Pandan Tea Market Size, Share & Trends Analysis Report By Form (Loose Leaves, Powder, Tea Bags), By Distribution Channel (Offline, Online), By Region, And Segment Forecasts, 2024

The global pandan tea market size is expected to reach USD 504.2 million by 2030, registering a CAGR of 7.8%, according to a new report by Grand View Research, Inc. The increasing consumer awareness of the health benefits associated with herbal teas, such as pandan tea, is a major growth driver. Rich in antioxidants, pandan tea is reputed to support digestion, lower blood sugar levels, and provide anti-inflammatory effects. As health-conscious individuals seek alternatives to sugary and caffeinated drinks, herbal teas are gaining popularity. In addition, the growing wellness culture and a focus on organic and natural products have enhanced the appeal of pandan tea among various herbal options.

While the market for pandan tea is particularly strong in Southeast Asia, including countries like Thailand, Malaysia, and Indonesia-where pandan leaves are a staple in traditional dishes-the market is expanding internationally. This growth is evident in regions such as North America and Europe, where interest in herbal and wellness products is on the rise.

Companies that invest in innovative product development, such as ready-to-drink pandan-infused beverages, tea blends, or functional foods, are well-positioned to capture a larger market share. E-commerce platforms will also be crucial in expanding reach, making it easier for consumers worldwide to access pandan tea.

As consumers increasingly seek beverages that offer more than just hydration, pandan tea stands out with its antioxidant properties, anti-inflammatory effects, and potential digestive benefits. This trend towards functional teas that support wellness and healthy lifestyles is driving the growing popularity of pandan tea.

As consumers become more eco-conscious, brands are responding by highlighting the sustainable sourcing of pandan and offering environmentally friendly packaging. This emphasis on sustainability resonates with an expanding segment of the market. In addition, brands are innovating with pandan tea products, introducing blends with other herbs and spices to attract adventurous consumers seeking novel and unique flavors.

Pandan Tea Market Report Highlights:

The tea bags segment held a share of 44.69% in 2023. Teabags offer convenient control over the strength of the brew, allowing consumers to adjust the steeping time to their preference. This feature appeals to both new and experienced tea drinkers, especially those trying pandan tea for the first time. In addition, teabags are the most common and widely available tea format, making them easily accessible to a broad audience.
The sale of pandan tea through online is expected to witness a CAGR of 8.9% from 2024 to 2030. Platforms such as Instagram, Facebook, and Twitter are utilized to market pandan tea products, interact with customers, and direct traffic to online stores. Online reviews and ratings provide potential buyers with valuable insights based on the experiences of other consumers, helping them make informed purchasing decisions.
Asia Pacific held a market share of 43.49% in 2023. The cultural significance and familiarity of pandan make pandan tea a popular choice, especially in countries such as Indonesia, Thailand, Malaysia, and the Philippines. To appeal to diverse consumer preferences, brands are experimenting with pandan tea blends, incorporating other popular ingredients like lemongrass, ginger, or green tea.

Product Code: GVR-4-68040-426-5

Chapter 1. Methodology and Scope

1.1. Market Segmentation & Scope
1.2. Market Definition
1.3. Information Procurement
- 1.3.1. Purchased Database
- 1.3.2. GVR's Internal Database
- 1.3.3. Secondary Forms & Third-Party Perspectives
- 1.3.4. Primary Research
1.4. Information Analysis
- 1.4.1. Data Analysis Models
1.5. Market Formulation & Data Visualization
1.6. Data Validation & Publishing

Chapter 2. Executive Summary

2.1. Market Outlook
2.2. Form Outlook
2.3. Form Outlook
2.4. Distribution Channel Outlook
2.5. Regional Outlook
2.6. Competitive Insights

Chapter 3. Pandan Tea Market Variables, Trends & Scope

3.1. Market Lineage Outlook
3.2. Industry Value Chain Analysis
- 3.2.1. Sales/Retail Channel Analysis
- 3.2.2. Profit Margin Analysis
3.3. Market Dynamics
- 3.3.1. Market Driver Analysis
- 3.3.2. Market Restraint Analysis
- 3.3.3. Industry Challenges
- 3.3.4. Industry Opportunities
3.4. Industry Analysis - Porter's
3.5. Market Entry Strategies

