PUBLISHER: Grand View Research | PRODUCT CODE: 1631161
PUBLISHER: Grand View Research | PRODUCT CODE: 1631161
The global flavored yogurt market size is anticipated to reach USD 77.12 billion by 2030, according to a new report by Grand View Research, Inc. The market is projected to grow at a CAGR of 8.7% from 2025 to 2030. The market is driven by the changing dietary habits and increasing health awareness among consumers. The consumption of the flavored yogurt has been on the rise in the recent past years owing to the factor such as increasing disposable income of middle-age group. Growing popularity of flavored yogurt as dessert option which acts as a ready to eat food item and a rising demand from developing countries are considered to be major factors fueling the growth in the market. The flavored yogurts can be classified into drinkable and spoonful ranges wherein fruit flavored yogurts such as strawberry, blueberry, raspberry are possessing high competition to the ice-creams or desserts. Health issues such as high calorie, fat can be resolved by the low-fat flavored yogurts as a good alternative option for ice-creams and desserts.
Strawberry accounts for the majority of share in the segmentation based on flavor. It accounted for more than 33.0% of the market share in 2019 and is witnessing a significant growth over the period of time. Increasing consumer's affinity for fruit flavored yogurt is led by the berry fruits such as strawberry, blueberry, and raspberry. These fruits flavored yogurt possesses health-related attributes like light and fat-free elements, which is expected to drive the overall market.
Supermarkets is found to be the market dominator in the segment based on distribution channel and accounts for more than 45.0% of the market share in 2019. With larger access to customer base, major players focus on retailing their food items through supermarkets. The convenience stores segment is also expected to have significant market growth in the forecast period. The segment is mainly driven by the convenient shops and grocery shops where dairy products are easily available in variety of flavors. The online segment is also expected to grow moderately during the forecast period. According to American Pantry Study in 2015, 37.0% consumers use their mobile for shopping. This, in turn, will influence the growth of the overall flavored yogurt market.
Europe held the leading market share of more than 30.0% in 2019. The rapid changes in dietary habits along with increase in disposable income is among the prominent factor for the region to dominate. Asia pacific is found to be the fastest growing region and is witnessing a significant CAGR of more than 7.8% CAGR in the forecast period. The growing popularity of the flavored yogurt and shift in consumer behaviors style with dietary habits and willingness to spend more for high quality product is impacting the market to grow faster in the forecast period.