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PUBLISHER: Grand View Research | PRODUCT CODE: 1701406
PUBLISHER: Grand View Research | PRODUCT CODE: 1701406
Wine Market Size, Share & Trends Analysis Report By Product (Table Wine, Dessert Wine, Sparkling Wine), By Distribution Channel (On-Trade, Off-Trade), By Region (North America, APAC, Europe), And Segment Forecasts, 2025 - 2030
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Wine Market Growth & Trends:
The global wine market size is anticipated to reach USD 812.78 billion by 2030, according to a new report by Grand View Research, Inc. The market is projected to grow at a CAGR of 8.1% from 2025 to 2030. The growing preference for wines among all age groups instead of hard spirits across the world is expected to be a major factor contributing to the growth of the market. In addition to this, growing party culture with higher demand for low alcoholic beverages is anticipated to fuel the market growth over the forecast period.
Wine has gained wide-scale penetration across the globe. Its popularity is attributed to its affordable pricing along with fine taste. Online sales of wine have made it exceptionally affordable and accessible to consumers, regardless of their location. Along with that, digital communication technologies have improved the experience of shopping for different types of wine.
The off-trade distribution channel enjoys maximum penetration across the globe. The regular consumption of table and dessert wines is likely to be the major factor driving the sales of different types of wines through off-trade distribution channels. In addition, the low prices of wine being sold through these distribution channels are likely to encourage more consumers to opt for these, resulting in a positive impact on the market growth over the forecast years.
Companies are increasingly focusing on producing new wines to gain market share across the globe. For instance, in May 2020, E. & J. Gallo Winery announced the launch of a new French rose, created and developed by Post Malone, a Grammy-nominated record artist, in partnership with Global Brand Equities and Dre London. E. & J. Gallo Company has exclusive distribution and sales support for the brand.
To increase geographic reach, cut down competition, and expand market share, companies are adopting strategies such as mergers & acquisitions and various partnerships. For instance, in 2020, Accolade Wines acquired the operations of Australian wine company Katnook Estate from Wingara Wine Group. Accolade Wines will control approximately 160 hectares of vineyards in Coonawarra, Australia.
Wine Market Report Highlights:
- By product, table wine held the largest share of more than 81.8% in 2024 and is expected to maintain its lead over the forecast period. Being inexpensive and easily accessible through retail, table wines often find preference among new consumers of wine
- The sparkling wine product segment is projected to register the fastest CAGR of 8.9% from 2025 to 2030. Increased consumer interest in spritz drinks and propagation of aperitivo culture in the European region have been driving the demand for sparkling wine
- The off-trade distribution channel held the largest share of 77.9% in 2024. The off-trade distribution channel of wine includes retail outlets, supermarkets, and hypermarkets
- Europe held the largest share of over 44.9% in 2024. Europe is the most established market for wine with several countries such as Portugal, Italy, and France having the highest per capita wine consumption per year
Product Code: GVR-4-68039-353-5
Table of Contents
Chapter 1. Methodology and Scope
- 1.1. Market Segmentation & Scope
- 1.2. Market Definition
- 1.3. Information Procurement
- 1.3.1. Purchased Database
- 1.3.2. GVR's Internal Database
- 1.3.3. Secondary Sources & Third-Party Perspectives
- 1.3.4. Primary Research
- 1.4. Information Analysis
- 1.4.1. Data Analysis Models
- 1.5. Market Formulation & Data Visualization
- 1.6. Data Validation & Publishing
Chapter 2. Executive Summary
- 2.1. Market Outlook
- 2.2. Product Outlook
- 2.3. Distribution Channel Outlook
- 2.4. Regional Outlook
Chapter 3. Wine Market Variables, Trends & Scope
- 3.1. Market Lineage Outlook
- 3.2. Industry Value Chain Analysis
- 3.2.1. Sales/Retail Channel Analysis
- 3.2.2. Profit Margin Analysis
- 3.3. Market Dynamics
- 3.3.1. Market Driver Analysis
- 3.3.2. Market Restraint Analysis
- 3.3.3. Industry Challenges
- 3.3.4. Industry Opportunities
- 3.4. Industry Analysis - Porter's
- 3.5. Market Entry Strategies
Chapter 4. Global Production Data, 2018 - 2024 (Million Liters)
- 4.1. Global Estimated Production Data, by Product, 2018 - 2024 (Million Liters)
- 4.1.1. Table Wine
- 4.1.2. Dessert Wine
- 4.1.3. Sparkling Wine
- 4.2. Estimated Production Data, by Wine, by Key Players, 2024 (Million liters)
- 4.2.1. E. & J. Gallo Winery
- 4.2.2. Constellation Brands, Inc.