Chapter 4. Pandan Tea Market: Form Analysis & Estimates

4.1. Form Analysis & Market Share, 2023 & 2030
4.2. Loose Leaves
- 4.2.1. Market estimates and forecast, 2018 - 2030 (USD Million)
4.3. Powder
- 4.3.1. Market estimates and forecast, 2018 - 2030 (USD Million)
4.4. Tea Bags
- 4.4.1. Market estimates and forecast, 2018 - 2030 (USD Million)

Chapter 5. Pandan Tea Market: Distribution Channel Estimates & Trend Analysis

5.1. Offline
- 5.1.1. Market estimates and forecast, 2018 - 2030 (USD Million)
5.2. Online
- 5.2.1. Market estimates and forecast, 2018 - 2030 (USD Million)

Chapter 6. Pandan Tea Market: Regional Estimates & Trend Analysis

6.1. Regional Movement Analysis & Market Share, 2023 & 2030
6.2. North America
- 6.2.1. Market estimates and forecast, 2018 - 2030 (USD Million)
- 6.2.2. U.S.
  - 6.2.2.1. Key country dynamics
  - 6.2.2.2. Market estimates and forecast, 2018 - 2030 (USD Million)
- 6.2.3. Canada
  - 6.2.3.1. Key country dynamics
  - 6.2.3.2. Market estimates and forecast, 2018 - 2030 (USD Million)
- 6.2.4. Mexico
  - 6.2.4.1. Key country dynamics
  - 6.2.4.2. Market estimates and forecast, 2018 - 2030 (USD Million)
6.3. Europe
- 6.3.2. UK
  - 6.3.2.1. Key country dynamics
  - 6.3.2.2. Market estimates and forecast, 2018 - 2030 (USD Million)
- 6.3.3. Germany
  - 6.3.3.1. Key country dynamics
  - 6.3.3.2. Market estimates and forecast, 2018 - 2030 (USD Million)
- 6.3.4. France
  - 6.3.4.1. Key country dynamics
  - 6.3.4.2. Market estimates and forecast, 2018 - 2030 (USD Million)
- 6.3.5. Spain
  - 6.3.5.1. Key country dynamics
  - 6.3.5.2. Market estimates and forecast, 2018 - 2030 (USD Million)
- 6.3.6. Italy
  - 6.3.6.1. Key country dynamics
  - 6.3.6.2. Market estimates and forecast, 2018 - 2030 (USD Million)
6.4. Asia Pacific
- 6.4.1. Market estimates and forecast, 2018 - 2030 (USD Million)
- 6.4.2. China
  - 6.4.2.1. Key country dynamics
  - 6.4.2.2. Market estimates and forecast, 2018 - 2030 (USD Million)
- 6.4.3. Japan
  - 6.4.3.1. Key country dynamics
  - 6.4.3.2. Market estimates and forecast, 2018 - 2030 (USD Million)
- 6.4.4. India
  - 6.4.4.1. Key country dynamics
  - 6.4.4.2. Market estimates and forecast, 2018 - 2030 (USD Million)
- 6.4.5. Australia & New Zealand
  - 6.4.5.1. Key country dynamics
  - 6.4.5.2. Market estimates and forecast, 2018 - 2030 (USD Million)
- 6.4.6. South Korea
  - 6.4.6.1. Key country dynamics
  - 6.4.6.2. Market estimates and forecast, 2018 - 2030 (USD Million)
- 6.4.7. Thailand
  - 6.4.7.1. Key country dynamics
  - 6.4.7.2. Market estimates and forecast, 2018 - 2030 (USD Million)
- 6.4.8. Malaysia
  - 6.4.8.1. Key country dynamics
  - 6.4.8.2. Market estimates and forecast, 2018 - 2030 (USD Million)
6.5. Central & South America
- 6.5.2. Brazil
  - 6.5.2.1. Key country dynamics
  - 6.5.2.2. Market estimates and forecast, 2018 - 2030 (USD Million)
6.6. Middle East & Africa
- 6.6.2. South Africa
  - 6.6.2.1. Key country dynamics
  - 6.6.2.2. Market estimates and forecast, 2018 - 2030 (USD Million)

