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PUBLISHER: Grand View Research | PRODUCT CODE: 1611259
PUBLISHER: Grand View Research | PRODUCT CODE: 1611259
U.S. Newspaper Market Size, Share & Trends Analysis Report By Type (Advertising, Circulation), By Platform (Print, Digital), By Publication (National, Local/Regional), And Segment Forecasts, 2025 - 2030
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PAGES: 110 Pages
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U.S. Newspapers Market Growth & Trends:
The U.S. newspaper market size is expected to reach USD 18.99 billion by 2030, expanding at a CAGR of -1.3% from 2025 to 2030, according to a new report by Grand View Research, Inc. The transition of news from print, television, and radio to digital spaces has caused huge disruptions in the traditional news industry. As per the Pew Research Center Survey, most Americans get news from digital devices.
Digital outlets have several options for reaching customers online, including apps, podcasts, newsletters, etc. Among the digital platforms, the most preferred one is the news app, which consists of around 26% of adults compared to 12% who prefer a google search. For instance, in the U.S. millennials now make up nearly a quarter of all newspaper readership.
Mobile devices like smartphones and tablets are becoming a preferred method of getting news online. This usage is anticipated to expand to around 70% of the global internet consumption. More than two-thirds of Americans get news from social media like YouTube, Twitter, and Google searches. This social media usage is not just confined to the young population but also to Americans over the age of 50.
Newspapers are experimenting with new technologies like 'chatbots' that can provide readers with personalized news feeds and headlines based on their searches on the internet. For instance, in the local newspapers, the news mostly comes from wire services like Associated Press (a 24-hr news agency, the largest and oldest in the U.S.), so the same stories appear in multiple outlets on and offline.
U.S. Newspapers Market Report Highlights:
- Circulation newspapers accounted for a revenue share of over 55% in 2024, And advertising newspapers are projected to record a CAGR of -0.6% from 2025 to 2030
- Print newspaper sales accounted for a share of over 58% in 2024, And the demand for digital newspapers is projected to grow at a CAGR of 0.3% from 2025 to 2030
- Local/regional publications accounted for a share of over 58% in 2024, and national publications are facing an ongoing decline, projected to shrink at a CAGR of -1.9% through 2030
Product Code: GVR-2-68038-190-0
Table of Contents
Chapter 1. Methodology and Scope
- 1.1. Market Segmentation & Scope
- 1.2. Market Definition
- 1.3. Information Procurement
- 1.3.1. Purchased Database
- 1.3.2. GVR's Internal Database
- 1.3.3. Secondary Materials & Third-Party Perspectives
- 1.3.4. Primary Research
- 1.4. Information Analysis
- 1.4.1. Data Analysis Models
- 1.5. Market Information & Data Visualization
- 1.6. Data Validation & Publishing
Chapter 2. Executive Summary
- 2.1. Market Snapshot
- 2.2. Type Outlook
- 2.3. Platform Outlook
- 2.4. Publication Outlook
- 2.5. Competitive Landscape Snapshot
Chapter 3. U.S. Newspaper Market Variables, Trends & Scope
- 3.1. Market Lineage Outlook
- 3.2. Industry Value Chain Analysis
- 3.3. Market Dynamics
- 3.3.1. Market Driver Analysis
- 3.3.2. Market Restraint Analysis
- 3.3.3. Market Opportunities
- 3.3.4. Market Challenges
- 3.4. Industry Analysis Tools
- 3.4.1. Porter's Five Forces Analysis
- 3.5. Market Entry Strategies
Chapter 4. Consumer Behavior Analysis
- 4.1. Demographic Analysis
- 4.2. Consumer Trends & Preferences
- 4.3. Factors Affecting Buying Behavior
- 4.4. Consumer Product Adoption Trends
- 4.5. Observations & Recommendations
Chapter 5. U.S. Newspaper Market: Type Estimates & Trend Analysis
- 5.1. U.S. Newspaper Market, By Type: Key Takeaways
- 5.2. Type Movement Analysis & Market Share, 2024 & 2030
- 5.3. Market Estimates & Forecasts, by type, 2018 - 2030 (USD Billion)
- 5.3.1. Advertising
- 5.3.1.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
- 5.3.2. Circulation
- 5.3.2.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
- 5.3.1. Advertising
Chapter 6. U.S. Newspaper Market: Platform Estimates & Trend Analysis
- 6.1. U.S. Newspaper Market, By Platform: Key Takeaways
- 6.2. Platform Movement Analysis & Market Share, 2024 & 2030
- 6.3. Market Estimates & Forecasts, by platform, 2018 - 2030 (USD Billion)
- 6.3.1. Print
- 6.3.1.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
- 6.3.2. Digital
- 6.3.2.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
- 6.3.1. Print
Chapter 7. U.S. Newspaper Market: Publication Estimates & Trend Analysis
- 7.1. U.S. Newspaper Market, By Publication: Key Takeaways
- 7.2. Publication Movement Analysis & Market Share, 2024 & 2030
- 7.3. Market Estimates & Forecasts, by publication, 2018 - 2030 (USD Billion)
- 7.3.1. National
- 7.3.1.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
- 7.3.2. Local/Regional
- 7.3.2.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
- 7.3.1. National
Chapter 8. U.S. Newspaper Market: Competitive Analysis
- 8.1. Recent developments & impact analysis, by key market participants
- 8.2. Company Categorization
- 8.3. Participant's Overview
- 8.4. Financial Performance
- 8.5. Product Benchmarking
- 8.6. Company Market Share Analysis, 2024 (%)
- 8.7. Company Heat Map Analysis
- 8.8. Strategy Mapping
- 8.9. Company Profiles
- 8.9.1. The Wall Street Journal
- 8.9.1.1. Company Overview
- 8.9.1.2. Financial Performance
- 8.9.1.3. Product Portfolios
- 8.9.1.4. Strategic Initiatives
- 8.9.2. Tribune Publishing
- 8.9.2.1. Company Overview
- 8.9.2.2. Financial Performance
- 8.9.2.3. Product Portfolios
- 8.9.2.4. Strategic Initiatives
- 8.9.3. Gannett Co. Inc.
