PUBLISHER: Grand View Research | PRODUCT CODE: 1611629
PUBLISHER: Grand View Research | PRODUCT CODE: 1611629
North America Anime Market Size, Share & Trends Analysis Report By Type (T.V., Movie, Video, Internet Distribution, Merchandising, Music, Pachinko, Live Entertainment), By Genre, And Segment Forecasts, 2025 - 2030
North America Anime Market Size & Trends:
The North America anime market size was estimated at USD 3,689.2 million in 2024 and is projected to grow at a CAGR of 18.5% from 2025 to 2030. The market is primarily driven by the increasing popularity of anime among a diverse audience in North America and the growing expansion of streaming platforms. In addition, the rising popularity of anime merchandising, driven by a combination of increasing fan engagement, the diversity of products available, and the role of merchandise in extending the anime experience beyond the screen, is expected to further fuel the market growth in the coming years.
Anime conventions such as Anime Expo, Otakon, and FanimeCon play a crucial role in driving market growth by providing fans with opportunities to engage with their favorite franchises and purchase licensed merchandise directly from vendors. Such events foster community engagement and excitement around anime culture while allowing merchandisers to reach larger audiences effectively. The rise in attendance at these conventions indicates a robust interest in anime that translates into increased sales for merchandise, thereby boosting market growth.
In addition, the advancements in animation technology and techniques are revolutionizing the way anime is produced and experienced. Improved software and tools allow for higher production quality and more visually stunning content, capturing the attention of both dedicated fans and new viewers. The rise of virtual reality (VR) and augmented reality (AR) technologies presents new opportunities for immersive storytelling, allowing fans to engage with their favorite series and characters in innovative ways. This technological evolution is expected to shape the future of anime, offering exciting prospects for creators and consumers of North America.
Furthermore, the desire among fans to collect unique items drives significant growth within specific segments of the market, particularly figurines and limited-edition merchandise is driving the market expansion. Companies are increasingly producing exclusive items that cater specifically to collectors who value rarity and detail in their purchases. This trend is further fueled by social media platforms where collectors showcase their collections, creating a sense of community that encourages others to invest in similar products, thereby driving market growth.
Moreover, the impact of international collaborations is becoming more pronounced within the North America anime market. Partnerships between Japanese anime studios and Western production companies have led to the creation of hybrid projects that blend different cultural elements and storytelling techniques. These collaborations enhance the content as well as cater to a broader audience, reflecting the increasing interconnectedness of the entertainment industry. This trend is expected to further fuel the market expansion.
North America Anime Market Report Segmentation
This report forecasts revenue growth at global, regional, and country levels and provides an analysis of the latest technology trends in each of the sub-segments from 2018 to 2030. For this study, Grand View Research has segmented the North America anime market report based on type and genre:
- Type Outlook (Revenue, USD Million, 2018 - 2030)
- T.V.
- Movie
- Video
- Internet Distribution
- Merchandising
- Music
- Pachinko
- Live Entertainment
- Genre Outlook (Revenue, USD Million, 2018 - 2030)
- Action & Adventure
- Sci-Fi & Fantasy
- Romance & Drama
- Sports
- Others
- Regional Outlook (Revenue, USD Million, 2018 - 2030)
- U.S.
- Canada
Table of Contents
Chapter 1. Methodology and Scope
- 1.1. Market Segmentation and Scope
- 1.2. Market Definitions
- 1.2.1. Information analysis
- 1.2.2. Market formulation & data visualization
- 1.2.3. Data validation & publishing
- 1.3. Research Scope and Assumptions
- 1.3.1. List of Data Sources
Chapter 2. Executive Summary
- 2.1. Market Outlook
- 2.2. Segment Outlook
- 2.3. Competitive Insights
Chapter 3. North America Anime Market Variables, Trends, & Scope
- 3.1. Market Lineage Outlook
- 3.2. Market Dynamics
- 3.2.1. Market Driver Analysis
- 3.2.2. Market Restraint Analysis
- 3.2.3. Technology Challenge
- 3.3. North America Anime Market Analysis Tools
- 3.3.1. Technology Analysis - Porter's
- 3.3.1.1. Bargaining power of the suppliers
- 3.3.1.2. Bargaining power of the buyers
- 3.3.1.3. Threats of substitution
- 3.3.1.4. Threats from new entrants
- 3.3.1.5. Competitive rivalry
- 3.3.2. PESTEL Analysis
- 3.3.2.1. Political landscape
- 3.3.2.2. Economic and social landscape
- 3.3.2.3. Technological landscape
- 3.3.1. Technology Analysis - Porter's
Chapter 4. North America Anime Market: Type Estimates & Trend Analysis
- 4.1. Segment Dashboard
- 4.2. North America Anime Market: Product Movement Analysis, USD Million, 2024 & 2030
- 4.3. T.V.
