PUBLISHER: Grand View Research | PRODUCT CODE: 1553489
PUBLISHER: Grand View Research | PRODUCT CODE: 1553489
The global bagel market size is estimated to reach USD 6.70 billion in 2030, growing at a CAGR of 5.5% from 2024 to 2030, according to a new report by Grand View Research, Inc. Bagel has gained popularity due to the shift in consumer preferences toward convenient and quick-to-prepare foods. As lifestyles become increasingly fast-paced, particularly in urban areas, there is a growing demand for food products that can be easily incorporated into busy routines. Bagels, being versatile and easy to prepare, fit perfectly into this trend. They can be consumed as a quick breakfast, a lunch option, or even as a snack, offering flexibility that appeals to a wide range of consumers.
Furthermore, as consumers become more aware of the nutritional content of their food, there has been a growing demand for healthier bagel options. This trend has led to the development of bagels made from whole grains, multigrain, and high-fiber ingredients, catering to those seeking healthier carbohydrate sources. Whole wheat and multigrain bagels, in particular, have gained traction among health-conscious consumers who prefer products that offer better nutritional value than traditional white flour bagels.
Additionally, the rise of specialized diets such as gluten-free, keto, and low-carb diets has influenced the market. Manufacturers have responded by introducing gluten-free bagels, keto-friendly bagels, and bagels made with alternative flours like almond or coconut flour. These products cater to niche markets but are becoming increasingly mainstream as more consumers adopt these diets for health or lifestyle reasons.
The expansion of distribution channels has played a critical role in the growth of the global market. Traditionally, bagels were primarily sold in bakeries and grocery stores, but the rise of e-commerce, online grocery delivery services, and the increasing presence of bagels in foodservice establishments have significantly broadened their availability.
Retailers, including supermarkets and hypermarkets, continue to be the dominant distribution channel for bagels, providing consumers with easy access to a wide variety of bagel products. However, the growth of online sales has opened up new opportunities for bagel manufacturers to reach a broader audience. Online platforms not only provide convenience for consumers but also allow manufacturers to offer a wider range of products, including specialty and niche varieties that may not be available in physical stores.
Manufacturers often introduce seasonal bagels that are available for a limited time, such as pumpkin spice bagels in the fall or cranberry-orange bagels during the winter holidays. These limited-time offerings create a sense of urgency and excitement among consumers.
Furthermore, some manufacturers collaborate with other brands or celebrities to create unique, co-branded bagels. These collaborations often result in innovative flavors or themed products that generate buzz and attract new customers.