PUBLISHER: Grand View Research | PRODUCT CODE: 1588476
PUBLISHER: Grand View Research | PRODUCT CODE: 1588476
The global potato protein market size is projected to reach USD 333.4 million by 2030, expanding at a CAGR of 6.4% from 2024 to 2030, according to a new report by Grand View Research, Inc. Increasing popularity of potato protein due to its high nutritional value and benefits, such as improved digestive health, strength, and controlled blood sugar, is expected to drive the market over the forecast period. Increasing product usage as a food supplement will also boost the market growth.
Isolates type segment accounted for the largest market share of more than 41.35% in 2023 and is estimated to retain its position expanding at the fastest CAGR of 4.3% over the forecast period. The food & beverages is expected to be the largest application segment over the next few year. The product is widely used dairy products, infant formulas, various beverages, health food supplements, etc. Constant product innovation in the segment will drive the demand further.
For example, Summit Nutritionals International, Inc. launched antioxidant potato protein powder isolate, which increases strength and helps lose weight. Avebe and Bioriginal Food & Science Corp. launched Solanic and Solathin vegan protein isolates, respectively. The feed segment is projected to expand at the fastest CAGR of 6.1% from 2024 to 2030 due to product innovation. For instance, Roquette Freres launched Tubermine FV protein for pet food, which works as an alternate for milk for calves.
The Europe potato protein market is expected to grow at a CAGR of 5.8% from 2024 to 2030. The region is projected to retain its leading position throughout the forecast period. However, Asia Pacific is expected to grow at a CAGR of 7.6% from 2024 to 2030 due to increasing consumption of food supplements and product popularity as milk, sports nutrition, and poultry diet.