- 4.3.1. T.V. Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)
- 4.4. Movie
- 4.4.1. Movie Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)
- 4.5. Video
- 4.5.1. Video Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)
- 4.6. Internet Distribution
- 4.6.1. Internet Distribution Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)
- 4.7. Merchandising
- 4.7.1. Merchandising Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)
- 4.8. Music
- 4.8.1. Music Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)
- 4.9. Pachinko
- 4.9.1. Pachinko Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)
Chapter 5. North America Anime Market: Genre Estimates & Trend Analysis
- 5.1. Segment Dashboard
- 5.2. North America Anime Market: Genre Movement Analysis, USD Million, 2024 & 2030
- 5.3. Action & Adventure
- 5.3.1. Action & Adventure Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)
- 5.4. Sci-Fi & Fantasy
- 5.4.1. Sci-Fi & Fantasy Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)
- 5.5. Romance & Drama
- 5.5.1. Romance & Drama Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)
- 5.6. Sports
- 5.6.1. Sports Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)
- 5.7. Others
- 5.7.1. Others Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)
Chapter 6. Regional Estimates & Trend Analysis
- 6.1. North America Anime Market: Regional Outlook
- 6.2. U.S.
- 6.2.1. U.S. Anime Market Estimates & Forecasts (USD Million)
- 6.3. Canada
- 6.3.1. Canada Anime Market Estimates & Forecasts (USD Million)
Chapter 7. Competitive Landscape
- 7.1. Company Categorization
- 7.2. Company Market Positioning
- 7.3. Company Heat Map Analysis
- 7.4. Company Profiles/Listing
- 7.4.1. Atomic Flare
- 7.4.1.1. Participant's Overview
- 7.4.1.2. Financial Performance
- 7.4.1.3. Product Benchmarking
- 7.4.1.4. Strategic Initiatives
- 7.4.2. Crunchyroll (Sony Pictures Entertainment Inc.)
- 7.4.2.1. Participant's Overview
- 7.4.2.2. Financial Performance
- 7.4.2.3. Product Benchmarking
- 7.4.2.4. Strategic Initiatives
- 7.4.3. Discotek Media
- 7.4.3.1. Participant's Overview
- 7.4.3.2. Financial Performance
- 7.4.3.3. Product Benchmarking
- 7.4.3.4. Strategic Initiatives
- 7.4.4. Sentai Film Works (AMC Networks)
- 7.4.4.1. Participant's Overview
- 7.4.4.2. Financial Performance
- 7.4.4.3. Product Benchmarking
- 7.4.4.4. Strategic Initiatives
- 7.4.5. Viz Media, LLC
- 7.4.5.1. Participant's Overview
- 7.4.5.2. Financial Performance
- 7.4.5.3. Product Benchmarking
- 7.4.5.4. Strategic Initiatives
- 7.4.6. Atomic Flare
- 7.4.6.1. Participant's Overview
- 7.4.6.2. Financial Performance
- 7.4.6.3. Product Benchmarking
- 7.4.6.4. Strategic Initiatives
- 7.4.7. Bandai Namco Filmworks Inc.
- 7.4.7.1. Participant's Overview
- 7.4.7.2. Financial Performance
- 7.4.7.3. Product Benchmarking
- 7.4.7.4. Strategic Initiatives
- 7.4.8. The Walt Disney Company
- 7.4.8.1. Participant's Overview
- 7.4.8.2. Financial Performance
- 7.4.8.3. Product Benchmarking
- 7.4.8.4. Strategic Initiatives
- 7.4.9. Toei Animation Inc.
- 7.4.9.1. Participant's Overview
- 7.4.9.2. Financial Performance
- 7.4.9.3. Product Benchmarking
- 7.4.9.4. Strategic Initiatives
- 7.4.10. Lionsgate Entertainment Corp.
- 7.4.10.1. Participant's Overview
- 7.4.10.2. Financial Performance
- 7.4.10.3. Product Benchmarking
- 7.4.10.4. Strategic Initiatives
- 7.4.11. Eleven Arts
- 7.4.11.1. Participant's Overview
- 7.4.11.2. Financial Performance
- 7.4.11.3. Product Benchmarking
- 7.4.11.4. Strategic Initiatives
- 7.4.12. Good Smile Company, Inc.
- 7.4.12.1. Participant's Overview
- 7.4.12.2. Financial Performance
- 7.4.12.3. Product Benchmarking
- 7.4.12.4. Strategic Initiatives
- 7.4.13. Bioworld Merchandising, Inc.
