Fresh Fish Market Size, Share & Trends Analysis Report By Product (Pelagic Fish, Demersal Fish), By Form (Fresh, Frozen), By Distribution Channel (Offline, Online), By Region, And Segment Forecasts, 2025 - 2030

PUBLISHED: November 22, 2024

PAGES: 108 Pages

DELIVERY TIME: 2-10 business days

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The global fresh fish market size is expected to reach USD 291.3 billion by 2030, according to a new report by Grand View Research, Inc. It is expected to expand at a CAGR of 3.0% from 2025 to 2030. The market is driven by a combination of rising consumer demand, health consciousness, and changing dietary preferences. As populations around the world become more health-aware, fish has increasingly been recognized for its numerous nutritional benefits, including high-quality protein, omega-3 fatty acids, and essential vitamins. This awareness has spurred consumer interest in fresh seafood as a valuable addition to a balanced diet, pushing the market toward significant expansion. Additionally, the growing trend of clean eating, where consumers seek unprocessed and natural food options, further propels the demand for fresh fish.

Sustainability is crucial as a market trend and demand driver in the global fresh fish sector. With overfishing and environmental concerns becoming pressing issues, consumers are now more inclined to choose sustainably sourced seafood. Certifications from organizations such as the Marine Stewardship Council (MSC) and the Aquaculture Stewardship Council (ASC) have gained importance as indicators of responsible sourcing and influencing purchasing decisions. Retailers and suppliers who can demonstrate their commitment to sustainable practices are finding a competitive advantage, appealing to environmentally conscious consumers and establishing trust in their brand.

Technological advancements also significantly impact the demand for fresh fish, as innovations in aquaculture and supply chain logistics facilitate the availability of fresh seafood products. Improvements in fish farming techniques have led to more efficient production processes, while advancements in refrigeration and transportation technologies ensure that fresh fish can reach markets faster and with minimal spoilage. Additionally, the rise of e-commerce and online delivery services has expanded access to fresh seafood, allowing consumers to purchase from a broader array of suppliers, including local fish markets and specialized online retailers. This increased accessibility reinforces demand while changing how consumers view and acquire fresh fish products.

The globalization of the fresh fish market has created new opportunities and challenges. Increased import and export activities have diversified the variety of fish available to consumers worldwide, allowing for a rich tapestry of culinary experiences. However, this globalization is also accompanied by complexities related to trade regulations, tariffs, and varying sustainability practices across countries. As such, market participants must navigate these complexities while responding to local tastes and preferences.

Fresh Fish Market Report Highlights:

Asia Pacific is expected to grow with a considerable CAGR over the forecast period from 2025 to 2030. Sustainability and aquaculture are also key trends shaping the fresh fish market in Asia Pacific. As overfishing concerns rise, many countries are investing in sustainable fishing practices and supporting aquaculture initiatives to ensure a stable supply of fresh fish. This shift not only helps preserve wild fish populations but also addresses the booming demand for seafood in urban populations. Additionally, there's a growing trend of gourmet and specialty seafood markets in urban areas, catering to affluent consumers who are willing to pay a premium for quality and sustainability.
The demersal fish segment is estimated to grow with a substantial CAGR over the forecast period. As restaurants and chefs increasingly focus on high-quality, fresh ingredients, the market for demersal fish is benefiting from its incorporation into premium dining experiences. The integration of demersal fish into global cuisines, from fish and chips in the UK to bouillabaisse in France, also expands its market presence.
The frozen fish segment is estimated to grow with a substantial CAGR over the forecast period. The frozen fish segment is benefitting from changing consumption patterns, particularly among busy urban populations. As consumers lead increasingly hectic lifestyles, the convenience of frozen fish allows for quick meal preparation without compromising on nutrition.
The sales of fresh fish through online channels are estimated to grow with a substantial CAGR over the forecast period. The online distribution channel is benefiting from advancing technology and innovative marketing strategies that enhance the customer experience. The use of social media and influencer partnerships has proven effective in promoting fresh fish products, particularly among younger consumers who are drawn to sustainable, eco-friendly options. Enhanced transparency through detailed labeling, reviews, and sourcing information reassures consumers about the quality and sustainability of their purchases.

