Dark Spirits Market Size, Share & Trend Analysis Report By Type (Whiskey, Rum, Brandy), By Distribution Channel (Offline Trading, Online Trading), By Region, And Segment Forecasts, 2025 - 2030

PUBLISHED: October 17, 2024

PAGES: 78 Pages

DELIVERY TIME: 2-10 business days

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The global dark spirits market size is expected to reach USD 106.89 billion by 2030, growing at a CAGR of 8.8% from 2025 to 2030, according to a new report by Grand View Research, Inc. The market is experiencing growth due to several key drivers and emerging trends. One of the primary drivers is the increasing consumer preference for premium and craft spirits. As consumers become more knowledgeable about the quality and aging processes involved in dark spirits like whiskey, rum, and brandy, they are willing to spend more on high-quality products. This is particularly evident in the rise of small-batch distilleries and artisanal brands, which appeal to younger and affluent consumers looking for unique flavors and authenticity in their drinks.

A significant trend shaping the market is the global resurgence of cocktail culture. Dark spirits, especially whiskey and rum, are frequently used in both classic and innovative cocktails, driving demand in bars, restaurants, and home settings. This trend is particularly strong in North America and Europe, where mixology has become a popular social activity. In addition, emerging markets in Asia Pacific and Latin America are seeing rapid urbanization and rising disposable incomes, which are leading to increased consumption of premium dark spirits in these regions.

Health and sustainability trends are also influencing the market. Consumers seek spirits made with natural ingredients and sustainable production methods, prompting brands to emphasize their ethical sourcing and transparent processes. Furthermore, the growth of e-commerce is transforming the market by making dark spirits more accessible, allowing consumers to explore new products and order directly from online platforms. The combination of premiumization, cocktail culture, and sustainable production practices continues to drive market growth.

Dark Spirits Market Report Highlights:

The brandy market is projected to grow at a CAGR of 9.3% from 2025 to 2030. This robust expansion can be attributed to a combination of factors, including increasing consumer demand for premium and craft spirits, particularly in regions such as Europe, North America, and Asia Pacific
The online trading market is projected to grow at a CAGR of 10.1% from 2025 to 2030. This growth can be credited to the distributors' better focus on implementing modern trade technology for doorstep delivery. Moreover, brands and retailers are conducting online promotional campaigns via various social media platforms to increase brand awareness among customers
The market in the U.S. is projected to grow at a CAGR of 9.2% from 2025 to 2030. In the U.S., whiskey remains the dominant dark spirit, with bourbon and rye whiskey leading the market. The rise in home consumption and the cocktail culture has driven demand for premium whiskey brands
The European market is projected to grow at a CAGR of 8.9% from 2025 to 2030. The European market is characterized by strong demand for whiskey, rum, and brandy, with established markets such as the UK, Germany, and France leading consumption. The region's rich heritage in whiskey production, particularly in Scotland and Ireland, continues to dominate

Product Code: GVR-4-68039-932-9

Chapter 1. Methodology and Scope

1.1. Market Segmentation & Scope
1.2. Market Definition
1.3. Information Procurement
- 1.3.1. Purchased Database
- 1.3.2. GVR's Internal Database
- 1.3.3. Secondary & Third-Party Perspectives
- 1.3.4. Primary Research
1.4. Information Analysis
- 1.4.1. Data Analysis Models
1.5. Market Formulation & Data Visualization
1.6. Data Validation & Publishing

Chapter 2. Executive Summary

2.1. Market Outlook
2.2. Type Outlook
2.3. Distribution Channel Outlook
2.4. Competitive Landscape Outlook

Chapter 3. Dark Spirits Market Variables, Trends & Scope

3.1. Market Lineage Outlook
3.2. Industry Value Chain Analysis
- 3.2.1. Sales/ Retail Channel Analysis
3.3. Market Dynamics
- 3.3.1. Market Driver Analysis
- 3.3.2. Market Restraint Analysis
- 3.3.3. Market Opportunities
- 3.3.4. Market Challenges
3.4. Industry Analysis - Porter's Five Forces Analysis
3.5. Market Entry Strategies

Chapter 4. Dark Spirits Market: Type Estimates & Trend Analysis

4.1. Dark Spirits Market, by Type: Key Takeaways
4.2. Type Movement Analysis & Market Share, 2024 & 2030
4.3. Whiskey
- 4.3.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
4.4. Rum
- 4.4.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
4.5. Brandy
- 4.5.1. Market estimates and forecast, 2018 - 2030 (USD Billion)