- 7.4.13.1. Participant's Overview
- 7.4.13.2. Financial Performance
- 7.4.13.3. Product Benchmarking
- 7.4.13.4. Strategic Initiatives
- 7.4.1. Atomic Flare
List of Tables
- Table 1 North America anime market size estimates & forecasts 2018 - 2030 (USD Million)
- Table 2 North America anime market, by type 2018 - 2030 (USD Million)
- Table 3 North America anime market, by genre 2018 - 2030 (USD Million)
- Table 4 T.V. market estimates & forecasts, 2018 - 2030 (USD Million)
- Table 5 Movie market estimates & forecasts, 2018 - 2030 (USD Million)
- Table 6 Video market estimates & forecasts, 2018 - 2030 (USD Million)
- Table 7 Internet distribution market estimates & forecasts, 2018 - 2030 (USD Million)
- Table 8 Merchandising market estimates & forecasts, 2018 - 2030 (USD Million)
- Table 9 Music market estimates & forecasts, 2018 - 2030 (USD Million)
- Table 10 Pachinko market estimates & forecasts, 2018 - 2030 (USD Million)
- Table 11 Live entertainment market estimates & forecasts, 2018 - 2030 (USD Million)
- Table 12 Action & adventure market estimates & forecasts, 2018 - 2030 (USD Million)
- Table 13 Sci-Fi & fantasy market estimates & forecasts, 2018 - 2030 (USD Million)
- Table 14 Romance & drama market estimates & forecasts, 2018 - 2030 (USD Million)
- Table 15 Sports market estimates & forecasts, 2018 - 2030 (USD Million)
- Table 16 Others market estimates & forecasts, 2018 - 2030 (USD Million)
- Table 17 North America Anime Market, by type 2018 - 2030 (USD Million)
- Table 18 North America Anime Market, by genre 2018 - 2030 (USD Million)
- Table 19 U.S. anime market, by type 2018 - 2030 (USD Million)
- Table 20 U.S. anime market, by genre 2018 - 2030 (USD Million)
- Table 21 Canada anime market, by type 2018 - 2030 (USD Million)
- Table 22 Canada anime market, by genre 2018 - 2030 (USD Million)
List of Figures
- Fig. 1 North America anime market segmentation
- Fig. 2 Information procurement
- Fig. 3 Data analysis models
- Fig. 4 Market formulation and validation
- Fig. 5 Data validating & publishing
- Fig. 6 North America anime market snapshot
- Fig. 7 North America anime market segment snapshot
- Fig. 8 North America anime market competitive landscape snapshot
- Fig. 9 Market research process
- Fig. 10 Market driver relevance analysis (current & future impact)
- Fig. 11 Market restraint relevance analysis (current & future impact)
- Fig. 12 North America anime market, by type, key takeaways
- Fig. 13 North America anime market, by type, market share, 2024 & 2030
- Fig. 14 T.V. market estimates & forecasts, 2018 - 2030 (USD Million)
- Fig. 15 Movie market estimates & forecasts, 2018 - 2030 (USD Million)
- Fig. 16 Video market estimates & forecasts, 2018 - 2030 (USD Million)
- Fig. 17 Internet distribution market estimates & forecasts, 2018 - 2030 (USD Million)
- Fig. 18 Merchandising market estimates & forecasts, 2018 - 2030 (USD Million)
- Fig. 19 Music market estimates & forecasts, 2018 - 2030 (USD Million)
- Fig. 20 Pachinko market estimates & forecasts, 2018 - 2030 (USD Million)
- Fig. 21 Live Entertainment market estimates & forecasts, 2018 - 2030 (USD Million)
- Fig. 22 North America anime market, by genre, key takeaways
- Fig. 23 North America anime market, by genre, market share, 2024 & 2030
- Fig. 24 Action & adventure market estimates & forecasts, 2018 - 2030 (USD Million)
- Fig. 25 Sci-Fi & fantasy market estimates & forecasts, 2018 - 2030 (USD Million)
- Fig. 26 Romance & drama market estimates & forecasts, 2018 - 2030 (USD Million)
- Fig. 27 Sports market estimates & forecasts, 2018 - 2030 (USD Million)
- Fig. 28 Others market estimates & forecasts, 2018 - 2030 (USD Million)
- Fig. 29 North America Anime Market estimates & forecasts, 2018 - 2030 (USD Million)
- Fig. 30 U.S anime market estimates & forecasts, 2018 - 2030 (USD Million)
- Fig. 31 Canada anime market estimates & forecasts, 2018 - 2030 (USD Million)
- Fig. 32 Strategic framework