Product Code: GVR-4-68039-928-5

Chapter 1. Methodology and Scope

1.1. Market Segmentation & Scope
1.2. Market Definition
1.3. Information Procurement
- 1.3.1. Purchased Database
- 1.3.2. GVR's Internal Database
- 1.3.3. Secondary Sources & Third-Party Perspectives
- 1.3.4. Primary Research
1.4. Information Analysis
- 1.4.1. Data Analysis Models
1.5. Market Formulation & Data Visualization
1.6. Data Validation & Publishing

Chapter 2. Executive Summary

2.1. Market Outlook
2.2. Product Outlook
2.3. Form Outlook
2.4. Distribution Channel Outlook
2.5. Regional Outlook
2.6. Competitive Insights

Chapter 3. Fresh Fish Market Variables, Trends & Scope

3.1. Market Lineage Outlook
3.2. Industry Value Chain Analysis
- 3.2.1. Sales/Retail Channel Analysis
- 3.2.2. Profit Margin Analysis
3.3. Market Dynamics
- 3.3.1. Market Driver Analysis
- 3.3.2. Market Restraint Analysis
- 3.3.3. Industry Challenges
- 3.3.4. Industry Opportunities
3.4. Industry Analysis - Porter's
3.5. Market Entry Strategies

Chapter 4. Consumer Behavior Analysis

4.1. Demographic Analysis
4.2. Consumer Trends and Preferences
4.3. Factors Affecting Buying Decision
4.4. Consumer Product Adoption
4.5. Observations & Recommendations

Chapter 5. Fresh Fish Market: Product Analysis & Estimates

5.1. Fresh Fish Market, by Product: Key Takeaways
5.2. Product Movement Analysis & Market Share, 2024 & 2030
5.3. Pelagic Fish
- 5.3.1. Market estimates and forecast, 2018 - 2030 (USD Million)
5.4. Demersal Fish
- 5.4.1. Market estimates and forecast, 2018 - 2030 (USD Million)

Chapter 6. Fresh Fish Market: Form Analysis & Estimates

6.1. Fresh Fish Market, by Form: Key Takeaways
6.2. Form Movement Analysis & Market Share, 2024 & 2030
6.3. Fresh
- 6.3.1. Market estimates and forecast, 2018 - 2030 (USD Million)
6.4. Frozen
- 6.4.1. Market estimates and forecast, 2018 - 2030 (USD Million)

Chapter 7. Fresh Fish Market: Distribution Channel Analysis & Estimates

7.1. Fresh Fish Market, by Distribution Channel: Key Takeaways
7.2. Distribution Channel Movement Analysis & Market Share, 2024 & 2030
7.3. Offline
- 7.3.1. Market estimates and forecast, 2018 - 2030 (USD Million)
7.4. Online
- 7.4.1. Market estimates and forecast, 2018 - 2030 (USD Million)

