U.S. Mineral Sunscreen Market Size, Share & Trends Analysis Report By Product (Sunscreen & Sunblock, Moisturizers, Lip Balm), By Form (Lotion, Cream, Spray, Gels, Sticks), And Segment Forecasts, 2025

The U.S. mineral sunscreen market size is expected to reach USD 1,614.4 million by 2030, according to a new report by Grand View Research, Inc. The market is projected to grow at a CAGR of 11.8% from 2025 to 2030. The market growth is attributed to the expanding skincare industry and rising skin health concerns. As consumers invest more in their skincare routines, they are willing to spend on high-quality sun protection products. The surge in outdoor recreational activities and the growing trend of preventive skincare further contribute to the demand for mineral sunscreens. Moreover, strategic collaborations and product innovations by key market players are expected to drive market growth as companies continue to introduce new and improved formulations to meet consumer needs.

Consumers are becoming increasingly aware of the harmful effects of UV radiation on the skin. As consumers become more educated about the risks associated with prolonged sun exposure, including skin cancer and premature aging, there is a growing demand for effective sun protection solutions. Mineral sunscreens, which use physical blockers like zinc oxide and titanium dioxide, are gaining popularity due to their ability to provide broad-spectrum protection without the use of potentially harmful chemical ingredients.

Another important driver is the rising preference for natural and eco-friendly skincare products. Consumers are increasingly seeking out products that are free from synthetic chemicals and are safe for both their skin and the environment. Mineral sunscreens, often marketed as "reef-safe" and biodegradable, align with this trend and are becoming a preferred choice for environmentally conscious consumers. In addition, advancements in formulation technology have addressed previous concerns about the white cast and texture of mineral sunscreens, making them more appealing to a broader audience.

U.S. Mineral Sunscreen Market Report Highlights:

In 2024, mineral sunscreen & sunblock held over 52% of the revenue share in the U.S. market, driven by growing consumer demand for high-efficacy UV protection amidst rising awareness of skin cancer prevention and sun-related skin damage. The preference for mineral-based formulations has surged, which are known for their safety and effectiveness in providing broad-spectrum protection without harmful chemicals.
The increasing popularity of daily sun protection routines and the expanding outdoor and active lifestyle trends have further fueled the dominance of sunscreen and sunblock in the U.S. market.
Mineral sunscreen lotion sales are expected to grow at a CAGR of 11.7% from 2025 to 2030, owing to their widespread preference for easy application, superior coverage, and versatility across skin types. Their moisturizing properties and availability in various SPF levels further enhance their appeal, particularly among consumers seeking all-in-one skincare solutions. In addition, the increasing demand for multi-benefit sunscreen lotions that offer hydration alongside UV protection has reinforced the popularity of lotion-based products.
The spray form of mineral sunscreen has seen a substantial increase in consumer adoption in recent years in the U.S. due to its convenience and ease of application. Mineral sunscreen sprays allow for quick, even coverage, making them ideal for people on the go or those who prefer a non-messy application. This form is particularly popular among parents and outdoor athletes who appreciate the simplicity of reapplying sun protection without interrupting their activities.

Product Code: GVR-4-68040-536-0

Chapter 1. Methodology and Scope

1.1. Market Segmentation & Scope
1.2. Market Definition
1.3. Information Procurement
- 1.3.1. Purchased Database
- 1.3.2. GVR's Internal Database
- 1.3.3. Secondary Sources & Third-Party Perspectives
- 1.3.4. Primary Research
1.4. Information Analysis
- 1.4.1. Data Analysis Models
1.5. Market Formulation & Data Visualization
1.6. Data Validation & Publishing

Chapter 2. Executive Summary

2.1. Market Snapshot
2.2. Segment Snapshot
2.3. Competitive Landscape Snapshot

Chapter 3. U.S. Mineral Sunscreen Market: Industry Outlook

3.1. Market Lineage Outlook
- 3.1.1. Parent Market Outlook
3.2. Industry Value Chain Analysis
- 3.2.1. Sales/Retail Channel Analysis
3.3. Market Dynamics
- 3.3.1. Market Driver Analysis
- 3.3.2. Market Restraint Analysis
- 3.3.3. Market Opportunities
- 3.3.4. Market Challenges
3.4. Industry Analysis Tools
- 3.4.1. Porter's Five Forces Analysis
3.5. Market Entry Strategies

Chapter 4. Consumer Behavior Analysis

4.1. Demographic Analysis
4.2. Consumer Trends and Preferences
4.3. Factors Affecting Buying Decisions
4.4. Consumer Product Adoption Trends
4.5. Observations & Recommendations