Chapter 5. Dark Spirits Market: Distribution Channel Estimates & Trend Analysis

5.1. Dark Spirits Market, by Distribution Channel: Key Takeaways
5.2. Distribution Channel Movement Analysis & Market Share, 2024 & 2030
5.3. Offline trading
- 5.3.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
5.4. Online trading
- 5.4.1. Market estimates and forecast, 2018 - 2030 (USD Billion)

Chapter 6. Dark Spirits Market: Country Estimates & Trend Analysis

6.1. Country Movement Analysis & Market Share, 2024 & 2030
6.2. North America
- 6.2.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
- 6.2.2. U.S.
  - 6.2.2.1. Key country dynamics
  - 6.2.2.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
- 6.2.3. Canada
  - 6.2.3.1. Key country dynamics
  - 6.2.3.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
- 6.2.4. Mexico
  - 6.2.4.1. Key country dynamics
  - 6.2.4.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
6.3. Europe
- 6.3.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
- 6.3.2. UK
  - 6.3.2.1. Key country dynamics
  - 6.3.2.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
- 6.3.3. Germany
  - 6.3.3.1. Key country dynamics
  - 6.3.3.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
- 6.3.4. France
  - 6.3.4.1. Key country dynamics
  - 6.3.4.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
- 6.3.5. Italy
  - 6.3.5.1. Key country dynamics
  - 6.3.5.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
- 6.3.6. Spain
  - 6.3.6.1. Key country dynamics
  - 6.3.6.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
- 6.3.7. Russia
  - 6.3.7.1. Key country dynamics
  - 6.3.7.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
6.4. Asia Pacific
- 6.4.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
- 6.4.2. China
  - 6.4.2.1. Key country dynamics
  - 6.4.2.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
- 6.4.3. Japan
  - 6.4.3.1. Key country dynamics
  - 6.4.3.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
- 6.4.4. India
  - 6.4.4.1. Key country dynamics
  - 6.4.4.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
6.5. Central & South America
- 6.5.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
- 6.5.2. Brazil
  - 6.5.2.1. Key country dynamics
  - 6.5.2.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
- 6.5.3. Argentina
  - 6.5.3.1. Key country dynamics
  - 6.5.3.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
6.6. Middle East & Africa
- 6.6.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
- 6.6.2. South Africa
  - 6.6.2.1. Key country dynamics
  - 6.6.2.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
- 6.6.3. Saudi Arabia
  - 6.6.3.1. Key country dynamics
  - 6.6.3.2. Market estimates and forecast, 2018 - 2030 (USD Billion)

Chapter 7. Competitive Analysis

7.1. Recent Developments & Impact Analysis, by Key Market Participants
7.2. Company Categorization
7.3. Participant's Overview
7.4. Financial Performance
7.5. Product Benchmarking
7.6. Company Market Share Analysis, 2024 (%)
7.7. Company Heat Map Analysis
7.8. Strategy Mapping
7.9. Company Profiles
- 7.9.1. Diageo
  - 7.9.1.1. Company Overview
  - 7.9.1.2. Financial Performance
  - 7.9.1.3. Product Portfolios
  - 7.9.1.4. Strategic Initiatives
- 7.9.2. Anheuser-Busch InBev
  - 7.9.2.1. Company Overview
  - 7.9.2.2. Financial Performance
  - 7.9.2.3. Product Portfolios
  - 7.9.2.4. Strategic Initiatives
- 7.9.3. Suntory Holdings
  - 7.9.3.1. Company Overview
  - 7.9.3.2. Financial Performance
  - 7.9.3.3. Product Portfolios
  - 7.9.3.4. Strategic Initiatives
- 7.9.4. Pernod Ricard
  - 7.9.4.1. Company Overview
  - 7.9.4.2. Financial Performance
  - 7.9.4.3. Product Portfolios
  - 7.9.4.4. Strategic Initiatives
- 7.9.5. Asahi Group Holdings
  - 7.9.5.1. Company Overview
  - 7.9.5.2. Financial Performance
  - 7.9.5.3. Product Portfolios
  - 7.9.5.4. Strategic Initiatives
- 7.9.6. ENERGY bit Inc.
  - 7.9.6.1. Company Overview
  - 7.9.6.2. Financial Performance
  - 7.9.6.3. Product Portfolios
  - 7.9.6.4. Strategic Initiatives
- 7.9.7. Bacardi Limited
  - 7.9.7.1. Company Overview
  - 7.9.7.2. Financial Performance
  - 7.9.7.3. Product Portfolios
  - 7.9.7.4. Strategic Initiatives
- 7.9.8. LT Group, INC
  - 7.9.8.1. Company Overview
  - 7.9.8.2. Financial Performance
  - 7.9.8.3. Product Portfolios
  - 7.9.8.4. Strategic Initiatives
- 7.9.9. The Brown-Forman Corporation
  - 7.9.9.1. Company Overview
  - 7.9.9.2. Financial Performance
  - 7.9.9.3. Product Portfolios
  - 7.9.9.4. Strategic Initiatives
- 7.9.10. Remy Cointreau
  - 7.9.10.1. Company Overview
  - 7.9.10.2. Financial Performance
  - 7.9.10.3. Product Portfolios
  - 7.9.10.4. Strategic Initiatives