Chapter 8. Fresh Fish Market: Regional Estimates & Trend Analysis

8.1. Fresh Fish Market: Regional Outlook
8.2. Regional Movement Analysis & Market Share, 2024 & 2030
8.3. North America
- 8.3.1. Market estimates and forecast, 2018 - 2030 (USD Million)
- 8.3.2. U.S.
  - 8.3.2.1. Key country dynamics
  - 8.3.2.2. Market estimates and forecast, 2018 - 2030 (USD Million)
- 8.3.3. Canada
  - 8.3.3.1. Key country dynamics
  - 8.3.3.2. Market estimates and forecast, 2018 - 2030 (USD Million)
- 8.3.4. Mexico
  - 8.3.4.1. Key country dynamics
  - 8.3.4.2. Market estimates and forecast, 2018 - 2030 (USD Million)
8.4. Europe
- 8.4.1. Market estimates and forecast, 2018 - 2030 (USD Million)
- 8.4.2. U.K.
  - 8.4.2.1. Key country dynamics
  - 8.4.2.2. Market estimates and forecast, 2018 - 2030 (USD Million)
- 8.4.3. France
  - 8.4.3.1. Key country dynamics
  - 8.4.3.2. Market estimates and forecast, 2018 - 2030 (USD Million)
- 8.4.4. Germany
  - 8.4.4.1. Key country dynamics
  - 8.4.4.2. Market estimates and forecast, 2018 - 2030 (USD Million)
- 8.4.5. Spain
  - 8.4.5.1. Key country dynamics
  - 8.4.5.2. Market estimates and forecast, 2018 - 2030 (USD Million)
- 8.4.6. Italy
  - 8.4.6.1. Key country dynamics
  - 8.4.6.2. Market estimates and forecast, 2018 - 2030 (USD Million)
8.5. Asia Pacific
- 8.5.1. Market estimates and forecast, 2018 - 2030 (USD Million)
- 8.5.2. China
  - 8.5.2.1. Key country dynamics
  - 8.5.2.2. Market estimates and forecast, 2018 - 2030 (USD Million)
- 8.5.3. Japan
  - 8.5.3.1. Key country dynamics
  - 8.5.3.2. Market estimates and forecast, 2018 - 2030 (USD Million)
- 8.5.4. India
  - 8.5.4.1. Key country dynamics
  - 8.5.4.2. Market estimates and forecast, 2018 - 2030 (USD Million)
- 8.5.5. Australia & New Zealand
  - 8.5.5.1. Key country dynamics
  - 8.5.5.2. Market estimates and forecast, 2018 - 2030 (USD Million)
- 8.5.6. South Korea
  - 8.5.6.1. Key country dynamics
  - 8.5.6.2. Market estimates and forecast, 2018 - 2030 (USD Million)
8.6. Latin America
- 8.6.1. Market estimates and forecast, 2018 - 2030 (USD Million)
- 8.6.2. Brazil
  - 8.6.2.1. Key country dynamics
  - 8.6.2.2. Market estimates and forecast, 2018 - 2030 (USD Million)
8.7. Middle East & Africa
- 8.7.1. Market estimates and forecast, 2018 - 2030 (USD Million)
- 8.7.2. South Africa
  - 8.7.2.1. Key country dynamics
  - 8.7.2.2. Market estimates and forecast, 2018 - 2030 (USD Million)

Chapter 9. Competitive Analysis

9.1. Recent developments & impact analysis, by key market participants
9.2. Company Categorization
9.3. Participant's Overview
9.4. Financial Performance
9.5. Form Benchmarking
9.6. Company Market Share Analysis, 2024 (%)
9.7. Company Heat Map Analysis
9.8. Strategy Mapping
9.9. Company Profiles
- 9.9.1. Mowi
  - 9.9.1.1. Company Overview
  - 9.9.1.2. Financial Performance
  - 9.9.1.3. Form Benchmarking
  - 9.9.1.4. Strategic Initiatives
- 9.9.2. Thai Union Group PCL
  - 9.9.2.1. Company Overview
  - 9.9.2.2. Financial Performance
  - 9.9.2.3. Form Benchmarking
  - 9.9.2.4. Strategic Initiatives
- 9.9.3. Cermaq Group AS
  - 9.9.3.1. Company Overview
  - 9.9.3.2. Financial Performance
  - 9.9.3.3. Form Benchmarking
  - 9.9.3.4. Strategic Initiatives
- 9.9.4. Huon Aqua
  - 9.9.4.1. Company Overview
  - 9.9.4.2. Financial Performance
  - 9.9.4.3. Form Benchmarking
  - 9.9.4.4. Strategic Initiatives
- 9.9.5. Stolt Sea Farm
  - 9.9.5.1. Company Overview
  - 9.9.5.2. Financial Performance
  - 9.9.5.3. Form Benchmarking
  - 9.9.5.4. Strategic Initiatives
- 9.9.6. Stehr Group
  - 9.9.6.1. Company Overview
  - 9.9.6.2. Financial Performance
  - 9.9.6.3. Form Benchmarking
  - 9.9.6.4. Strategic Initiatives
- 9.9.7. Leigh Fisheries
  - 9.9.7.1. Company Overview
  - 9.9.7.2. Financial Performance
  - 9.9.7.3. Form Benchmarking
  - 9.9.7.4. Strategic Initiatives
- 9.9.8. True World Foods
  - 9.9.8.1. Company Overview
  - 9.9.8.2. Financial Performance
  - 9.9.8.3. Form Benchmarking
  - 9.9.8.4. Strategic Initiatives
- 9.9.9. Grieg Seafood ASA
  - 9.9.9.1. Company Overview
  - 9.9.9.2. Financial Performance
  - 9.9.9.3. Form Benchmarking
  - 9.9.9.4. Strategic Initiatives
- 9.9.10. Priory Fishery Ltd.
  - 9.9.10.1. Company Overview
  - 9.9.10.2. Financial Performance
  - 9.9.10.3. Form Benchmarking
  - 9.9.10.4. Strategic Initiatives

