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PUBLISHER: Grand View Research | PRODUCT CODE: 1609988

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PUBLISHER: Grand View Research | PRODUCT CODE: 1609988

North America Traditional Toilet Seat Market Size, Share & Trends Analysis Report By Bowl Shape (Elongated And Round), By Raw Material, By Application, By Distribution Channel, By Region, And Segment Forecasts, 2025 - 2030

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North America Traditional Toilet Seat Market Growth & Trends:

The North America traditional toilet seat market size is expected to reach USD 1,367.1 million by 2030, registering a CAGR of 5.4% from 2025 to 2030, according to a new report by Grand View Research, Inc. The market growth is being driven by factors such as growing consumer demand for enhanced bathroom aesthetics and comfort, along with increased awareness about hygiene and sanitation standards, which is prompting homeowners and businesses to invest in high-quality and innovative toilet seat solutions.

With the expanding real estate and commercial construction sectors, the bathroom fittings market is expected to grow in the coming years. According to a study published by the U.S. Department of Housing and Urban Development and the U.S. Census Bureau in July 2023, privately owned output caused overall housing starts to rise by 5.9% since July 2022 to a seasonally adjusted annual rate of 1.45 million units. These increasing developments in the residential household category are expected to drive the need for traditional toilet seats in North America.

Innovations in terms of aesthetics and functionality offer opportunities for market expansion of traditional toilet seats in North America. U.S.-based Ginsey Home Solutions, for instance, offers cushioned toilet seats made of soft vinyl that aids during winters to avoid chilly hard seats. This toilet seat is designed to accommodate all elongated fixtures and comes complete with all essential nuts and bolts required for the installation process.

Market players have been entering the market through partnerships with real estate companies or builders. For instance, Shea Homes, an American homebuilding company, has collaborated with various bathroom product manufacturers such as Kohler Co. and Moen Incorporated. Similarly, new entrants also can partner with home building companies to compete with the above-mentioned major players in the market.

Consumers often seek a resilient and budget-friendly choice that provides a more enhanced aesthetic appeal compared to traditional plastic materials. Responding to these preferences, market participants are introducing products that align with these consumer needs. Bath Royale, a manufacturer based in North Carolina, specializes in providing high-grade polypropylene toilet seats. These seats are resistant to stains and do not chip or peel. They are available in three colors-Biscuit/Linen, Almond/Bone, and White.

North America Traditional Toilet Seat Market Report Highlights:

  • In terms of bowl shape, the round-shaped toilet seats accounted for a market share of 54.9% in 2024. A primary advantage of round toilets is their capacity to optimize limited bathroom space, making them particularly effective for compact areas.
  • In terms of raw material polypropylene emerged as the leading raw material in 2024, capturing 42.4% of the revenue share.
  • In terms of application, the residential sector led the North America traditional toilet seats market for, capturing 64.6% of revenue. This dominance is partly attributed to prevalent housing configurations in the U.S., where most bedrooms come equipped with en-suite bathrooms.
  • In terms of distribution channel, the retail channel held a commanding presence in the North American market, representing 74.7% of distribution. This dominance is largely attributed to big-box retailers, whose extensive product variety and discount incentives substantially shape consumer purchasing decisions.
  • Based on region, in 2024, the U.S. dominated the North American traditional toilet seat market, securing a share of 78.19%. This market leadership is attributed to heightened consumer awareness regarding hygiene, coupled with a growing preference for enhanced comfort and convenience, which has spurred innovation and design advancements within the sector.
Product Code: GVR-4-68040-130-3

Table of Contents

Chapter 1. Methodology and Scope

  • 1.1. Market Segmentation & Scope
  • 1.2. Market Definition
  • 1.3. Information Procurement
    • 1.3.1. Purchased Database
    • 1.3.2. GVR's Internal Database
    • 1.3.3. Secondary Sources & Third-Party Perspectives
    • 1.3.4. Primary Research
  • 1.4. Information Analysis
    • 1.4.1. Data Analysis Models
  • 1.5. Market Formulation & Data Visualization
  • 1.6. Data Validation & Publishing