- 4.2.3. The Wine Group
- 4.2.4. Treasury Wine Estates
- 4.2.5. Concha Y Toro
- 4.2.6. Castel Freres
- 4.2.7. Accolade Wines
- 4.2.8. Pernod Ricard
- 4.2.9. Asahi Group Holdings, Ltd
- 4.2.10. Beijing Yanjing Beer Group Co.
Chapter 5. Consumer Buyer Behavior Analysis
- 5.1. Demographic Analysis
- 5.2. Consumer Buyer Trends and Preferences
- 5.3. Factors Affecting Buying Decision
- 5.4. Consumer Product Adoption
- 5.5. Observations & Recommendations
Chapter 6. Wine Market: Product Estimates & Trend Analysis
- 6.1. Wine Market, by Product: Key Takeaways
- 6.2. Product Movement Analysis & Market Share, 2024 & 2030
- 6.3. Table Wine
- 6.3.1. Table wine market estimates and forecast, 2018 - 2030 (USD Billion)
- 6.4. Dessert Wine
- 6.4.1. Dessert wine market estimates and forecast, 2018 - 2030 (USD Billion)
- 6.5. Sparkling Wine
- 6.5.1. Sparkling wine market estimates and forecast, 2018 - 2030 (USD Billion)
Chapter 7. Wine Market: Distribution Channel Estimates & Trend Analysis
- 7.1. Distribution Channel Movement Analysis & Market Share, 2024 & 2030
- 7.2. On-Trade
- 7.2.1. Market estimates and forecast through on-trade, 2018 - 2030 (USD Billion)
- 7.3. Off-Trade
- 7.3.1. Market estimates and forecast through off-trade, 2018 - 2030 (USD Billion)
Chapter 8. Wine Market: Regional Estimates & Trend Analysis
- 8.1. Regional Movement Analysis & Market Share, 2024 & 2030
- 8.2. North America
- 8.2.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
- 8.2.2. Market estimates and forecast, by product, 2018 - 2030 (USD Billion)
- 8.2.3. Market estimates and forecast, by distribution channel, 2018 - 2030 (USD Billion)
- 8.2.4. U.S.