Chapter 7. Competitive Analysis

7.1. Recent developments & impact analysis, by key market participants
7.2. Company Categorization
7.3. Participant's Overview
7.4. Financial Performance
7.5. Form Benchmarking
7.6. Company Market Share Analysis, 2023 (%)
7.7. Company Heat Map Analysis
7.8. Strategy Mapping
7.9. Company Profiles
7.10. Tsaa Laya
- 7.10.1. Company Overview
- 7.10.2. Financial Performance
- 7.10.3. Form Benchmarking
- 7.10.4. Strategic Initiatives
7.11. ETTE TEA COMPANY
- 7.11.1. Company Overview
- 7.11.2. Financial Performance
- 7.11.3. Form Benchmarking
- 7.11.4. Strategic Initiatives
7.12. My Blue Tea
- 7.12.1. Company Overview
- 7.12.2. Financial Performance
- 7.12.3. Form Benchmarking
- 7.12.4. Strategic Initiatives
7.13. Rishi Tea & Botanicals
- 7.13.1. Company Overview
- 7.13.2. Financial Performance
- 7.13.3. Form Benchmarking
- 7.13.4. Strategic Initiatives
7.14. FreshDrinkUS
- 7.14.1. Company Overview
- 7.14.2. Financial Performance
- 7.14.3. Form Benchmarking
- 7.14.4. Strategic Initiatives
7.15. Dilmah Ceylon Tea Company PLC
- 7.15.1. Company Overview
- 7.15.2. Financial Performance
- 7.15.3. Form Benchmarking
- 7.15.4. Strategic Initiatives
7.16. T2 Tea
- 7.16.1. Company Overview
- 7.16.2. Financial Performance
- 7.16.3. Form Benchmarking
- 7.16.4. Strategic Initiatives
7.17. Zhejiang Chunli Tea Co., Ltd.
- 7.17.1. Company Overview
- 7.17.2. Financial Performance
- 7.17.3. Form Benchmarking
- 7.17.4. Strategic Initiatives
7.18. New Mexico Tea Company
- 7.18.1. Company Overview
- 7.18.2. Financial Performance
- 7.18.3. Form Benchmarking
- 7.18.4. Strategic Initiatives
7.19. Thienthanhtea Ltd.
- 7.19.1. Company Overview
- 7.19.2. Financial Performance
- 7.19.3. Form Benchmarking
- 7.19.4. Strategic Initiatives

