PUBLISHER: Grand View Research | PRODUCT CODE: 1679522
PUBLISHER: Grand View Research | PRODUCT CODE: 1679522
U.S. Online Casino Market Size, Share & Trends Analysis Report By Device (Desktop, Mobile, Others), By Type (iSlots, iTable, iDealer, Others), Key Companies, Competitive Analysis, And Segment Forecasts, 2025 - 2030
U.S. Online Casino Market Size & Trends:
The U.S. online casino market size was estimated at USD 6.78 billion in 2024 and is projected to grow at a CAGR of 11.7% from 2025 to 2030. The U.S. online casino industry is experiencing a surge in mobile betting, with smartphones becoming the primary platform for wagering. Mobile-friendly gambling apps offer users convenience, allowing them to place bets anytime and anywhere. Enhanced internet connectivity and 5G technology have further improved the speed and reliability of mobile gambling. Operators are focusing on developing user-friendly apps with seamless interfaces and live betting features to enhance engagement. As mobile adoption continues to rise, mobile gambling is expected to dominate the U.S. online casino industry.
The rise of diverse gaming options in the U.S. online casino industry is attracting a broader range of players. Beyond traditional casino games, options like online poker, fantasy sports, and live dealer experiences are gaining traction among both casual and dedicated players. Operators are introducing new formats such as in-play gaming, multi-table poker, and skill-based games to cater to different player preferences. This expansion enables platforms to engage a wider audience, from recreational users to high-stakes enthusiasts. As competition intensifies, online casinos are continuously innovating to differentiate themselves in the market.
The surge in demand for integrated gaming experiences is driving strategic partnerships within the U.S. online casino market. Online casinos, gaming platforms, and entertainment brands are collaborating to enhance brand exposure and attract loyal players. Exclusive partnerships with celebrities, influencers, and tech providers create seamless and engaging experiences for users. Additionally, casinos are forming alliances with software developers to introduce advanced gaming features and personalized experiences. These collaborations are proving essential for customer acquisition and retention over the long term.
The increasing demand for personalized and immersive gaming is shaping the user experience in the U.S. online casino market. AI-driven recommendations, customized promotions, and intuitive interfaces are becoming standard to boost player engagement. Live streaming of casino events, along with interactive gaming options, are further enriching the user experience. Additionally, improved customer support, including round-the-clock assistance and AI-driven chatbots, ensures seamless resolution of issues. As player expectations evolve, operators are prioritizing technological advancements to maintain a competitive edge.
The growing demand for safer gaming environments is prompting the U.S. online casino market to expand its responsible gaming measures. Many platforms now offer self-exclusion tools, wagering limits, and real-time alerts to mitigate issues related to problem gaming. Regulatory bodies are implementing stricter compliance requirements to ensure operators provide responsible gaming resources. Awareness campaigns and collaborations with mental health organizations are gaining momentum, aiming to promote safe and responsible gaming habits. With player protection becoming a top priority, responsible gaming initiatives are now an industry standard.
The rise of cutting-edge technologies is revolutionizing the U.S. online casino market, enhancing player engagement and ensuring security. Live dealer games, augmented reality (AR), and virtual reality (VR) are redefining the online casino experience, making gaming more immersive. AI-powered analytics help detect fraudulent activities while personalizing betting suggestions. Blockchain technology is increasingly being explored for secure, transparent transactions, building greater trust among players. As technology continues to advance, online casinos are heavily investing in innovation to stay competitive.
U.S. Online Casino Market Report Segmentation
This report forecasts revenue growth at global, regional, and country levels and provides an analysis of the latest technology trends in each of the sub-segments from 2018 to 2030. For this study, Grand View Research has segmented the U.S. online casino market report based on device, type and region:
- Device Outlook (Revenue, USD Million, 2018 - 2030)
- Desktop
- Mobile
- Others
- Type Outlook (Revenue, USD Million, 2018 - 2030)
- iSlots
- iTable
- iDealer
- Others
Table of Contents
Chapter 1. Methodology and Scope
- 1.1. Market Segmentation and Scope
- 1.2. Market Definitions
- 1.2.1. Information analysis
- 1.2.2. Market formulation & data visualization
- 1.2.3. Data validation & publishing
- 1.3. Research Scope and Assumptions
- 1.3.1. List of Data Sources
Chapter 2. Executive Summary
- 2.1. Market Outlook
- 2.2. Segment Outlook
- 2.3. Competitive Insights
Chapter 3. U.S. Online Casino Market Variables, Trends, & Scope
- 3.1. Market Lineage Outlook
- 3.2. Market Dynamics
