PUBLISHER: Grand View Research | PRODUCT CODE: 1679572
PUBLISHER: Grand View Research | PRODUCT CODE: 1679572
The global direct to shape printer market size is anticipated to reach USD 5.33 billion by 2030, growing at a CAGR of 10.5% from 2025 to 2030, according to a new report by Grand View Research, Inc. One of the primary drivers of the direct to shape, also referred to as direct to object printer market, is the increasing demand for personalized and customized products across industries like automotive, packaging, consumer goods, and fashion. As consumers seek unique, tailor-made items, businesses are adopting direct to shape printing as an efficient way to meet these needs. Additionally, the growing emphasis on sustainability, as this technology helps reduce material waste and lowers energy consumption compared to traditional manufacturing methods.
In terms of market opportunities, the direct to shape printer market is benefiting from the trend toward on-demand manufacturing, where products are produced as needed, reducing excess inventory and associated costs. This shift is particularly evident in industries such as packaging and consumer electronics. The rise of eco-conscious manufacturing processes also presents opportunities for growth, as businesses seek to reduce their carbon footprint and implement more sustainable production techniques. Emerging markets, especially in Asia Pacific and Latin America, are also showing significant potential as industrial sectors in these regions increasingly adopt advanced printing technologies.
Regulatory pressures are playing a substantial role in shaping the direct to shape printer market. With growing concerns over environmental sustainability and energy efficiency, many countries have introduced regulations that encourage businesses to adopt cleaner, more sustainable manufacturing practices. For example, regulations surrounding waste reduction and the use of non-toxic, eco-friendly materials are pushing manufacturers to develop printing solutions that minimize environmental impact. Additionally, regulations on product quality and safety standards in industries like automotive and healthcare are driving the demand for highly precise and reliable direct to shape printing technologies.
Top players in the direct to shape printer market are adopting several key strategies to maintain their competitive edge. Innovation in product development is a primary focus, with leading manufacturers investing heavily in research and development to improve printer performance, material compatibility, and automation features. Companies are also forming strategic partnerships and collaborations with industry leaders to expand their technological capabilities and market presence. Additionally, leading players are increasingly emphasizing sustainability by developing energy-efficient printers and integrating eco-friendly materials into their products. Another strategy is the expansion into emerging markets, where there is growing demand for customized and on-demand manufacturing solutions. By diversifying their product portfolios and targeting new geographic regions, these companies are positioning themselves to capture a larger share of the evolving market. For instance, in July 2023, Orora Packaging Australia Pty Ltd partnered with Velox Ltd. to launch HELIO, a direct-to-can digital printing solution. This collaboration enables Orora to integrate high-speed digital printing capabilities at its Dandenong facility, enhancing customization options for beverage can designs and reducing turnaround times for new products and promotional campaigns.