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PUBLISHER: Grand View Research | PRODUCT CODE: 1552927

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PUBLISHER: Grand View Research | PRODUCT CODE: 1552927

Makgeolli Market Size, Share & Trends Analysis Report By Flavor (Flavored, Unflavored), By Distribution Channel (Off-trade, On-trade), By Region (North America, Europe), And Segment Forecasts, 2024 - 2030

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Description

Table of Contents

List of Tables

Makgeolli Market Growth & Trends:

The global makgeolli market is expected to reach USD 863.1 million by 2030, growing at a CAGR of 7.5% from 2024 to 2030, according to a new report by Grand View Research, Inc. Health and wellness trends are another significant driver of the market. Consumers are increasingly seeking natural and healthier alternatives to conventional alcoholic beverages. Makgeolli, made from rice and other natural ingredients, is perceived as a healthier option due to its relatively low alcohol content and potential probiotic benefits from its fermentation process. This aligns well with the growing consumer preference for functional foods and drinks that offer health benefits.

Innovation in product offerings also plays a crucial role in driving the market. Producers continuously experiment with new flavors and formulations to cater to diverse consumer tastes. Introducing fruit-infused makgeolli and other flavored variants has broadened its appeal, especially among younger consumers who are more open to new and exotic beverages. Additionally, the premiumization trend, where consumers are willing to pay more for high-quality, artisanal products, has led to the development of premium makgeolli brands that emphasize traditional brewing methods and superior ingredients.

The trend toward health-conscious consumption is also influencing the market. As more consumers prioritize wellness in their dietary choices, makgeolli's natural composition and potential health benefits make it an attractive option. Low-alcohol and low-sugar versions of makgeolli are becoming increasingly popular, catering to those who want to enjoy alcoholic beverages more healthily.

Flavor innovation is another significant trend in the market. Producers are introducing a variety of new flavors, such as peach, strawberry, and apple, to attract a broader audience. These flavored makgeolli options appeal to younger consumers and those who might find traditional makgeolli too unfamiliar or robust in flavor. This trend diversifies the product range and helps tap into new consumer segments.

Makgeolli Market Report Highlights:

  • The unflavored market is expected to grow at a CAGR of 9.7% from 2024 to 2030. A resurgence of consumer interest in traditional and authentic beverages drives this growth. As more individuals become health-conscious and seek natural products, unflavored Makgeolli's reputation for being a minimally processed, fermented drink with potential probiotic benefits becomes increasingly appealing
  • Sales of makgeolli through on-trade distribution channels are expected to grow at a CAGR of 8.1% from 2024 to 2030. This growth is primarily driven by the increasing popularity of Korean cuisine and culture globally, which has led to a higher demand for authentic Korean beverages in dining and social settings
  • The market in the Asia Pacific region is expected to witness a CAGR of 7.9% from 2024 to 2030, driven by several key factors unique to this region. As the birthplace of makgeolli, Asia Pacific holds a deep cultural and historical connection to this traditional Korean rice wine, which continues to be a popular beverage choice in countries such as South Korea, Japan, and China
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Product Code: GVR-4-68040-406-3

Table of Contents

Chapter 1. Methodology and Scope

  • 1.1. Market Segmentation & Scope
  • 1.2. Market Definition
  • 1.3. Information Procurement
    • 1.3.1. Purchased Database
    • 1.3.2. GVR's Internal Database
    • 1.3.3. Secondary Sources & Third-Party Perspectives
    • 1.3.4. Primary Research
  • 1.4. Information Analysis
    • 1.4.1. Data Analysis Models
  • 1.5. Market Formulation & Data Visualization
  • 1.6. Data Validation & Publishing

Chapter 2. Executive Summary

  • 2.1. Market Outlook
  • 2.2. Product Outlook
  • 2.3. Flavor Outlook
  • 2.4. Distribution Channel Outlook
  • 2.5. Regional Outlook
  • 2.6. Competitive Insights

