Body Scrub Market Size, Share & Trends Analysis Report By Type (Plant-based, Milk-based), By Distribution Channel (Hypermarket/Supermarket, Convenience Stores), By Region, And Segment Forecasts, 2025

The global body scrub market size is expected to reach USD 24.35 billion by 2030, registering a CAGR of 5.2% from 2025 to 2030, according to a new report by Grand View Research, Inc. Growing awareness regarding skincare and the desire to have younger looking and healthier skin are expected to drive the market. Body scrubs, or exfoliants, have several benefits; they eliminate dead skin cells and dirt, cleanse and rejuvenate the skin, and increase blood circulation. These advantages have upped their usage and demand among consumers.

Another factor driving product uptake is increasing number of working women in developing countries such as China, India, and Brazil. A surge in disposable income has resulted in growing spending on bath and beauty products, including body scrubs. This factor is anticipated to fuel the market over the forecast period. Use of essential oils in scrubs, such as coconut oil or olive oil, helps in maintaining skin moisture and protects the skin from different allergies. This feature also drives product demand.

Asia Pacific body scrub market dominated with the largest revenue share of 34.7% in 2024. This revenue growth is attributed to high awareness regarding skincare among consumers and rapidly increasing population in countries like China and India. These countries have been attracting more players to invest in R&D so as to meet growing demands and requirements of people with various skin types.

North America body scrub market is expected to grow at the fastest CAGR of 5.6% over the forecast period. This region is expected to witness steady growth in light of higher spending power and rising awareness about healthier and younger-looking skin, especially in U.S. Furthermore, strong brand goodwill and foothold of major industry players, including Soapworks Santa Cruz and Home & Body Co., through their well-established distributor networks in the region is projected to remain a favorable trend.

Plant based dominated the market with the largest revenue share of 48.7% in 2024 owing to the many benefits they provide, resulting in a significant shift in consumer preference. An increasing number of salons and skin treatment centers globally have upped their usage and demand for these product variants to treat different skin problems.

The milk-based segment is also expected to witness rapid growth owing to increasing popularity of these product variants. They offer various benefits such as skin whitening and lightening, anti-aging, and treating sunburns. These products also have anti-inflammatory properties.

Body Scrub Market Report Highlights:

Plant based dominated the market with the largest revenue share of 48.7% in 2024, fueled by growing uptake of these products across salons and skin treatment centers
The online channel is expected to grow at the fastest CAGR over the forecast period owing to a thriving e-commerce industry and easy availability of a wide range of products
Europe body scrub market was identified as a lucrative region in 2024. Consumers in countries likeFrance, Germany, U.K., and Spain prefer using body scrubs instead of regular soaps to exfoliate and rejuvenate the skin

Product Code: GVR-3-68038-326-3

Chapter 1. Methodology and Scope

1.1. Market Segmentation & Scope
1.2. Market Definition
1.3. Information Procurement
- 1.3.1. Purchased Database
- 1.3.2. GVR's Internal Database
- 1.3.3. Secondary Sources & Third-Party Perspectives
- 1.3.4. Primary Research
1.4. Information Analysis
- 1.4.1. Data Analysis Models
1.5. Market Formulation & Data Visualization
1.6. Data Validation & Publishing

Chapter 2. Executive Summary

2.1. Market Snapshot
2.2. Segment Snapshot
2.3. Competitive Landscape Snapshot

Chapter 3. Body Scrub Market Variables, Trends & Scope

3.1. Market Lineage Outlook
- 3.1.1. Parent Market Outlook
- 3.1.2. Related Market Outlook
3.2. Industry Value Chain Analysis
- 3.2.1. Profit Margin Analysis (Industry-level)
3.3. Market Dynamics
- 3.3.1. Market Driver Analysis
- 3.3.2. Market Restraint Analysis
- 3.3.3. Market Opportunities
- 3.3.4. Market Challenges
3.4. Industry Analysis Tools
- 3.4.1. Porter's Five Forces Analysis
3.5. Market Entry Strategies

Chapter 4. Consumer Behavior Analysis

4.1. Demographic Analysis
4.2. Consumer Trends and Preferences
4.3. Factors Affecting Buying Decision
4.4. Consumer Product Adoption
4.5. Observations & Recommendations

