PUBLISHER: Grand View Research | PRODUCT CODE: 1588691
PUBLISHER: Grand View Research | PRODUCT CODE: 1588691
Mustard Market Size, Share & Trends Analysis Report By Product (Seed, Powder, Oil, Paste), By Distribution Channel (Online Sales, Convenience Stores), By Region, And Segment Forecasts, 2024 - 2030
Mustard Market Size & Trends:
The global mustard market size was estimated at USD 6.3 billion in 2023 and is expected to grow at a CAGR of 6.1% from 2024 to 2030. Consumers are increasingly aware of the health benefits associated with mustard, including its potential anti-cancer properties and nutritional value. Mustard seeds are rich in essential nutrients, which has led to a rise in demand for mustard-based products as part of a healthy diet. Mustard seeds are rich in essential nutrients, including proteins, fiber, vitamins, and minerals such as erucic acid and tocopherols. These components contribute to various health benefits, including improved digestion, reduced inflammation, and enhanced skin health. Companies are investing in research and development to create innovative mustard-based products, including gourmet mustards and functional foods with added health benefits. This includes mustard extracts and oils with enhanced nutritional profiles.
Mustard seeds are integral to various cuisines worldwide, particularly in Asia, where they are used in cooking oils and condiments. The demand for mustard-based products like sauces and dressings is rising due to culinary innovation and the popularity of gourmet foods. The expansion of the fast-food industry has significantly boosted the demand for mustard condiments, as they are commonly used in many fast-food items.
Mustard is a significant oilseed crop contributing substantially to global vegetable oil production. Its status as one of the top three sources of vegetable oil globally emphasizes its economic importance and market growth potential. Mustard oil is known for its high content of essential fatty acids, vitamins, and antioxidants, making it a popular choice for health-conscious consumers. Its anti-inflammatory and antimicrobial properties contribute to its appeal in both cooking and therapeutic applications. As consumers increasingly seek natural and healthy cooking oils, mustard oil is often chosen as a healthier alternative to sunflower or palm oil. In regions like India, mustard oil is a staple cooking ingredient, deeply embedded in culinary traditions. Its distinct flavor enhances various dishes, driving consistent demand.
Mustard powder is widely used as a flavoring agent in various food products, including sauces, dressings, and condiments. Its versatility enhances the taste of dishes, making it a staple in kitchens worldwide. Consumers are growing more accepting of ethnic flavors, leading to increased mustard powder usage in international cuisines. This trend is powerful in regions with diverse culinary practices.
The mustard market is highly dependent on a stable supply chain for raw materials, which includes timely transportation and distribution. Disruptions caused by geopolitical tensions, natural disasters, or global pandemics can lead to significant delays, increased costs, and reduced product availability. Mustard seeds are perishable and require efficient handling to maintain quality. Any delays in the supply chain can result in spoilage or degradation of quality, further limiting market growth.
The production of mustard oil and other derivatives involves multiple stages-cleaning, dehulling, pressing, and refining-each requiring specialized equipment and substantial energy input. These high processing costs can diminish price competitiveness compared to alternative oils. The presence of superior edible oil alternatives like sunflower, groundnut, and flaxseed oil poses a significant challenge to the mustard market. Due to their perceived health benefits, these alternatives often have established market shares and consumer preferences. As consumer tastes evolve, there is a risk that demand may shift towards these substitutes if they are perceived as more favorable in terms of flavor or health benefits.
Global Mustard Market Report Segmentation
This report forecasts revenue growth at the global, regional, and country levels and provides an analysis of the latest industry trends and opportunities in each of the sub-segments from 2018 to 2030. For the purpose of this study, Grand View Research has segmented the global mustard market report on the basis of product, distribution channel, and region.
- Product Outlook (Revenue, USD Million, 2018 - 2030)
- Seed
- Powder
- Oil
- Paste
- Distribution Outlook (Revenue, USD Million, 2018 - 2030)
- Supermarket & Hypermarket
- Convenience Stores
- Specialty Stores
- Online Sales
- Regional Outlook (Revenue, USD Million, 2018 - 2030)
- North America
- U.S.
