PUBLISHER: IMARC | PRODUCT CODE: 1521233
PUBLISHER: IMARC | PRODUCT CODE: 1521233
North America Sanitary Napkin Market Report by Type (Menstrual Pad, Pantyliner), Distribution Channel (Supermarkets and Hypermarkets, Pharmacies, Convenience Stores, Online Stores, Specialty Stores, and Others), and Country 2024-2032
The North America sanitary napkin market size reached US$ 6.1 Billion in 2023. Looking forward, IMARC Group expects the market to reach US$ 8.6 Billion by 2032, exhibiting a growth rate (CAGR) of 3.8% during 2024-2032.
Sanitary napkins, also known as sanitary or menstrual pads, are thin pads, which are made from absorbent materials, such as cotton or cellulose. They help in absorbing the uterine flow during menstruation. Sanitary napkins are available in different shapes and sizes, with different absorption capacities. Most sanitary napkins in the market are disposable and meant for single use. However, reusable sanitary napkins are also being introduced by manufacturers that can be washed, dried and reused.
North America sanitary napkin market is currently being driven by several factors. The high per capita income levels coupled with the increased health consciousness among the consumers has positively influenced the demand for premium quality sanitary napkins in the region. Moreover, various technological advancements, such as super-absorbent fiber technology, the introduction of organic products, and the absence of chemicals in sanitary napkins are expected to catalyze the market growth in the upcoming years.
Key Market Segmentation:
IMARC Group provides an analysis of the key trends in each segment of the North America sanitary napkin market report, along with forecasts at the regional and country levels from 2024-2032. Our report has categorized the market based on type and distribution channel.
Key Regions Analysed
United States
Canada
Analysis for Each Country
Market by Type
Menstrual Pad
Pantyliner
Market by Distribution Channel
Supermarkets and Hypermarkets
Pharmacies
Convenience Stores
Online Stores
Specialty Stores
Others
Value Chain Analysis
Key Drivers and Challenges
Porters Five Forces Analysis
Competitive Landscape
Competitive Structure
Key Player Profiles
IMARC Group's latest report provides a deep insight into the North America sanitary napkin market covering all its essential aspects. This ranges from macro overview of the market to micro details of the industry performance, recent trends, key market drivers and challenges, SWOT analysis, Porter's five forces analysis, value chain analysis, etc. This report is a must-read for industry players, investors, researchers, consultants, business strategists, and all those who have any kind of stake or are planning to foray into the North America sanitary napkin market in any manner.
Key Questions Answered in This Report:
- How has the North America sanitary napkin market performed so far and how will it perform in the coming years?
- What are the key regions in the North America sanitary napkin market?
- What has been the impact of COVID-19 on the North America sanitary napkin market?
- What is the breakup of the North America sanitary napkin market on the basis of type?
- What is the breakup of the North America sanitary napkin market on the basis of distribution channel?
- What are the various stages in the value chain of the North America sanitary napkin industry?
- What are the key driving factors and challenges in the North America sanitary napkin industry?
- What is the structure of the North America sanitary napkin industry and who are the key players?
- What is the degree of competition in the North America sanitary napkin industry?
Table of Contents
1 Preface
2 Scope and Methodology
- 2.1 Objectives of the Study
- 2.2 Stakeholders
- 2.3 Data Sources
- 2.3.1 Primary Sources
- 2.3.2 Secondary Sources
- 2.4 Market Estimation
- 2.4.1 Bottom-Up Approach
- 2.4.2 Top-Down Approach
- 2.5 Forecasting Methodology
3 Executive Summary
4 Introduction
- 4.1 Overview
- 4.2 Key Industry Trends
5 Global Sanitary Napkin Market
- 5.1 Market Performance
- 5.2 Market Breakup by Type
- 5.3 Market Breakup by Distribution Channel
- 5.4 Market Breakup by Region
- 5.5 Market Forecast
6 North America Sanitary Napkin Market
- 6.1 Market Performance
- 6.2 Impact of COVID-19
- 6.3 Market Forecast
7 North America Sanitary Napkin Market: Breakup by Type
- 7.1 Menstrual Pad
- 7.2 Pantyliner
8 North America Sanitary Napkin Market: Breakup by Distribution Channel
- 8.1 Supermarkets and Hypermarkets
- 8.2 Pharmacies
- 8.3 Convenience Stores
- 8.4 Online Stores
- 8.5 Specialty Stores
- 8.6 Others
9 North America Sanitary Napkin Market: Breakup by Country
- 9.1 United States
- 9.1.1 Historical Market Trends
- 9.1.2 Market Breakup by Type
- 9.1.3 Market Breakup by Distribution Channel
- 9.1.4 Market Forecast
- 9.2 Canada
- 9.2.1 Historical Market Trends
- 9.2.2 Market Breakup by Type
- 9.2.3 Market Breakup by Distribution Channel
