PUBLISHER: IMARC | PRODUCT CODE: 1521250
PUBLISHER: IMARC | PRODUCT CODE: 1521250
Smart Packaging Market Report by Technology (Modified Atmosphere Packaging, Active Packaging, Intelligent Packaging), Industry Vertical (Food and Beverages, Automotive, Healthcare, Personal care, and Others), and Region 2024-2032
The global smart packaging market size reached US$ 35.9 Billion in 2023. Looking forward, IMARC Group expects the market to reach US$ 60.9 Billion by 2032, exhibiting a growth rate (CAGR) of 6.05% during 2024-2032. The rising utilization of three-dimensional (3D) printing in smart packaging design, increasing preferences for sustainable resources, and the growing reliance on online shopping channels are some of the major factors propelling the market.
Smart packaging refers to the integration of technology within packaging systems to create an intelligent connection between the product and the consumer or supply chain. It enhances traditional packaging by providing functionalities like monitoring, tracking, tracing, and communication. It allows communication between the package, the product, and the user. It enhances anti-counterfeiting measures, ensures product authenticity, and detects tampering or deterioration. It is used in the food and beverage (F&B) industry to monitor freshness, provide information on nutritional content, and ensure quality control. Besides this, it enhances the shopping experience by providing additional product information and engaging consumers through interactive elements.
The rising need for patient adherence, dosage tracking, and anti-counterfeiting measures in healthcare and pharmaceuticals is driving the adoption of smart packaging technologies in these sectors. Apart from this, the increasing need for portion control and freshness indicators in the food and beverage (F&B) sector is positively influencing the market. Additionally, the integration of Internet of Things (IoT) allows advanced functionalities, such as remote monitoring and analytics. Furthermore, the rise of omnichannel retailing, wherein people can buy products through various channels like online platforms, mobile apps, and physical stores is favoring market growth.
Smart Packaging Market Trends/Drivers:
The increasing demand for sustainable solutions
The growing environmental concerns and rising awareness among individuals about the importance of sustainable solutions are positively influencing the market. Additionally, the shift towards sustainable resources is driving the use of recyclable and biodegradable materials in smart packaging, which is contributing to market growth. Smart packaging enables better tracking of product freshness and quality and aids in reducing unnecessary waste. Furthermore, the leading market players are introducing green packaging solutions to minimize harmful emissions and promote environmental health, which is strengthening the growth of the market. Apart from this, the convenience of QR codes and NFC technology that provide additional product information is attracting tech-savvy consumers.
Integration of advanced technologies
The rising utilization of three-dimensional (3D) printing in smart packaging design is allowing for rapid prototyping and customization. Additionally, the integration of augmented reality (AR) in smart packaging is offering an immersive consumer experience and elevating brand interaction. Along with this, the rising use of artificial intelligence (AI) for predictive analytics in packaging is improving inventory management and reducing waste, which is strengthening the growth of the market. Apart from this, the adoption of blockchain technology in smart packaging solutions helps in tracking and tracing increases transparency and authenticity. Furthermore, leveraging big data for insights and analytics in smart packaging is enhancing efficiency in the supply chain.
Rapid globalization and growth in the e-commerce industry
The rising preference for online shopping is catalyzing the demand for efficient packaging like smart packaging as it offers logistic solutions, including real-time tracking, and ensures efficient transportation. Additionally, the increasing reliance of individuals on online shopping channels to avail exciting deals and discounts, home delivery services, and various payment methods, is creating a positive outlook for the market. Smart packaging assists in complying with varied international trade regulations, simplifying global business operations. Additionally, expanding global networks is driving the need for versatile packaging solutions that cater to different regional needs. Moreover, collaborations between packaging firms, online retail channels, and technology providers are strengthening the growth of the market.
Smart Packaging Industry Segmentation:
IMARC Group provides an analysis of the key trends in each segment of the global smart packaging market report, along with forecasts at the global, regional and country levels from 2024-2032. Our report has categorized the market based on technology and industry vertical.
