At AHIP 2024, Payer Experts Agree That Product/Benefit Management Differentiates

This IDC Market Note summarizes the forums around product data management at the AHIP 2024 conference held June 11-13 in Las Vegas. The presentations at the event show again how the product data subject area in the back office, along with the claims, members, and provider data subject areas, forms the solid foundation from which all payer front-office enablement is unleashed.

Executive Snapshot

In This Market Note

IDC's Point of View

• Presentation from PwC/BCBS Michigan - The Future of Product and Benefits
  • Taxonomy
• Presentation from West Monroe/Blue Shield of California - High-Performance Product Portfolio Essentials

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• Related Research
• Synopsis