PUBLISHER: IMARC | PRODUCT CODE: 1467748
PUBLISHER: IMARC | PRODUCT CODE: 1467748
The global functional water market size reached US$ 16.2 Billion in 2023. Looking forward, IMARC Group expects the market to reach US$ 28.1 Billion by 2032, exhibiting a growth rate (CAGR) of 6.1% during 2024-2032. The increasing health consciousness among consumers, the rising prevalence of lifestyle diseases, and ongoing product innovations represent some of the key factors driving the market.
Functional water is a specialized water-based beverage that is altered at the molecular level through mechanical, electrical, or optical processes. It offers both refreshment and taste and is enhanced with additional nutrients or minerals that provide specific health benefits beyond simple hydration. Functional water contains numerous added ingredients such as vitamins, minerals, antioxidants, electrolytes, or herbal extracts that can improve digestion, boost immunity, enhance cognitive function, and promote overall health and wellness. Some of the standard functional water products include alkaline water, protein water, botanical water, hydrogen water, oxygenated water, and mineral water.
The changing consumer preferences from sugary and carbonated drinks towards healthier options such as functional water represents the key factor driving the market growth. Besides this, the rising levels of unease among individuals regarding the presence of synthetic additives and preservatives in traditional beverages are supporting the market growth. Moreover, the escalating consumer awareness about its rich nutritional profile of protein, vitamins, and minerals and the numerous health benefits associated with its consumption, such as increased energy, reduced stress, decreased fatigue, and improved mental focus, is creating a favorable outlook for the market. Concurrent with this, the rising concerns about gut-related disorders, such as gastroesophageal reflux disease, gastroenteritis, and ulcers, are fueling the demand for functional water products that promote gut health. In addition to this, the introduction of diverse and distinctive product variations explicitly designed for the healthcare sector, such as CBD-infused spring water and water enriched with amino acids, are presenting remunerative growth opportunities for the market. Furthermore, significant investments in eye-catching bottle designs, attractive labels, and unique shapes set them apart from conventional bottles is acting as another growth-inducing factor. Other factors, such as rapid urbanization, inflating disposable incomes, the proliferation of distribution channels, the expanding fitness and wellness culture, and emerging trends of mindful drinking, are positively impacting the market growth.
IMARC Group provides an analysis of the key trends in each sub-segment of the global functional water market report, along with forecasts at the global, regional and country level from 2024-2032. Our report has categorized the market based on product, ingredient, type, packaging types and distribution channel.
Flavored Functional Water
Unflavored Functional Water
The report has provided a detailed breakup and analysis of the functional water market based on the product. This includes flavored and unflavored functional water. According to the report, flavored functional water represented the largest segment.
Micronutrients
Botanical Extracts
Others
A detailed breakup and analysis of the functional water market based on the ingredient has also been provided in the report. This includes micronutrients, botanical extracts, and others. According to the report, micronutrients accounted for the largest market share.