PUBLISHER: IMARC | PRODUCT CODE: 1451316
PUBLISHER: IMARC | PRODUCT CODE: 1451316
India Hand Sanitizer Market Report by Type, Ingredient, Product Form, Pack Size, Distribution Channel, End-Use, and Region 2024-2032
The India hand sanitizer market size reached US$ 142.1 Million in 2023. Looking forward, IMARC Group expects the market to reach US$ 105.3 Million by 2032.
A hand sanitizer, or a hand rub, is an antiseptic solution applied on the hands to remove disease-causing pathogens from the skin. It is commonly available in foam, gel and liquid-based variants and consists of alcohol, water, emollients, polyacrylates, artificial and natural colors and fragrances. The alcohol used in hand sanitizers includes isopropanol and ethanol, which instantly denatures the proteins and destroys lipid-based coatings of certain viruses and bacteria. Emollients and other ingredients are added in small quantities to protect the skin from dryness caused by the alcohol, neutralize the acidic effects of polyacrylate and enhance the smell and appearance of the product. The water acts as a carrier for the ingredients and bonds well with the hydrogel. Currently, alcohol-free variants are also available, which are manufactured using glycerin, thickening agents and disinfectants, such as benzalkonium chloride (BAC) and other antimicrobial agents. These hand sanitizers also contain humectants that attract and lock moisture in the hands and do not remove natural oils from the skin despite repetitive use.
In comparison to the traditionally used soap and other cleaning agents, these sanitizers are more effective and gentler on the skin. As coronavirus disease (COVID-19) continues to spread across the country, there has been a significant increase in the demand for hand sanitizers to inhibit the transmission of the virus in schools, hospitals, residential and commercial complexes and other public spaces.
India Hand Sanitizer Market Trends:
The Spread of Coronavirus Disease (COVID-19)
With the sudden outbreak of the COVID-19 pandemic, the World Health Organization (WHO) has recommended the use of hand sanitizers for self-preservation and minimizing the spread of the coronavirus. The increasing number of deaths caused by the virus has further triggered an alarming response from consumers, thereby increasing the emphasis on hand hygiene as a preventive measure from contracting the infection. Moreover, the implementation of the Swachh Bharat Mission by the Government of India and various other campaigns by the private organizations that involve providing hand sanitizers at railway stations, hospitals, shopping malls and educational institutes has also created a positive impact on the product demand.
Rising Health Consciousness Among the Masses
The increasing demand for hand sanitizers is further supported by the rising prevalence of various gastrointestinal, respiratory and skin infections among the masses. Alcohol-based hand sanitizers can minimize the transmission of harmful bacteria and viruses present on the skin or palm of the hands, thereby reducing the instances of stomach infections, diarrhea, nausea and vomiting. Hospitals and healthcare centers are also widely using hand sanitizers to prevent the transmission of hospital-acquired infections (HAIs). In comparison to the traditionally used hand washes and soaps, hand sanitizers are more effective in disinfecting and minimizing dryness and irritation on the skin. Product manufacturers are developing sanitizers with natural and organic ingredients that do not cause allergies and are non-toxic in nature.
The Introduction of Novel Variants and Dispensers
The market is also driven by the launch of perfumed hand sanitizers infused with floral and fruit fragrances, such as rose, green apple, peach, orange and sandal. Product manufacturers are developing easy-to-use and portable foam and gel-based sanitizers in sachets and mini-plastic bottles. Manufacturers are also producing novel hands-free, battery- and foot-operated dispensers, which aid in minimizing the contact and the risks of cross-contamination. The dispensers are equipped with automatic infrared sensors that detect the heat emitted from the hand and trigger the pump to dispense the sanitizer.
Product Availability Through Online Retail Channels
The market is also driven by the proliferation of online retail channels and social media platforms. Consumers are increasingly becoming aware of the availability of premium personal care and hygiene products and are widely adopting healthy lifestyles. Product vendors are using innovative marketing strategies to promote sanitation products through influential celebrities and sports personalities to reach and attract a broader consumer base. They are also developing attractive packaging to grab the consumer's attention and provide them with an authentic and luxurious experience through their high-quality products. Through online retail platforms, consumers are now able to place orders from the convenience of their homes and the product manufacturers and vendors are able to reach the audiences present in remote locations.
Key Market Segmentation:
IMARC Group provides an analysis of the key trends in each sub-segment of the India hand sanitizer market report, along with forecasts at the country and regional level from 2024-2032. Our report has categorized the market based on type, ingredient, product form, pack size, distribution channel and end-use.
