PUBLISHER: Grand View Research | PRODUCT CODE: 1611617
PUBLISHER: Grand View Research | PRODUCT CODE: 1611617
North America Olive Market Size, Share & Trends Analysis Report By Product (Olive Oil, Table Olive), By Application (Food & Beverage, Cosmetics & Personal Care, Pharmaceuticals), By Region, And Segment Forecasts, 2024 - 2030
North America Olive Market Size & Trends:
The North America olive market size was estimated USD 6.35 billion in 2023 and is expected to grow at a CAGR of 5.65% from 2024 to 2030. The market growth is significantly influenced by the rising popularity of Mediterranean cuisine, particularly in non-European countries such as the United States and Canada, where an increase in Mediterranean restaurants has led to higher demand for olives and olive-based dishes.
Another critical driver of the olive market is the growing awareness of health benefits associated with olive consumption. Olives are rich in healthy fats, particularly oleic acid, and contain antioxidants that contribute to various health benefits, including reduced inflammation and lower risks of heart disease. Olives are rich in monounsaturated fats, particularly oleic acid, which is known to improve heart health by lowering LDL (bad) cholesterol levels while raising HDL (good) cholesterol levels. This beneficial lipid profile helps reduce the risk of cardiovascular diseases, making olives a popular choice among health-focused individuals.
Moreover, olives are packed with antioxidants such as vitamin E and phenolic compounds, including hydroxytyrosol and oleuropein. These compounds not only combat oxidative stress but also exhibit anti-inflammatory properties that may help mitigate chronic conditions like diabetes, cancer, and arthritis. Research suggests that the consumption of olives can lower the risk of certain cancers and support cognitive health by reducing inflammation in the brain, which is linked to neurodegenerative diseases like Alzheimer's.
The versatility of olives in various culinary applications also contributes to their appeal. They enhance the flavor of dishes without adding excessive calories or unhealthy fats, making them an attractive option for those following low-carb or ketogenic diets. This adaptability has led to their integration into everyday diets across the globe, particularly in non-European countries where awareness of their health benefits is growing. This has led to an increase in demand for olives among health-conscious consumers.
Furthermore, the rise in veganism has shifted dietary preferences towards plant-based foods, with olives being a favored alternative due to their nutritional profile. There is also a marked trend towards organic products, with consumers increasingly seeking organic olives free from pesticides. This shift is particularly strong in the U.S., where specialized organic retailers are seeing increased sales of organic table olives. Additionally, the food service industry plays a significant role in driving demand, as restaurants and catering services incorporate olives into their menus, further boosting market growth.
Olive oil was the biggest market for olive products. The trend of minimally processed oils is significantly impacting the olive oil market by aligning with consumer preferences for healthier and more natural food options. As consumers become increasingly health-conscious, there is a growing demand for oils that are perceived as safer and more nutritious. Minimally processed oils, such as cold-pressed and virgin olive oils, retain their natural flavors and nutrients, making them highly desirable among those seeking to avoid harmful chemicals often found in heavily refined oils.
Minimally processed olive oils are rich in monounsaturated fats, antioxidants, and polyphenols, which are linked to various health benefits, including reduced risks of cardiovascular diseases and improved overall wellness. The popularity of extra virgin and virgin olive oils has surged as they are viewed as healthier alternatives compared to refined oils, thus driving demand in both retail and foodservice sectors. The clean flavor profile and unaltered organoleptic properties of cold-pressed olive oil further enhance its appeal, making it a preferred choice for culinary applications where taste is paramount.
Olive oil is increasingly utilized in multiple sectors, including food, pharmaceuticals, cosmetics, and personal care. The food industry remains the dominant application segment, driven by consumer preferences for healthier cooking oils. Olive oil is favored for its health benefits, such as promoting heart health and providing essential fatty acids. Its use in salad dressings and as an ingredient in various food products enhances both flavor and nutritional value, making it a staple in many households.
In addition to food applications, olive oil is gaining traction in the pharmaceutical sector for its anti-inflammatory properties and potential health benefits. It is used in formulations for topical treatments and nutraceuticals. The cosmetic and personal care industries also leverage olive oil for its moisturizing and nourishing properties, leading to increased demand for skincare products that incorporate this natural ingredient.
One of the primary challenges is the highly seasonal nature of olive production, which leads to fluctuations in supply and pricing. Olives are predominantly harvested in the fall, from October to December, making the market vulnerable to variations in crop yields due to climatic conditions and disease outbreaks. Such unpredictability complicates supply chain management and can disrupt trade flows, affecting both producers and consumers alike.
Additionally, the limited geographical distribution of olive cultivation poses a major constraint. Olive trees thrive in specific Mediterranean climates characterized by mild winters and hot, dry summers. This geographical specificity means that olive production is concentrated in certain regions, making it susceptible to environmental challenges such as droughts and wildfires, which can severely impact yields. Consequently, any disruption in these key growing areas can lead to significant supply shortages and price volatility. Furthermore, competition in export markets presents another challenge. Many countries are entering the olive production space, aiming to replace imports with domestically produced goods. This increased competition can lead to oversupply in certain markets or a lack of confidence in the quality of domestic products compared to established producers from Mediterranean countries.