Chapter 2. Executive Summary

  • 2.1. Market Snapshot
  • 2.2. Segment Snapshot
  • 2.3. Competitive Landscape Snapshot

Chapter 3. North America Traditional Toilet Seat Market Variables, Trends & Scope

  • 3.1. Market Lineage Outlook
    • 3.1.1. Parent Market Outlook
    • 3.1.2. Related Market Outlook
  • 3.2. Penetration and Growth Prospect Mapping
  • 3.3. Industry Value Chain Analysis
    • 3.3.1. Sales/Retail Channel Analysis
    • 3.3.2. Profit Margin Analysis (Industry-level)
  • 3.4. Market Dynamics
    • 3.4.1. Market Driver Analysis
    • 3.4.2. Market Restraint Analysis
    • 3.4.3. Market Opportunities
    • 3.4.4. Market Challenges
  • 3.5. Industry Analysis Tools
    • 3.5.1. Porter's Five Forces Analysis
  • 3.6. Market Entry Strategies

Chapter 4. North America Traditional Toilet Seat Market: Consumer Behavior Analysis

  • 4.1. Demographic Analysis
  • 4.2. Consumer Trends & Preferences
  • 4.3. Factors Affecting Buying Decisions
  • 4.4. Consumer Product Adoption
  • 4.5. Observations & Recommendations

Chapter 5. North America Traditional Toilet Seat Market: Bowl Shape Estimates & Trend Analysis

  • 5.1. North America Traditional Toilet Seat Market, By Bowl Shape: Key Takeaways
  • 5.2. Bowl Shape Movement Analysis & Market Share, 2024 & 2030
  • 5.3. Market Estimates & Forecasts, By Bowl Shape, 2018 - 2030 (USD Million)
    • 5.3.1. Elongated
      • 5.3.1.1. Market estimates and forecast, 2018 - 2030 (USD Million)
    • 5.3.2. Round
      • 5.3.2.1. Market estimates and forecast, 2018 - 2030 (USD Million)

Chapter 6. North America Traditional Toilet Seat Market: Raw Material Estimates & Trend Analysis

  • 6.1. North America Traditional Toilet Seat Market, By Raw Material: Key Takeaways
  • 6.2. Raw Material Movement Analysis & Market Share, 2024 & 2030
  • 6.3. Market Estimates & Forecasts, by Raw Material, 2018 - 2030 (USD Million)
    • 6.3.1. Plastic (Other than Polypropylene)
      • 6.3.1.1. Market estimates and forecast, 2018 - 2030 (USD Million)
    • 6.3.2. Polypropylene
      • 6.3.2.1. Market estimates and forecast, 2018 - 2030 (USD Million)
    • 6.3.3. Wood
      • 6.3.3.1. Market estimates and forecast, 2018 - 2030 (USD Million)
    • 6.3.4. Urea Molding Compound
      • 6.3.4.1. Market estimates and forecast, 2018 - 2030 (USD Million)
    • 6.3.5. Others
      • 6.3.5.1. Market estimates and forecast, 2018 - 2030 (USD Million)

Chapter 7. North America Traditional Toilet Seat Market: Application Estimates & Trend Analysis

  • 7.1. North America Traditional Toilet Seat Market, By Application: Key Takeaways
  • 7.2. Application Movement Analysis & Market Share, 2024 & 2030
  • 7.3. Market Estimates & Forecasts, by Application, 2018 - 2030 (USD Million)
    • 7.3.1. Residential
      • 7.3.1.1. Market estimates and forecast, 2018 - 2030 (USD Million)
    • 7.3.2. Commercial
      • 7.3.2.1. Market estimates and forecast, 2018 - 2030 (USD Million)
      • 7.3.2.2. Hospitality & Spa
        • 7.3.2.2.1. Market estimates and forecast, 2018 - 2030 (USD Million)
      • 7.3.2.3. Institutional
        • 7.3.2.3.1. Market estimates and forecast, 2018 - 2030 (USD Million)
      • 7.3.2.4. Commercial Spaces
        • 7.3.2.4.1. Market estimates and forecast, 2018 - 2030 (USD Million)
      • 7.3.2.5. Others
        • 7.3.2.5.1. Market estimates and forecast, 2018 - 2030 (USD Million)