Breakup by Type:
Alcohol-Based
Non-Alcoholic
Breakup by Ingredient:
Natural
Organic
Synthetic
Breakup by Product Form:
Gel
Liquid
Foam
Spray
Others
Breakup by Pack Size:
Small
Medium
Large
Breakup by Distribution Channel:
Pharmacies
Supermarkets and Hypermarkets
Departmental Stores
Online
Others
Breakup by End-Use:
Hospitals
Households
Restaurants and Hotels
Others
Breakup by Region:
West India
South India
North India
East India
Competitive Landscape:
The competitive landscape of the industry has also been examined with some of the key players being ITC Limited, Dabur India Limited, Hindustan Unilever Limited, The Himalaya Drug Company, Reckitt Benckiser (India) Ltd, Godrej Consumer Products Ltd., Herbal Strategi, Zoic Cosmetic, Cossmic India Pvt. Ltd., Zodhita Pvt. Ltd., etc.
Key Questions Answered in This Report
- 1. What was the size of the India hand sanitizer market in 2023?
- 2. What are the key factors driving the India hand sanitizer market?
- 3. What has been the impact of COVID-19 on the India hand sanitizer market?
- 4. What is the breakup of the India hand sanitizer market based on the type?
- 5. What is the breakup of the India hand sanitizer market based on the ingredient?
- 6. What is the breakup of the India hand sanitizer market based on the product form?
- 7. What is the breakup of the India hand sanitizer market based on pack size?
- 8. What is the breakup of the India hand sanitizer market based on the distribution channel?
- 9. What is the breakup of the India hand sanitizer market based on the end-use?
- 10. What are the key regions in the India hand sanitizer market?
- 11. Who are the key players/companies in the India hand sanitizer market?
Table of Contents
1 Preface
2 Scope and Methodology
- 2.1 Objectives of the Study
- 2.2 Stakeholders
- 2.3 Data Sources
- 2.3.1 Primary Sources
- 2.3.2 Secondary Sources
- 2.4 Market Estimation
- 2.4.1 Bottom-Up Approach
- 2.4.2 Top-Down Approach
- 2.5 Forecasting Methodology
3 Executive Summary
4 Introduction
- 4.1 Overview
- 4.2 Key Industry Trends
5 India Hand Sanitizer Market
- 5.1 Market Overview
- 5.2 Market Performance
- 5.3 Impact of COVID-19
- 5.4 Market Forecast
6 Market Breakup by Type
- 6.1 Alcohol-Based
- 6.1.1 Market Trends
- 6.1.2 Market Forecast
- 6.2 Non-Alcoholic
- 6.2.1 Market Trends
- 6.2.2 Market Forecast
7 Market Breakup by Ingredient
- 7.1 Natural
- 7.1.1 Market Trends
- 7.1.2 Market Forecast
- 7.2 Organic
- 7.2.1 Market Trends
- 7.2.2 Market Forecast
- 7.3 Synthetic
- 7.3.1 Market Trends
- 7.3.2 Market Forecast
8 Market Breakup by Product Form
- 8.1 Gel
- 8.1.1 Market Trends
- 8.1.2 Market Forecast
- 8.2 Liquid
- 8.2.1 Market Trends
- 8.2.2 Market Forecast
- 8.3 Foam
- 8.3.1 Market Trends
- 8.3.2 Market Forecast
- 8.4 Spray
- 8.4.1 Market Trends
- 8.4.2 Market Forecast
- 8.5 Others
- 8.5.1 Market Trends
- 8.5.2 Market Forecast
9 Market Breakup by Pack Size
- 9.1 Small
- 9.1.1 Market Trends
- 9.1.2 Market Forecast
- 9.2 Medium
- 9.2.1 Market Trends
- 9.2.2 Market Forecast
- 9.3 Large
- 9.3.1 Market Trends
- 9.3.2 Market Forecast
10 Market Breakup by Distribution Channel
- 10.1 Pharmacies
- 10.1.1 Market Trends
- 10.1.2 Market Forecast
- 10.2 Supermarkets and Hypermarkets
- 10.2.1 Market Trends
- 10.2.2 Market Forecast
- 10.3 Departmental Stores
- 10.3.1 Market Trends
- 10.3.2 Market Forecast
- 10.4 Online
- 10.4.1 Market Trends
- 10.4.2 Market Forecast
- 10.5 Others
- 10.5.1 Market Trends
- 10.5.2 Market Forecast
11 Market Breakup by End-Use
- 11.1 Hospitals
- 11.1.1 Market Trends
- 11.1.2 Market Forecast
- 11.2 Households
- 11.2.1 Market Trends
- 11.2.2 Market Forecast
- 11.3 Restaurants and Hotels
- 11.3.1 Market Trends
- 11.3.2 Market Forecast
- 11.4 Others
- 11.4.1 Market Trends
- 11.4.2 Market Forecast
12 Market Breakup by Region
- 12.1 West India
- 12.1.1 Market Trends
- 12.1.2 Market Forecast
- 12.2 South India
- 12.2.1 Market Trends
- 12.2.2 Market Forecast
- 12.3 North India
- 12.3.1 Market Trends
- 12.3.2 Market Forecast
- 12.4 East India
- 12.4.1 Market Trends
- 12.4.2 Market Forecast
13 SWOT Analysis
- 13.1 Overview
- 13.2 Strengths
- 13.3 Weaknesses
- 13.4 Opportunities
- 13.5 Threats
14 Value Chain Analysis