Lastly, there is a lack of awareness among farmers regarding market trends and demand characteristics, which can result in poor marketing performance and inadequate coordination between farmers and mills. These factors collectively hinder the ability of producers to adapt to changing market dynamics effectively.
North America Olive Market Report Segmentation
This report forecasts revenue growth at the regional, and country levels and provides an analysis of the latest industry trends and opportunities in each of the sub-segments from 2018 to 2030. For the purpose of this study, Grand View Research has segmented the North America olive market report based on product, application, and region:
- Product Outlook (Revenue, USD Billion, 2018 - 2030)
- Olive Oil
- Table Olive
- Application Outlook (Revenue, USD Billion, 2018 - 2030)
- Food & Beverage
- Personal Care & Cosmetics
- Pharmaceuticals
- Others
- Regional Outlook (Revenue, USD Billion, 2018 - 2030)
- North America
- U.S.
- Canada
- Mexico
Table of Contents
Chapter 1. Methodology and Scope
- 1.1. Market Segmentation & Scope
- 1.2. Market Definition
- 1.3. Information Procurement
- 1.3.1. Purchased Database
- 1.3.2. GVR's Internal Database
- 1.3.3. Secondary Sources & Third-Party Perspectives
- 1.3.4. Primary Research
- 1.4. Information Analysis
- 1.4.1. Data Analysis Models
- 1.5. Market Formulation & Data Visualization
- 1.6. Data Validation & Publishing
Chapter 2. Executive Summary
- 2.1. Market Outlook
- 2.2. Product Outlook
- 2.3. Application Channel Outlook
- 2.4. Competitive Landscape Outlook
Chapter 3. North America Olive Market Variables, Trends & Scope
- 3.1. Market Outlook
- 3.1.1. North America Olive Market Size, 2018 - 2030 (USD Billion)
- 3.2. Penetration & Growth Prospect Mapping
- 3.3. Industry Value Chain Analysis
- 3.3.1. Paste Material Outlooks
- 3.3.2. Manufacturing and Technology Trends
- 3.3.3. Sales/ Retail Channel Analysis
- 3.3.4. Profit Margin Analysis
- 3.4. Market Dynamics
- 3.4.1. Market Driver Analysis
- 3.4.2. Market Restraint Analysis
- 3.4.3. Market Opportunities
- 3.4.4. Market Challenges
- 3.5. Industry Analysis - Porter's Five Forces Analysis
- 3.6. Market Entry Strategies
Chapter 4. North America Olive Market: Consumer Behavior Analysis
- 4.1. Demographic Analysis
- 4.2. Consumer Trends & Preferences
- 4.3. Factors Influencing Buying Behavior
- 4.4. Consumer Service Adoption Trends
- 4.5. Key Observations & Findings
Chapter 5. North America Olive Market: Product Estimates & Trend Analysis
- 5.1. North America Olive Market, by Product: Key Takeaways
- 5.2. Product Movement Analysis & Market Share, 2023 & 2030
- 5.3. Market Estimates & Forecasts, by Product, 2018 - 2030 (USD Billion)
- 5.3.1. Olive Oil
- 5.3.1.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
- 5.3.2. Table Olive
- 5.3.2.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
- 5.3.1. Olive Oil
Chapter 6. North America Olive Market: Application Channel Estimates & Trend Analysis
- 6.1. North America Olive Market, by Application Channel: Key Takeaways
- 6.2. Application Channel Movement Analysis & Market Share, 2023 & 2030
- 6.3. Market Estimates & Forecasts, by Application Channel, 2018 - 2030 (USD Billion)
- 6.3.1. Food & Beverage
- 6.3.1.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
- 6.3.2. Personal care & Cosmetics
- 6.3.2.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
- 6.3.3. Pharmaceuticals
- 6.3.3.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
- 6.3.4. Others
- 6.3.4.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
- 6.3.1. Food & Beverage
Chapter 7. North America Olive Market: Regional Estimates & Trend Analysis
- 7.1. North America Olive Market: Regional Outlook
- 7.2. Regional Movement Analysis & Market Share, 2023 & 2030
- 7.3. Market Estimates & Forecasts, by Region & Country, 2018 - 2030 (USD Billion)
- 7.3.1. North America
- 7.3.1.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
- 7.3.1.2. U.S.
- 7.3.1.2.1. Key country dynamics
- 7.3.1.2.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
- 7.3.1.3. Canada
- 7.3.1.3.1. Key country dynamics
- 7.3.1.3.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
- 7.3.1.4. Mexico
- 7.3.1.4.1. Key country dynamics
- 7.3.1.4.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
- 7.3.1. North America
Chapter 8. Competitive Analysis
- 8.1. Recent Developments & Impact Analysis by Key Market Participants
- 8.2. Company Categorization
- 8.3. Participant's Overview
- 8.4. Financial Performance
- 8.5. Product Benchmarking
- 8.6. Company Market Share Analysis, 2023 (%)
- 8.7. Company Heat Map Analysis
- 8.8. Strategy Mapping
- 8.9. Company Profiles
- 8.9.1. California Olive Ranch, Inc.
