PUBLISHER: IDC | PRODUCT CODE: 1582619
PUBLISHER: IDC | PRODUCT CODE: 1582619
European Artificial Intelligence Market Forecast, 2024-2028
This IDC Market Forecast document analyzes the outlook of the European AI market for the 2023-2028 period."AI is becoming a transformative force in Europe, but realization of its full potential remains challenging. While our forecast shows explosive growth, particularly in GenAI, many organizations still struggle with data readiness issues, skills gaps, and ROI clarity. Success in this market will depend on balancing innovation with ethical and compliance concerns. Providers should also offer businesses the support they need to navigate this complex AI ecosystem." Ewa Zborowska, Research Director, European AI Strategies and Innovations.
IDC Market Forecast Figure
Executive Summary
Advice for Technology Suppliers
Market Forecast
- Spending Forecast by AI Type
- AI Spending Forecast by Technology Category
- AI Spending Forecast by Region
Market Context
- Drivers and Inhibitors
- Drivers
- Business Optimization and Efficiency Needs
- Pressure to Innovate and Stay Competitive
- Inhibitors
- AI Skills Gap and Brain Drain
- Data Readiness and Infrastructure Limitations
- Lack of Clarity on AI Use Cases and ROI
- Drivers
- Significant Market Developments
- Hyperscalers' Investments
- European AI Regulations
- Focus on AI Ethics and Trust
- Emergence of Local AI Players
- Sustainability Concerns
- AI Chips Race
- Changes from Prior Forecast
Market Definition
Methodology
Related Research