Chapter 5. Body Scrub Market: Type Estimates & Trend Analysis

5.1. Body Scrub Market, By Type: Key Takeaways
5.2. Type Movement Analysis & Market Share, 2024 & 2030
5.3. Market Estimates & Forecasts, By Type, 2018 - 2030 (USD Million)
- 5.3.1. Plant Based
  - 5.3.1.1. Market estimates and forecast, 2018 - 2030 (USD Million)
- 5.3.2. Milk Based
  - 5.3.2.1. Market estimates and forecast, 2018 - 2030 (USD Million)
- 5.3.3. Others
  - 5.3.3.1. Market estimates and forecast, 2018 - 2030 (USD Million)

Chapter 6. Body Scrub Market: Distribution Channel Estimates & Trend Analysis

6.1. Body Scrub Market, By Distribution Channel: Key Takeaways
6.2. Distribution Channel Movement Analysis & Market Share, 2024 & 2030
6.3. Market Estimates & Forecasts, by Distribution Channel, 2018 - 2030 (USD Million)
- 6.3.1. Hypermarket/Supermarket
  - 6.3.1.1. Market estimates and forecast, 2018 - 2030 (USD Million)
- 6.3.2. Convenience Stores
  - 6.3.2.1. Market estimates and forecast, 2018 - 2030 (USD Million)
- 6.3.3. Online
  - 6.3.3.1. Market estimates and forecast, 2018 - 2030 (USD Million)

Chapter 7. Body Scrub Market: Regional Estimates & Trend Analysis

7.1. Body Scrub Market: Regional Outlook
7.2. Regional Marketplaces: Key Takeaways
7.3. Market Estimates & Forecasts, by Region, 2018 - 2030 (USD Million)
- 7.3.1. North America
  - 7.3.1.1. Market estimates and forecast, 2018 - 2030 (USD Million)
  - 7.3.1.2. U.S.
    - 7.3.1.2.1. Key country dynamics
    - 7.3.1.2.2. Market estimates and forecast, 2018 - 2030 (USD Million)
  - 7.3.1.3. Canada
    - 7.3.1.3.1. Key country dynamics
    - 7.3.1.3.2. Market estimates and forecast, 2018 - 2030 (USD Million)
  - 7.3.1.4. Mexico
    - 7.3.1.4.1. Key country dynamics
    - 7.3.1.4.2. Market estimates and forecast, 2018 - 2030 (USD Million)
- 7.3.2. Europe
  - 7.3.2.1. Market estimates and forecast, 2018 - 2030 (USD Million)
  - 7.3.2.2. U.K.
    - 7.3.2.2.1. Key country dynamics
    - 7.3.2.2.2. Market estimates and forecast, 2018 - 2030 (USD Million)
  - 7.3.2.3. Germany
    - 7.3.2.3.1. Key country dynamics
    - 7.3.2.3.2. Market estimates and forecast, 2018 - 2030 (USD Million)
  - 7.3.2.4. France
    - 7.3.2.4.1. Key country dynamics
    - 7.3.2.4.2. Market estimates and forecast, 2018 - 2030 (USD Million)
  - 7.3.2.5. Italy
    - 7.3.2.5.1. Key country dynamics
    - 7.3.2.5.2. Market estimates and forecast, 2018 - 2030 (USD Million)
  - 7.3.2.6. Spain
    - 7.3.2.6.1. Key country dynamics
    - 7.3.2.6.2. Market estimates and forecast, 2018 - 2030 (USD Million)
- 7.3.3. Asia Pacific
  - 7.3.3.1. Market estimates and forecast, 2018 - 2030 (USD Million)
  - 7.3.3.2. China
    - 7.3.3.2.1. Key country dynamics
    - 7.3.3.2.2. Market estimates and forecast, 2018 - 2030 (USD Million)
  - 7.3.3.3. India
    - 7.3.3.3.1. Key country dynamics
    - 7.3.3.3.2. Market estimates and forecast, 2018 - 2030 (USD Million)
  - 7.3.3.4. Japan
    - 7.3.3.4.1. Key country dynamics
    - 7.3.3.4.2. Market estimates and forecast, 2018 - 2030 (USD Million)
  - 7.3.3.5. Australia & New Zealand
    - 7.3.3.5.1. Key country dynamics
    - 7.3.3.5.2. Market estimates and forecast, 2018 - 2030 (USD Million)
  - 7.3.3.6. South Korea
    - 7.3.3.6.1. Key country dynamics
    - 7.3.3.6.2. Market estimates and forecast, 2018 - 2030 (USD Million)
- 7.3.4. Latin America
  - 7.3.4.1. Market estimates and forecast, 2018 - 2030 (USD Million)
  - 7.3.4.2. Brazil
    - 7.3.4.2.1. Key country dynamics
    - 7.3.4.2.2. Market estimates and forecast, 2018 - 2030 (USD Million)
- 7.3.5. Middle East & Africa
  - 7.3.5.1. Market estimates and forecast, 2018 - 2030 (USD Million)
  - 7.3.5.2. South Africa
    - 7.3.5.2.1. Key country dynamics
    - 7.3.5.2.2. Market estimates and forecast, 2018 - 2030 (USD Million)
  - 7.3.5.3. Saudi Arabia
    - 7.3.5.3.1. Key country dynamics
    - 7.3.5.3.2. Market estimates and forecast, 2018 - 2030 (USD Million)