15 Porters Five Forces Analysis
- 15.1 Overview
- 15.2 Bargaining Power of Buyers
- 15.3 Bargaining Power of Suppliers
- 15.4 Degree of Competition
- 15.5 Threat of New Entrants
- 15.6 Threat of Substitutes
16 Competitive Landscape
- 16.1 Market Structure
- 16.2 Key Players
- 16.3 Profiles of Key Players
- 16.3.1 ITC Limited
- 16.3.1.1 Company Overview
- 16.3.1.2 Business Portfolio
- 16.3.1.3 Financial Performance
- 16.3.1.4 SWOT Analysis
- 16.3.2 Dabur India Limited
- 16.3.2.1 Company Overview
- 16.3.2.2 Business Portfolio
- 16.3.2.3 Financial Performance
- 16.3.2.4 SWOT Analysis
- 16.3.3 Hindustan Unilever Limited
- 16.3.3.1 Company Overview
- 16.3.3.2 Business Portfolio
- 16.3.3.3 Financial Performance
- 16.3.3.4 SWOT Analysis
- 16.3.4 The Himalaya Drug Company
- 16.3.4.1 Company Overview
- 16.3.4.2 Business Portfolio
- 16.3.4.3 Financial Performance
- 16.3.4.4 SWOT Analysis
- 16.3.5 Reckitt Benckiser (India) Limited
- 16.3.5.1 Company Overview
- 16.3.5.2 Business Portfolio
- 16.3.5.3 Financial Performance
- 16.3.5.4 SWOT Analysis
- 16.3.6 Godrej Consumer Products Limited
- 16.3.6.1 Company Overview
- 16.3.6.2 Business Portfolio
- 16.3.6.3 Financial Performance
- 16.3.6.4 SWOT Analysis
- 16.3.7 Herbal Strategi
- 16.3.7.1 Company Overview
- 16.3.7.2 Business Portfolio
- 16.3.8 Zoic Cosmetic
- 16.3.8.1 Company Overview
- 16.3.8.2 Business Portfolio
- 16.3.9 Cossmic India Pvt. Ltd.
- 16.3.9.1 Company Overview
- 16.3.9.2 Business Portfolio
- 16.3.10 Zodhita Pvt. Ltd.
- 16.3.10.1 Company Overview
- 16.3.10.2 Business Portfolio
- 16.3.1 ITC Limited
List of Figures
- Figure 1: India: Hand Sanitizer Market: Major Drivers and Challenges
- Figure 2: India: Hand Sanitizer Market: Sales Value (in Million US$), 2018-2023
- Figure 3: India: Hand Sanitizer Market: Breakup by Type (in %), 2023
- Figure 4: India: Hand Sanitizer Market: Breakup by Ingredient (in %), 2023
- Figure 5: India: Hand Sanitizer Market: Breakup by Product Form (in %), 2023
- Figure 6: India: Hand Sanitizer Market: Breakup by Pack Size (in %), 2023
- Figure 7: India: Hand Sanitizer Market: Breakup by Distribution Channel (in %), 2023
- Figure 8: India: Hand Sanitizer Market: Breakup by End-Use (in %), 2023
- Figure 9: India: Hand Sanitizer Market: Breakup by Region (in %), 2023
- Figure 10: India: Hand Sanitizer Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 11: India: Hand Sanitizer (Alcohol-Based) Market: Sales Value (in Million US$), 2018 & 2023
- Figure 12: India: Hand Sanitizer (Alcohol-Based) Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 13: India: Hand Sanitizer (Non-Alcoholic) Market: Sales Value (in Million US$), 2018 & 2023
- Figure 14: India: Hand Sanitizer (Non-Alcoholic) Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 15: India: Hand Sanitizer (Natural) Market: Sales Value (in Million US$), 2018 & 2023
- Figure 16: India: Hand Sanitizer (Natural) Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 17: India: Hand Sanitizer (Organic) Market: Sales Value (in Million US$), 2018 & 2023
- Figure 18: India: Hand Sanitizer (Organic) Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 19: India: Hand Sanitizer (Synthetic) Market: Sales Value (in Million US$), 2018 & 2023
- Figure 20: India: Hand Sanitizer (Synthetic) Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 21: India: Hand Sanitizer (Gel) Market: Sales Value (in Million US$), 2018 & 2023
- Figure 22: India: Hand Sanitizer (Gel) Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 23: India: Hand Sanitizer (Liquid) Market: Sales Value (in Million US$), 2018 & 2023
- Figure 24: India: Hand Sanitizer (Liquid) Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 25: India: Hand Sanitizer (Foam) Market: Sales Value (in Million US$), 2018 & 2023
- Figure 26: India: Hand Sanitizer (Foam) Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 27: India: Hand Sanitizer (Spray) Market: Sales Value (in Million US$), 2018 & 2023
- Figure 28: India: Hand Sanitizer (Spray) Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 29: India: Hand Sanitizer (Other Product Forms) Market: Sales Value (in Million US$), 2018 & 2023