Breakup by Technology:
Modified Atmosphere Packaging
Active Packaging
Antimicrobial
Gas Scavengers
Moisture Control
Corrosion Control
Intelligent Packaging
Indicators
Tracking Devices
Modified atmosphere packaging holds the majority of the market share
A detailed breakup and analysis of the market based on the technology has also been provided in the report. This includes modified atmosphere packaging, active packaging (antimicrobial, gas scavengers, moisture control, and corrosion control), and intelligent packaging (indicators and tracking devices). According to the report, modified atmosphere packaging accounted for the largest market share. Modified atmosphere packaging helps in extending the shelf life of perishable food products by altering the internal atmospheric composition. Additionally, it enhances food preservation without the need for added preservatives, aligning with consumer preferences for more natural products. Apart from this, as it contributes to waste reduction by preventing premature spoilage, the demand for modified atmosphere packaging is increasing across the globe. Furthermore, advancements in packaging technology are making modified atmosphere packaging more accessible and effective. Moreover, regulatory bodies of various countries are emphasizing food safety and quality, which is driving its demand.
Breakup by Industry Vertical:
Food and Beverages
Automotive
Healthcare
Personal care
Others
Food and beverages dominate the market
The report has provided a detailed breakup and analysis of the market based on the industry vertical. This includes food and beverages, automotive, healthcare, personal care, and others. According to the report, food and beverages represented the largest segment. The increasing consumer preference for convenience in food preparation and consumption is catalyzing the demand for ready-to-eat (RTE) meals and on-the-go beverages, which is positively influencing the market. Smart packaging offers numerous features like resealable packages, portion control, and easy-to-open designs. Apart from this, the implementation of stringent food safety regulations is driving the need for precise monitoring and control over food products. Smart packaging technologies comply with these regulations by providing detailed tracking and monitoring. Furthermore, by providing real-time information about the freshness and expiration of products, smart packaging helps in reducing food waste. Moreover, rising concerns associated with counterfeiting are catalyzing the demand for smart packaging solutions as they offer authentication features that ensure product genuineness and safety.
Breakup by Region:
North America
United States
Canada
Asia-Pacific
China
Japan
India
South Korea
Australia
Indonesia
Others
Europe
Germany
France
United Kingdom
Italy
Spain
Russia
Others
Latin America
Brazil
Mexico
Others
Middle East and Africa
North America exhibits a clear dominance, accounting for the largest smart packaging market share
The report has also provided a comprehensive analysis of all the major regional markets, which include North America (the United States and Canada); Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, and others); Europe (Germany, France, the United Kingdom, Italy, Spain, Russia, and others); Latin America (Brazil, Mexico, and others); and the Middle East and Africa. According to the report, North America accounted for the largest market share as the region has a well-established and rapidly growing e-commerce sector, which requires efficient packaging solutions that provide tracking, monitoring, and enhanced user experiences. Additionally, North America, especially the United States, is home to numerous technology hubs and leading innovation centers. This supports the development of cutting-edge technologies that can be integrated into smart packaging, giving the region a competitive edge. Apart from this, the sophisticated supply chain and logistics networks in the region are well-suited for the integration of smart packaging technologies. Moreover, many leading companies in the smart packaging domain are headquartered in North America.
Competitive Landscape:
Companies are investing in research and development (R&D) activities to create cutting-edge solutions in smart packaging. This includes integrating technologies like the Internet of Things (IoT), NFC, blockchain, and augmented reality (AR) to enhance product tracking, consumer engagement, and security. Additionally, they are using eco-friendly materials and designing packaging that reduces waste, aligning with environmental regulations and consumer preferences. Apart from this, various leading companies are offering tailored solutions to various industries, such as food and beverages (F&B), pharmaceuticals, and consumer electronics. This industry-specific approach enables them to meet unique needs and regulatory requirements. Moreover, many smart packaging firms are exploring opportunities in emerging markets and adapting their products to meet regional preferences and regulations.
