PUBLISHER: Grand View Research | PRODUCT CODE: 1611777
PUBLISHER: Grand View Research | PRODUCT CODE: 1611777
Europe, Middle East & Africa Outdoor Candle Market Size, Share & Trends Analysis Report By Wax Type (Paraffin, Soy Wax), By Distribution Channel (Online, Offline), By Country, And Segment Forecasts, 2025 - 2030
Europe, Middle East & Africa Outdoor Candle Market Growth & Trends:
The Europe, Middle East & Africa outdoor candle market size is estimated to reach USD 696.7 million by 2030, registering a CAGR of 5.0% from 2025 to 2030, according to a new report by Grand View Research, Inc. Outdoor candles have a great significance in celebrations, religious ceremonies, get-togethers, and festivals. They not only provide lighting and create a beautiful ambiance for the festival season but can also have a calming effect on the mind. According to a blog post by Affiliate UNguru, 35% of all candle sales take place during Christmas. In addition, theme-based outdoor parties, events, and weddings have been contributing to the product demand.
Over the past few years, consumers have been gaining interest in home gardens, patio constructions, and creating a green and comfortable outdoor atmosphere that can be used for outdoor cooking and partying. This trend also presents a lucrative growth opportunity for the market in the residential sector. Moreover, a variety of products containing various essential oils can help in keeping bugs and mosquitoes at bay, which also boosts the overall demand in residential as well as commercial applications.
Many manufacturers are focusing on importing candles from countries, such as China, India, and Vietnam, due to low product prices. As per the European Candle Association, imports from China and other low-cost countries, such as India or Vietnam, have witnessed an increase since antidumping duties were stopped four years ago.
According to the European Commission, in 2018, the import of candles from non-EU countries came mainly from China (€237 million, or 66% of extra-EU imports of candles), the United States (€61 million, 17%), and Vietnam (€24 million, 7%), followed by India (€16 million, 4%), Switzerland and Ukraine (each €4 million, 1%), the Dominican Republic (€3 million, 1%), and Thailand and Hong Kong (each €2 million, 1%). Almost two-thirds of EU candle exports went to three countries namely, Switzerland (€43 million, or 23% of extra-EU exports of candles), Norway (€41 million, 22%), and the United States (€34 million, 18%), followed by Russia (€9 million, 5%), China (€5 million, 3%), Iceland and Ukraine (each €4 million, 2%), and the United Arab Emirates (€3 million, 2%).
The soy wax type segment is estimated to register the fastest CAGR over the forecast period, due to the high demand for soy wax candles as they are completely plant-based, which makes them a renewable resource. A lot of consumers are abstaining from consuming any animal products. Most soy wax candles are made without the use of stearic acid (animal-based), which is used to harden the wax. Soy wax is derived from soybean. It is a hydrogenated vegetable that solidifies at room temperature. Soy wax does not contain anything artificial, which makes it a better alternative to paraffin wax. These factors are expected to boost the segment growth over the forecast years.
The online distribution channel segment is estimated to record the significant CAGR over the forecast period. Online channels include aggregators as well as manufacturer-hosted e-commerce sites. Manufacturers have realized the potential of online sales channels and thus, host their shopping websites to better cater to rising demand and improve profit margins. Third-party sellers sell products of major manufacturers as well as local producers. They excel by establishing a strong supply chain that extends geographical borders. Thus, when customers want to buy from international players that might not be available in a certain country, third-party suppliers offer the perfect solution.
Europe, Middle East & Africa Outdoor Candle Market Report Highlights:
- By wax type, the paraffin wax type segment accounted for the largest share of over 75.2% in 2024, driven by its cost-effectiveness and versatility. However, the soy wax segment is expected to record the fastest CAGR over the forecast period
- The offline distribution channel segment accounted for the largest revenue share of more than 78.6% in 2024, attributed to the sensory experience they offer.
- Germany led the overall market accounting for the largest revenue share of over 25.5% in 2024, attributed to the rising demand for artisanal and designer candles.