Product Code: GVR-4-68040-426-5

List of Tables

Table 1 Pandan tea market - Key market driver analysis
Table 2 Pandan tea market - Key market restraint analysis
Table 3 Loose leaves pandan tea market estimates and forecast, 2018 - 2030 (USD Millions)
Table 4 Powdered pandan tea market estimates and forecast, 2018 - 2030 (USD Millions)
Table 5 Pandan tea market estimates and forecast, through offline, 2018 - 2030 (USD Millions)
Table 6 Pandan tea market estimates and forecast, through online, 2018 - 2030 (USD Millions)
Table 7 North America pandan tea market revenue estimates and forecast, by form, 2018 - 2030 (USD Millions)
Table 8 North America pandan tea market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Millions)
Table 9 U.S. macro-economic outlay
Table 10 U.S. pandan tea market estimates and forecast, 2018 - 2030 (USD Millions)
Table 11 U.S. pandan tea market revenue estimates and forecast, by form, 2018 - 2030 (USD Millions)
Table 12 U.S. pandan tea market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Millions)
Table 13 Canada macro-economic outlay
Table 14 Canada pandan tea market estimates and forecast, 2018 - 2030 (USD Millions)
Table 15 Canada pandan tea market revenue estimates and forecast, by form, 2018 - 2030 (USD Millions)
Table 16 Canada pandan tea market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Millions)
Table 17 Mexico macro-economic outlay
Table 18 Mexico pandan tea market estimates and forecast, 2018 - 2030 (USD Millions)
Table 19 Mexico pandan tea market revenue estimates and forecast, by form, 2018 - 2030 (USD Millions)
Table 20 Mexico pandan tea market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Millions)
Table 21 Europe pandan tea market estimates and forecast, 2018 - 2030 (USD Millions)
Table 22 Europe pandan tea market revenue estimates and forecast, by form, 2018 - 2030 (USD Millions)
Table 23 Europe pandan tea market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Millions)
Table 24 Germany macro-economic outlay
Table 25 Germany pandan tea market revenue estimates and forecast, by form, 2018 - 2030 (USD Millions)
Table 26 Germany pandan tea market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Millions)
Table 27 UK macro-economic outlay
Table 28 UK pandan tea market estimates and forecast, 2018 - 2030 (USD Millions)
Table 29 UK pandan tea market revenue estimates and forecast, by form, 2018 - 2030 (USD Millions)
Table 30 UK pandan tea market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Millions)
Table 31 Spain macro-economic outlay
Table 32 Spain pandan tea market estimates and forecast, 2018 - 2030 (USD Millions)
Table 33 Spain pandan tea market revenue estimates and forecast, by form, 2018 - 2030 (USD Millions)
Table 34 Spain pandan tea market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Millions)
Table 35 Italy macro-economic outlay
Table 36 Italy pandan tea market estimates and forecast, 2018 - 2030 (USD Millions)
Table 37 Italy pandan tea market revenue estimates and forecast, by form, 2018 - 2030 (USD Millions)
Table 38 Italy pandan tea market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Millions)
Table 39 France macro-economic outlay
Table 40 France pandan tea market estimates and forecast, 2018 - 2030 (USD Millions)
Table 41 France pandan tea market revenue estimates and forecast, by form, 2018 - 2030 (USD Millions)
Table 42 France pandan tea market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Millions)
Table 43 Asia Pacific pandan tea market estimates and forecast, 2018 - 2030 (USD Millions)
Table 44 Asia Pacific pandan tea market revenue estimates and forecast, by form, 2018 - 2030 (USD Millions)
Table 45 Asia Pacific pandan tea market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Millions)
Table 46 China macro-economic outlay
Table 47 China pandan tea market estimates and forecast, 2018 - 2030 (USD Millions)
Table 48 China pandan tea market revenue estimates and forecast, by form, 2018 - 2030 (USD Millions)
Table 49 China pandan tea market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Millions)
Table 50 India macro-economic outlay
Table 51 India pandan tea market estimates and forecast, 2018 - 2030 (USD Millions)
Table 52 India pandan tea market revenue estimates and forecast, by form, 2018 - 2030 (USD Millions)
Table 53 India pandan tea market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Millions)
Table 54 Japan macro-economic outlay
Table 55 Japan pandan tea market estimates and forecast, 2018 - 2030 (USD Millions)
Table 56 Japan pandan tea market revenue estimates and forecast, by form, 2018 - 2030 (USD Millions)
Table 57 Japan pandan tea market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Millions)
Table 58 Australia & New Zealand macro-economic outlay
Table 59 Australia & New Zealand pandan tea market estimates and forecast, 2018 - 2030 (USD Millions)
Table 60 Australia & New Zealand pandan tea market revenue estimates and forecast, by form, 2018 - 2030 (USD Millions)
Table 61 Australia & New Zealand pandan tea market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Millions)
Table 62 South Korea macro-economic outlay
Table 63 South Korea pandan tea market estimates and forecast, 2018 - 2030 (USD Millions)
Table 64 South Korea pandan tea market revenue estimates and forecast, by form, 2018 - 2030 (USD Millions)
Table 65 South Korea pandan tea market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Millions)
Table 66 Thailand macro-economic outlay
Table 67 Thailand pandan tea market estimates and forecast, 2018 - 2030 (USD Millions)
Table 68 Thailand pandan tea market revenue estimates and forecast, by form, 2018 - 2030 (USD Millions)
Table 69 Thailand pandan tea market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Millions)
Table 70 Malaysia macro-economic outlay
Table 71 Malaysia pandan tea market estimates and forecast, 2018 - 2030 (USD Millions)
Table 72 Malaysia pandan tea market revenue estimates and forecast, by form, 2018 - 2030 (USD Millions)
Table 73 Malaysia pandan tea market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Millions)
Table 74 Central & South America pandan tea market estimates and forecast, 2018 - 2030 (USD Millions)
Table 75 Central & South America pandan tea market revenue estimates and forecast, by form, 2018 - 2030 (USD Millions)
Table 76 Central & South America pandan tea market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Millions)
Table 77 Brazil macro-economic outlay
Table 78 Brazil pandan tea market estimates and forecast, 2018 - 2030 (USD Millions)
Table 79 Brazil pandan tea market revenue estimates and forecast, by form, 2018 - 2030 (USD Millions)
Table 80 Brazil pandan tea market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Millions)
Table 81 Middle East & Africa pandan tea market estimates and forecast, 2018 - 2030 (USD Millions)
Table 82 Middle East & Africa pandan tea market revenue estimates and forecast, by form, 2018 - 2030 (USD Millions)
Table 83 Middle East & Africa pandan tea market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Millions)
Table 84 South Africa pandan tea market estimates and forecast, 2018 - 2030 (USD Millions)
Table 85 South Africa pandan tea market revenue estimates and forecast, by form, 2018 - 2030 (USD Millions)
Table 86 South Africa pandan tea market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Millions)

