PUBLISHER: IMARC | PRODUCT CODE: 1540985
PUBLISHER: IMARC | PRODUCT CODE: 1540985
India Quinoa Market Report by Source, Product Type, End Use, Application, Distribution Channel, and State 2024-2032
The India quinoa market size reached 77,580.0 Tons in 2023. Looking forward, IMARC Group expects the market to reach 469,322.2 Tons by 2032, exhibiting a growth rate (CAGR) of 21.5% during 2024-2032.
Quinoa refers to a whole grain crop, belonging to the Amaranth family, which produces edible seeds and leaves. It is a gluten-free food product containing a high amount of zinc, iron, fibers, antioxidants, vitamin B and E, etc. Quinoa aids in reducing the risk of cardiovascular diseases, improving metabolism, controlling high blood pressure levels, enhancing skin health, maintaining blood sugar, etc. In India, it is widely adopted across diverse sectors, including food and beverages, cosmetics, pharmaceuticals, animal feed, etc.
The rising consumer health concerns towards the high prevalence of numerous lifestyle diseases, including diabetes, obesity, cardiovascular ailments, gastrointestinal disorders, etc., are primarily driving the demand for quinoa in the country. Furthermore, the growing consumer awareness towards numerous health benefits of quinoa in maintaining blood cholesterol, improving immunity, promoting healthy gut microbes, and managing hypertension, is also propelling the market growth. Additionally, the increasing adoption of healthy dietary patterns is further augmenting the consumption of low-calorie and gluten-free products, such as quinoa. Apart from this, the rising popularity of western food trends in India has led to the wide availability of quinoa-based bread, pasta, noodles, cookies, etc. Moreover, the hectic consumer work schedules and sedentary lifestyles are catalyzing the demand for convenient and ready-to-eat food options, including quinoa-based muesli and flakes. Besides this, the expanding cosmetic and personal grooming sector in India is further bolstering the utilization of quinoa for dark spot reduction, skin rejuvenation, acne treatment, etc. Additionally, the Indian government has introduced numerous initiatives for promoting the cultivation of drought-tolerant and sustainable crops, such as quinoa, which will further continue to drive the market growth in the coming years.
Key Market Segmentation:
IMARC Group provides an analysis of the key trends in each segment of the India quinoa market report, along with forecasts at the country and state levels from 2024-2032. Our report has categorized the market based on source, product type, end use, application, and distribution channel.
Breakup by Source:
Organic
Conventional
Breakup by Product Type:
Red Quinoa
Black Quinoa
White Quinoa
Others
Breakup by End Use:
Ingredient
Packaged Food
Breakup by Application:
Food and Beverages
Cosmetics
Pharmaceuticals
Animal Feed
Others
Breakup by Distribution Channel:
Supermarkets and Hypermarkets
Traditional Retail Stores
Convenience Stores
Online
Others
Breakup by State:
Rajasthan
Andhra Pradesh
Uttar Pradesh
Maharashtra
Himachal Pradesh
Tamil Nadu
Madhya Pradesh
Uttarakhand
Haryana
Others
Competitive Landscape:
The competitive landscape of the industry has also been examined with some of the key players being Agrophilia, Kilaru Naturals Private Limited, KRBL Limited, Organic India Private Limited, Queens Quinoa, Quessentials Private Limited, Rapid Organic Pvt. Ltd, Shubhlaxmi Industries and True Elements.
Key Questions Answered in This Report:
- How has the India quinoa market performed so far and how will it perform in the coming years?
- What has been the impact of COVID-19 on the India quinoa market?
- What are the key regional markets?
- What is the breakup of the market based on the source?
- What is the breakup of the market based on the product type?
- What is the breakup of the market based on the end use?
- What is the breakup of the market based on the application?
- What is the breakup of the market based on the distribution channel?
- What are the various stages in the value chain of the industry?
- What are the key driving factors and challenges in the industry?
- What is the structure of the India quinoa market and who are the key players?
- What is the degree of competition in the industry?
