PUBLISHER: Grand View Research | PRODUCT CODE: 1553554
PUBLISHER: Grand View Research | PRODUCT CODE: 1553554
The global turmeric milk mix market size is anticipated to reach USD 220.1 million by 2030 and is projected to grow at a CAGR of 5.9% from 2024 to 2030, according to a new report by Grand View Research, Inc. The increasing interest in turmeric milk, commonly known as golden milk, can be attributed to a variety of factors. Primarily, it is known for its numerous health benefits, primarily due to curcumin, the active compound in turmeric, which is known for its anti-inflammatory, antioxidant, and antibacterial properties. These benefits can help reduce inflammation, improve digestion, and boost immunity, making it an appealing choice for health-conscious consumers.
The rising popularity of wellness trends has further propelled its status, as many view it as a comforting drink that supports overall well-being. Its versatility also plays a significant role; turmeric milk can be easily customized with spices like cinnamon, ginger, and cardamom, enhancing both flavor and health benefits. Moreover, the convenience of instant turmeric milk mixes has made it accessible for consumers, allowing them to incorporate this nutritious drink into their daily routines with ease.
The blend of turmeric with other spices, such as cinnamon and ginger, makes for a flavorful and versatile beverage that can be used in various recipes, from lattes to smoothies. Cultural influences, particularly the increased exposure to Indian cuisine and traditional remedies, have further spotlighted turmeric and its uses.
The growing availability and distribution of turmeric milk mixes have significantly boosted their demand. These products can now be found in mainstream supermarkets, health food stores, and online platforms, making them easily accessible to a wider range of consumers. Moreover, the promotion of turmeric milk mixes by influencers and celebrities on social media has played a crucial role in popularizing this beverage, particularly among younger audiences.