- Canada
- Mexico
- Europe
- Germany
- UK
- France
- Asia Pacific
- China
- Japan
- India
- South Korea
- Central & South America
- Brazil
- Middle East & Africa
Table of Contents
Chapter 1. Methodology and Scope
- 1.1. Market Segmentation & Scope
- 1.2. Market Definition
- 1.3. Information Procurement
- 1.3.1. Purchased Database
- 1.3.2. GVR's Internal Database
- 1.3.3. Secondary Sources & Third-Party Perspectives
- 1.3.4. Primary Research
- 1.4. Information Analysis
- 1.4.1. Data Analysis Models
- 1.5. Market Formulation & Data Visualization
- 1.6. Data Validation & Publishing
Chapter 2. Executive Summary
- 2.1. Market Outlook
- 2.2. Product Outlook
- 2.3. Distribution Channel Outlook
- 2.4. Competitive Landscape Outlook
Chapter 3. Mustard Market Variables, Trends & Scope
- 3.1. Market Outlook
- 3.1.1. Mustard Market Size, 2018 - 2030 (USD Million)
- 3.2. Penetration & Growth Prospect Mapping
- 3.3. Industry Value Chain Analysis
- 3.3.1. Paste Material Outlooks
- 3.3.2. Manufacturing and Technology Trends
- 3.3.3. Sales/ Retail Channel Analysis
- 3.3.4. Profit Margin Analysis
- 3.4. Market Dynamics
- 3.4.1. Market Driver Analysis
- 3.4.2. Market Restraint Analysis
- 3.4.3. Market Opportunities
- 3.4.4. Market Challenges
- 3.5. Industry Analysis - Porter's Five Forces Analysis
- 3.6. Market Entry Strategies
Chapter 4. Mustard Market: Consumer Behavior Analysis
- 4.1. Demographic Analysis
- 4.2. Consumer Trends & Preferences
- 4.3. Factors Influencing Buying Behavior
- 4.4. Consumer Service Adoption Trends
- 4.5. Key Observations & Findings
Chapter 5. Mustard Market: Product Estimates & Trend Analysis
- 5.1. Mustard Market, by Product: Key Takeaways
- 5.2. Product Movement Analysis & Market Share, 2023 & 2030
- 5.3. Market Estimates & Forecasts, by Product, 2018 - 2030 (USD Million)
- 5.3.1. Seed
- 5.3.1.1. Market estimates and forecast, 2018 - 2030 (USD Million)
- 5.3.2. Powder
- 5.3.2.1. Market estimates and forecast, 2018 - 2030 (USD Million)
- 5.3.3. Oil
- 5.3.3.1. Market estimates and forecast, 2018 - 2030 (USD Million)
- 5.3.4. Paste
- 5.3.4.1. Market estimates and forecast, 2018 - 2030 (USD Million)
- 5.3.1. Seed
Chapter 6. Mustard Market: Distribution Channel Estimates & Trend Analysis
- 6.1. Mustard Market, by Distribution Channel: Key Takeaways
- 6.2. Distribution Channel Movement Analysis & Market Share, 2023 & 2030
- 6.3. Market Estimates & Forecasts, by Distribution Channel, 2018 - 2030 (USD Million)
- 6.3.1. Supermarket & Hypermarket
- 6.3.1.1. Market estimates and forecast, 2018 - 2030 (USD Million)
- 6.3.2. Convenience Store
- 6.3.2.1. Market estimates and forecast, 2018 - 2030 (USD Million)
- 6.3.3. Specialty Store
- 6.3.3.1. Market estimates and forecast, 2018 - 2030 (USD Million)
- 6.3.4. Online
- 6.3.4.1. Market estimates and forecast, 2018 - 2030 (USD Million)
- 6.3.1. Supermarket & Hypermarket
Chapter 7. Mustard Market: Regional Estimates & Trend Analysis
- 7.1. Mustard Market: Regional Outlook
- 7.2. Regional Movement Analysis & Market Share, 2023 & 2030
- 7.3. Market Estimates & Forecasts, by Region & Country, 2018 - 2030 (USD Million)
- 7.3.1. North America
- 7.3.1.1. Market estimates and forecast, 2018 - 2030 (USD Million)
- 7.3.1.2. U.S.