Product Code: GVR-4-68039-928-5

List of Tables

1. Fresh fish market - Key market driver analysis
2. Fresh fish market - Key market restraint analysis
3. Fresh pelagic fish market estimates and forecast, 2018 - 2030 (USD Million)
4. Fresh demersal fish market estimates and forecast, 2018 - 2030 (USD Million)
5. Fresh fish market estimates and forecast, 2018 - 2030 (USD Million)
6. Frozen fish market estimates and forecast, 2018 - 2030 (USD Million)
7. Fresh fish market estimates and forecast, through offline, 2018 - 2030 (USD Million)
8. Fresh fish market estimates and forecast, through online, 2018 - 2030 (USD Million)
9. North America fresh fish market revenue estimates and forecast, by product, 2018 - 2030 (USD Million)
10. North America fresh fish market revenue estimates and forecast, by form, 2018 - 2030 (USD Million)
11. North America fresh fish market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
12. U.S. macro-economic outlay
13. U.S. fresh fish market estimates and forecast, 2018 - 2030 (USD Million)
14. U.S. fresh fish market revenue estimates and forecast, by product, 2018 - 2030 (USD Million)
15. U.S. fresh fish market revenue estimates and forecast, by form, 2018 - 2030 (USD Million)
16. U.S. fresh fish market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
17. Canada macro-economic outlay
18. Canada fresh fish market estimates and forecast, 2018 - 2030 (USD Million)
19. Canada fresh fish market revenue estimates and forecast, by product, 2018 - 2030 (USD Million)
20. Canada fresh fish market revenue estimates and forecast, by form, 2018 - 2030 (USD Million)
21. Canada fresh fish market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
22. Mexico macro-economic outlay
23. Mexico fresh fish market estimates and forecast, 2018 - 2030 (USD Million)
24. Mexico fresh fish market revenue estimates and forecast, by product, 2018 - 2030 (USD Million)
25. Mexico fresh fish market revenue estimates and forecast, by form, 2018 - 2030 (USD Million)
26. Mexico fresh fish market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
27. Europe fresh fish market estimates and forecast, 2018 - 2030 (USD Million)
28. Europe fresh fish market revenue estimates and forecast, by product, 2018 - 2030 (USD Million)
29. Europe fresh fish market revenue estimates and forecast, by form, 2018 - 2030 (USD Million)
30. Europe fresh fish market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
31. France macro-economic outlay
32. France fresh fish market estimates and forecast, 2018 - 2030 (USD Million)
33. France fresh fish market revenue estimates and forecast, by product, 2018 - 2030 (USD Million)
34. France fresh fish market revenue estimates and forecast, by form, 2018 - 2030 (USD Million)
35. France fresh fish market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
36. U.K. macro-economic outlay
37. U.K. fresh fish market estimates and forecast, 2018 - 2030 (USD Million)
38. U.K. fresh fish market revenue estimates and forecast, by product, 2018 - 2030 (USD Million)
39. U.K. fresh fish market revenue estimates and forecast, by form, 2018 - 2030 (USD Million)
40. U.K. fresh fish market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
41. Germany macro-economic outlay
42. Germany fresh fish market estimates and forecast, 2018 - 2030 (USD Million)
43. Germany fresh fish market revenue estimates and forecast, by product, 2018 - 2030 (USD Million)
44. Germany fresh fish market revenue estimates and forecast, by form, 2018 - 2030 (USD Million)
45. Germany fresh fish market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
46. Spain macro-economic outlay
47. Spain fresh fish market estimates and forecast, 2018 - 2030 (USD Million)
48. Spain fresh fish market revenue estimates and forecast, by product, 2018 - 2030 (USD Million)
49. Spain fresh fish market revenue estimates and forecast, by form, 2018 - 2030 (USD Million)
50. Spain fresh fish market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
51. Italy macro-economic outlay
52. Italy fresh fish market estimates and forecast, 2018 - 2030 (USD Million)
53. Italy fresh fish market revenue estimates and forecast, by product, 2018 - 2030 (USD Million)