- 8.9.2. Pompeian, Inc.
- 8.9.3. Deoleo, S.A.
- 8.9.4. Sovena Group
- 8.9.5. Borges Agricultural & Industrial Edible Oils, S.A.
- 8.9.6. Del Monte Foods, Inc.
- 8.9.7. Cargill, Incorporated
- 8.9.8. GRUPPO SALOV
- 8.9.9. Minerva Ltd.
- 8.9.10. Unilever Plc
List of Tables
- Table 1. Olive market - Key market driver analysis
- Table 2. Olive market - Key market restraint analysis
- Table 3. Olive market estimates & forecast, by product (USD Billion)
- Table 4. Olive market estimates & forecast, by application (USD Billion)
- Table 5. North America olive market estimates and forecast, 2018 - 2030 (USD Billion)
- Table 6. North America olive market revenue estimates and forecast by product, 2018 - 2030 (USD Billion)
- Table 7. North America olive market revenue estimates and forecast by application, 2018 - 2030 (USD Billion)
- Table 8. U.S. macro-economic outlay
- Table 9. U.S. olive market estimates and forecast, 2018 - 2030 (USD Billion)
- Table 10. U.S. olive market revenue estimates and forecast by product, 2018 - 2030 (USD Billion)
- Table 11. U.S. olive market revenue estimates and forecast by application, 2018 - 2030 (USD Billion)
- Table 12. Canada macro-economic outlay
- Table 13. Canada olive market estimates and forecast, 2018 - 2030 (USD Billion)
- Table 14. Canada olive market revenue estimates and forecast by product, 2018 - 2030 (USD Billion)
- Table 15. Canada olive market revenue estimates and forecast by application, 2018 - 2030 (USD Billion)
- Table 16. Mexico macro-economic outlay
- Table 17. Mexico olive market estimates and forecast, 2018 - 2030 (USD Billion)
- Table 18. Mexico olive market revenue estimates and forecast by product, 2018 - 2030 (USD Billion)
- Table 19. Mexico olive market revenue estimates and forecast by application, 2018 - 2030 (USD Billion)
- Table 20. Recent developments & impact analysis, by key market participants
- Table 21. Company market share, 2023
- Table 22. Company heat map analysis
- Table 23. Companies undergoing key strategies
List of Figures
- Fig. 1 Olive market segmentation
- Fig. 2 Information procurement
- Fig. 3 Primary research pattern
- Fig. 4 Primary research approaches
- Fig. 5 Primary research process
- Fig. 6 Market snapshot
- Fig. 7 Product snapshot
- Fig. 8 Application channel snapshot
- Fig. 9 Regional snapshot
- Fig. 10 Competitive landscape snapshot
- Fig. 11 Olive market size, 2018 to 2030 (USD Billion)
- Fig. 12 Olive market: Penetration & growth prospect mapping
- Fig. 13 Olive market: Value chain analysis
- Fig. 14 Olive market: Profit margin analysis
- Fig. 15 Olive market: Market dynamics
- Fig. 16 Olive market: Porter's five forces analysis
- Fig. 17 Factors influencing buying decisions for olive
- Fig. 18 Olive market, by product: Key Takeaways
- Fig. 19 Olive market: Product movement analysis, 2023 & 2030 (%)
- Fig. 20 Olive Oil market estimates and forecast, 2018 - 2030 (USD Billion)
- Fig. 21 Table Olive market estimates and forecast, 2018 - 2030 (USD Billion)
- Fig. 22 Olive market, by application: Key Takeaways
- Fig. 23 Olive market: application channel movement analysis, 2023 & 2030 (%)
- Fig. 24 Olive market estimates and forecast in food & beverage, 2018 - 2030 (USD Billion)
- Fig. 25 Olive market estimates and forecast in personal care & cosmetics, 2018 - 2030 (USD Billion)
- Fig. 26 Olive market estimates and forecast in pharmaceuticals, 2018 - 2030 (USD Billion)
- Fig. 27 Olive market estimates and forecast in others, 2018 - 2030 (USD Billion)
- Fig. 28 Olive market: Regional outlook, 2023 & 2030 (USD Billion)
- Fig. 29 Regional marketplace: Key takeaways
- Fig. 30 North America olive market estimates and forecast, 2018 - 2030 (USD Billion)
- Fig. 31 US olive market estimates and forecast, 2018 - 2030 (USD Billion)
- Fig. 32 Canada olive market estimates and forecast, 2018 - 2030 (USD Billion)
- Fig. 33 Mexico olive market estimates and forecast, 2018 - 2030 (USD Billion)
- Fig. 34 Key company categorization
- Fig. 35 Company market share analysis, 2023
- Fig. 36 Strategic framework of olive market