Chapter 3. Makgeolli Market Variables, Trends & Scope

  • 3.1. Market Introduction
  • 3.2. Industry Value Chain Analysis
    • 3.2.1. Sales/Retail Channel Analysis
    • 3.2.2. Profit Margin Analysis
  • 3.3. Market Dynamics
    • 3.3.1. Market Driver Analysis
    • 3.3.2. Market Restraint Analysis
    • 3.3.3. Industry Challenges
    • 3.3.4. Industry Opportunities
  • 3.4. Industry Analysis - Porter's
  • 3.5. Market Entry Strategies

Chapter 4. Makgeolli Market: Flavor Analysis & Estimates

  • 4.1. Flavor Analysis & Market Share, 2023 & 2030
  • 4.2. Flavored
    • 4.2.1. Market estimates and forecast, 2018 - 2030 (USD Million)
  • 4.3. Unflavored
    • 4.3.1. Market estimates and forecast, 2018 - 2030 (USD Million)

Chapter 5. Makgeolli Market: Distribution Channel Estimates & Trend Analysis

  • 5.1. Off-trade
    • 5.1.1. Market estimates and forecast, 2018 - 2030 (USD Million)
    • 5.1.2. Supermarkets & Hypermarkets
      • 5.1.2.1. Market estimates and forecast, 2018 - 2030 (USD Million)
    • 5.1.3. Specialty Stores
      • 5.1.3.1. Market estimates and forecast, 2018 - 2030 (USD Million)
    • 5.1.4. Online
      • 5.1.4.1. Market estimates and forecast, 2018 - 2030 (USD Million)
    • 5.1.5. Others
      • 5.1.5.1. Market estimates and forecast, 2018 - 2030 (USD Million)
  • 5.2. On-trade
    • 5.2.1. Market estimates and forecast, 2018 - 2030 (USD Million)

Chapter 6. Makgeolli Market: Regional Estimates & Trend Analysis

  • 6.1. Regional Movement Analysis & Market Share, 2023 & 2030
  • 6.2. North America
    • 6.2.1. Market estimates and forecast, 2018 - 2030 (USD Million)
    • 6.2.2. U.S.
      • 6.2.2.1. Key country dynamics
      • 6.2.2.2. Market estimates and forecast, 2018 - 2030 (USD Million)
    • 6.2.3. Canada
      • 6.2.3.1. Key country dynamics
      • 6.2.3.2. Market estimates and forecast, 2018 - 2030 (USD Million)
    • 6.2.4. Mexico
      • 6.2.4.1. Key country dynamics
      • 6.2.4.2. Market estimates and forecast, 2018 - 2030 (USD Million)
  • 6.3. Europe
    • 6.3.1. Market estimates and forecast, 2018 - 2030 (USD Million)
    • 6.3.2. UK
      • 6.3.2.1. Key country dynamics
      • 6.3.2.2. Market estimates and forecast, 2018 - 2030 (USD Million)
    • 6.3.3. Germany
      • 6.3.3.1. Key country dynamics
      • 6.3.3.2. Market estimates and forecast, 2018 - 2030 (USD Million)
    • 6.3.4. France
      • 6.3.4.1. Key country dynamics
      • 6.3.4.2. Market estimates and forecast, 2018 - 2030 (USD Million)
  • 6.4. Asia Pacific
    • 6.4.1. Market estimates and forecast, 2018 - 2030 (USD Million)
    • 6.4.2. China
      • 6.4.2.1. Key country dynamics
      • 6.4.2.2. Market estimates and forecast, 2018 - 2030 (USD Million)
    • 6.4.3. Japan
      • 6.4.3.1. Key country dynamics
      • 6.4.3.2. Market estimates and forecast, 2018 - 2030 (USD Million)
    • 6.4.4. India
      • 6.4.4.1. Key country dynamics
      • 6.4.4.2. Market estimates and forecast, 2018 - 2030 (USD Million)
    • 6.4.5. South Korea
      • 6.4.5.1. Key country dynamics
      • 6.4.5.2. Market estimates and forecast, 2018 - 2030 (USD Million)
    • 6.4.6. Vietnam
      • 6.4.6.1. Key country dynamics
      • 6.4.6.2. Market estimates and forecast, 2018 - 2030 (USD Million)
    • 6.4.7. Thailand
      • 6.4.7.1. Key country dynamics
      • 6.4.7.2. Market estimates and forecast, 2018 - 2030 (USD Million)
  • 6.5. Central & South America
    • 6.5.1. Market estimates and forecast, 2018 - 2030 (USD Million)
    • 6.5.2. Brazil
      • 6.5.2.1. Key country dynamics
      • 6.5.2.2. Market estimates and forecast, 2018 - 2030 (USD Million)
  • 6.6. Middle East & Africa
      • 6.6.1.1. Market estimates and forecast, 2018 - 2030 (USD Million)
    • 6.6.2. South Africa
      • 6.6.2.1. Key country dynamics
      • 6.6.2.2. Market estimates and forecast, 2018 - 2030 (USD Million)

