PUBLISHER: Grand View Research | PRODUCT CODE: 1701552
PUBLISHER: Grand View Research | PRODUCT CODE: 1701552
The global carbonated beverages market size is estimated to reach USD 895.2 million by 2030, expanding at a CAGR of 6.4% from 2025 to 2030, according to a new report by Grand View Research, Inc. Growing demand for premium drinks, coupled with improvement in economic indicators in developing economies, is expected to promote market growth. Furthermore, increasing spending by the carbonated beverage manufacturers has been playing a crucial role in the industry movement at the global level. These innovations are being brought in product, packaging, distribution, and other various aspects of the business. In June 2020, PepsiCo took an initiative to expand Soda Stream into an away-from-home environment, including workplace, college, airport, and other professional places with large public interactions.
Furthermore, the product can be easily regulated using the Soda Stream Professional Hydration Platform. The mobile-enabled application allows people to personalize their beverage as well as digitally track their water intake. The product has also been playing a crucial role in reducing plastic bottle waste.
Similarly, product launches have been playing a vital part in market growth. In April 2020, Taisho Pharmaceutical Holdings launched carbonated energy drinks under the brand Raizin. The product is available in two flavors, including ginger and mixed fruits. The beverage is caffeine-free and contains enXtra, a ginger plant extract known to have a positive effect on sports nutrition, weight loss, and cognitive care. It also contains ginkgo biloba extract, deproteinized royal jelly, vitamin B2 & B6, and amino acids, like histidine, isoleucine, and inositol. The product is being retailed at JPY 190.
In October 2019, Coca Cola launched its energy drinks in regular and cherry flavors. The zero-calorie product is available in 25 international markets. Its 12 ounces can contain 114 milligrams of caffeine, which has been derived from natural sources. Along with that, it contains guarana extracts and B vitamins.
In January 2020, Celsius Holdings, Inc. launched CELSIUS HEAT, a jackfruit flavor carbonated performance energy drink. The drink with sweet and tangy taste is available in 16oz HEAT can and contains 2,000mg of L-citrulline, 300mg of caffeine, and a proprietary blend. The tag "PROVEN PERFORMANCE" on the can reinforces the brand's structure and function.