GenAI's Impact on Enterprise Software

This IDC Market Perspective provides a forward-looking view on the impact GenAI will have on enterprise software market revenue, as well as its effect on pricing, talent optimization, and corporate operating costs. These developments will be important for software providers to consider as they aim to expand their portfolios of AI-enabled applications."GenAI is changing the enterprise software landscape. IDC expects GenAI to significantly impact enterprise software market revenue in the long term, acting as a tide that lifts all boats and drives increased demand for modern AI-enabled applications," said Eric Newmark, group vice president and general manager, SaaS, Enterprise Software, and Worldwide Services Division at IDC. "However, in the short term, revenue impact will be measured and vary by software market, as companies continue their GenAI pilots but remain cautious with the investment dollars required to move test projects forward into full-blown adoption."