Chapter 8. Body Scrub Market: Competitive Analysis

8.1. Recent Developments & Impact Analysis, by Key Market Participants
8.2. Company Categorization
8.3. Participant's Overview
8.4. Financial Performance
8.5. Product Benchmarking
8.6. Company Market Share Analysis, 2024 (%)
8.7. Company Heat Map Analysis
8.8. Strategy Mapping
8.9. Company Profiles
- 8.9.1. The Body Shop
  - 8.9.1.1. Company Overview
  - 8.9.1.2. Financial Performance
  - 8.9.1.3. Product Portfolios
  - 8.9.1.4. Strategic Initiatives
- 8.9.2. Shiseido Co., Ltd
  - 8.9.2.1. Company Overview
  - 8.9.2.2. Financial Performance
  - 8.9.2.3. Product Portfolios
  - 8.9.2.4. Strategic Initiatives
- 8.9.3. 3LAB.
  - 8.9.3.1. Company Overview
  - 8.9.3.2. Financial Performance
  - 8.9.3.3. Product Portfolios
  - 8.9.3.4. Strategic Initiatives
- 8.9.4. The Face Shop
  - 8.9.4.1. Company Overview
  - 8.9.4.2. Financial Performance
  - 8.9.4.3. Product Portfolios
  - 8.9.4.4. Strategic Initiatives
- 8.9.5. TONYMOLY
  - 8.9.5.1. Company Overview
  - 8.9.5.2. Financial Performance
  - 8.9.5.3. Product Portfolios
  - 8.9.5.4. Strategic Initiatives
- 8.9.6. L'Oreal
  - 8.9.6.1. Company Overview
  - 8.9.6.2. Financial Performance
  - 8.9.6.3. Product Portfolios
  - 8.9.6.4. Strategic Initiatives
- 8.9.7. Forest Essentials
  - 8.9.7.1. Company Overview
  - 8.9.7.2. Financial Performance
  - 8.9.7.3. Product Portfolios
  - 8.9.7.4. Strategic Initiatives
- 8.9.8. Sephora USA, Inc.
  - 8.9.8.1. Company Overview
  - 8.9.8.2. Financial Performance
  - 8.9.8.3. Product Portfolios
  - 8.9.8.4. Strategic Initiatives
- 8.9.9. Innisfree Cosmetics Pvt.Ltd
  - 8.9.9.1. Company Overview
  - 8.9.9.2. Financial Performance
  - 8.9.9.3. Product Portfolios
  - 8.9.9.4. Strategic Initiatives
- 8.9.10. Procter & Gamble
  - 8.9.10.1. Company Overview
  - 8.9.10.2. Financial Performance
  - 8.9.10.3. Product Portfolios
  - 8.9.10.4. Strategic Initiatives