54. Italy fresh fish market revenue estimates and forecast, by form, 2018 - 2030 (USD Million)
55. Italy fresh fish market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
56. Asia Pacific fresh fish market estimates and forecast, 2018 - 2030 (USD Million)
57. Asia Pacific fresh fish market revenue estimates and forecast, by product, 2018 - 2030 (USD Million)
58. Asia Pacific fresh fish market revenue estimates and forecast, by form, 2018 - 2030 (USD Million)
59. Asia Pacific fresh fish market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
60. China macro-economic outlay
61. China fresh fish market estimates and forecast, 2018 - 2030 (USD Million)
62. China fresh fish market revenue estimates and forecast, by product, 2018 - 2030 (USD Million)
63. China fresh fish market revenue estimates and forecast, by form, 2018 - 2030 (USD Million)
64. China fresh fish market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
65. India macro-economic outlay
66. India fresh fish market estimates and forecast, 2018 - 2030 (USD Million)
67. India fresh fish market revenue estimates and forecast, by product, 2018 - 2030 (USD Million)
68. India fresh fish market revenue estimates and forecast, by form, 2018 - 2030 (USD Million)
69. India fresh fish market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
70. Japan macro-economic outlay
71. Japan fresh fish market estimates and forecast, 2018 - 2030 (USD Million)
72. Japan fresh fish market revenue estimates and forecast, by product, 2018 - 2030 (USD Million)
73. Japan fresh fish market revenue estimates and forecast, by form, 2018 - 2030 (USD Million)
74. Japan fresh fish market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
75. Australia & New Zealand macro-economic outlay
76. Australia & New Zealand fresh fish market estimates and forecast, 2018 - 2030 (USD Million)
77. Australia & New Zealand fresh fish market revenue estimates and forecast, by product, 2018 - 2030 (USD Million)
78. Australia & New Zealand fresh fish market revenue estimates and forecast, by form, 2018 - 2030 (USD Million)
79. Australia & New Zealand fresh fish market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
80. South Korea macro-economic outlay
81. South Korea fresh fish market estimates and forecast, 2018 - 2030 (USD Million)
82. South Korea fresh fish market revenue estimates and forecast, by product, 2018 - 2030 (USD Million)
83. South Korea fresh fish market revenue estimates and forecast, by form, 2018 - 2030 (USD Million)
84. South Korea fresh fish market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
85. Latin America fresh fish market estimates and forecast, 2018 - 2030 (USD Million)
86. Latin America fresh fish market revenue estimates and forecast, by product, 2018 - 2030 (USD Million)
87. Latin America fresh fish market revenue estimates and forecast, by form, 2018 - 2030 (USD Million)
88. Latin America fresh fish market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
89. Brazil macro-economic outlay
90. Brazil fresh fish market estimates and forecast, 2018 - 2030 (USD Million)
91. Brazil fresh fish market revenue estimates and forecast, by product, 2018 - 2030 (USD Million)
92. Brazil fresh fish market revenue estimates and forecast, by form, 2018 - 2030 (USD Million)
93. Brazil fresh fish market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
94. Middle East & Africa fresh fish market estimates and forecast, 2018 - 2030 (USD Million)
95. Middle East & Africa fresh fish market revenue estimates and forecast, by product, 2018 - 2030 (USD Million)
96. Middle East & Africa fresh fish market revenue estimates and forecast, by form, 2018 - 2030 (USD Million)
97. Middle East & Africa fresh fish market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
98. South Africa fresh fish market estimates and forecast, 2018 - 2030 (USD Million)
99. South Africa fresh fish market revenue estimates and forecast, by product, 2018 - 2030 (USD Million)
100. South Africa fresh fish market revenue estimates and forecast, by form, 2018 - 2030 (USD Million)
101. South Africa fresh fish market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)