List of Figures

Fig. 1 Pandan tea market snapshot
Fig. 2 Pandan tea market segmentation & scope
Fig. 3 Pandan tea market penetration & growth prospect mapping
Fig. 4 Pandan tea market value chain analysis
Fig. 5 Pandan tea market dynamics
Fig. 6 Pandan tea market Porter's Five Forces analysis
Fig. 7 Pandan tea market: Form movement analysis, 2023 & 2030 (%)
Fig. 8 Loose leaves pandan tea market estimates and forecast, 2018 - 2030 (USD Millions)
Fig. 9 Powdered pandan tea market estimates and forecast, 2018 - 2030 (USD Millions)
Fig. 10 Pandan tea market: Form movement analysis, 2023 & 2030 (%)
Fig. 11 Pandan tea market: Distribution Channel movement analysis, 2023 & 2030 (%)
Fig. 12 Pandan tea market estimates and forecast, through offline, 2018 - 2030 (USD Millions)
Fig. 13 Pandan tea market estimates and forecast, through online, 2018 - 2030 (USD Millions)
Fig. 14 Pandan tea market: Regional movement analysis, 2023 & 2030 (%)
Fig. 15 U.S. pandan tea market estimates and forecast, 2018 - 2030 (USD Millions)
Fig. 16 Canada pandan tea market estimates and forecast, 2018 - 2030 (USD Millions)
Fig. 17 Mexico pandan tea market estimates and forecast, 2018 - 2030 (USD Millions)
Fig. 18 Europe pandan tea market estimates and forecast, 2018 - 2030 (USD Millions)
Fig. 19 Germany pandan tea market estimates and forecast, 2018 - 2030 (USD Millions)
Fig. 20 UK pandan tea market estimates and forecast, 2018 - 2030 (USD Millions)
Fig. 21 Spain pandan tea market estimates and forecast, 2018 - 2030 (USD Millions)
Fig. 22 Italy pandan tea market estimates and forecast, 2018 - 2030 (USD Millions)
Fig. 23 France pandan tea market estimates and forecast, 2018 - 2030 (USD Millions)
Fig. 24 Asia Pacific pandan tea market estimates and forecast, 2018 - 2030 (USD Millions)
Fig. 25 China pandan tea market estimates and forecast, 2018 - 2030 (USD Millions)
Fig. 26 India pandan tea market estimates and forecast, 2018 - 2030 (USD Millions)
Fig. 27 Japan pandan tea market estimates and forecast, 2018 - 2030 (USD Millions)
Fig. 28 Australia & New Zealand pandan tea market estimates and forecast, 2018 - 2030 (USD Millions)
Fig. 29 South Korea pandan tea market estimates and forecast, 2018 - 2030 (USD Millions)
Fig. 30 Thailand pandan tea market estimates and forecast, 2018 - 2030 (USD Millions)
Fig. 31 Malaysia pandan tea market estimates and forecast, 2018 - 2030 (USD Millions)
Fig. 32 Central & South America pandan tea market estimates and forecast, 2018 - 2030 (USD Millions)
Fig. 33 Brazil pandan tea market estimates and forecast, 2018 - 2030 (USD Millions)
Fig. 34 Middle East & Africa pandan tea market estimates and forecast, 2018 - 2030 (USD Millions)
Fig. 35 South Africa pandan tea market estimates and forecast, 2018 - 2030 (USD Millions)

Pandan Tea Market Size, Share & Trends Analysis Report By Form (Loose Leaves, Powder, Tea Bags), By Distribution Channel (Offline, Online), By Region, And Segment Forecasts, 2024 - 2030

Description

Table of Contents

List of Tables

Pandan Tea Market Growth & Trends:

Pandan Tea Market Report Highlights:

Table of Contents

Chapter 1. Methodology and Scope

Chapter 2. Executive Summary

Chapter 3. Pandan Tea Market Variables, Trends & Scope

Chapter 4. Pandan Tea Market: Form Analysis & Estimates

Chapter 5. Pandan Tea Market: Distribution Channel Estimates & Trend Analysis

Chapter 6. Pandan Tea Market: Regional Estimates & Trend Analysis

Chapter 7. Competitive Analysis

List of Tables

List of Figures