- 7.3.1.2.1. Key country dynamics
- 7.3.1.2.2. Market estimates and forecast, 2018 - 2030 (USD Million)
- 7.3.1.3. Canada
- 7.3.1.3.1. Key country dynamics
- 7.3.1.3.2. Market estimates and forecast, 2018 - 2030 (USD Million)
- 7.3.1.4. Mexico
- 7.3.1.4.1. Key country dynamics
- 7.3.1.4.2. Market estimates and forecast, 2018 - 2030 (USD Million)
- 7.3.2. Europe
- 7.3.2.1. Market estimates and forecast, 2018 - 2030 (USD Million)
- 7.3.2.2. Germany
- 7.3.2.2.1. Key country dynamics
- 7.3.2.2.2. Market estimates and forecast, 2018 - 2030 (USD Million)
- 7.3.2.3. UK
- 7.3.2.3.1. Key country dynamics
- 7.3.2.3.2. Market estimates and forecast, 2018 - 2030 (USD Million)
- 7.3.2.4. France
- 7.3.2.4.1. Key country dynamics
- 7.3.2.4.2. Market estimates and forecast, 2018 - 2030 (USD Million)
- 7.3.3. Asia Pacific
- 7.3.3.1. Market estimates and forecast, 2018 - 2030 (USD Million)
- 7.3.3.2. China
- 7.3.3.2.1. Key country dynamics
- 7.3.3.2.2. Market estimates and forecast, 2018 - 2030 (USD Million)
- 7.3.3.3. Japan
- 7.3.3.3.1. Key country dynamics
- 7.3.3.3.2. Market estimates and forecast, 2018 - 2030 (USD Million)
- 7.3.3.4. India
- 7.3.3.4.1. Key country dynamics
- 7.3.3.4.2. Market estimates and forecast, 2018 - 2030 (USD Million)
- 7.3.3.5. South Korea
- 7.3.3.5.1. Key country dynamics
- 7.3.3.5.2. Market estimates and forecast, 2018 - 2030 (USD Million)
- 7.3.4. Central & South America
- 7.3.4.1. Market estimates and forecast, 2018 - 2030 (USD Million)
- 7.3.4.2. Brazil
- 7.3.4.2.1. Key country dynamics
- 7.3.4.2.2. Market estimates and forecast, 2018 - 2030 (USD Million)
- 7.3.5. Middle East & Africa
- 7.3.5.1. Market estimates and forecast, 2018 - 2030 (USD Million)
- 7.3.1. North America
Chapter 8. Competitive Analysis
- 8.1. Recent Developments & Impact Analysis by Key Market Participants
- 8.2. Company Categorization
- 8.3. Participant's Overview
- 8.4. Financial Performance
- 8.5. Product Benchmarking
- 8.6. Company Market Share Analysis, 2023 (%)
- 8.7. Company Heat Map Analysis
- 8.8. Strategy Mapping
- 8.9. Company Profiles
- 8.9.1. Backwoods Mustard Company
- 8.9.2. Woeber Mustard Manufacturing Company
- 8.9.3. McCormick & Company, Inc.
- 8.9.4. Conagra Brands Inc.
- 8.9.5. Unilever
- 8.9.6. H.J. Heinz Company
- 8.9.7. Cargill
- 8.9.8. French's
- 8.9.9. Mustard and Co.