Chapter 8. North America Traditional Toilet Seat Market: Distribution Channel Estimates & Trend Analysis

  • 8.1. North America Traditional Toilet Seat Market, By Distribution Channel: Key Takeaways
  • 8.2. Distribution Channel Movement Analysis & Market Share, 2024 & 2030
  • 8.3. Market Estimates & Forecasts, by Distribution Channel, 2018 - 2030 (USD Million)
    • 8.3.1. Wholesale
      • 8.3.1.1. Market estimates and forecast, 2018 - 2030 (USD Million)
    • 8.3.2. Retail
      • 8.3.2.1. Market estimates and forecast, 2018 - 2030 (USD Million)
      • 8.3.2.2. Big Box Retail Stores
        • 8.3.2.2.1. Market estimates and forecast, 2018 - 2030 (USD Million)
      • 8.3.2.3. Specialty Retail Stores
        • 8.3.2.3.1. Market estimates and forecast, 2018 - 2030 (USD Million)
      • 8.3.2.4. Home Improvement Stores
        • 8.3.2.4.1. Market estimates and forecast, 2018 - 2030 (USD Million)
      • 8.3.2.5. Department Stores
        • 8.3.2.5.1. Market estimates and forecast, 2018 - 2030 (USD Million)
      • 8.3.2.6. Online
        • 8.3.2.6.1. Market estimates and forecast, 2018 - 2030 (USD Million)

Chapter 9. North America Traditional Toilet Seat Market: Regional Estimates & Trend Analysis

  • 9.1. North America Traditional Toilet Seat Market: Regional Outlook
  • 9.2. Regional Marketplaces: Key Takeaways
  • 9.3. Market Estimates & Forecasts, by Region, 2018 - 2030 (USD Million)
    • 9.3.1. North America
      • 9.3.1.1. Market estimates and forecast, 2018 - 2030 (USD Million)
      • 9.3.1.2. U.S.
        • 9.3.1.2.1. Key country dynamics
        • 9.3.1.2.2. Market estimates and forecast, 2018 - 2030 (USD Million)
      • 9.3.1.3. Canada
        • 9.3.1.3.1. Key country dynamics
        • 9.3.1.3.2. Market estimates and forecast, 2018 - 2030 (USD Million)
      • 9.3.1.4. Mexico
        • 9.3.1.4.1. Key country dynamics
        • 9.3.1.4.2. Market estimates and forecast, 2018 - 2030 (USD Million)

