PUBLISHER: IMARC | PRODUCT CODE: 1701808
PUBLISHER: IMARC | PRODUCT CODE: 1701808
The global situation awareness system (SAS) market size reached USD 37.7 Billion in 2024. Looking forward, IMARC Group expects the market to reach USD 70.6 Billion by 2033, exhibiting a growth rate (CAGR) of 6.87% during 2025-2033.
A situation awareness system (SAS) identifies, processes, and understands critical elements of information. It also collects, visualizes, and analyzes information about the surrounding and remote environment to facilitate surveillance and security. It is incorporated with sensors, cameras, global positioning systems (GPS), security systems, and satellite imagery to enhance decision-making and manage life-threatening situations. It enables organizations worldwide to improve safety through threat identification, risk analysis, and strategy planning.
At present, the increasing territorial conflicts and geopolitical instability around the world represents one of the major factors positively influencing the usage of SAS in the military and defense sector. In addition, the rising focus on driver and passenger safety due to the expanding number of fatal road accidents is contributing to the market growth. It can also be attributed to the growing sales of luxury and hybrid vehicles on account of rapid urbanization and improving income levels. Moreover, significant growth in the aviation sector, increasing instances of aircraft accidents, and the rising commercial air traffic are catalyzing the demand for SAS worldwide. It is used for improving safety and making flight operations more effective. Apart from this, SAS is employed in small and medium-scale enterprises (SMEs) to minimize incidences of cyberattacks and online fraudulent activities and eliminate the overall risk of data breaches. Along with this, the emerging trend of remote working solutions is providing a thrust to the market growth. Furthermore, the integration of the Internet of Things (IoT), edge computing, artificial intelligence (AI), and machine learning (ML) in SAS is projected to offer lucrative growth opportunities to leading players operating in the industry.
The competitive landscape of the industry has also been examined along with the profiles of the key players being Axis Communications AB (Canon Inc.), BAE Systems plc, Bertin Technologies SAS, Collins Aerospace (Raytheon Technologies Corporation), Elbit Systems Ltd., Honeywell International Inc., L3Harris Technologies Inc., Leonardo S.p.A., Lockheed Martin Corporation, Nexvision, Northrop Grumman Corporation, Saab AB and The Boeing Company.