Table of Contents
1 Preface
2 Scope and Methodology
- 2.1 Objectives of the Study
- 2.2 Stakeholders
- 2.3 Data Sources
- 2.3.1 Primary Sources
- 2.3.2 Secondary Sources
- 2.4 Market Estimation
- 2.4.1 Bottom-Up Approach
- 2.4.2 Top-Down Approach
- 2.5 Forecasting Methodology
3 Executive Summary
4 Introduction
- 4.1 Overview
- 4.2 Key Industry Trends
5 India Quinoa Market
- 5.1 Market Overview
- 5.2 Market Performance
- 5.2.1 Volume Trends
- 5.2.2 Value Trends
- 5.3 Impact of COVID-19
- 5.4 Market Forecast
- 5.4.1 Volume Trends
- 5.4.2 Value Trends
- 5.5 Area Under Cultivation
- 5.6 Export Trends
6 Market Breakup by Source
- 6.1 Organic
- 6.1.1 Market Trends
- 6.1.2 Market Forecast
- 6.2 Conventional
- 6.2.1 Market Trends
- 6.2.2 Market Forecast
7 Market Breakup by Product Type
- 7.1 Red Quinoa
- 7.1.1 Market Trends
- 7.1.2 Market Forecast
- 7.2 Black Quinoa
- 7.2.1 Market Trends
- 7.2.2 Market Forecast
- 7.3 White Quinoa
- 7.3.1 Market Trends
- 7.3.2 Market Forecast
- 7.4 Others
- 7.4.1 Market Trends
- 7.4.2 Market Forecast
8 Market Breakup by End Use
- 8.1 Ingredient
- 8.1.1 Market Trends
- 8.1.2 Market Forecast
- 8.2 Packaged Food
- 8.2.1 Market Trends
- 8.2.2 Market Forecast
9 Market Breakup by Application
- 9.1 Food and Beverages
- 9.1.1 Market Trends
- 9.1.2 Market Forecast
- 9.2 Cosmetics
- 9.2.1 Market Trends
- 9.2.2 Market Forecast
- 9.3 Pharmaceuticals
- 9.3.1 Market Trends
- 9.3.2 Market Forecast
- 9.4 Animal Feed
- 9.4.1 Market Trends
- 9.4.2 Market Forecast
- 9.5 Others
- 9.5.1 Market Trends
- 9.5.2 Market Forecast
10 Market Breakup by Distribution Channel
- 10.1 Supermarkets and Hypermarkets
- 10.1.1 Market Trends
- 10.1.2 Market Forecast
- 10.2 Traditional Retail Stores
- 10.2.1 Market Trends
- 10.2.2 Market Forecast
- 10.3 Convenience Stores
- 10.3.1 Market Trends
- 10.3.2 Market Forecast
- 10.4 Online
- 10.4.1 Market Trends
- 10.4.2 Market Forecast
- 10.5 Others
- 10.5.1 Market Trends
- 10.5.2 Market Forecast
11 Market Breakup by State
- 11.1 Rajasthan
- 11.1.1 Market Trends
- 11.1.2 Market Forecast
- 11.2 Andhra Pradesh
- 11.2.1 Market Trends
- 11.2.2 Market Forecast
- 11.3 Uttar Pradesh
- 11.3.1 Market Trends
- 11.3.2 Market Forecast
- 11.4 Maharashtra
- 11.4.1 Market Trends
- 11.4.2 Market Forecast
- 11.5 Himachal Pradesh
- 11.5.1 Market Trends
- 11.5.2 Market Forecast
- 11.6 Tamil Nadu
- 11.6.1 Market Trends
- 11.6.2 Market Forecast
- 11.7 Madhya Pradesh
- 11.7.1 Market Trends
- 11.7.2 Market Forecast
- 11.8 Uttarakhand
- 11.8.1 Market Trends
- 11.8.2 Market Forecast
- 11.9 Haryana
- 11.9.1 Market Trends
- 11.9.2 Market Forecast
- 11.10 Others
- 11.10.1 Market Trends
- 11.10.2 Market Forecast
12 SWOT Analysis
- 12.1 Overview
- 12.2 Strengths
- 12.3 Weaknesses
- 12.4 Opportunities
- 12.5 Threats
13 Value Chain Analysis
- 13.1 Overview
- 13.2 Input Supplier
- 13.3 Farmers
- 13.4 Village Traders/ Commission Agent/ Private Aggregators
- 13.5 Government
- 13.6 Distributors