Chapter 10. North America Traditional Toilet Seat Market: Competitive Analysis

  • 10.1. Recent developments & impact analysis, by key market participants
  • 10.2. Company Categorization
  • 10.3. Participant's Overview
  • 10.4. Financial Performance
  • 10.5. Product Benchmarking
  • 10.6. Company Market Share Analysis, 2024 (%)
  • 10.7. Company Heat Map Analysis, 2024
  • 10.8. Strategy Mapping
  • 10.9. Company Profiles
    • 10.9.1. LIXIL Corporation
      • 10.9.1.1. Company Overview
      • 10.9.1.2. Financial Performance
      • 10.9.1.3. Product Portfolios
      • 10.9.1.4. Strategic Initiatives
    • 10.9.2. Kohler Co.
      • 10.9.2.1. Company Overview
      • 10.9.2.2. Financial Performance
      • 10.9.2.3. Product Portfolios
      • 10.9.2.4. Strategic Initiatives
    • 10.9.3. TOTO USA
      • 10.9.3.1. Company Overview
      • 10.9.3.2. Financial Performance
      • 10.9.3.3. Product Portfolios
      • 10.9.3.4. Strategic Initiatives
    • 10.9.4. Centoco
      • 10.9.4.1. Company Overview
      • 10.9.4.2. Financial Performance
      • 10.9.4.3. Product Portfolios
      • 10.9.4.4. Strategic Initiatives
    • 10.9.5. Delta Faucet Company
      • 10.9.5.1. Company Overview
      • 10.9.5.2. Financial Performance
      • 10.9.5.3. Product Portfolios
      • 10.9.5.4. Strategic Initiatives
    • 10.9.6. Bemis Manufacturing Company
      • 10.9.6.1. Company Overview
      • 10.9.6.2. Financial Performance
      • 10.9.6.3. Product Portfolios
      • 10.9.6.4. Strategic Initiatives
    • 10.9.7. Ginsey Home Solutions
      • 10.9.7.1. Company Overview
      • 10.9.7.2. Financial Performance
      • 10.9.7.3. Product Portfolios
      • 10.9.7.4. Strategic Initiatives
    • 10.9.8. Ferguson (PROFLO)
      • 10.9.8.1. Company Overview
      • 10.9.8.2. Financial Performance
      • 10.9.8.3. Product Portfolios
      • 10.9.8.4. Strategic Initiatives
    • 10.9.9. Topseat
      • 10.9.9.1. Company Overview
      • 10.9.9.2. Financial Performance
      • 10.9.9.3. Product Portfolios
      • 10.9.9.4. Strategic Initiatives
    • 10.9.10. Jones Stephens
      • 10.9.10.1. Company Overview
      • 10.9.10.2. Financial Performance
      • 10.9.10.3. Product Portfolios
      • 10.9.10.4. Strategic Initiatives
    • 10.9.11. Plumbing Technologies, LLC
      • 10.9.11.1. Company Overview
      • 10.9.11.2. Financial Performance
      • 10.9.11.3. Product Portfolios
      • 10.9.11.4. Strategic Initiatives
Product Code: GVR-4-68040-130-3

