PUBLISHER: Grand View Research | PRODUCT CODE: 1553514
PUBLISHER: Grand View Research | PRODUCT CODE: 1553514
The global beer kegs market size is expected to reach USD 117.3 million by 2030, registering a CAGR of 7.3% from 2024 to 2030, according to a new report by Grand View Research, Inc. The market is driven by increasing consumption of beer among young consumers. An analysis conducted by Gallup, Inc., previously known as American Institute of Public Opinion, pertaining to alcohol consumption habits of Americans showed that close to 70.0% of men between the age of 18 and 29 preferred beer over other alcoholic beverages. This trend has continued over the years and has served as a key factor driving the market.
Rising inclination for flavored alcoholic beverages is a trend that is likely to benefit the market. This, along with growing demand for premium products such as craft and draught variants, is fueled by evolving consumer lifestyle and increased per capita income. The rising trend of on-premise sales is also expected to fuel market growth. Kegs help in maintaining the authentic quality and flavor of alcoholic beverages over long durations. Draught beer is mostly served through kegs in order to maintain its pressure, and therefore, the product witnesses greater demand from on-trade sales.
Steel as a raw material held the dominant share of 84.7% in the market owing to its largescale production in the industry, higher durability, and favorable recycling properties. Steel kegs are used for transportation and storage as it helps in blocking gases and ultraviolet rays, thereby preserving the quality and flavor of beer.
Asia Pacific is expected to exhibit the highest CAGR of 5.1% from 2019 to 2025 on account of increasing production and consumption of beer in the region, majorly driven by countries such as India, China, and Singapore. Moreover, intensifying presence of breweries producing craft and draught beer are adding to product demand. Another factor driving the market is rising number of leading companies investing in sustainable packaging solutions and producing environment-friendly kegs. For instance, the unique DLC kegs produced by Petainer are some of the most eco-friendly variants introduced in Japan.