- 8.2.4.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
- 8.2.4.2. Market estimates and forecast, by product, 2018 - 2030 (USD Billion)
- 8.2.4.3. Market estimates and forecast, by distribution channel, 2018 - 2030 (USD Billion)
- 8.2.5. Canada
- 8.2.5.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
- 8.2.5.2. Market estimates and forecast, by product, 2018 - 2030 (USD Billion)
- 8.2.5.3. Market estimates and forecast, by distribution channel, 2018 - 2030 (USD Billion)
- 8.2.6. Mexico
- 8.2.6.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
- 8.2.6.2. Market estimates and forecast, by product, 2018 - 2030 (USD Billion)
- 8.2.6.3. Market estimates and forecast, by distribution channel, 2018 - 2030 (USD Billion)
- 8.3. Europe
- 8.3.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
- 8.3.2. Market estimates and forecast, by product, 2018 - 2030 (USD Billion)
- 8.3.3. Market estimates and forecast, by distribution channel, 2018 - 2030 (USD Billion)
- 8.3.4. UK
- 8.3.4.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
- 8.3.4.2. Market estimates and forecast, by product, 2018 - 2030 (USD Billion)
- 8.3.4.3. Market estimates and forecast, by distribution channel, 2018 - 2030 (USD Billion)
- 8.3.5. Germany
- 8.3.5.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
- 8.3.5.2. Market estimates and forecast, by product, 2018 - 2030 (USD Billion)
- 8.3.5.3. Market estimates and forecast, by distribution channel, 2018 - 2030 (USD Billion)
- 8.3.6. France
- 8.3.6.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
- 8.3.6.2. Market estimates and forecast, by product, 2018 - 2030 (USD Billion)
- 8.3.6.3. Market estimates and forecast, by distribution channel, 2018 - 2030 (USD Billion)
- 8.3.7. Italy
- 8.3.7.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
- 8.3.7.2. Market estimates and forecast, by product, 2018 - 2030 (USD Billion)
- 8.3.7.3. Market estimates and forecast, by distribution channel, 2018 - 2030 (USD Billion)
- 8.3.8. Spain
- 8.3.8.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
- 8.3.8.2. Market estimates and forecast, by product, 2018 - 2030 (USD Billion)
- 8.3.8.3. Market estimates and forecast, by distribution channel, 2018 - 2030 (USD Billion)
- 8.4. Asia Pacific
- 8.4.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
- 8.4.2. Market estimates and forecast, by product, 2018 - 2030 (USD Billion)
- 8.4.3. Market estimates and forecast, by distribution channel, 2018 - 2030 (USD Billion)
- 8.4.4. China
- 8.4.4.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
- 8.4.4.2. Market estimates and forecast, by product, 2018 - 2030 (USD Billion)
- 8.4.4.3. Market estimates and forecast, by distribution channel, 2018 - 2030 (USD Billion)
- 8.4.5. Japan
- 8.4.5.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
- 8.4.5.2. Market estimates and forecast, by product, 2018 - 2030 (USD Billion)
- 8.4.5.3. Market estimates and forecast, by distribution channel, 2018 - 2030 (USD Billion)
- 8.4.6. India
- 8.4.6.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
- 8.4.6.2. Market estimates and forecast, by product, 2018 - 2030 (USD Billion)
- 8.4.6.3. Market estimates and forecast, by distribution channel, 2018 - 2030 (USD Billion)
- 8.5. Central & South America
- 8.5.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
- 8.5.2. Market estimates and forecast, by product, 2018 - 2030 (USD Billion)
- 8.5.3. Market estimates and forecast, by distribution channel, 2018 - 2030 (USD Billion)
- 8.5.4. Brazil
- 8.5.4.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
- 8.5.4.2. Market estimates and forecast, by product, 2018 - 2030 (USD Billion)
- 8.5.4.3. Market estimates and forecast, by distribution channel, 2018 - 2030 (USD Billion)
- 8.5.5. Argentina
- 8.5.5.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
- 8.5.5.2. Market estimates and forecast, by product, 2018 - 2030 (USD Billion)
- 8.5.5.3. Market estimates and forecast, by distribution channel, 2018 - 2030 (USD Billion)
- 8.6. Middle East & Africa
- 8.6.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
- 8.6.2. Market estimates and forecast, by product, 2018 - 2030 (USD Billion)
- 8.6.3. Market estimates and forecast, by distribution channel, 2018 - 2030 (USD Billion)
- 8.6.4. South Africa
- 8.6.4.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
- 8.6.4.2. Market estimates and forecast, by product, 2018 - 2030 (USD Billion)
- 8.6.4.3. Market estimates and forecast, by distribution channel, 2018 - 2030 (USD Billion)
Chapter 9. Company Profiles
- 9.1. Recent developments & impact analysis, by key market participants
- 9.2. Company Categorization
- 9.3. Participant's Overview
- 9.4. Financial Performance
- 9.5. Product Benchmarking
- 9.6. Company Market Share Analysis, 2024 (%)
- 9.7. Company Heat Map Analysis
- 9.8. Strategy Mapping
- 9.9. Company Profiles
- 9.9.1. E. & J. Gallo Winery
- 9.9.1.1. Company Overview
- 9.9.1.2. Financial Performance
- 9.9.1.3. Product Portfolios
- 9.9.1.4. Strategic Initiatives
- 9.9.2. Constellation Brands, Inc.