Chapter 5. U.S. Mineral Sunscreen Market: Product Estimates & Trend Analysis

5.1. U.S. Mineral Sunscreen Market, Product: Key Takeaways
5.2. Product Movement Analysis & Market Share, 2024 & 2030
5.3. Market Estimates & Forecasts, By Product, 2018 - 2030 (USD Million)
- 5.3.1. Sunscreen & Sunblock
  - 5.3.1.1. Market estimates and forecast, 2018 - 2030 (USD Million)
- 5.3.2. Moisturizers
  - 5.3.2.1. Market estimates and forecast, 2018 - 2030 (USD Million)
- 5.3.3. Lip Balm
  - 5.3.3.1. Market estimates and forecast, 2018 - 2030 (USD Million)
- 5.3.4. Others
  - 5.3.4.1. Market estimates and forecast, 2018 - 2030 (USD Million)

Chapter 6. U.S. Mineral Sunscreen Market: Form Estimates & Trend Analysis

6.1. U.S. Mineral Sunscreen Market, By Form: Key Takeaways
6.2. Form Movement Analysis & Market Share, 2024 & 2030
6.3. Market Estimates & Forecasts, by Form, 2018 - 2030 (USD Million)
- 6.3.1. Lotion
  - 6.3.1.1. Market estimates and forecast, 2018 - 2030 (USD Million)
- 6.3.2. Cream
  - 6.3.2.1. Market estimates and forecast, 2018 - 2030 (USD Million)
- 6.3.3. Spray
  - 6.3.3.1. Market estimates and forecast, 2018 - 2030 (USD Million)
- 6.3.4. Sticks
  - 6.3.4.1. Market estimates and forecast, 2018 - 2030 (USD Million)
- 6.3.5. Gels
  - 6.3.5.1. Market estimates and forecast, 2018 - 2030 (USD Million)
- 6.3.6. Others
  - 6.3.6.1. Market estimates and forecast, 2018 - 2030 (USD Million)

Chapter 7. U.S. Mineral Sunscreen Market: Competitive Analysis

7.1. Recent Developments & Impact Analysis, by Key Market Participants
7.2. Company Categorization
7.3. Participant's Overview
7.4. Financial Performance
7.5. Product Benchmarking
7.6. Company Market Share Analysis, 2024 (%)
7.7. Company Heat Map Analysis
7.8. Strategy Mapping
7.9. Company Profiles
- 7.9.1. W. S. Badger Company
  - 7.9.1.1. Company Overview
  - 7.9.1.2. Financial Performance
  - 7.9.1.3. Product Portfolios
  - 7.9.1.4. Strategic Initiatives
- 7.9.2. EltaMD, Inc.
  - 7.9.2.1. Company Overview
  - 7.9.2.2. Financial Performance
  - 7.9.2.3. Product Portfolios
  - 7.9.2.4. Strategic Initiatives
- 7.9.3. Crown Laboratories (Blue Lizard)
  - 7.9.3.1. Company Overview
  - 7.9.3.2. Financial Performance
  - 7.9.3.3. Product Portfolios
  - 7.9.3.4. Strategic Initiatives
- 7.9.4. Coola LLC
  - 7.9.4.1. Company Overview
  - 7.9.4.2. Financial Performance
  - 7.9.4.3. Product Portfolios
  - 7.9.4.4. Strategic Initiatives
- 7.9.5. La Roche-Posay
  - 7.9.5.1. Company Overview
  - 7.9.5.2. Financial Performance
  - 7.9.5.3. Product Portfolios
  - 7.9.5.4. Strategic Initiatives
- 7.9.6. Neutrogena
  - 7.9.6.1. Company Overview
  - 7.9.6.2. Financial Performance
  - 7.9.6.3. Product Portfolios
  - 7.9.6.4. Strategic Initiatives
- 7.9.7. Supergoop
  - 7.9.7.1. Company Overview
  - 7.9.7.2. Financial Performance
  - 7.9.7.3. Product Portfolios
  - 7.9.7.4. Strategic Initiatives
- 7.9.8. Avalon Natural Products, Inc. (Alba Botanica)
  - 7.9.8.1. Company Overview
  - 7.9.8.2. Financial Performance
  - 7.9.8.3. Product Portfolios
  - 7.9.8.4. Strategic Initiatives
- 7.9.9. Babo Botanicals
  - 7.9.9.1. Company Overview
  - 7.9.9.2. Financial Performance
  - 7.9.9.3. Product Portfolios
  - 7.9.9.4. Strategic Initiatives
- 7.9.10. Thinksun
  - 7.9.10.1. Company Overview
  - 7.9.10.2. Financial Performance
  - 7.9.10.3. Product Portfolios
  - 7.9.10.4. Strategic Initiatives