- 13.7 Exporters
- 13.8 Retailers
- 13.9 End Users
14 Porters Five Forces Analysis
- 14.1 Overview
- 14.2 Bargaining Power of Buyers
- 14.3 Bargaining Power of Suppliers
- 14.4 Degree of Competition
- 14.5 Threat of New Entrants
- 14.6 Threat of Substitutes
15 Price Analysis
16 Competitive Landscape
- 16.1 Market Structure
- 16.2 Key Players
- 16.3 Profiles of Key Players
- 16.3.1 Agrophilia
- 16.3.1.1 Company Overview
- 16.3.1.2 Product Portfolio
- 16.3.2 Kilaru Naturals Private Limited
- 16.3.2.1 Company Overview
- 16.3.2.2 Product Portfolio
- 16.3.2.3 Financials
- 16.3.3 KRBL Limited
- 16.3.3.1 Company Overview
- 16.3.3.2 Product Portfolio
- 16.3.3.3 Financials
- 16.3.4 Organic India Private Limited
- 16.3.4.1 Company Overview
- 16.3.4.2 Product Portfolio
- 16.3.4.3 Financials
- 16.3.5 Queens Quinoa
- 16.3.5.1 Company Overview
- 16.3.5.2 Product Portfolio
- 16.3.5.3 Financials
- 16.3.6 Quessentials Private Limited
- 16.3.6.1 Company Overview
- 16.3.6.2 Product Portfolio
- 16.3.6.3 Financials
- 16.3.7 Rapid Organic Pvt. Ltd
- 16.3.7.1 Company Overview
- 16.3.7.2 Product Portfolio
- 16.3.7.3 Financials
- 16.3.8 Shubhlaxmi Industries
- 16.3.8.1 Company Overview
- 16.3.8.2 Product Portfolio
- 16.3.9 True Elements
- 16.3.9.1 Company Overview
- 16.3.9.2 Product Portfolio
- 16.3.1 Agrophilia
List of Figures
- Figure 1: India: Quinoa Market: Major Drivers and Challenges
- Figure 2: India: Quinoa Market: Production Volume (in Tons), 2018-2023
- Figure 3: India: Quinoa Market Forecast: Production Volume (in Tons), 2024-2032
- Figure 4: India: Quinoa Market: Consumption Volume (in Tons), 2018-2023
- Figure 5: India: Quinoa Market Forecast: Consumption Volume (in Tons), 2024-2032
- Figure 6: India: Quinoa Market: Consumption Value (in INR Crore), 2018-2023
- Figure 7: India: Quinoa Market Forecast: Consumption Value (in INR Crore), 2024-2032
- Figure 8: India: Quinoa Market: Area Under Cultivation (in Hectare), 2018-2023
- Figure 9: India: Quinoa Market (Area Under Cultivation): Breakup by State (in %), 2023
- Figure 10: India: Quinoa Market: Export Volume (in Tons), 2018-2023
- Figure 11: India: Quinoa Market: Export Value (in INR Lakh), 2018-2023
- Figure 12: India: Quinoa Market: Breakup by Source (in %), 2023
- Figure 13: India: Quinoa Market: Breakup by Product Type (in %), 2023
- Figure 14: India: Quinoa Market: Breakup by End Use (in %), 2023
- Figure 15: India: Quinoa Market: Breakup by Application (in %), 2023
- Figure 16: India: Quinoa Market: Breakup by Distribution Channel (in %), 2023
- Figure 17: India: Quinoa Market: Breakup by State (in %), 2023
- Figure 18: India: Quinoa (Organic) Market: Sales Value (in INR Crore), 2018 & 2023
- Figure 19: India: Quinoa (Organic) Market Forecast: Sales Value (in INR Crore), 2024-2032
- Figure 20: India: Quinoa (Conventional) Market: Sales Value (in INR Crore), 2018 & 2023
- Figure 21: India: Quinoa (Conventional) Market Forecast: Sales Value (in INR Crore), 2024-2032