- 9.9.2.1. Company Overview
- 9.9.2.2. Financial Performance
- 9.9.2.3. Product Portfolios
- 9.9.3. The Wine Group
- 9.9.3.1. Company Overview
- 9.9.3.2. Financial Performance
- 9.9.3.3. Product Portfolios
- 9.9.3.4. Strategic Initiatives
- 9.9.4. Treasury Wine Estates
- 9.9.4.1. Company Overview
- 9.9.4.2. Financial Performance
- 9.9.4.3. Product Portfolios
- 9.9.4.4. Strategic Initiatives
- 9.9.5. Concha Y Toro
- 9.9.5.1. Company Overview
- 9.9.5.2. Financial Performance
- 9.9.5.3. Product Portfolios
- 9.9.5.4. Strategic Initiatives
- 9.9.6. Castel Freres
- 9.9.6.1. Company Overview
- 9.9.6.2. Financial Performance
- 9.9.6.3. Product Portfolios
- 9.9.6.4. Strategic Initiatives
- 9.9.7. Accolade Wines
- 9.9.7.1. Company Overview
- 9.9.7.2. Financial Performance
- 9.9.7.3. Product Portfolios
- 9.9.7.4. Strategic Initiatives
- 9.9.8. Pernod Ricard
- 9.9.8.1. Company Overview
- 9.9.8.2. Financial Performance
- 9.9.8.3. Product Portfolios
- 9.9.8.4. Strategic Initiatives
- 9.9.9. Asahi Group Holdings, Ltd.
- 9.9.9.1. Company Overview
- 9.9.9.2. Financial Performance
- 9.9.9.3. Product Portfolios
- 9.9.9.4. Strategic Initiatives
- 9.9.10. Beijing Yanjing Beer Group Co.
- 9.9.10.1. Company Overview
- 9.9.10.2. Financial Performance
- 9.9.10.3. Product Portfolios
- 9.9.10.4. Strategic Initiatives
- 9.9.1. E. & J. Gallo Winery
Product Code: GVR-4-68039-353-5
List of Tables
- 1. Wine market - Key market driver analysis
- 2. Wine market - Key market restraint analysis
- 3. Global table wine market estimates and forecast, 2018 - 2030 (USD Billion)
- 4. Global dessert wine market estimates and forecast, 2018 - 2030 (USD Billion)
- 5. Global sparkling wine market estimates and forecast, 2018 - 2030 (USD Billion)
- 6. Global wine market estimates and forecast through on-trade, 2018 - 2030 (USD Billion)
- 7. Global wine market estimates and forecast through off-trade, 2018 - 2030 (USD Billion)
- 8. North America wine market estimates and forecast, 2018 - 2030 (USD Billion)
- 9. North America wine market revenue estimates and forecast by product, 2018 - 2030 (USD Billion)
- 10. North America wine market revenue estimates and forecast by distribution channel, 2018 - 2030 (USD Billion)
- 11. U.S. wine market estimates and forecast, 2018 - 2030 (USD Billion)
- 12. U.S. wine market revenue estimates and forecast by product, 2018 - 2030 (USD Billion)
- 13. U.S. wine market revenue estimates and forecast by distribution channel, 2018 - 2030 (USD Billion)
- 14. Canada wine market estimates and forecast, 2018 - 2030 (USD Billion)
- 15. Canada wine market revenue estimates and forecast by product, 2018 - 2030 (USD Billion)
- 16. Canada wine market revenue estimates and forecast by distribution channel, 2018 - 2030 (USD Billion)
- 17. Mexico wine market estimates and forecast, 2018 - 2030 (USD Billion)
- 18. Mexico wine market revenue estimates and forecast by product, 2018 - 2030 (USD Billion)
- 19. Mexico wine market revenue estimates and forecast by distribution channel, 2018 - 2030 (USD Billion)
- 20. Europe wine market estimates and forecast, 2018 - 2030 (USD Billion)
- 21. Europe wine market revenue estimates and forecast by product, 2018 - 2030 (USD Billion)
- 22. Europe wine market revenue estimates and forecast by distribution channel, 2018 - 2030 (USD Billion)
- 23. UK wine market estimates and forecast, 2018 - 2030 (USD Billion)
- 24. UK wine market revenue estimates and forecast by product, 2018 - 2030 (USD Billion)