- 8.9.3.1. Company Overview
- 8.9.3.2. Financial Performance
- 8.9.3.3. Product Portfolios
- 8.9.3.4. Strategic Initiatives
- 8.9.4. MediaNews Group. Inc.
- 8.9.4.1. Company Overview
- 8.9.4.2. Financial Performance
- 8.9.4.3. Product Portfolios
- 8.9.4.4. Strategic Initiatives
- 8.9.5. News Corporation
- 8.9.5.1. Company Overview
- 8.9.5.2. Financial Performance
- 8.9.5.3. Product Portfolios
- 8.9.5.4. Strategic Initiatives
- 8.9.6. New York Times Company
- 8.9.6.1. Company Overview
- 8.9.6.2. Financial Performance
- 8.9.6.3. Product Portfolios
- 8.9.6.4. Strategic Initiatives
- 8.9.7. The Washington Post
- 8.9.7.1. Company Overview
- 8.9.7.2. Financial Performance
- 8.9.7.3. Product Portfolios
- 8.9.7.4. Strategic Initiatives
- 8.9.8. New York Post
- 8.9.8.1. Company Overview
- 8.9.8.2. Financial Performance
- 8.9.8.3. Product Portfolios
- 8.9.8.4. Strategic Initiatives
- 8.9.9. Los Angeles Times
- 8.9.9.1. Company Overview
- 8.9.9.2. Financial Performance
- 8.9.9.3. Product Portfolios
- 8.9.9.4. Strategic Initiatives
- 8.9.10. Newsday
- 8.9.10.1. Company Overview
- 8.9.10.2. Financial Performance
- 8.9.10.3. Product Portfolios
- 8.9.10.4. Strategic Initiatives
- 8.9.1. The Wall Street Journal
Product Code: GVR-2-68038-190-0
List of Tables
- Table 1. U.S. newspaper market: Key market driver analysis
- Table 2. U.S. newspaper market: Key market restraint analysis
- Table 3. U.S. newspaper market estimates & forecast, by type, 2018 - 2030 (USD Billion)
- Table 4. Advertising newspaper market estimates & forecast, 2018 - 2030 (USD Billion)
- Table 5. Circulation newspaper market estimates & forecast, 2018 - 2030 (USD Billion)
- Table 6. U.S. newspaper market estimates & forecast, by platform, 2018 - 2030 (USD Billion)
- Table 7. Print newspaper market estimates & forecast, 2018 - 2030 (USD Billion)
- Table 8. Digital newspaper market estimates & forecast, 2018 - 2030 (USD Billion)
- Table 9. U.S. newspaper market estimates & forecast, by publication, 2018 - 2030 (USD Billion)
- Table 10. National newspaper market estimates & forecast, 2018 - 2030 (USD Billion)
- Table 11. Local/regional newspaper market estimates & forecast, 2018 - 2030 (USD Billion)
- Table 12. Recent developments & impact analysis, by key market participants
- Table 13. Company market share, 2024
- Table 14. Company heat map analysis
- Table 15. Companies implementing key strategies
List of Figures
- Fig. 1 U.S. newspaper market segmentation
- Fig. 2 Information procurement
- Fig. 3 Primary research pattern
- Fig. 4 Primary research approaches
- Fig. 5 Primary research process
- Fig. 6 Market snapshot
- Fig. 7 Segment snapshot
- Fig. 8 Competitive landscape snapshot
- Fig. 9 Parent industry and U.S. newspaper market size, 2024 (USD Billion)
- Fig. 10 U.S. newspaper market: Value chain analysis
- Fig. 11 U.S. newspaper market: Dynamics
- Fig. 12 U.S. newspaper market: Porter's five forces analysis
- Fig. 13 Factors affecting buying decisions in U.S. newspaper market
- Fig. 14 U.S. newspaper market, by type: Key takeaways
- Fig. 15 U.S. newspaper market: Type movement analysis, 2024 & 2030 (%)
- Fig. 16 Advertising newspaper market estimates & forecast, 2018 - 2030 (USD Billion)
- Fig. 17 Circulation newspaper market estimates & forecast, 2018 - 2030 (USD Billion)
- Fig. 18 U.S. newspaper market, by platform: Key takeaways
- Fig. 19 U.S. newspaper market: Platform movement analysis, 2024 & 2030 (%)
- Fig. 20 Print newspaper market estimates & forecast, 2018 - 2030 (USD Billion)
- Fig. 21 Digital newspaper market estimates & forecast, 2018 - 2030 (USD Billion)
- Fig. 22 U.S. newspaper market, by publication: Key takeaways
- Fig. 23 U.S. newspaper market: Publication movement analysis, 2024 & 2030 (%)
- Fig. 24 National newspaper market estimates & forecast, 2018 - 2030 (USD Billion)
- Fig. 25 Local/regional newspaper market estimates & forecast, 2018 - 2030 (USD Billion)
- Fig. 26 Key company categorization
- Fig. 27 Company market share analysis, 2024
- Fig. 28 Strategic framework of U.S. newspaper market
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