- Figure 22: India: Quinoa (Red Quinoa) Market: Sales Value (in INR Crore), 2018 & 2023
- Figure 23: India: Quinoa (Red Quinoa) Market Forecast: Sales Value (in INR Crore), 2024-2032
- Figure 24: India: Quinoa (Black Quinoa) Market: Sales Value (in INR Crore), 2018 & 2023
- Figure 25: India: Quinoa (Black Quinoa) Market Forecast: Sales Value (in INR Crore), 2024-2032
- Figure 26: India: Quinoa (White Quinoa) Market: Sales Value (in INR Crore), 2018 & 2023
- Figure 27: India: Quinoa (White Quinoa) Market Forecast: Sales Value (in INR Crore), 2024-2032
- Figure 28: India: Quinoa (Other Product Types) Market: Sales Value (in INR Crore), 2018 & 2023
- Figure 29: India: Quinoa (Other Product Types) Market Forecast: Sales Value (in INR Crore), 2024-2032
- Figure 30: India: Quinoa (Ingredient) Market: Sales Value (in INR Crore), 2018 & 2023
- Figure 31: India: Quinoa (Ingredient) Market Forecast: Sales Value (in INR Crore), 2024-2032
- Figure 32: India: Quinoa (Packaged Food) Market: Sales Value (in INR Crore), 2018 & 2023
- Figure 33: India: Quinoa (Packaged Food) Market Forecast: Sales Value (in INR Crore), 2024-2032
- Figure 34: India: Quinoa (Food and Beverages) Market: Sales Value (in INR Crore), 2018 & 2023
- Figure 35: India: Quinoa (Food and Beverages) Market Forecast: Sales Value (in INR Crore), 2024-2032
- Figure 36: India: Quinoa (Cosmetics) Market: Sales Value (in INR Crore), 2018 & 2023
- Figure 37: India: Quinoa (Cosmetics) Market Forecast: Sales Value (in INR Crore), 2024-2032
- Figure 38: India: Quinoa (Pharmaceuticals) Market: Sales Value (in INR Crore), 2018 & 2023
- Figure 39: India: Quinoa (Pharmaceuticals) Market Forecast: Sales Value (in INR Crore), 2024-2032
- Figure 40: India: Quinoa (Animal Feed) Market: Sales Value (in INR Crore), 2018 & 2023
- Figure 41: India: Quinoa (Animal Feed) Market Forecast: Sales Value (in INR Crore), 2024-2032
- Figure 42: India: Quinoa (Other Applications) Market: Sales Value (in INR Crore), 2018 & 2023
- Figure 43: India: Quinoa (Other Applications) Market Forecast: Sales Value (in INR Crore), 2024-2032
- Figure 44: India: Quinoa (Supermarkets and Hypermarkets) Market: Sales Value (in INR Crore), 2018 & 2023
- Figure 45: India: Quinoa (Supermarkets and Hypermarkets) Market Forecast: Sales Value (in INR Crore), 2024-2032
- Figure 46: India: Quinoa (Traditional Retail Stores) Market: Sales Value (in INR Crore), 2018 & 2023
- Figure 47: India: Quinoa (Traditional Retail Stores) Market Forecast: Sales Value (in INR Crore), 2024-2032
- Figure 48: India: Quinoa (Convenience Stores) Market: Sales Value (in INR Crore), 2018 & 2023
- Figure 49: India: Quinoa (Convenience Stores) Market Forecast: Sales Value (in INR Crore), 2024-2032
- Figure 50: India: Quinoa (Online) Market: Sales Value (in INR Crore), 2018 & 2023
- Figure 51: India: Quinoa (Online) Market Forecast: Sales Value (in INR Crore), 2024-2032