- 25. UK wine market revenue estimates and forecast by distribution channel, 2018 - 2030 (USD Billion)
- 26. Germany wine market estimates and forecast, 2018 - 2030 (USD Billion)
- 27. Germany wine market revenue estimates and forecast by product, 2018 - 2030 (USD Billion)
- 28. Germany wine market revenue estimates and forecast by distribution channel, 2018 - 2030 (USD Billion)
- 29. France wine market estimates and forecast, 2018 - 2030 (USD Billion)
- 30. France wine market revenue estimates and forecast by product, 2018 - 2030 (USD Billion)
- 31. France wine market revenue estimates and forecast by distribution channel, 2018 - 2030 (USD Billion)
- 32. Italy wine market estimates and forecast, 2018 - 2030 (USD Billion)
- 33. Italy wine market revenue estimates and forecast by product, 2018 - 2030 (USD Billion)
- 34. Italy wine market revenue estimates and forecast by distribution channel, 2018 - 2030 (USD Billion)
- 35. Spain wine market estimates and forecast, 2018 - 2030 (USD Billion)
- 36. Spain wine market revenue estimates and forecast by product, 2018 - 2030 (USD Billion)
- 37. Spain wine market revenue estimates and forecast by distribution channel, 2018 - 2030 (USD Billion)
- 38. Asia Pacific wine market estimates and forecast, 2018 - 2030 (USD Billion)
- 39. Asia Pacific wine market revenue estimates and forecast by product, 2018 - 2030 (USD Billion)
- 40. Asia Pacific wine market revenue estimates and forecast by distribution channel, 2018 - 2030 (USD Billion)
- 41. China wine market estimates and forecast, 2018 - 2030 (USD Billion)
- 42. China wine market revenue estimates and forecast by product, 2018 - 2030 (USD Billion)
- 43. China wine market revenue estimates and forecast by distribution channel, 2018 - 2030 (USD Billion)
- 44. Japan wine market estimates and forecast, 2018 - 2030 (USD Billion)
- 45. Japan wine market revenue estimates and forecast by product, 2018 - 2030 (USD Billion)
- 46. Japan wine market revenue estimates and forecast by distribution channel, 2018 - 2030 (USD Billion)
- 47. India wine market estimates and forecast, 2018 - 2030 (USD Billion)
- 48. India wine market revenue estimates and forecast by product, 2018 - 2030 (USD Billion)
- 49. India wine market revenue estimates and forecast by distribution channel, 2018 - 2030 (USD Billion)
- 50. Central & South America wine market estimates and forecast, 2018 - 2030 (USD Billion)
- 51. Central & South America wine market revenue estimates and forecast by product, 2018 - 2030 (USD Billion)
- 52. Central & South America wine market revenue estimates and forecast by distribution channel, 2018 - 2030 (USD Billion)
- 53. Brazil wine market estimates and forecast, 2018 - 2030 (USD Billion)
- 54. Brazil wine market revenue estimates and forecast by product, 2018 - 2030 (USD Billion)
- 55. Brazil wine market revenue estimates and forecast by distribution channel, 2018 - 2030 (USD Billion)
- 56. Argentina wine market estimates and forecast, 2018 - 2030 (USD Billion)
- 57. Argentina wine market revenue estimates and forecast by product, 2018 - 2030 (USD Billion)
- 58. Argentina wine market revenue estimates and forecast by distribution channel, 2018 - 2030 (USD Billion)
- 59. Middle East & Africa wine market estimates and forecast, 2018 - 2030 (USD Billion)
- 60. Middle East & Africa wine market revenue estimates and forecast by product, 2018 - 2030 (USD Billion)