Product Code: GVR-3-68038-326-3

List of Tables

Table 1 Global body scrub market: Key market driver analysis
Table 2 Global body scrub market: Key market restraint analysis
Table 3 Global body scrub market estimates & forecast, by type (USD Million)
Table 4 Global body scrub market estimates & forecast, by distribution channel (USD Million)
Table 5 North America body scrub market estimates and forecast, by country, 2018 - 2030 (USD Million)
Table 6 North America body scrub market estimates and forecast, by type, 2018 - 2030 (USD Million)
Table 7 North America body scrub market estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
Table 8 U.S. macro-economic outlay
Table 9 U.S. body scrub market estimates and forecast, by type, 2018 - 2030 (USD Million)
Table 10 U.S. body scrub market estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
Table 11 Canada macro-economic outlay
Table 12 Canada body scrub market estimates and forecast, by type, 2018 - 2030 (USD Million)
Table 13 Canada body scrub market estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
Table 14 Mexico macro-economic outlay
Table 15 Mexico body scrub market estimates and forecast, by type, 2018 - 2030 (USD Million)
Table 16 Mexico body scrub market estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
Table 17 Europe body scrub market estimates and forecast, by country, 2018 - 2030 (USD Million)
Table 18 Europe body scrub market estimates and forecast, by type, 2018 - 2030 (USD Million)
Table 19 Europe body scrub market estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
Table 20 U.K. macro-economic outlay
Table 21 U.K. body scrub market estimates and forecast, by type, 2018 - 2030 (USD Million)
Table 22 U.K. body scrub market estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
Table 23 Germany macro-economic outlay
Table 24 Germany body scrub market estimates and forecast, by type, 2018 - 2030 (USD Million)
Table 25 Germany body scrub market estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
Table 26 France macro-economic outlay
Table 27 France body scrub market estimates and forecast, by type, 2018 - 2030 (USD Million)
Table 28 France body scrub market estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
Table 29 Italy macro-economic outlay
Table 30 Italy body scrub market estimates and forecast, by type, 2018 - 2030 (USD Million)
Table 31 Italy body scrub market estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
Table 32 Spain macro-economic outlay
Table 33 Spain body scrub market estimates and forecast, by type, 2018 - 2030 (USD Million)
Table 34 Spain body scrub market estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
Table 35 Asia Pacific body scrub market estimates and forecast, by country, 2018 - 2030 (USD Million)
Table 36 Asia Pacific body scrub market estimates and forecast, by type, 2018 - 2030 (USD Million)
Table 37 Asia Pacific body scrub market estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
Table 38 China macro-economic outlay
Table 39 China body scrub market estimates and forecast, by type, 2018 - 2030 (USD Million)
Table 40 China body scrub market estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
Table 41 India macro-economic outlay
Table 42 India body scrub market estimates and forecast, by type, 2018 - 2030 (USD Million)
Table 43 India body scrub market estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
Table 44 Japan macro-economic outlay
Table 45 Japan body scrub market estimates and forecast, by type, 2018 - 2030 (USD Million)
Table 46 Japan body scrub market estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
Table 47 Australia & New Zealand macro-economic outlay
Table 48 Australia & New Zealand body scrub market estimates and forecast, by type, 2018 - 2030 (USD Million)
Table 49 Australia & New Zealand body scrub market estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
Table 50 South Korea macro-economic outlay
Table 51 South Korea body scrub market estimates and forecast, by type, 2018 - 2030 (USD Million)
Table 52 South Korea body scrub market estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
Table 53 Latin America body scrub market estimates and forecast, by country, 2018 - 2030 (USD Million)
Table 54 Latin America body scrub market estimates and forecast, by type, 2018 - 2030 (USD Million)
Table 55 Latin America body scrub market estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
Table 56 Brazil macro-economic outlay
Table 57 Brazil body scrub market estimates and forecast, by type, 2018 - 2030 (USD Million)
Table 58 Brazil body scrub market estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
Table 59 Middle East & Africa body scrub market estimates and forecast, by country, 2018 - 2030 (USD Million)
Table 60 Middle East & Africa body scrub market estimates and forecast, by type, 2018 - 2030 (USD Million)
Table 61 Middle East & Africa body scrub market estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
Table 62 South Africa macro-economic outlay
Table 63 South Africa body scrub market estimates and forecast, by type, 2018 - 2030 (USD Million)
Table 64 South Africa body scrub market estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
Table 65 Saudi Arabia macro-economic outlay
Table 66 Saudi Arabia body scrub market estimates and forecast, by type, 2018 - 2030 (USD Million)
Table 67 Saudi Arabia body scrub market estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
Table 68 Recent developments & impact analysis, by key market participants
Table 69 Company market share, 2024 (%)
Table 70 Company heat map analysis, 2024
Table 71 Companies implementing key strategies