The report has provided a comprehensive analysis of the competitive landscape in the market. Detailed profiles of all major companies have also been provided. Some of the key players in the market include:
Amcor plc
American Thermal Instruments
Avery Dennison Corporation
Berry Global Inc.
Crown Holdings Inc.
Dupont De Nemours Inc.
Linde plc
Multisorb Technologies Inc. (Filtration Group Corporation)
Point Five Packaging LLC
R.R. Donnelley & Sons Company
SEE
WestRock Company
Zebra Technologies Corporation
Recent Developments:
In May 2023, Amcor plc announced that it signed a definitive agreement to acquire ModaSystems, the manufacturer of state-of-the-art automated protein packaging machines.
In February 2022, Avery Dennison Corporation announced its first partnerships with startups for an accelerator program called ADStretch to solve the ecological harms of the packaging industry by developing materials that generate a positive ecological impact.
Key Questions Answered in This Report
- 1. What was the size of the global smart packaging market in 2023?
- 2. What is the expected growth rate of the global smart packaging market during 2024-2032?
- 3. What has been the impact of COVID-19 on the global smart packaging market?
- 4. What are the key factors driving the global smart packaging market?
- 5. What is the breakup of the global smart packaging market based on the technology?
- 6. What is the breakup of the global smart packaging market based on the industry vertical?
- 7. What are the key regions in the global smart packaging market?
- 8. Who are the key players/companies in the global smart packaging market?
Table of Contents
1 Preface
2 Scope and Methodology
- 2.1 Objectives of the Study
- 2.2 Stakeholders
- 2.3 Data Sources
- 2.3.1 Primary Sources
- 2.3.2 Secondary Sources
- 2.4 Market Estimation
- 2.4.1 Bottom-Up Approach
- 2.4.2 Top-Down Approach
- 2.5 Forecasting Methodology
3 Executive Summary
4 Introduction
- 4.1 Overview
- 4.2 Key Industry Trends
5 Global Smart Packaging Market
- 5.1 Market Overview
- 5.2 Market Performance
- 5.3 Impact of COVID-19
- 5.4 Market Forecast
6 Market Breakup by Technology
- 6.1 Modified Atmosphere Packaging
- 6.1.1 Market Trends
- 6.1.2 Market Forecast
- 6.2 Active Packaging
- 6.2.1 Market Trends
- 6.2.2 Key Segments
- 6.2.2.1 Antimicrobial
- 6.2.2.2 Gas Scavengers
- 6.2.2.3 Moisture Control
- 6.2.2.4 Corrosion Control
- 6.2.3 Market Forecast
- 6.3 Intelligent Packaging
- 6.3.1 Market Trends
- 6.3.2 Key Segments
- 6.3.2.1 Indicators
- 6.3.2.2 Tracking Devices
- 6.3.3 Market Forecast
7 Market Breakup by Industry Vertical
- 7.1 Food and Beverages
- 7.1.1 Market Trends
- 7.1.2 Market Forecast
- 7.2 Automotive
- 7.2.1 Market Trends
- 7.2.2 Market Forecast
- 7.3 Healthcare