Chapter 7. Competitive Analysis

  • 7.1. Recent developments & impact analysis, by key market participants
  • 7.2. Company Categorization
  • 7.3. Participant's Overview
  • 7.4. Financial Performance
  • 7.5. Product Benchmarking
  • 7.6. Company Market Share Analysis, 2023 (%)
  • 7.7. Company Heat Map Analysis
  • 7.8. Strategy Mapping
  • 7.9. Company Profiles
  • 7.10. Hana Makgeolli
    • 7.10.1. Company Overview
    • 7.10.2. Financial Performance
    • 7.10.3. Product Benchmarking
    • 7.10.4. Strategic Initiatives
  • 7.11. Kooksoondang Co.
    • 7.11.1. Company Overview
    • 7.11.2. Financial Performance
    • 7.11.3. Product Benchmarking
    • 7.11.4. Strategic Initiatives
  • 7.12. Vancouver Makgeolli
    • 7.12.1. Company Overview
    • 7.12.2. Financial Performance
    • 7.12.3. Product Benchmarking
    • 7.12.4. Strategic Initiatives
  • 7.13. IL DONG
    • 7.13.1. Company Overview
    • 7.13.2. Financial Performance
    • 7.13.3. Product Benchmarking
    • 7.13.4. Strategic Initiatives
  • 7.14. Kim's Seng Mak
    • 7.14.1. Company Overview
    • 7.14.2. Financial Performance
    • 7.14.3. Product Benchmarking
    • 7.14.4. Strategic Initiatives
  • 7.15. Seoul Jangsoo Co, Ltd.
    • 7.15.1. Company Overview
    • 7.15.2. Financial Performance
    • 7.15.3. Product Benchmarking
    • 7.15.4. Strategic Initiatives
  • 7.16. Makku
    • 7.16.1. Company Overview
    • 7.16.2. Financial Performance
    • 7.16.3. Product Benchmarking
    • 7.16.4. Strategic Initiatives
  • 7.17. Soony
    • 7.17.1. Company Overview
    • 7.17.2. Financial Performance
    • 7.17.3. Product Benchmarking
    • 7.17.4. Strategic Initiatives
  • 7.18. Gyeongju Beopju
    • 7.18.1. Company Overview
    • 7.18.2. Financial Performance
    • 7.18.3. Product Benchmarking
    • 7.18.4. Strategic Initiatives
  • 7.19. BHD CO., LTD
    • 7.19.1. Company Overview
    • 7.19.2. Financial Performance
    • 7.19.3. Product Benchmarking
    • 7.19.4. Strategic Initiatives
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Product Code: GVR-4-68040-406-3