Product Code: GVR-4-68039-932-9

List of Tables

Table 1 Dark spirits market - Key market driver analysis
Table 2 Dark spirits market - Key market restraint analysis
Table 3 Dark spirits market estimates & forecast, by type (USD Billion)
Table 4 Dark spirits market estimates & forecast, by distribution channel (USD Billion)
Table 5 North America dark spirits market estimates and forecast, 2018 - 2030 (USD Billion)
Table 6 North America dark spirits market revenue estimates and forecast by type, 2018 - 2030 (USD Billion)
Table 7 North America dark spirits market revenue estimates and forecast by distribution channel, 2018 - 2030 (USD Billion)
Table 8 U.S. macro-economic outlay
Table 9 U.S. dark spirits market estimates and forecast, 2018 - 2030 (USD Billion)
Table 10 U.S. dark spirits market revenue estimates and forecast by type, 2018 - 2030 (USD Billion)
Table 11 U.S. dark spirits market revenue estimates and forecast by distribution channel, 2018 - 2030 (USD Billion)
Table 12 Canada macro-economic outlay
Table 13 Canada dark spirits market estimates and forecast, 2018 - 2030 (USD Billion)
Table 14 Canada dark spirits market revenue estimates and forecast by type, 2018 - 2030 (USD Billion)
Table 15 Canada dark spirits market revenue estimates and forecast by distribution channel, 2018 - 2030 (USD Billion)
Table 16 Mexico macro-economic outlay
Table 17 Mexico dark spirits market estimates and forecast, 2018 - 2030 (USD Billion)
Table 18 Mexico dark spirits market revenue estimates and forecast by type, 2018 - 2030 (USD Billion)
Table 19 Mexico dark spirits market revenue estimates and forecast by distribution channel, 2018 - 2030 (USD Billion)
Table 20 Europe dark spirits market estimates and forecast, 2018 - 2030 (USD Billion)
Table 21 Europe dark spirits market revenue estimates and forecast by type, 2018 - 2030 (USD Billion)
Table 22 Europe dark spirits market revenue estimates and forecast by distribution channel, 2018 - 2030 (USD Billion)
Table 23 UK macro-economic outlay
Table 24 UK dark spirits market estimates and forecast, 2018 - 2030 (USD Billion)
Table 25 UK dark spirits market revenue estimates and forecast by type, 2018 - 2030 (USD Billion)
Table 26 UK dark spirits market revenue estimates and forecast by distribution channel, 2018 - 2030 (USD Billion)
Table 27 Germany macro-economic outlay
Table 28 Germany dark spirits market estimates and forecast, 2018 - 2030 (USD Billion)
Table 29 Germany dark spirits market revenue estimates and forecast by type, 2018 - 2030 (USD Billion)
Table 30 Germany dark spirits market revenue estimates and forecast by distribution channel, 2018 - 2030 (USD Billion)
Table 31 France macro-economic outlay
Table 32 France dark spirits market estimates and forecast, 2018 - 2030 (USD Billion)
Table 33 France dark spirits market revenue estimates and forecast by type, 2018 - 2030 (USD Billion)
Table 34 France dark spirits market revenue estimates and forecast by distribution channel, 2018 - 2030 (USD Billion)
Table 35 Spain macro-economic outlay
Table 36 Spain dark spirits market estimates and forecast, 2018 - 2030 (USD Billion)
Table 37 Spain dark spirits market revenue estimates and forecast by type, 2018 - 2030 (USD Billion)
Table 38 Spain dark spirits market revenue estimates and forecast by distribution channel, 2018 - 2030 (USD Billion)
Table 39 Italy macro-economic outlay
Table 40 Italy dark spirits market estimates and forecast, 2018 - 2030 (USD Billion)
Table 41 Italy dark spirits market revenue estimates and forecast by type, 2018 - 2030 (USD Billion)
Table 42 Italy dark spirits market revenue estimates and forecast by distribution channel, 2018 - 2030 (USD Billion)
Table 43 Russia macro-economic outlay
Table 44 Russia dark spirits market estimates and forecast, 2018 - 2030 (USD Billion)
Table 45 Russia dark spirits market revenue estimates and forecast by type, 2018 - 2030 (USD Billion)