List of Tables

  • Table 1 North America traditional toilet seat market: Key market driver analysis
  • Table 2 North America traditional toilet seat market: Key market restraint analysis
  • Table 3 North America traditional toilet seat market estimates & forecast, by bowl shape (USD Million)
  • Table 4 Elongated traditional toilet seat market estimates & forecast, 2018 - 2030 (USD Million)
  • Table 5 Round traditional toilet seat market estimates & forecast, 2018 - 2030 (USD Million)
  • Table 6 North America traditional toilet seat market estimates & forecast, by raw material (USD Million)
  • Table 7 Plastic traditional toilet seat market estimates & forecast, 2018 - 2030 (USD Million)
  • Table 8 Polypropylene traditional toilet seat market estimates & forecast, 2018 - 2030 (USD Million)
  • Table 9 Wood traditional toilet seat market estimates & forecast, 2018 - 2030 (USD Million)
  • Table 10 Urea molding compound traditional toilet seat market estimates & forecast, 2018 - 2030 (USD Million)
  • Table 11 Other traditional toilet seat market estimates & forecast, 2018 - 2030 (USD Million)
  • Table 12 North America traditional toilet seat market estimates & forecast, by application (USD Million)
  • Table 13 Residential traditional toilet seat market estimates & forecasts, 2018 - 2030 (USD Million)
  • Table 14 Commercial traditional toilet seat market estimates & forecasts, 2018 - 2030 (USD Million)
  • Table 15 North America traditional toilet seat market estimates & forecasts for hospitality & spa, 2018 - 2030 (USD Million)
  • Table 16 North America traditional toilet seat market estimates & forecasts for institutional applications, 2018 - 2030 (USD Million)
  • Table 17 North America traditional toilet seat market estimates & forecasts for commercial spaces, 2018 - 2030 (USD Million)
  • Table 18 North America traditional toilet seat market estimates & forecasts for other applications, 2018 - 2030 (USD Million)
  • Table 19 North America traditional toilet seat market estimates & forecast, by distribution channel (USD Million)
  • Table 20 North America traditional toilet seat market estimates & forecasts through wholesale, 2018 - 2030 (USD Million)
  • Table 21 North America traditional toilet seat market estimates & forecasts through retail, 2018 - 2030 (USD Million)
  • Table 22 North America traditional toilet seat market estimates & forecasts through big box retail stores, 2018 - 2030 (USD Million)
  • Table 23 North America traditional toilet seat market estimates & forecasts through specialty retail stores, 2018 - 2030 (USD Million)
  • Table 24 North America traditional toilet seat market estimates & forecasts through home improvement stores, 2018 - 2030 (USD Million)
  • Table 25 North America traditional toilet seat market estimates & forecasts through department stores, 2018 - 2030 (USD Million)
  • Table 26 North America traditional toilet seat market estimates & forecasts through online channels, 2018 - 2030 (USD Million)
  • Table 27 North America traditional toilet seat market estimates & forecast, 2018 - 2030, by country (USD Million)
  • Table 28 US macro-economic outlay
  • Table 29 US traditional toilet seat market estimates and forecast, 2018 - 2030 (USD Million)
  • Table 30 US traditional toilet seat market revenue estimates and forecast, by type, 2018 - 2030 (USD Million)
  • Table 31 US traditional toilet seat market revenue estimates and forecast, by raw material, 2018 - 2030 (USD Million)
  • Table 32 US traditional toilet seat market revenue estimates and forecast, by application, 2018 - 2030 (USD Million)
  • Table 33 US traditional toilet seat market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
  • Table 34 Canada macro-economic outlay
  • Table 35 Canada traditional toilet seat market estimates and forecast, 2018 - 2030 (USD Million)
  • Table 36 Canada traditional toilet seat market revenue estimates and forecast, by bowl shape, 2018 - 2030 (USD Million)
  • Table 37 Canada traditional toilet seat market revenue estimates and forecast, by raw material, 2018 - 2030 (USD Million)
  • Table 38 Canada traditional toilet seat market revenue estimates and forecast, by application, 2018 - 2030 (USD Million)
  • Table 39 Canada traditional toilet seat market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
  • Table 40 Mexico macro-economic outlay
  • Table 41 Mexico traditional toilet seat market estimates and forecast, 2018 - 2030 (USD Million)
  • Table 42 Mexico traditional toilet seat market revenue estimates and forecast, by bowl shape, 2018 - 2030 (USD Million)
  • Table 43 Mexico traditional toilet seat market revenue estimates and forecast, by raw material, 2018 - 2030 (USD Million)
  • Table 44 Mexico traditional toilet seat market revenue estimates and forecast, by application, 2018 - 2030 (USD Million)
  • Table 45 Mexico traditional toilet seat market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
  • Table 46 Recent developments & impact analysis, by key market participants
  • Table 47 Company market share, 2004 (%)
  • Table 48 Company heat map analysis, 2024
  • Table 49 Companies implementing key strategies