Table of Contents
Chapter 1. Methodology and Scope
- 1.1. Market Segmentation & Scope
- 1.2. Market Definition
- 1.3. Information Procurement
- 1.3.1. Purchased Database
- 1.3.2. GVR's Internal Database
- 1.3.3. Secondary Sources & Third-Party Perspectives
- 1.3.4. Primary Research
- 1.4. Information Analysis
- 1.4.1. Data Analysis Models
- 1.5. Market Formulation & Data Visualization
- 1.6. Data Validation & Publishing
Chapter 2. Executive Summary
- 2.1. Market Snapshot
- 2.2. Segment Snapshot
- 2.3. Competitive Landscape Snapshot
Chapter 3. Europe and Middle East & Africa Outdoor Candles Market Variables, Trends & Scope
- 3.1. Market Lineage Outlook
- 3.1.1. Parent Market Outlook
- 3.1.2. Related Market Outlook
- 3.2. Industry Value Chain Analysis
- 3.2.1. Profit Margin Analysis (Industry-level)
- 3.3. Market Dynamics
- 3.3.1. Market Driver Analysis
- 3.3.2. Market Restraint Analysis
- 3.3.3. Market Opportunities
- 3.3.4. Market Challenges
- 3.4. Industry Analysis Tools
- 3.4.1. Porter's Five Forces Analysis
- 3.5. Market Entry Strategies
Chapter 4. Europe and Middle East & Africa Outdoor Candles Market: Wax Type Estimates & Trend Analysis
- 4.1. Europe and Middle East & Africa Outdoor Candles Market, By Wax Type: Key Takeaways
- 4.2. Wax Type Movement Analysis & Market Share, 2024 & 2030
- 4.3. Market Estimates & Forecasts, By Wax Type, 2018 - 2030 (USD Million)
- 4.3.1. Paraffin
- 4.3.1.1. Market Estimates and Forecast, 2018 - 2030 (USD Million)
- 4.3.2. Soy Wax
- 4.3.2.1. Market Estimates and Forecast, 2018 - 2030 (USD Million)
- 4.3.3. Bees Wax
- 4.3.3.1. Market Estimates and Forecast, 2018 - 2030 (USD Million)
- 4.3.4. Palm Wax
- 4.3.4.1. Market Estimates and Forecast, 2018 - 2030 (USD Million)
- 4.3.5. Others
- 4.3.5.1. Market Estimates and Forecast, 2018 - 2030 (USD Million)
- 4.3.1. Paraffin
Chapter 5. Europe and Middle East & Africa Outdoor Candles Market: Distribution Channel Estimates & Trend Analysis
- 5.1. Europe and Middle East & Africa Outdoor Candles Market, By Distribution Channel: Key Takeaways
- 5.2. Distribution Channel Movement Analysis & Market Share, 2024 & 2030
- 5.3. Market Estimates & Forecasts, By Distribution Channel, 2018 - 2030 (USD Million)
- 5.3.1. Online
- 5.3.1.1. Market Estimates and Forecast, 2018 - 2030 (USD Million)
- 5.3.2. Offline
- 5.3.2.1. Market Estimates and Forecast, 2018 - 2030 (USD Million)
- 5.3.1. Online
Chapter 6. Europe and Middle East & Africa Outdoor Candles Market: Regional Estimates & Trend Analysis
- 6.1. Europe and Middle East & Africa Outdoor Candles Market: Regional Outlook
- 6.2. Regional Marketplaces: Key Takeaways
- 6.3. Market Estimates & Forecasts, by Region, 2018 - 2030 (USD Million)
- 6.3.1. Europe and Middle East & Africa
- 6.3.1.1. Market Estimates and Forecast, 2018 - 2030 (USD Million)
- 6.3.1.2. UK
- 6.3.1.2.1. Key Country Dynamics
- 6.3.1.2.2. Market Estimates and Forecast, 2018 - 2030 (USD Million)
- 6.3.1.3. Germany
- 6.3.1.3.1. Key Country Dynamics
- 6.3.1.3.2. Market Estimates and Forecast, 2018 - 2030 (USD Million)
- 6.3.1.4. France
- 6.3.1.4.1. Key Country Dynamics
- 6.3.1.4.2. Market Estimates and Forecast, 2018 - 2030 (USD Million)
- 6.3.1.5. South Africa
- 6.3.1.5.1. Key Country Dynamics
- 6.3.1.5.2. Market Estimates and Forecast, 2018 - 2030 (USD Million)
- 6.3.1.6. Rest of EMEA
- 6.3.1.6.1. Key Country Dynamics
- 6.3.1.6.2. Market Estimates and Forecast, 2018 - 2030 (USD Million)
- 6.3.1. Europe and Middle East & Africa
Chapter 7. Europe and Middle East & Africa Outdoor Candles Market: Competitive Analysis
- 7.1. Recent Developments & Impact Analysis, By Key Market Participants
