PUBLISHER: Grand View Research | PRODUCT CODE: 1553636
PUBLISHER: Grand View Research | PRODUCT CODE: 1553636
The global generative AI in financial services market size was estimated at USD 1,673.1 million in 2023 and is projected to grow at a CAGR of 39.1% from 2024 to 2030. Generative AI is revolutionizing customer engagement in the financial services sector by enabling highly personalized interactions. Through advanced data analytics, AI tailors financial advice, investment strategies, and customer service experiences to individual preferences, enhancing customer satisfaction. AI-powered chatbots and virtual assistants are increasingly capable of handling complex queries, streamlining transactions, and providing real-time financial guidance. This shift towards AI-driven customer experience not only boosts customer loyalty but also drives operational efficiency for financial institutions.
Generative AI is driving the automation of financial processes, leading to improved operational efficiency and reduced costs. AI-powered robo-advisors are increasingly offering automated investment management services, providing personalized advice with minimal human intervention. In the lending sector, AI is revolutionizing the underwriting process by quickly assessing the creditworthiness of borrowers through advanced data analysis. This automation not only speeds up financial processes but also enhances accuracy, ultimately benefiting both financial institutions and their customers.
Generative AI is enhancing risk management and fraud detection capabilities within financial institutions. By analyzing vast datasets in real-time, AI models can identify unusual transaction patterns and anomalies, significantly reducing the risk of fraud. Predictive analytics powered by AI enables financial institutions to anticipate and mitigate various risks, such as credit, market, and operational risks. This initiative-taking approach to risk management not only strengthens security but also ensures compliance with regulatory requirements, safeguarding both the institution and its clients.
Global Generative AI In Financial Services Market Report Segmentation
This report forecasts revenue growth at global, regional, and country levels and analyzes the latest industry trends in each of the sub-segments from 2018 to 2030. For this study, Grand View Research has segmented the global generative AI in financial services market report based on application, deployment, end-user, and region.