List of Figures

  • Fig. 1 North America traditional toilet seat market segmentation
  • Fig. 2 Information procurement
  • Fig. 3 Primary research pattern
  • Fig. 4 Primary research approaches
  • Fig. 5 Primary research process
  • Fig. 6 Market snapshot
  • Fig. 7 Segment snapshot
  • Fig. 8 Country snapshot
  • Fig. 9 Competitive landscape Snapshot
  • Fig. 10 Global parent industry and traditional toilet seat market size (USD Million)
  • Fig. 11 Global traditional toilet seat market size, 2018 to 2030 (USD Million)
  • Fig. 12 North America traditional toilet seat market: Penetration & growth prospect mapping
  • Fig. 13 North America traditional toilet seat market: Value chain analysis
  • Fig. 14 North America traditional toilet seat market: Profit-margin analysis
  • Fig. 15 North America traditional toilet seat market: Dynamics
  • Fig. 16 North America traditional toilet seat market: Porter's five forces analysis
  • Fig. 17 Factors influencing buying decisions for traditional toilet seats
  • Fig. 18 North America traditional toilet seat market estimates & forecast, by bowl shape (USD Million)
  • Fig. 19 Elongated traditional toilet seat market estimates & forecast, 2018 - 2030 (USD Million)
  • Fig. 20 Round traditional toilet seat market estimates & forecast, 2018 - 2030 (USD Million)
  • Fig. 21 North America traditional toilet seat market estimates & forecast, by raw material (USD Million)
  • Fig. 22 Plastic traditional toilet seat market estimates & forecast, 2018 - 2030 (USD Million)
  • Fig. 23 Polypropylene traditional toilet seat market estimates & forecast, 2018 - 2030 (USD Million)
  • Fig. 24 Wood traditional toilet seat market estimates & forecast, 2018 - 2030 (USD Million)
  • Fig. 25 Urea molding compound traditional toilet seat market estimates & forecast, 2018 - 2030 (USD Million)
  • Fig. 26 Other traditional toilet seat market estimates & forecast, 2018 - 2030 (USD Million)
  • Fig. 27 North America traditional toilet seat market estimates & forecast, by application (USD Million)
  • Fig. 28 Residential traditional toilet seat market estimates & forecasts, 2018 - 2030 (USD Million)
  • Fig. 29 Commercial traditional toilet seat market estimates & forecasts, 2018 - 2030 (USD Million)
  • Fig. 30 North America traditional toilet seat market estimates & forecasts for hospitality & spa, 2018 - 2030 (USD Million)
  • Fig. 31 North America traditional toilet seat market estimates & forecasts for institutional applications, 2018 - 2030 (USD Million)
  • Fig. 32 North America traditional toilet seat market estimates & forecasts for commercial spaces, 2018 - 2030 (USD Million)
  • Fig. 33 North America traditional toilet seat market estimates & forecasts for other applications, 2018 - 2030 (USD Million)
  • Fig. 34 North America traditional toilet seat market estimates & forecast, by distribution channel (USD Million)
  • Fig. 35 North America traditional toilet seat market estimates & forecasts through wholesale, 2018 - 2030 (USD Million)
  • Fig. 36 North America traditional toilet seat market estimates & forecasts through retail, 2018 - 2030 (USD Million)
  • Fig. 37 North America traditional toilet seat market estimates & forecasts through big box retail stores, 2018 - 2030 (USD Million)
  • Fig. 38 North America traditional toilet seat market estimates & forecasts through specialty retail stores, 2018 - 2030 (USD Million)
  • Fig. 39 North America traditional toilet seat market estimates & forecasts through home improvement stores, 2018 - 2030 (USD Million)
  • Fig. 40 North America traditional toilet seat market estimates & forecasts through department stores, 2018 - 2030 (USD Million)
  • Fig. 41 North America traditional toilet seat market estimates & forecasts through online channels, 2018 - 2030 (USD Million)
  • Fig. 42 North America traditional toilet seat market: Regional outlook, 2024 & 2030, (USD Million)
  • Fig. 43 Regional marketplace: Key takeaways
  • Fig. 44 North America traditional toilet seat market estimates & forecast, 2018 - 2030 (USD Million)
  • Fig. 45 US traditional toilet seat market estimates & forecast, 2018 - 2030 (USD Million)
  • Fig. 46 Canada traditional toilet seat market estimates & forecast, 2018 - 2030 (USD Million)
  • Fig. 47 Mexico traditional toilet seat market estimates & forecast, 2018 - 2030 (USD Million)
  • Fig. 48 Key company categorization
  • Fig. 49 Company market share analysis, 2024
  • Fig. 50 Strategic framework of the traditional toilet seat market
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