- 7.2. Company Categorization
- 7.3. Participant's Overview
- 7.4. Financial Performance
- 7.5. Distribution Channel Benchmarking
- 7.6. Company Market Share Analysis, 2024 (%)
- 7.7. Company Heat Map Analysis
- 7.8. Strategy Mapping
- 7.9. Company Profiles
- 7.9.1. Yankee Candle
- 7.9.1.1. Company Overview
- 7.9.1.2. Financial Performance
- 7.9.1.3. Distribution Channel Portfolios
- 7.9.1.4. Strategic Initiatives
- 7.9.2. Scentsy
- 7.9.2.1. Company Overview
- 7.9.2.2. Financial Performance
- 7.9.2.3. Distribution Channel Portfolios
- 7.9.2.4. Strategic Initiatives
- 7.9.3. IKEA
- 7.9.3.1. Company Overview
- 7.9.3.2. Financial Performance
- 7.9.3.3. Distribution Channel Portfolios
- 7.9.3.4. Strategic Initiatives
- 7.9.4. Bolsius
- 7.9.4.1. Company Overview
- 7.9.4.2. Financial Performance
- 7.9.4.3. Distribution Channel Portfolios
- 7.9.4.4. Strategic Initiatives
- 7.9.5. PartyLite
- 7.9.5.1. Company Overview
- 7.9.5.2. Financial Performance
- 7.9.5.3. Distribution Channel Portfolios
- 7.9.5.4. Strategic Initiatives
- 7.9.6. Cire Trudon
- 7.9.6.1. Company Overview
- 7.9.6.2. Financial Performance
- 7.9.6.3. Distribution Channel Portfolios
- 7.9.6.4. Strategic Initiatives
- 7.9.7. La Jolie Muse
- 7.9.7.1. Company Overview
- 7.9.7.2. Financial Performance
- 7.9.7.3. Distribution Channel Portfolios
- 7.9.7.4. Strategic Initiatives
- 7.9.8. Diptyque
- 7.9.8.1. Company Overview
- 7.9.8.2. Financial Performance
- 7.9.8.3. Distribution Channel Portfolios
- 7.9.8.4. Strategic Initiatives
- 7.9.9. Nest Fragrances
- 7.9.9.1. Company Overview
- 7.9.9.2. Financial Performance
- 7.9.9.3. Distribution Channel Portfolios
- 7.9.9.4. Strategic Initiatives
- 7.9.10. WoodWick
- 7.9.10.1. Company Overview
- 7.9.10.2. Financial Performance
- 7.9.10.3. Distribution Channel Portfolios
- 7.9.10.4. Strategic Initiatives
- 7.9.1. Yankee Candle
List of Tables
- Table 1. Europe and Middle East & Africa Outdoor Candles Market: Key Market Driver Analysis
- Table 2. Europe and Middle East & Africa Outdoor Candles Market: Key Market Restraint Analysis
- Table 3. Europe and Middle East & Africa Outdoor Candles Market Estimates & Forecast, by Wax Type (USD Million)
- Table 4. Paraffin Market Estimates & Forecast, 2018 - 2030 (USD Million)
- Table 5. Soy Wax Market Estimates & Forecast, 2018 - 2030 (USD Million)
- Table 6. Bees Wax Market Estimates & Forecast, 2018 - 2030 (USD Million)
- Table 7. Palm Wax Market Estimates & Forecast, 2018 - 2030 (USD Million)
- Table 8. Other Market Estimates & Forecast, 2018 - 2030 (USD Million)
- Table 9. Europe and Middle East & Africa Outdoor Candles Market Estimates & Forecast, by Distribution Channel (USD Million)
- Table 10. Online Market Estimates & Forecasts, 2018 - 2030 (USD Million)
- Table 11. Offline Market Estimates & Forecasts, 2018 - 2030 (USD Million)
- Table 12. Europe and Middle East & Africa Outdoor Candles Market Estimates & Forecast, by Country (USD Million)
- Table 13. UK Macro-economic Outlay
- Table 14. UK Outdoor Candles Market Estimates and Forecast, 2018 - 2030 (USD Million)
- Table 15. UK Outdoor Candles Market Estimates and Forecast, by Wax Type, 2018 - 2030 (USD Million)
- Table 16. UK Outdoor Candles Market Estimates and Forecast, by Distribution Channel, 2018 - 2030 (USD Million)
- Table 17. Germany Macro-economic Outlay
- Table 18. Germany Outdoor Candles Market Estimates and Forecast, 2018 - 2030 (USD Million)
- Table 19. Germany Outdoor Candles Market Estimates and Forecast, by Wax Type, 2018 - 2030 (USD Million)
- Table 20. Germany Outdoor Candles Market Estimates and Forecast, by Distribution Channel, 2018 - 2030 (USD Million)