- 9.2.4 Market Forecast
10 SWOT Analysis
- 10.1 Overview
- 10.2 Strengths
- 10.3 Weaknesses
- 10.4 Opportunities
- 10.5 Threats
11 Value Chain Analysis
- 11.1 Overview
- 11.2 Research and Development
- 11.3 Raw Material Procurement
- 11.4 Manufacturing
- 11.5 Marketing
- 11.6 Distribution
- 11.7 End-Use
12 Porter's Five Forces Analysis
- 12.1 Overview
- 12.2 Bargaining Power of Buyers
- 12.3 Bargaining Power of Suppliers
- 12.4 Degree of Rivalry
- 12.5 Threat of New Entrants
- 12.6 Threat of Substitutes
13 Price Analysis
14 Competitive Landscape
- 14.1 Market Structure
- 14.2 Key Players
- 14.3 Profiles of Key Players
List of Figures
- Figure 1: North America: Sanitary Napkin Market: Major Drivers and Challenges
- Figure 2: Global: Sanitary Napkin Market: Sales Value (in Billion US$), 2018-2023
- Figure 3: Global: Sanitary Napkin Market: Breakup by Type (in %), 2023
- Figure 4: Global: Sanitary Napkin Market: Breakup by Distribution Channel (in %), 2023
- Figure 5: Global: Sanitary Napkin Market: Breakup by Region (in %), 2023
- Figure 6: Global: Sanitary Napkin Market Forecast: Sales Value (in Billion US$), 2024-2032
- Figure 7: North America: Sanitary Napkin Market: Sales Value (in Billion US$), 2018-2023
- Figure 8: North America: Sanitary Napkin Market Forecast: Sales Value (in Billion US$), 2024-2032
- Figure 9: North America: Sanitary Napkin Market: Breakup by Type (in %), 2023
- Figure 10: North America: Sanitary Napkin (Menstrual Pad) Market: Sales Value (in Million US$), 2018 & 2023
- Figure 11: North America: Sanitary Napkin (Menstrual Pad) Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 12: North America: Sanitary Napkin (Pantyliner) Market: Sales Value (in Million US$), 2018 & 2023
- Figure 13: North America: Sanitary Napkin (Pantyliner) Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 14: North America: Sanitary Napkin Market: Breakup by Distribution Channel (in %), 2023
- Figure 15: North America: Sanitary Napkin Market: Sales through Supermarkets and Hypermarkets (in Million US$), 2018 & 2023
- Figure 16: North America: Sanitary Napkin Market Forecast: Sales through Supermarkets and Hypermarkets (in Million US$), 2024-2032
- Figure 17: North America: Sanitary Napkin Market: Sales through Pharmacies (in Million US$), 2018 & 2023
- Figure 18: North America: Sanitary Napkin Market Forecast: Sales through Pharmacies (in Million US$), 2024-2032
- Figure 19: North America: Sanitary Napkin Market: Sales through Convenience Stores (in Million US$), 2018 & 2023
- Figure 20: North America: Sanitary Napkin Market Forecast: Sales through Convenience Stores (in Million US$), 2024-2032
- Figure 21: North America: Sanitary Napkin Market: Sales through Online Stores (in Million US$), 2018 & 2023
- Figure 22: North America: Sanitary Napkin Market Forecast: Sales through Online Stores (in Million US$), 2024-2032
- Figure 23: North America: Sanitary Napkin Market: Sales through Specialty Stores (in Million US$), 2018 & 2023
- Figure 24: North America: Sanitary Napkin Market Forecast: Sales through Specialty Stores (in Million US$), 2024-2032
- Figure 25: North America: Sanitary Napkin Market: Sales through Other Distribution Channels (in Million US$), 2018 & 2023
- Figure 26: North America: Sanitary Napkin Market Forecast: Sales through Other Distribution Channels (in Million US$), 2024-2032
- Figure 27: North America: Sanitary Napkin Market: Breakup by Country (in %), 2023
- Figure 28: United States: Sanitary Napkin Market: Sales Value (in Million US$), 2018-2023
- Figure 29: United States: Sanitary Napkin Market: Breakup by Type (in %), 2023
- Figure 30: United States: Sanitary Napkin Market: Breakup by Distribution Channel (in %), 2023
- Figure 31: United States: Sanitary Napkin Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 32: Canada: Sanitary Napkin Market: Sales Value (in Million US$), 2018-2023
- Figure 33: Canada: Sanitary Napkin Market: Breakup by Type (in %), 2023
- Figure 34: Canada: Sanitary Napkin Market: Breakup by Distribution Channel (in %), 2023
- Figure 35: Canada: Sanitary Napkin Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 36: North America: Sanitary Napkin Industry: SWOT Analysis
- Figure 37: North America: Sanitary Napkin Industry: Value Chain Analysis
- Figure 38: North America: Sanitary Napkin Industry: Porter's Five Forces Analysis
List of Tables
- Table 1: North America: Sanitary Napkin Market: Key Industry Highlights, 2023 and 2032
- Table 2: North America: Sanitary Napkin Market Forecast: Breakup by Type (in Million US$), 2024-2032
- Table 3: North America: Sanitary Napkin Market Forecast: Breakup by Distribution Channel (in Million US$), 2024-2032
- Table 4: North America: Sanitary Napkin Market Forecast: Breakup by Country (in Million US$), 2024-2032
- Table 5: North America: Sanitary Napkin Market: Competitive Structure
- Table 6: North America: Sanitary Napkin Market: Key Players