- Figure 52: India: Quinoa (Other Distribution Channels) Market: Sales Value (in INR Crore), 2018 & 2023
- Figure 53: India: Quinoa (Other Distribution Channels) Market Forecast: Sales Value (in INR Crore), 2024-2032
- Figure 54: Rajasthan: Quinoa Market: Production Volume (in Tons), 2018 & 2023
- Figure 55: Rajasthan: Quinoa Market Forecast: Production Volume (in Tons), 2024-2032
- Figure 56: Andhra Pradesh: Quinoa Market: Production Volume (in Tons), 2018 & 2023
- Figure 57: Andhra Pradesh: Quinoa Market Forecast: Production Volume (in Tons), 2024-2032
- Figure 58: Uttar Pradesh: Quinoa Market: Production Volume (in Tons), 2018 & 2023
- Figure 59: Uttar Pradesh: Quinoa Market Forecast: Production Volume (in Tons), 2024-2032
- Figure 60: Maharashtra: Quinoa Market: Production Volume (in Tons), 2018 & 2023
- Figure 61: Maharashtra: Quinoa Market Forecast: Production Volume (in Tons), 2024-2032
- Figure 62: Himachal Pradesh: Quinoa Market: Production Volume (in Tons), 2018 & 2023
- Figure 63: Himachal Pradesh: Quinoa Market Forecast: Production Volume (in Tons), 2024-2032
- Figure 64: Tamil Nadu: Quinoa Market: Production Volume (in Tons), 2018 & 2023
- Figure 65: Tamil Nadu: Quinoa Market Forecast: Production Volume (in Tons), 2024-2032
- Figure 66: Madhya Pradesh: Quinoa Market: Production Volume (in Tons), 2018 & 2023
- Figure 67: Madhya Pradesh: Quinoa Market Forecast: Production Volume (in Tons), 2024-2032
- Figure 68: Uttarakhand: Quinoa Market: Production Volume (in Tons), 2018 & 2023
- Figure 69: Uttarakhand: Quinoa Market Forecast: Production Volume (in Tons), 2024-2032
- Figure 70: Haryana: Quinoa Market: Production Volume (in Tons), 2018 & 2023
- Figure 71: Haryana: Quinoa Market Forecast: Production Volume (in Tons), 2024-2032
- Figure 72: Others: Quinoa Market: Production Volume (in Tons), 2018 & 2023
- Figure 73: Others: Quinoa Market Forecast: Production Volume (in Tons), 2024-2032
- Figure 74: India: Quinoa Market: State Wise Yield (in Tons/Hectare), 2023
- Figure 75: India: Quinoa Industry: SWOT Analysis
- Figure 76: India: Quinoa Industry: Value Chain Analysis
- Figure 77: India: Quinoa Industry: Porter's Five Forces Analysis
- Figure 78: India: Quinoa Industry: Average Prices (in INR/Ton), 2018-2023
List of Tables
- Table 1: India: Quinoa Market: Key Industry Highlights, 2023 and 2032
- Table 2: India: Quinoa Market Forecast: Breakup by Source (in INR Crore), 2024-2032
- Table 3: India: Quinoa Market Forecast: Breakup by Product Type (in INR Crore), 2024-2032
- Table 4: India: Quinoa Market Forecast: Breakup by End Use (in INR Crore), 2024-2032
- Table 5: India: Quinoa Market Forecast: Breakup by Application (in INR Crore), 2024-2032
- Table 6: India: Quinoa Market Forecast: Breakup by Distribution Channel (in INR Crore), 2024-2032
- Table 7: India: Quinoa Market Forecast: Breakup by State (in Tons), 2024-2032
- Table 8: India: Quinoa Market: Competitive Structure
- Table 9: India: Quinoa Market: Key Players