- Figure 30: India: Hand Sanitizer (Other Product Forms) Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 31: India: Hand Sanitizer (Small) Market: Sales Value (in Million US$), 2018 & 2023
- Figure 32: India: Hand Sanitizer (Small) Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 33: India: Hand Sanitizer (Medium) Market: Sales Value (in Million US$), 2018 & 2023
- Figure 34: India: Hand Sanitizer (Medium) Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 35: India: Hand Sanitizer (Large) Market: Sales Value (in Million US$), 2018 & 2023
- Figure 36: India: Hand Sanitizer (Large) Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 37: India: Hand Sanitizer (Pharmacies) Market: Sales Value (in Million US$), 2018 & 2023
- Figure 38: India: Hand Sanitizer (Pharmacies) Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 39: India: Hand Sanitizer (Supermarkets and Hypermarkets) Market: Sales Value (in Million US$), 2018 & 2023
- Figure 40: India: Hand Sanitizer (Supermarkets and Hypermarkets) Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 41: India: Hand Sanitizer (Departmental Stores) Market: Sales Value (in Million US$), 2018 & 2023
- Figure 42: India: Hand Sanitizer (Departmental Stores) Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 43: India: Hand Sanitizer (Online) Market: Sales Value (in Million US$), 2018 & 2023
- Figure 44: India: Hand Sanitizer (Online) Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 45: India: Hand Sanitizer (Other Distribution Channels) Market: Sales Value (in Million US$), 2018 & 2023
- Figure 46: India: Hand Sanitizer (Other Distribution Channels) Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 47: India: Hand Sanitizer (Hospitals) Market: Sales Value (in Million US$), 2018 & 2023
- Figure 48: India: Hand Sanitizer (Hospitals) Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 49: India: Hand Sanitizer (Households) Market: Sales Value (in Million US$), 2018 & 2023
- Figure 50: India: Hand Sanitizer (Households) Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 51: India: Hand Sanitizer (Restaurants and Hotels) Market: Sales Value (in Million US$), 2018 & 2023
- Figure 52: India: Hand Sanitizer (Restaurants and Hotels) Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 53: India: Hand Sanitizer (Other End-Uses) Market: Sales Value (in Million US$), 2018 & 2023
- Figure 54: India: Hand Sanitizer (Other End-Uses) Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 55: North India: Hand Sanitizer Market: Sales Value (in Million US$), 2018 & 2023
- Figure 56: North India: Hand Sanitizer Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 57: South India: Hand Sanitizer Market: Sales Value (in Million US$), 2018 & 2023
- Figure 58: South India: Hand Sanitizer Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 59: East India: Hand Sanitizer Market: Sales Value (in Million US$), 2018 & 2023
- Figure 60: East India: Hand Sanitizer Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 61: West India: Hand Sanitizer Market: Sales Value (in Million US$), 2018 & 2023
- Figure 62: West India: Hand Sanitizer Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 63: India: Hand Sanitizer Industry: SWOT Analysis
- Figure 64: India: Hand Sanitizer Industry: Value Chain Analysis
- Figure 65: India: Hand Sanitizer Industry: Porter's Five Forces Analysis
List of Tables
- Table 1: India: Hand Sanitizer Market: Key Industry Highlights, 2023 and 2032
- Table 2: India: Hand Sanitizer Market Forecast: Breakup by Type (in Million US$), 2024-2032
- Table 3: India: Hand Sanitizer Market Forecast: Breakup by Ingredient (in Million US$), 2024-2032
- Table 4: India: Hand Sanitizer Market Forecast: Breakup by Product Form (in Million US$), 2024-2032
- Table 5: India: Hand Sanitizer Market Forecast: Breakup by Pack Size (in Million US$), 2024-2032
- Table 6: India: Hand Sanitizer Market Forecast: Breakup by Distribution Channel (in Million US$), 2024-2032
- Table 7: India: Hand Sanitizer Market Forecast: Breakup by End-Use (in Million US$), 2024-2032
- Table 8: India: Hand Sanitizer Market Forecast: Breakup by Region (in Million US$), 2024-2032
- Table 9: India: Hand Sanitizer Market: Competitive Structure
- Table 10: India: Hand Sanitizer Market: Key Players