- Table 21. France Macro-economic Outlay
- Table 22. France Outdoor Candles Market Estimates and Forecast, 2018 - 2030 (USD Million)
- Table 23. France Outdoor Candles Market Estimates and Forecast, by Wax Type, 2018 - 2030 (USD Million)
- Table 24. France Outdoor Candles Market Estimates and Forecast, by Distribution Channel, 2018 - 2030 (USD Million)
- Table 25. South Africa Macro-economic Outlay
- Table 26. South Africa Outdoor Candles Market Estimates and Forecast, 2018 - 2030 (USD Million)
- Table 27. South Africa Outdoor Candles Market Estimates and Forecast, by Wax Type, 2018 - 2030 (USD Million)
- Table 28. South Africa Candles Market Estimates and Forecast, by Distribution Channel, 2018 - 2030 (USD Million)
- Table 29. Rest of EMEA Macro-economic Outlay
- Table 30. Rest of EMEA Outdoor Candles Market Estimates and Forecast, 2018 - 2030 (USD Million)
- Table 31. Rest of EMEA Outdoor Candles Market Estimates and Forecast, by Wax Type, 2018 - 2030 (USD Million)
- Table 32. Recent Developments & Impact Analysis, By Key Market Participants
- Table 33. Company Market Share, 2024 (%)
- Table 34. Company Heat Map Analysis, 2024
- Table 35. Companies Implementing Key Strategies
List of Figures
- Fig. 1 Europe and Middle East & Africa Outdoor Candles Market Segmentation
- Fig. 2 Information Procurement
- Fig. 3 Primary Research Pattern
- Fig. 4 Primary Research Approaches
- Fig. 5 Primary Research Process
- Fig. 6 Market Snapshot
- Fig. 7 Segment Snapshot
- Fig. 8 Regional Snapshot
- Fig. 9 Competitive Landscape Snapshot
- Fig. 10 Parent Industry and Europe and Middle East & Africa Outdoor Candles Size (USD Million)
- Fig. 11 Europe and Middle East & Africa Outdoor Candles size, 2018 to 2030 (USD Million)
- Fig. 12 Europe and Middle East & Africa Outdoor Candles Market: Penetration & Growth Prospect Mapping
- Fig. 13 Europe and Middle East & Africa Outdoor Candles Market: Value Chain Analysis
- Fig. 14 Europe and Middle East & Africa Outdoor Candles Market: Dynamics
- Fig. 15 Europe and Middle East & Africa Outdoor Candles Market: Porter's Five Forces Analysis
- Fig. 16 Europe and Middle East & Africa Outdoor Candles Market Estimates & Forecast, by Wax Type (USD Million)
- Fig. 17 Paraffin Market Estimates & Forecasts, 2018 - 2030 (USD Million)
- Fig. 18 Soy Wax Market Estimates & Forecasts, 2018 - 2030 (USD Million)
- Fig. 19 Bees Wax Market Estimates & Forecasts, 2018 - 2030 (USD Million)
- Fig. 20 Palm Wax Market Estimates & Forecasts, 2018 - 2030 (USD Million)
- Fig. 21 Others Market Estimates & Forecasts, 2018 - 2030 (USD Million)
- Fig. 22 Europe and Middle East & Africa Outdoor Candles Market Estimates & Forecast, by Distribution Channel (USD Million)
- Fig. 23 Online Market Estimates & Forecasts, 2018 - 2030 (USD Million)
- Fig. 24 Offline Market Estimates & Forecasts, 2018 - 2030 (USD Million)
- Fig. 25 Regional Marketplace: Key Takeaways
- Fig. 26 Europe and Middle East & Africa Outdoor Candles Market Estimates & Forecast, 2018 - 2030 (USD Million)
- Fig. 27 UK Outdoor Candles Market Estimates & Forecast, 2018 - 2030 (USD Million)
- Fig. 28 Germany Outdoor Candles Market Estimates & Forecast, 2018 - 2030 (USD Million)
- Fig. 29 France Outdoor Candles Market Estimates & Forecast, 2018 - 2030 (USD Million)
- Fig. 30 South Africa Outdoor Candles Market Estimates & Forecast, 2018 - 2030 (USD Million)
- Fig. 31 Rest of EMEA Outdoor Candles Market Estimates & Forecast, 2018 - 2030 (USD Million)
- Fig. 32 Key Company Categorization
- Fig. 33 Company Market Share Analysis, 2024
- Fig. 34 Strategic Framework of Outdoor Candles