List of Figures

Fig. 1 Body scrub market segmentation
Fig. 2 Information procurement
Fig. 3 Primary research pattern
Fig. 4 Primary research approaches
Fig. 5 Primary research process
Fig. 6 Market snapshot
Fig. 7 Segment snapshot
Fig. 8 Regional snapshot
Fig. 9 Competitive landscape snapshot
Fig. 10 Global parent industry and body scrub size (USD Million)
Fig. 11 Global body scrub size, 2018 to 2030 (USD Million)
Fig. 12 Body scrub market: Penetration & growth prospect mapping
Fig. 13 Body scrub market: Value chain analysis
Fig. 14 Body scrub market: Dynamics
Fig. 15 Body scrub market: Porter's five forces analysis
Fig. 16 Body scrub market estimates & forecast, by type (USD Million)
Fig. 17 Plant based market estimates & forecasts, 2018 - 2030 (USD Million)
Fig. 18 Milk based market estimates & forecasts, 2018 - 2030 (USD Million)
Fig. 19 Others market estimates & forecasts, 2018 - 2030 (USD Million)
Fig. 20 Body scrub market estimates & forecast, by distribution channel (USD Million)
Fig. 21 Body scrub market estimates & forecasts for hypermarket/supermarket, 2018 - 2030 (USD Million)
Fig. 22 Body scrub market estimates & forecasts for convenience stores, 2018 - 2030 (USD Million)
Fig. 23 Body scrub market estimates & forecasts for online, 2018 - 2030 (USD Million)
Fig. 24 Body scrub market: Regional outlook, 2024 & 2030, (USD Million)
Fig. 25 Regional marketplace: Key takeaways
Fig. 26 North America body scrub market estimates & forecast, 2018 - 2030 (USD Million)
Fig. 27 U.S. body scrub market estimates & forecast, 2018 - 2030 (USD Million)
Fig. 28 Canada body scrub market estimates & forecast, 2018 - 2030 (USD Million)
Fig. 29 Mexico body scrub market estimates & forecast, 2018 - 2030 (USD Million)
Fig. 30 Europe body scrub market estimates & forecast, 2018 - 2030 (USD Million)
Fig. 31 Germany body scrub market estimates & forecast, 2018 - 2030 (USD Million)
Fig. 32 U.K. body scrub market estimates & forecast, 2018 - 2030 (USD Million)
Fig. 33 France body scrub market estimates & forecast, 2018 - 2030 (USD Million)
Fig. 34 Italy body scrub market estimates & forecast, 2018 - 2030 (USD Million)
Fig. 35 Spain body scrub market estimates & forecast, 2018 - 2030 (USD Million)
Fig. 36 Asia Pacific body scrub market estimates & forecast, 2018 - 2030 (USD Million)
Fig. 37 China body scrub market estimates & forecast, 2018 - 2030 (USD Million)
Fig. 38 India body scrub market estimates & forecast, 2018 - 2030 (USD Million)
Fig. 39 Japan body scrub market estimates & forecast, 2018 - 2030 (USD Million)
Fig. 40 Australia & New Zealand body scrub market estimates & forecast, 2018 - 2030 (USD Million)
Fig. 41 South Korea body scrub market estimates & forecast, 2018 - 2030 (USD Million)
Fig. 42 Latin America body scrub market estimates & forecast, 2018 - 2030 (USD Million)
Fig. 43 Brazil body scrub market estimates & forecast, 2018 - 2030 (USD Million)
Fig. 44 Middle East & Africa body scrub market estimates & forecast, 2018 - 2030 (USD Million)
Fig. 45 South Africa body scrub market estimates & forecast, 2018 - 2030 (USD Million)
Fig. 46 Saudi Arabia body scrub market estimates & forecast, 2018 - 2030 (USD Million)
Fig. 47 Key company categorization
Fig. 48 Company market share analysis, 2024
Fig. 49 Strategic framework of body scrub

Body Scrub Market Size, Share & Trends Analysis Report By Type (Plant-based, Milk-based), By Distribution Channel (Hypermarket/Supermarket, Convenience Stores), By Region, And Segment Forecasts, 2025 - 2030

Description

Table of Contents

List of Tables

Body Scrub Market Growth & Trends:

Body Scrub Market Report Highlights:

Table of Contents

Chapter 1. Methodology and Scope

Chapter 2. Executive Summary

Chapter 3. Body Scrub Market Variables, Trends & Scope

Chapter 4. Consumer Behavior Analysis

Chapter 5. Body Scrub Market: Type Estimates & Trend Analysis

Chapter 6. Body Scrub Market: Distribution Channel Estimates & Trend Analysis

Chapter 7. Body Scrub Market: Regional Estimates & Trend Analysis

Chapter 8. Body Scrub Market: Competitive Analysis

List of Tables

List of Figures