Table 46 Russia dark spirits market revenue estimates and forecast by distribution channel, 2018 - 2030 (USD Billion)
Table 47 Asia Pacific dark spirits market estimates and forecast, 2018 - 2030 (USD Billion)
Table 48 Asia Pacific dark spirits market revenue estimates and forecast by type, 2018 - 2030 (USD Billion)
Table 49 Asia Pacific dark spirits market revenue estimates and forecast by distribution channel, 2018 - 2030 (USD Billion)
Table 50 China macro-economic outlay
Table 51 China dark spirits market estimates and forecast, 2018 - 2030 (USD Billion)
Table 52 China dark spirits market revenue estimates and forecast by type, 2018 - 2030 (USD Billion)
Table 53 China dark spirits market revenue estimates and forecast by distribution channel, 2018 - 2030 (USD Billion)
Table 54 Japan macro-economic outlay
Table 55 Japan dark spirits market estimates and forecast, 2018 - 2030 (USD Billion)
Table 56 Japan dark spirits market revenue estimates and forecast by type, 2018 - 2030 (USD Billion)
Table 57 Japan dark spirits market revenue estimates and forecast by distribution channel, 2018 - 2030 (USD Billion)
Table 58 India macro-economic outlay
Table 59 India dark spirits market estimates and forecast, 2018 - 2030 (USD Billion)
Table 60 India dark spirits market revenue estimates and forecast by type, 2018 - 2030 (USD Billion)
Table 61 India dark spirits market revenue estimates and forecast by distribution channel, 2018 - 2030 (USD Billion)
Table 62 Central & South America macro-economic outlay
Table 63 Central & South America dark spirits market estimates and forecast, 2018 - 2030 (USD Billion)
Table 64 Central & South America dark spirits market revenue estimates and forecast by type, 2018 - 2030 (USD Billion)
Table 65 Central & South America dark spirits market revenue estimates and forecast by distribution channel, 2018 - 2030 (USD Billion)
Table 66 Brazil macro-economic outlay
Table 67 Brazil dark spirits market estimates and forecast, 2018 - 2030 (USD Billion)
Table 68 Brazil dark spirits market revenue estimates and forecast by type, 2018 - 2030 (USD Billion)
Table 69 Brazil dark spirits market revenue estimates and forecast by distribution channel, 2018 - 2030 (USD Billion)
Table 70 Argentina macro-economic outlay
Table 71 Argentina dark spirits market estimates and forecast, 2018 - 2030 (USD Billion)
Table 72 Argentina dark spirits market revenue estimates and forecast by type, 2018 - 2030 (USD Billion)
Table 73 Argentina dark spirits market revenue estimates and forecast by distribution channel, 2018 - 2030 (USD Billion)
Table 74 Middle East & Africa dark spirits market estimates and forecast, 2018 - 2030 (USD Billion)
Table 75 Middle East & Africa dark spirits market revenue estimates and forecast by type, 2018 - 2030 (USD Billion)
Table 76 Middle East & Africa dark spirits market revenue estimates and forecast by distribution channel, 2018 - 2030 (USD Billion)
Table 77 South Africa macro-economic outlay
Table 78 South Africa dark spirits market estimates and forecast, 2018 - 2030 (USD Billion)
Table 79 South Africa dark spirits market revenue estimates and forecast by type, 2018 - 2030 (USD Billion)
Table 80 South Africa dark spirits market revenue estimates and forecast by distribution channel, 2018 - 2030 (USD Billion)
Table 81 Saudi Arabia macro-economic outlay
Table 82 Saudi Arabia dark spirits market estimates and forecast, 2018 - 2030 (USD Billion)
Table 83 Saudi Arabia dark spirits market revenue estimates and forecast by type, 2018 - 2030 (USD Billion)
Table 84 Saudi Arabia dark spirits market revenue estimates and forecast by distribution channel, 2018 - 2030 (USD Billion)
Table 85 Recent developments & impact analysis, by key market participants
Table 86 Company market share, 2024
Table 87 Company heat map analysis
Table 88 Companies undergoing key strategies

