others: Stand-Up Paddleboard Market: Sales Value (in Million USD), 2019 & 2024
- Figure 85: Others: Stand-Up Paddleboard Market Forecast: Sales Value (in Million USD), 2025-2033
- Figure 86: Middle East and Africa: Stand-Up Paddleboard Market: Sales Value (in Million USD), 2019 & 2024
- Figure 87: Middle East and Africa: Stand-Up Paddleboard Market: Breakup by Country (in %), 2024
- Figure 88: Middle East and Africa: Stand-Up Paddleboard Market Forecast: Sales Value (in Million USD), 2025-2033
- Figure 89: Global: Stand-Up Paddleboard Industry: Drivers, Restraints, and Opportunities
- Figure 90: Global: Stand-Up Paddleboard Industry: Value Chain Analysis
- Figure 91: Global: Stand-Up Paddleboard Industry: Porter's Five Forces Analysis
List of Tables
- Table 1: Global: Stand-Up Paddleboard Market: Key Industry Highlights, 2024 & 2033
- Table 2: Global: Stand-Up Paddleboard Market Forecast: Breakup by Product Type (in Million USD), 2025-2033
- Table 3: Global: Stand-Up Paddleboard Market Forecast: Breakup by Length (in Million USD), 2025-2033
- Table 4: Global: Stand-Up Paddleboard Market Forecast: Breakup by Distribution Channel (in Million USD), 2025-2033
- Table 5: Global: Stand-Up Paddleboard Market Forecast: Breakup by Application (in Million USD), 2025-2033
- Table 6: Global: Stand-Up Paddleboard Market Forecast: Breakup by End User (in Million USD), 2025-2033
- Table 7: Global: Stand-Up Paddleboard Market Forecast: Breakup by Region (in Million USD), 2025-2033
- Table 8: Global: Stand-Up Paddleboard Market: Competitive Structure
- Table 9: Global: Stand-Up Paddleboard Market: Key Players
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