- 7.3.1 Market Trends
- 7.3.2 Market Forecast
- 7.4 Personal care
- 7.4.1 Market Trends
- 7.4.2 Market Forecast
- 7.5 Others
- 7.5.1 Market Trends
- 7.5.2 Market Forecast
8 Market Breakup by Region
- 8.1 North America
- 8.1.1 United States
- 8.1.1.1 Market Trends
- 8.1.1.2 Market Forecast
- 8.1.2 Canada
- 8.1.2.1 Market Trends
- 8.1.2.2 Market Forecast
- 8.1.1 United States
- 8.2 Asia-Pacific
- 8.2.1 China
- 8.2.1.1 Market Trends
- 8.2.1.2 Market Forecast
- 8.2.2 Japan
- 8.2.2.1 Market Trends
- 8.2.2.2 Market Forecast
- 8.2.3 India
- 8.2.3.1 Market Trends
- 8.2.3.2 Market Forecast
- 8.2.4 South Korea
- 8.2.4.1 Market Trends
- 8.2.4.2 Market Forecast
- 8.2.5 Australia
- 8.2.5.1 Market Trends
- 8.2.5.2 Market Forecast
- 8.2.6 Indonesia
- 8.2.6.1 Market Trends
- 8.2.6.2 Market Forecast
- 8.2.7 Others
- 8.2.7.1 Market Trends
- 8.2.7.2 Market Forecast
- 8.2.1 China
- 8.3 Europe
- 8.3.1 Germany
- 8.3.1.1 Market Trends
- 8.3.1.2 Market Forecast
- 8.3.2 France
- 8.3.2.1 Market Trends
- 8.3.2.2 Market Forecast
- 8.3.3 United Kingdom
- 8.3.3.1 Market Trends
- 8.3.3.2 Market Forecast
- 8.3.4 Italy
- 8.3.4.1 Market Trends
- 8.3.4.2 Market Forecast
- 8.3.5 Spain
- 8.3.5.1 Market Trends
- 8.3.5.2 Market Forecast
- 8.3.6 Russia
- 8.3.6.1 Market Trends
- 8.3.6.2 Market Forecast
- 8.3.7 Others
- 8.3.7.1 Market Trends
- 8.3.7.2 Market Forecast
- 8.3.1 Germany
- 8.4 Latin America
- 8.4.1 Brazil
- 8.4.1.1 Market Trends
- 8.4.1.2 Market Forecast
- 8.4.2 Mexico
- 8.4.2.1 Market Trends
- 8.4.2.2 Market Forecast
- 8.4.3 Others
- 8.4.3.1 Market Trends
- 8.4.3.2 Market Forecast
- 8.4.1 Brazil
- 8.5 Middle East and Africa
- 8.5.1 Market Trends
- 8.5.2 Market Breakup by Country
- 8.5.3 Market Forecast
9 SWOT Analysis
- 9.1 Overview
- 9.2 Strengths
- 9.3 Weaknesses
- 9.4 Opportunities
- 9.5 Threats
10 Value Chain Analysis
11 Porters Five Forces Analysis
- 11.1 Overview
- 11.2 Bargaining Power of Buyers
- 11.3 Bargaining Power of Suppliers
- 11.4 Degree of Competition
- 11.5 Threat of New Entrants
- 11.6 Threat of Substitutes
12 Price Analysis
13 Competitive Landscape
- 13.1 Market Structure
- 13.2 Key Players
- 13.3 Profiles of Key Players
- 13.3.1 Amcor plc
- 13.3.1.1 Company Overview
- 13.3.1.2 Product Portfolio
- 13.3.2 American Thermal Instruments
- 13.3.2.1 Company Overview
- 13.3.2.2 Product Portfolio
- 13.3.3 Avery Dennison Corporation
- 13.3.3.1 Company Overview
- 13.3.3.2 Product Portfolio
- 13.3.3.3 Financials
- 13.3.3.4 SWOT Analysis
- 13.3.4 Berry Global Inc.
- 13.3.4.1 Company Overview
- 13.3.4.2 Product Portfolio
- 13.3.4.3 Financials
- 13.3.4.4 SWOT Analysis
- 13.3.5 Crown Holdings Inc.
- 13.3.5.1 Company Overview
- 13.3.5.2 Product Portfolio
- 13.3.5.3 Financials
- 13.3.5.4 SWOT Analysis
- 13.3.6 Dupont De Nemours Inc.