List of Figures

Fig. 1 Dark spirits market segmentation
Fig. 2 Information procurement
Fig. 3 Primary research pattern
Fig. 4 Primary research approaches
Fig. 5 Primary research process
Fig. 6 Market snapshot
Fig. 7 Type snapshot
Fig. 8 Distribution Channel snapshot
Fig. 9 Competitive landscape snapshot
Fig. 10 Global dark spirits market size, 2018 to 2030 (USD Billion)
Fig. 11 Dark spirits market: Penetration & growth prospect mapping
Fig. 12 Dark spirits market: Value chain analysis
Fig. 13 Dark spirits market: Market dynamics
Fig. 14 Dark spirits market: Porter's five forces analysis
Fig. 15 Factors influencing buying decisions for dark spirits
Fig. 16 Dark spirits market, by type: Key Takeaways
Fig. 17 Dark spirits market: Type movement analysis, 2024 & 2030 (%)
Fig. 18 Whiskey market estimates and forecast, 2018 - 2030 (USD Billion)
Fig. 19 Rum market estimates and forecast, 2018 - 2030 (USD Billion)
Fig. 20 Brandy market estimates and forecast, 2018 - 2030 (USD Billion)
Fig. 21 Dark spirits market, by distribution channel: Key Takeaways
Fig. 22 Dark spirits market: Distribution channel movement analysis, 2024 & 2030 (%)
Fig. 23 Offline distribution of dark spirits market estimates and forecast, 2018 - 2030 (USD Billion)
Fig. 24 Online distribution of dark spirits market estimates and forecast, 2018 - 2030 (USD Billion)
Fig. 25 North America dark spirits market estimates and forecast, 2018 - 2030 (USD Billion)
Fig. 26 U.S. dark spirits market estimates and forecast, 2018 - 2030 (USD Billion)
Fig. 27 Canada dark spirits market estimates and forecast, 2018 - 2030 (USD Billion)
Fig. 28 Europe dark spirits market estimates and forecast, 2018 - 2030 (USD Billion)
Fig. 29 UK dark spirits market estimates and forecast, 2018 - 2030 (USD Billion)
Fig. 30 Germany dark spirits market estimates and forecast, 2018 - 2030 (USD Billion)
Fig. 31 France dark spirits market estimates and forecast, 2018 - 2030 (USD Billion)
Fig. 32 Italy dark spirits market estimates and forecast, 2018 - 2030 (USD Billion)
Fig. 33 Spain dark spirits market estimates and forecast, 2018 - 2030 (USD Billion)
Fig. 34 Russia dark spirits market estimates and forecast, 2018 - 2030 (USD Billion)
Fig. 35 Asia Pacific dark spirits market estimates and forecast, 2018 - 2030 (USD Billion)
Fig. 36 China dark spirits market estimates and forecast, 2018 - 2030 (USD Billion)
Fig. 37 Japan dark spirits market estimates and forecast, 2018 - 2030 (USD Billion)
Fig. 38 India dark spirits market estimates and forecast, 2018 - 2030 (USD Billion)
Fig. 39 Central & South America dark spirits market estimates and forecast, 2018 - 2030 (USD Billion)
Fig. 40 Brazil dark spirits market estimates and forecast, 2018 - 2030 (USD Billion)
Fig. 41 Argentine dark spirits market estimates and forecast, 2018 - 2030 (USD Billion)
Fig. 42 Middle East & Africa dark spirits market estimates and forecast, 2018 - 2030 (USD Billion)
Fig. 43 South Africa dark spirits market estimates and forecast, 2018 - 2030 (USD Billion)
Fig. 44 Saudi Arabia dark spirits market estimates and forecast, 2018 - 2030 (USD Billion)
Fig. 45 Key company categorization
Fig. 46 Company market share analysis, 2024
Fig. 47 Strategic framework of dark spirits market