- 8.9.10. Sun Impex
List of Tables
- Table 1. Mustard market - Key market driver analysis
- Table 2. Mustard market - Key market restraint analysis
- Table 3. Mustard market estimates & forecast, by product (USD Million)
- Table 4. Mustard market estimates & forecast, by distribution channel (USD Million)
- Table 5. North America mustard market estimates and forecast, 2018 - 2030 (USD Million)
- Table 6. North America mustard market revenue estimates and forecast by product, 2018 - 2030 (USD Million)
- Table 7. North America mustard market revenue estimates and forecast by distribution channel, 2018 - 2030 (USD Million)
- Table 8. U.S. macro-economic outlay
- Table 9. U.S. mustard market estimates and forecast, 2018 - 2030 (USD Million)
- Table 10. U.S. mustard market revenue estimates and forecast by product, 2018 - 2030 (USD Million)
- Table 11. U.S. mustard market revenue estimates and forecast by distribution channel, 2018 - 2030 (USD Million)
- Table 12. Canada macro-economic outlay
- Table 13. Canada mustard market estimates and forecast, 2018 - 2030 (USD Million)
- Table 14. Canada mustard market revenue estimates and forecast by product, 2018 - 2030 (USD Million)
- Table 15. Canada mustard market revenue estimates and forecast by distribution channel, 2018 - 2030 (USD Million)
- Table 16. Mexico macro-economic outlay
- Table 17. Mexico mustard market estimates and forecast, 2018 - 2030 (USD Million)
- Table 18. Mexico mustard market revenue estimates and forecast by product, 2018 - 2030 (USD Million)
- Table 19. Mexico mustard market revenue estimates and forecast by distribution channel, 2018 - 2030 (USD Million)
- Table 20. Europe mustard market estimates and forecast, 2018 - 2030 (USD Million)
- Table 21. Europe mustard market revenue estimates and forecast by product, 2018 - 2030 (USD Million)
- Table 22. Europe mustard market revenue estimates and forecast by distribution channel, 2018 - 2030 (USD Million)
- Table 23. Germany macro-economic outlay
- Table 24. Germany mustard market estimates and forecast, 2018 - 2030 (USD Million)
- Table 25. Germany mustard market revenue estimates and forecast by product, 2018 - 2030 (USD Million)
- Table 26. Germany mustard market revenue estimates and forecast by distribution channel, 2018 - 2030 (USD Million)
- Table 27. UK macro-economic outlay
- Table 28. UK mustard market estimates and forecast, 2018 - 2030 (USD Million)
- Table 29. UK mustard market revenue estimates and forecast by product, 2018 - 2030 (USD Million)
- Table 30. UK mustard market revenue estimates and forecast by distribution channel, 2018 - 2030 (USD Million)
- Table 31. France macro-economic outlay
- Table 32. France mustard market estimates and forecast, 2018 - 2030 (USD Million)
- Table 33. France mustard market revenue estimates and forecast by product, 2018 - 2030 (USD Million)
- Table 34. France mustard market revenue estimates and forecast by distribution channel, 2018 - 2030 (USD Million)
- Table 35. Asia Pacific mustard market estimates and forecast, 2018 - 2030 (USD Million)
- Table 36. Asia Pacific mustard market revenue estimates and forecast by product, 2018 - 2030 (USD Million)
- Table 37. Asia Pacific mustard market revenue estimates and forecast by distribution channel, 2018 - 2030 (USD Million)
- Table 38. China macro-economic outlay
- Table 39. China mustard market estimates and forecast, 2018 - 2030 (USD Million)
- Table 40. China mustard market revenue estimates and forecast by product, 2018 - 2030 (USD Million)
- Table 41. China mustard market revenue estimates and forecast by distribution channel, 2018 - 2030 (USD Million)
- Table 42. Japan macro-economic outlay
- Table 43. Japan mustard market estimates and forecast, 2018 - 2030 (USD Million)
- Table 44. Japan mustard market revenue estimates and forecast by product, 2018 - 2030 (USD Million)
- Table 45. Japan mustard market revenue estimates and forecast by distribution channel, 2018 - 2030 (USD Million)
- Table 46. India macro-economic outlay
- Table 47. India mustard market estimates and forecast, 2018 - 2030 (USD Million)
- Table 48. India mustard market revenue estimates and forecast by product, 2018 - 2030 (USD Million)
- Table 49. India mustard market revenue estimates and forecast by distribution channel, 2018 - 2030 (USD Million)
- Table 50. South Korea macro-economic outlay
- Table 51. South Korea mustard market estimates and forecast, 2018 - 2030 (USD Million)
- Table 52. South Korea mustard market revenue estimates and forecast by product, 2018 - 2030 (USD Million)
- Table 53. South Korea mustard market revenue estimates and forecast by distribution channel, 2018 - 2030 (USD Million)
- Table 54. Central & South America mustard market estimates and forecast, 2018 - 2030 (USD Million)