- 13.3.6.1 Company Overview
- 13.3.6.2 Product Portfolio
- 13.3.6.3 Financials
- 13.3.6.4 SWOT Analysis
- 13.3.7 Linde plc
- 13.3.7.1 Company Overview
- 13.3.7.2 Product Portfolio
- 13.3.7.3 Financials
- 13.3.8 Multisorb Technologies Inc. (Filtration Group Corporation)
- 13.3.8.1 Company Overview
- 13.3.8.2 Product Portfolio
- 13.3.9 Point Five Packaging LLC
- 13.3.9.1 Company Overview
- 13.3.9.2 Product Portfolio
- 13.3.10 R.R. Donnelley & Sons Company
- 13.3.10.1 Company Overview
- 13.3.10.2 Product Portfolio
- 13.3.10.3 SWOT Analysis
- 13.3.11 SEE
- 13.3.11.1 Company Overview
- 13.3.11.2 Product Portfolio
- 13.3.12 WestRock Company
- 13.3.12.1 Company Overview
- 13.3.12.2 Product Portfolio
- 13.3.12.3 Financials
- 13.3.12.4 SWOT Analysis
- 13.3.13 Zebra Technologies Corporation
- 13.3.13.1 Company Overview
- 13.3.13.2 Product Portfolio
- 13.3.13.3 Financials
- 13.3.13.4 SWOT Analysis
- 13.3.1 Amcor plc
List of Figures
- Figure 1: Global: Smart Packaging Market: Major Drivers and Challenges
- Figure 2: Global: Smart Packaging Market: Sales Value (in Billion US$), 2018-2023
- Figure 3: Global: Smart Packaging Market Forecast: Sales Value (in Billion US$), 2024-2032
- Figure 4: Global: Smart Packaging Market: Breakup by Technology (in %), 2023
- Figure 5: Global: Smart Packaging Market: Breakup by Industry Vertical (in %), 2023
- Figure 6: Global: Smart Packaging Market: Breakup by Region (in %), 2023
- Figure 7: Global: Smart Packaging (Modified Atmosphere Packaging) Market: Sales Value (in Million US$), 2018 & 2023
- Figure 8: Global: Smart Packaging (Modified Atmosphere Packaging) Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 9: Global: Smart Packaging (Active Packaging) Market: Sales Value (in Million US$), 2018 & 2023
- Figure 10: Global: Smart Packaging (Active Packaging) Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 11: Global: Smart Packaging (Intelligent Packaging) Market: Sales Value (in Million US$), 2018 & 2023
- Figure 12: Global: Smart Packaging (Intelligent Packaging) Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 13: Global: Smart Packaging (Food and Beverages) Market: Sales Value (in Million US$), 2018 & 2023
- Figure 14: Global: Smart Packaging (Food and Beverages) Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 15: Global: Smart Packaging (Automotive) Market: Sales Value (in Million US$), 2018 & 2023
- Figure 16: Global: Smart Packaging (Automotive) Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 17: Global: Smart Packaging (Healthcare) Market: Sales Value (in Million US$), 2018 & 2023
- Figure 18: Global: Smart Packaging (Healthcare) Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 19: Global: Smart Packaging (Personal care) Market: Sales Value (in Million US$), 2018 & 2023
- Figure 20: Global: Smart Packaging (Personal care) Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 21: Global: Smart Packaging (Other Industry Verticals) Market: Sales Value (in Million US$), 2018 & 2023
- Figure 22: Global: Smart Packaging (Other Industry Verticals) Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 23: North America: Smart Packaging Market: Sales Value (in Million US$), 2018 & 2023
- Figure 24: North America: Smart Packaging Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 25: United States: Smart Packaging Market: Sales Value (in Million US$), 2018 & 2023
- Figure 26: United States: Smart Packaging Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 27: Canada: Smart Packaging Market: Sales Value (in Million US$), 2018 & 2023
- Figure 28: Canada: Smart Packaging Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 29: Asia-Pacific: Smart Packaging Market: Sales Value (in Million US$), 2018 & 2023
- Figure 30: Asia-Pacific: Smart Packaging Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 31: China: Smart Packaging Market: Sales Value (in Million US$), 2018 & 2023
- Figure 32: China: Smart Packaging Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 33: Japan: Smart Packaging Market: Sales Value (in Million US$), 2018 & 2023