- 61. Middle East & Africa wine market revenue estimates and forecast by distribution channel, 2018 - 2030 (USD Billion)
- 62. South Africa wine market estimates and forecast, 2018 - 2030 (USD Billion)
- 63. South Africa wine market revenue estimates and forecast by product, 2018 - 2030 (USD Billion)
- 64. South Africa wine market revenue estimates and forecast by distribution channel, 2018 - 2030 (USD Billion)
- 65. Company categorization
List of Figures
- 1. Wine market segmentation
- 2. Information procurement
- 3. Primary research pattern
- 4. Primary research approaches
- 5. Primary research process
- 6. Market snapshot
- 7. Product snapshot
- 8. Distribution channel snapshot
- 9. Regional snapshot
- 10. Competitive landscape snapshot
- 11. Wine market size, 2018 to 2030 (USD Billion)
- 12. Wine market: Value chain analysis
- 13. Wine market: Profit margin analysis
- 14. Wine market: Market dynamics
- 15. Wine market: Porter's five forces analysis
- 16. Factors influencing buying decisions for wine
- 17. Wine market, by Product: Key Takeaways
- 18. Wine market: Product movement analysis, 2024 & 2030 (%)
- 19. Table wine market estimates and forecast, 2018 - 2030 (USD Billion)
- 20. Dessert wine market estimates and forecast, 2018 - 2030 (USD Billion)
- 21. Sparkling wine market estimates and forecast, 2018 - 2030 (USD Billion)
- 22. Wine market, by distribution channel: Key Takeaways
- 23. Wine market: Distribution channel movement analysis, 2024 & 2030 (%)
- 24. Wine market estimates and forecasts through on-trade, 2018 - 2030 (USD Billion)
- 25. Wine market estimates and forecasts through off-trade, 2018 - 2030 (USD Billion)
- 26. Wine market: Regional outlook, 2024 & 2030 (USD Billion)
- 27. Regional marketplace: Key takeaways
- 28. North America wine market estimates and forecast, 2018 - 2030 (USD Million)
- 29. U.S. wine market estimates and forecast, 2018 - 2030 (USD Billion)
- 30. Canada wine market estimates and forecast, 2018 - 2030 (USD Billion)
- 31. Mexico wine market estimates and forecast, 2018 - 2030 (USD Billion)
- 32. Europe wine market estimates and forecast, 2018 - 2030 (USD Billion)
- 33. UK wine market estimates and forecast, 2018 - 2030 (USD Billion)
- 34. Germany wine market estimates and forecast, 2018 - 2030 (USD Billion)
- 35. France wine market estimates and forecast, 2018 - 2030 (USD Billion)
- 36. Italy wine market estimates and forecast, 2018 - 2030 (USD Billion)
- 37. Spain wine market estimates and forecast, 2018 - 2030 (USD Billion)
- 38. Asia Pacific wine market estimates and forecast, 2018 - 2030 (USD Billion)
- 39. China wine market estimates and forecast, 2018 - 2030 (USD Billion)
- 40. Japan wine market estimates and forecast, 2018 - 2030 (USD Billion)
- 41. India wine market estimates and forecast, 2018 - 2030 (USD Billion)
- 42. Central & South America wine market estimates and forecast, 2018 - 2030 (USD Billion)
- 43. Brazil wine market estimates and forecast, 2018 - 2030 (USD Billion)
- 44. Argentina wine market estimates and forecast, 2018 - 2030 (USD Billion)
- 45. Middle East & Africa wine market estimates and forecast, 2018 - 2030 (USD Billion)
- 46. South Africa wine market estimates and forecast, 2018 - 2030 (USD Billion)
- 47. Key company categorization
- 48. Company market share analysis, 2024
- 49. Strategic framework of wine market
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