- Table 55. Central & South America mustard market revenue estimates and forecast by product, 2018 - 2030 (USD Million)
- Table 56. Central & South America mustard market revenue estimates and forecast by distribution channel, 2018 - 2030 (USD Million)
- Table 57. Brazil macro-economic outlay
- Table 58. Brazil mustard market estimates and forecast, 2018 - 2030 (USD Million)
- Table 59. Brazil mustard market revenue estimates and forecast by product, 2018 - 2030 (USD Million)
- Table 60. Brazil mustard market revenue estimates and forecast by distribution channel, 2018 - 2030 (USD Million)
- Table 61. Middle East & Africa mustard market estimates and forecast, 2018 - 2030 (USD Million)
- Table 62. Middle East & Africa mustard market revenue estimates and forecast by product, 2018 - 2030 (USD Million)
- Table 63. Middle East & Africa mustard market revenue estimates and forecast by distribution channel, 2018 - 2030 (USD Million)
- Table 64. Recent developments & impact analysis, by key market participants
- Table 65. Company market share, 2023
- Table 66. Company heat map analysis
- Table 67. Companies undergoing key strategies
List of Figures
- Figure 1. Mustard market segmentation
- Figure 2. Information procurement
- Figure 3. Primary research pattern
- Figure 4. Primary research approaches
- Figure 5. Primary research process
- Figure 6. Market snapshot
- Figure 7. Product snapshot
- Figure 8. Distribution channel snapshot
- Figure 9. Regional snapshot
- Figure 10. Competitive landscape snapshot
- Figure 11. Global bakery products market size (USD Million)
- Figure 12. Mustard market size, 2018 to 2030 (USD Million)
- Figure 13. Mustard market: Penetration & growth prospect mapping
- Figure 14. Mustard market: Value chain analysis
- Figure 15. Mustard market: Profit margin analysis
- Figure 16. Mustard market: Market dynamics
- Figure 17. Mustard market: Porter's five forces analysis
- Figure 18. Factors influencing buying decisions for mustard
- Figure 19. Mustard market, by product: Key Takeaways
- Figure 20. Mustard market: Product movement analysis, 2023 & 2030 (%)
- Figure 21. Seed market estimates and forecast, 2018 - 2030 (USD Million)
- Figure 22. Powder market estimates and forecast, 2018 - 2030 (USD Million)
- Figure 23. Oil market estimates and forecast, 2018 - 2030 (USD Million)
- Figure 24. Paste mustard market estimates and forecast, 2018 - 2030 (USD Million)
- Figure 25. Mustard market, by application: Key Takeaways
- Figure 26. Mustard market, by distribution channel: Key Takeaways
- Figure 27. Mustard market: Distribution channel movement analysis, 2023 & 2030 (%)
- Figure 28. Mustard market estimates and forecast through supermarkets, 2018 - 2030 (USD Million)
- Figure 29. Mustard market estimates and forecast through convenience stores, 2018 - 2030 (USD Million)
- Figure 30. Mustard market estimates and forecast through specialty stores, 2018 - 2030 (USD Million)
- Figure 31. Mustard market estimates and forecast through online, 2018 - 2030 (USD Million)
- Figure 32. Mustard market: Regional outlook, 2023 & 2030, (USD Million)
- Figure 33. Regional marketplace: Key takeaways
- Figure 34. North America mustard market estimates and forecast, 2018 - 2030 (USD Million)
- Figure 35. U.S. mustard market estimates and forecast, 2018 - 2030 (USD Million)
- Figure 36. Canada mustard market estimates and forecast, 2018 - 2030 (USD Million)
- Figure 37. Mexico mustard market estimates and forecast, 2018 - 2030 (USD Million)
- Figure 38. Europe mustard market estimates and forecast, 2018 - 2030 (USD Million)
- Figure 39. UK mustard market estimates and forecast, 2018 - 2030 (USD Million)
- Figure 40. Germany mustard market estimates and forecast, 2018 - 2030 (USD Million)
- Figure 41. France mustard market estimates and forecast, 2018 - 2030 (USD Million)
- Figure 42. Asia Pacific mustard market estimates and forecast, 2018 - 2030 (USD Million)
- Figure 43. China mustard market estimates and forecast, 2018 - 2030 (USD Million)
- Figure 44. Japan mustard market estimates and forecast, 2018 - 2030 (USD Million)
- Figure 45. India mustard market estimates and forecast, 2018 - 2030 (USD Million)
- Figure 46. South Korea mustard market estimates and forecast, 2018 - 2030 (USD Million)
- Figure 47. Central & South America mustard market estimates and forecast, 2018 - 2030 (USD Million)
- Figure 48. Brazil mustard market estimates and forecast, 2018 - 2030 (USD Million)
- Figure 49. Middle East & Africa mustard market estimates and forecast, 2018 - 2030 (USD Million)
- Figure 50. Key company categorization
- Figure 51. Company market share analysis, 2023
- Figure 52. Strategic framework of mustard market
