PUBLISHER: IDC | PRODUCT CODE: 1591371
PUBLISHER: IDC | PRODUCT CODE: 1591371
This IDC study provides the product details and methodology of IDC's Worldwide Augmented Reality and Virtual Reality (AR/VR) Spending Guide. It should be used as a companion piece for the spending forecast. Technology suppliers can use the forecast structure to help them build an industry-focused outlook to pursue AR/VR market opportunities. The research methodology used to develop the AR/VR Spending Guide is also referenced. "IDC's Worldwide AR/VR Spending Guide provides a comprehensive spending forecast by industry and use case solution that technology suppliers can rely on to help craft their AR/VR market strategy. The latest release now supports IDC's newly expanded standard 28-industry segmentation. As a result, the named use case count increased by 78%, rising from 71 to 127 in total," said Marcus Torchia, research vice president, IDC's Data and Analytics Group. "With a 2028 TAM exceeding $34 billion across end-user hardware, essential software, and professional services, the latest headset technology innovations create a broad basis for scaled adoption."