- Figure 34: Japan: Smart Packaging Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 35: India: Smart Packaging Market: Sales Value (in Million US$), 2018 & 2023
- Figure 36: India: Smart Packaging Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 37: South Korea: Smart Packaging Market: Sales Value (in Million US$), 2018 & 2023
- Figure 38: South Korea: Smart Packaging Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 39: Australia: Smart Packaging Market: Sales Value (in Million US$), 2018 & 2023
- Figure 40: Australia: Smart Packaging Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 41: Indonesia: Smart Packaging Market: Sales Value (in Million US$), 2018 & 2023
- Figure 42: Indonesia: Smart Packaging Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 43: Others: Smart Packaging Market: Sales Value (in Million US$), 2018 & 2023
- Figure 44: Others: Smart Packaging Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 45: Europe: Smart Packaging Market: Sales Value (in Million US$), 2018 & 2023
- Figure 46: Europe: Smart Packaging Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 47: Germany: Smart Packaging Market: Sales Value (in Million US$), 2018 & 2023
- Figure 48: Germany: Smart Packaging Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 49: France: Smart Packaging Market: Sales Value (in Million US$), 2018 & 2023
- Figure 50: France: Smart Packaging Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 51: United Kingdom: Smart Packaging Market: Sales Value (in Million US$), 2018 & 2023
- Figure 52: United Kingdom: Smart Packaging Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 53: Italy: Smart Packaging Market: Sales Value (in Million US$), 2018 & 2023
- Figure 54: Italy: Smart Packaging Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 55: Spain: Smart Packaging Market: Sales Value (in Million US$), 2018 & 2023
- Figure 56: Spain: Smart Packaging Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 57: Russia: Smart Packaging Market: Sales Value (in Million US$), 2018 & 2023
- Figure 58: Russia: Smart Packaging Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 59: Others: Smart Packaging Market: Sales Value (in Million US$), 2018 & 2023
- Figure 60: Others: Smart Packaging Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 61: Latin America: Smart Packaging Market: Sales Value (in Million US$), 2018 & 2023
- Figure 62: Latin America: Smart Packaging Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 63: Brazil: Smart Packaging Market: Sales Value (in Million US$), 2018 & 2023
- Figure 64: Brazil: Smart Packaging Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 65: Mexico: Smart Packaging Market: Sales Value (in Million US$), 2018 & 2023
- Figure 66: Mexico: Smart Packaging Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 67: Others: Smart Packaging Market: Sales Value (in Million US$), 2018 & 2023
- Figure 68: Others: Smart Packaging Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 69: Middle East and Africa: Smart Packaging Market: Sales Value (in Million US$), 2018 & 2023
- Figure 70: Middle East and Africa: Smart Packaging Market: Breakup by Country (in %), 2023
- Figure 71: Middle East and Africa: Smart Packaging Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 72: Global: Smart Packaging Industry: SWOT Analysis
- Figure 73: Global: Smart Packaging Industry: Value Chain Analysis
- Figure 74: Global: Smart Packaging Industry: Porter's Five Forces Analysis
List of Tables
- Table 1: Global: Smart Packaging Market: Key Industry Highlights, 2023 and 2032
- Table 2: Global: Smart Packaging Market Forecast: Breakup by Technology (in Million US$), 2024-2032
- Table 3: Global: Smart Packaging Market Forecast: Breakup by Industry Vertical (in Million US$), 2024-2032
- Table 4: Global: Smart Packaging Market Forecast: Breakup by Region (in Million US$), 2024-2032
- Table 5: Global: Smart Packaging Market: Competitive Structure
- Table 6: Global: Smart Packaging Market: Key Players
