PUBLISHER: IMARC | PRODUCT CODE: 1519467
PUBLISHER: IMARC | PRODUCT CODE: 1519467
The North America e-cigarette market size reached US$ 13.5 Billion in 2023. Looking forward, IMARC Group expects the market to reach US$ 53.4 Billion by 2032, exhibiting a growth rate (CAGR) of 16% during 2024-2032.
E-cigarettes, also known as vape pens and e-vaping devices, are battery-operated electronic devices that simulate the experience of smoking cigarettes. They deliver dosages of vaporized nicotine or flavored solutions for being inhaled by the user. Most of these cigarettes consist of a heating element (atomizer); a mouthpiece that is used for inhaling; and a reservoir which helps in holding the liquid solution. As e-cigarettes do not burn tobacco that generates tar and carbon monoxide, they are considered relatively safer than conventional cigarettes. In recent years, they have gained immense traction, especially among young adults and adolescents, owing to the aggressive promotions by manufacturers worldwide.
North America e-cigarette market is currently driven by several factors. The increasing awareness among individuals about the harmful effects of conventional cigarettes and their growing willingness to quit smoking tobacco products are catalyzing the demand for e-cigarettes in the region. Moreover, manufacturers are introducing new-generation products that offer different strengths of nicotine and enable users to refill the cartridge. In addition to this, the availability of different flavored e-cigarette variants including mint, menthol, chocolate, bubble gum and fusions of other fruits and flavorings are attracting a large number of consumers. Apart from this, the easy availability of e-cigarettes across the well-distributed retail sector has further escalated the market growth in the region.
IMARC Group provides an analysis of the key trends in each segment of the North America e-cigarette market report, along with forecasts at the regional and country levels from 2024-2032. Our report has categorized the market based on product, flavor, battery mode and distribution channel.
Key Regions Analysed
United States
Canada
Analysis for Each Country
Market by Product
Modular E-Cigarette
Rechargeable E-Cigarette
Next-Generation E-Cigarette
Disposable E-Cigarette
Market by Flavor
Tobacco
Botanical
Fruit
Sweet
Beverage
Others
Market by Battery Mode
Automatic E-Cigarette
Manual E-Cigarette
Market by Distribution Channel
Specialist E-Cig Shops
Online Stores
Supermarkets and Hypermarkets
Tobacconist
Others
Value Chain Analysis
Key Drivers and Challenges
Porters Five Forces Analysis
Competitive Landscape
Competitive Structure
Key Player Profiles