- 3.2.1. Market Driver Analysis
- 3.2.2. Market Restraint Analysis
- 3.2.3. Market Opportunities Analysis
- 3.2.4. Market Technology Trend Analysis
- 3.3. U.S. Online Casino Market Analysis Tools
- 3.3.1. Component Analysis - Porter's
- 3.3.1.1. Bargaining power of the suppliers
- 3.3.1.2. Bargaining power of the buyers
- 3.3.1.3. Threats of substitution
- 3.3.1.4. Threats from new entrants
- 3.3.1.5. Competitive rivalry
- 3.3.2. PESTEL Analysis
- 3.3.2.1. Political landscape
- 3.3.2.2. Economic and social landscape
- 3.3.2.3. Technological landscape
- 3.3.1. Component Analysis - Porter's
Chapter 4. U.S. Online Casino Market: Device Estimates & Trend Analysis
- 4.1. Segment Dashboard
- 4.2. U.S. Online Casino Market: Device Movement Analysis, 2024 & 2030 (USD Million)
- 4.3. Desktop
- 4.3.1. Desktop Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)
- 4.4. Mobile
- 4.4.1. Mobile Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)
- 4.5. Others
- 4.5.1. Others Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)
Chapter 5. U.S. Online Casino Market: Type Estimates & Trend Analysis
- 5.1. Segment Dashboard
- 5.2. U.S. Online Casino Market: Type Movement Analysis, 2024 & 2030 (USD Million)
- 5.3. iSlots
- 5.3.1. iSlots Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)
- 5.4. iTable
- 5.4.1. iTable Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)
- 5.5. iDealer
- 5.5.1. iDealer Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)
- 5.6. Others
- 5.6.1. Others Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)
Chapter 6. Competitive Landscape
- 6.1. Company Categorization
- 6.2. Company Market Positioning
- 6.3. Company Heat Map Analysis
- 6.4. Company Profiles/Listing
- 6.4.1. Bally's Corporation
- 6.4.1.1. Participant's Overview
- 6.4.1.2. Financial Performance
- 6.4.1.3. Product Benchmarking
- 6.4.1.4. Strategic Initiatives
- 6.4.2. BetMGM
- 6.4.2.1. Participant's Overview
- 6.4.2.2. Financial Performance
- 6.4.2.3. Product Benchmarking
- 6.4.2.4. Strategic Initiatives
- 6.4.3. Entain Plc
- 6.4.3.1. Participant's Overview
- 6.4.3.2. Financial Performance
- 6.4.3.3. Product Benchmarking
- 6.4.3.4. Strategic Initiatives
- 6.4.4. Flutter Entertainment Plc
- 6.4.4.1. Participant's Overview
- 6.4.4.2. Financial Performance
- 6.4.4.3. Product Benchmarking
- 6.4.4.4. Strategic Initiatives
- 6.4.5. Bet365 Group Ltd.
- 6.4.5.1. Participant's Overview
- 6.4.5.2. Financial Performance
- 6.4.5.3. Product Benchmarking
- 6.4.5.4. Strategic Initiatives
- 6.4.6. Betsson AB
- 6.4.6.1. Participant's Overview
- 6.4.6.2. Financial Performance
- 6.4.6.3. Product Benchmarking
- 6.4.6.4. Strategic Initiatives
- 6.4.7. Kindred Group
- 6.4.7.1. Participant's Overview
- 6.4.7.2. Financial Performance
- 6.4.7.3. Product Benchmarking
- 6.4.7.4. Strategic Initiatives
- 6.4.8. Churchill Downs Inc.
- 6.4.8.1. Participant's Overview
- 6.4.8.2. Financial Performance
- 6.4.8.3. Product Benchmarking
- 6.4.8.4. Strategic Initiatives
- 6.4.9. The Stars Group Plc
- 6.4.9.1. Participant's Overview
- 6.4.9.2. Financial Performance
- 6.4.9.3. Product Benchmarking
- 6.4.9.4. Strategic Initiatives
- 6.4.10. William Hill Limited.
- 6.4.10.1. Participant's Overview
- 6.4.10.2. Financial Performance
- 6.4.10.3. Product Benchmarking
- 6.4.10.4. Strategic Initiatives
- 6.4.1. Bally's Corporation
List of Tables
- Table 1 U.S. online casino market size estimates & forecasts 2018 - 2030 (USD Million)
- Table 2 U.S. online casino market, by device 2018 - 2030 (USD Million)
- Table 3 U.S. online casino market, by type 2018 - 2030 (USD Million)
- Table 4 Desktop Market, 2018 - 2030 (USD Million)
- Table 5 Mobile Market, 2018 - 2030 (USD Million)
- Table 6 Others Market, 2018 - 2030 (USD Million)
- Table 7 iSlot Market, 2018 - 2030 (USD Million)
- Table 8 iTable Market, 2018 - 2030 (USD Million)
- Table 9 iDealer Market, 2018 - 2030 (USD Million)
- Table 10 Others Market, 2018 - 2030 (USD Million)
List of Figures
- Fig. 1 U.S. online casino market segmentation
- Fig. 2 Information procurement
- Fig. 3 Data analysis models
- Fig. 4 Market formulation and validation
- Fig. 5 Data validating & publishing
- Fig. 6 U.S. online casino market snapshot
- Fig. 7 U.S. online casino market segment snapshot
- Fig. 8 U.S. online casino market competitive landscape snapshot
- Fig. 9 Market research process
- Fig. 10 Market driver relevance analysis (current & future impact)
- Fig. 11 Market restraint relevance analysis (current & future impact)
- Fig. 12 U.S. online casino market, by device, key takeaways
- Fig. 13 U.S. online casino market, by device, market share, 2024 & 2030
- Fig. 14 Desktop market estimates & forecasts, 2018 - 2030 (USD Million)
- Fig. 15 Mobile market estimates & forecasts, 2018 - 2030 (USD Million)
- Fig. 16 Others market estimates & forecasts, 2018 - 2030 (USD Million)
- Fig. 17 U.S. online casino market, by type, key takeaways
- Fig. 18 U.S. online casino market, by type, market share, 2024 & 2030
- Fig. 19 iSlots market estimates & forecasts, 2018 - 2030 (USD Million)
- Fig. 20 iTable market estimates & forecasts, 2018 - 2030 (USD Million)
- Fig. 21 iDealer market estimates & forecasts, 2018 - 2030 (USD Million)
- Fig. 22 Other market estimates & forecasts, 2018 - 2030 (USD Million)
- Fig. 23 Strategic framework