List of Figures

1. Fresh fish market snapshot
2. Fresh fish market segmentation & scope
3. Fresh fish market value chain analysis
4. Fresh fish market dynamics
5. Fresh fish market Porter's Five Forces analysis
6. Fresh fish market: Product movement analysis, 2024 & 2030 (%)
7. Fresh pelagic fish market estimates and forecast, 2018 - 2030 (USD Million)
8. Fresh demersal fish market estimates and forecast, 2018 - 2030 (USD Million)
9. Fresh fish market: Form movement analysis, 2024 & 2030 (%)
10. Fresh fish market estimates and forecast, 2018 - 2030 (USD Million)
11. Frozen fish market estimates and forecast, 2018 - 2030 (USD Million)
12. Fresh fish market: Distribution channel movement analysis, 2024 & 2030 (%)
13. Fresh fish market estimates and forecast, through offline, 2018 - 2030 (USD Million)
14. Fresh fish market estimates and forecast, through online, 2018 - 2030 (USD Million)
15. Fresh fish market: Regional movement analysis, 2024 & 2030 (%)
16. North America fresh fish market estimates and forecast, 2018 - 2030 (USD Million)
17. U.S. fresh fish market estimates and forecast, 2018 - 2030 (USD Million)
18. Canada fresh fish market estimates and forecast, 2018 - 2030 (USD Million)
19. Mexico fresh fish market estimates and forecast, 2018 - 2030 (USD Million)
20. Europe fresh fish market estimates and forecast, 2018 - 2030 (USD Million)
21. U.K. fresh fish market estimates and forecast, 2018 - 2030 (USD Million)
22. Germany fresh fish market estimates and forecast, 2018 - 2030 (USD Million)
23. Spain fresh fish market estimates and forecast, 2018 - 2030 (USD Million)
24. France fresh fish market estimates and forecast, 2018 - 2030 (USD Million)
25. Italy fresh fish market estimates and forecast, 2018 - 2030 (USD Million)
26. Asia Pacific fresh fish market estimates and forecast, 2018 - 2030 (USD Million)
27. China fresh fish market estimates and forecast, 2018 - 2030 (USD Million)
28. India fresh fish market estimates and forecast, 2018 - 2030 (USD Million)
29. Japan fresh fish market estimates and forecast, 2018 - 2030 (USD Million)
30. Australia & New Zealand fresh fish market estimates and forecast, 2018 - 2030 (USD Million)
31. South Korea fresh fish market estimates and forecast, 2018 - 2030 (USD Million)
32. Latin America fresh fish market estimates and forecast, 2018 - 2030 (USD Million)
33. Brazil fresh fish market estimates and forecast, 2018 - 2030 (USD Million)
34. Middle East & Africa fresh fish market estimates and forecast, 2018 - 2030 (USD Million)
35. South Africa fresh fish market estimates and forecast, 2018 - 2030 (USD Million)