Product Code: GVR-4-68040-536-0

List of Tables

Table 1. U.S. mineral sunscreen market: Key market driver analysis
Table 2. U.S. mineral sunscreen market: Key market restraint analysis
Table 3. U.S. mineral sunscreen market estimates & forecast, by product, 2018 - 2030 (USD Million)
Table 4. U.S. mineral sunscreen & sunblock market estimates & forecasts, 2018 - 2030 (USD Million)
Table 5. U.S. mineral sunscreen moisturizers market estimates & forecasts, 2018 - 2030 (USD Million)
Table 6. U.S. mineral sunscreen lip balms market estimates & forecasts, 2018 - 2030 (USD Million)
Table 7. U.S. other sunscreen products market estimates & forecasts, 2018 - 2030 (USD Million)
Table 8. U.S. mineral sunscreen market estimates & forecast, by form, 2018 - 2030 (USD Million)
Table 9. U.S. mineral sunscreen lotion market estimates & forecasts, 2018 - 2030 (USD Million)
Table 10. U.S. mineral sunscreen cream market estimates & forecasts, 2018 - 2030 (USD Million)
Table 11. U.S. mineral sunscreen spray market estimates & forecasts, 2018 - 2030 (USD Million)
Table 12. U.S. mineral sunscreen gels market estimates & forecasts, 2018 - 2030 (USD Million)
Table 13. U.S. mineral sunscreen sticks market estimates & forecasts, 2018 - 2030 (USD Million)
Table 14. U.S. other mineral sunscreens market estimates & forecasts, 2018 - 2030 (USD Million)
Table 15. Recent developments & impact analysis, by key market participants
Table 16. Company market share, 2024 (%)
Table 17. Company heat map analysis, 2024
Table 18. Companies implementing key strategies

List of Figures

Fig. 1 U.S. mineral sunscreen market segmentation
Fig. 2 Information procurement
Fig. 3 Primary research pattern
Fig. 4 Primary research approaches
Fig. 5 Primary research process
Fig. 6 Market snapshot
Fig. 7 Segment snapshot
Fig. 8 Regional snapshot
Fig. 9 Competitive landscape snapshot
Fig. 10 Parent industry and U.S. mineral sunscreen market size, 2024 (USD Million)
Fig. 11 U.S. mineral sunscreen market: Value chain analysis
Fig. 12 U.S. mineral sunscreen market: Dynamics
Fig. 13 U.S. mineral sunscreen market: Porter's five forces analysis
Fig. 14 U.S. mineral sunscreen market, by product: Key takeaways
Fig. 15 U.S. mineral sunscreen market: Product movement analysis, 2024 & 2030 (%)
Fig. 16 U.S. sunscreen & sunblock market estimates & forecasts, 2018 - 2030 (USD Million)
Fig. 17 U.S. mineral sunscreen moisturizers market estimates & forecasts, 2018 - 2030 (USD Million)
Fig. 18 U.S. mineral sunscreen lip balm market estimates & forecasts, 2018 - 2030 (USD Million)
Fig. 19 U.S. other mineral sunscreen products market estimates & forecasts, 2018 - 2030 (USD Million)
Fig. 20 U.S. mineral sunscreen market, by form: Key takeaways
Fig. 21 U.S. mineral sunscreen market: Form movement analysis, 2024 & 2030 (%)
Fig. 22 U.S. mineral sunscreen lotion market estimates & forecasts, 2018 - 2030 (USD Million)
Fig. 23 U.S. mineral sunscreen cream market estimates & forecasts, 2018 - 2030 (USD Million)
Fig. 24 U.S. mineral sunscreen spray market estimates & forecasts, 2018 - 2030 (USD Million)
Fig. 25 U.S. mineral sunscreen gels market estimates & forecasts, 2018 - 2030 (USD Million)
Fig. 26 U.S. mineral sunscreen sticks market estimates & forecasts, 2018 - 2030 (USD Million)
Fig. 27 U.S. other mineral sunscreens market estimates & forecasts, 2018 - 2030 (USD Million)
Fig. 28 Key company categorization
Fig. 29 Company market share analysis, 2024
Fig. 30 Strategic framework of U.S. mineral sunscreen

U.S. Mineral Sunscreen Market Size, Share & Trends Analysis Report By Product (Sunscreen & Sunblock, Moisturizers, Lip Balm), By Form (Lotion, Cream, Spray, Gels, Sticks), And Segment Forecasts, 2025 - 2030

Description

Table of Contents

List of Tables

U.S. Mineral Sunscreen Market Growth & Trends:

U.S. Mineral Sunscreen Market Report Highlights:

Table of Contents

Chapter 1. Methodology and Scope

Chapter 2. Executive Summary

Chapter 3. U.S. Mineral Sunscreen Market: Industry Outlook

Chapter 4. Consumer Behavior Analysis

Chapter 5. U.S. Mineral Sunscreen Market: Product Estimates & Trend Analysis

Chapter 6. U.S. Mineral Sunscreen Market: Form Estimates & Trend Analysis

Chapter 7. U.S. Mineral Sunscreen Market: Competitive Analysis

List of Tables

List of Figures