List of Tables

  • 1. Makgeolli market - Key market driver analysis
  • 2. Makgeolli market - Key market restraint analysis
  • 3. Makgeolli market estimates and forecast, 2018 - 2030 (USD Million)
  • 4. Flavored Makgeolli market estimates and forecast, 2018 - 2030 (USD Million)
  • 5. Unflavored Makgeolli market estimates and forecast, 2018 - 2030 (USD Million)
  • 6. Makgeolli market estimates and forecast, through off-trade channels, 2018 - 2030 (USD Million)
  • 7. Makgeolli market estimates and forecast, through specialty stores, 2018 - 2030 (USD Million)
  • 8. Makgeolli market estimates and forecast, through online channels, 2018 - 2030 (USD Million)
  • 9. Makgeolli market estimates and forecast, through other distribution channels, 2018 - 2030 (USD Million)
  • 10. Makgeolli market estimates and forecast, through on-trade channels, 2018 - 2030 (USD Million)
  • 11. North America makgeolli market estimates and forecast, 2018 - 2030 (USD Million)
  • 12. North America Makgeolli market revenue estimates and forecast, by flavor, 2018 - 2030 (USD Million)
  • 13. North America Makgeolli market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
  • 14. U.S. macro-economic outlay
  • 15. U.S. makgeolli market estimates and forecast, 2018 - 2030 (USD Million)
  • 16. U.S. makgeolli market revenue estimates and forecast, by flavor, 2018 - 2030 (USD Million)
  • 17. U.S. makgeolli market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
  • 18. Canada macro-economic outlay
  • 19. Canada makgeolli market estimates and forecast, 2018 - 2030 (USD Million)
  • 20. Canada makgeolli market revenue estimates and forecast, by flavor, 2018 - 2030 (USD Million)
  • 21. Canada makgeolli market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
  • 22. Mexico macro-economic outlay
  • 23. Mexico makgeolli market estimates and forecast, 2018 - 2030 (USD Million)
  • 24. Mexico makgeolli market revenue estimates and forecast, by flavor, 2018 - 2030 (USD Million)
  • 25. Mexico makgeolli market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
  • 26. Europe makgeolli market estimates and forecast, 2018 - 2030 (USD Million)
  • 27. Europe makgeolli market revenue estimates and forecast, by flavor, 2018 - 2030 (USD Million)
  • 28. Europe makgeolli market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
  • 29. Germany macro-economic outlay
  • 30. Germany makgeolli market estimates and forecast, 2018 - 2030 (USD Million)
  • 31. Germany makgeolli market revenue estimates and forecast, by flavor, 2018 - 2030 (USD Million)
  • 32. Germany makgeolli market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
  • 33. UK macro-economic outlay
  • 34. UK makgeolli market estimates and forecast, 2018 - 2030 (USD Million)
  • 35. UK makgeolli market revenue estimates and forecast, by flavor, 2018 - 2030 (USD Million)
  • 36. UK makgeolli market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
  • 37. France macro-economic outlay
  • 38. France makgeolli market estimates and forecast, 2018 - 2030 (USD Million)
  • 39. France makgeolli market revenue estimates and forecast, by flavor, 2018 - 2030 (USD Million)
  • 40. France makgeolli market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
  • 41. Asia Pacific macro-economic outlay
  • 42. Asia Pacific makgeolli market estimates and forecast, 2018 - 2030 (USD Million)
  • 43. Asia Pacific makgeolli market revenue estimates and forecast, by flavor, 2018 - 2030 (USD Million)
  • 44. Asia Pacific makgeolli market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
  • 45. China macro-economic outlay
  • 46. China makgeolli market estimates and forecast, 2018 - 2030 (USD Million)
  • 47. China makgeolli market revenue estimates and forecast, by flavor, 2018 - 2030 (USD Million)
  • 48. China makgeolli market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
  • 49. India macro-economic outlay
  • 50. India makgeolli market estimates and forecast, 2018 - 2030 (USD Million)
  • 51. India makgeolli market revenue estimates and forecast, by flavor, 2018 - 2030 (USD Million)
  • 52. India makgeolli market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
  • 53. Japan macro-economic outlay
  • 54. Japan makgeolli market estimates and forecast, 2018 - 2030 (USD Million)
  • 55. Japan makgeolli market revenue estimates and forecast, by flavor, 2018 - 2030 (USD Million)
  • 56. Japan makgeolli market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
  • 57. South Korea macro-economic outlay
  • 58. South Korea makgeolli market estimates and forecast, 2018 - 2030 (USD Million)
  • 59. South Korea makgeolli market revenue estimates and forecast, by flavor, 2018 - 2030 (USD Million)
  • 60. South Korea makgeolli market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
  • 61. Vietnam macro-economic outlay
  • 62. Vietnam makgeolli market estimates and forecast, 2018 - 2030 (USD Million)
  • 63. Vietnam makgeolli market revenue estimates and forecast, by flavor, 2018 - 2030 (USD Million)
  • 64. Vietnam makgeolli market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
  • 65. Thailand macro-economic outlay
  • 66. Thailand makgeolli market estimates and forecast, 2018 - 2030 (USD Million)
  • 67. Thailand makgeolli market revenue estimates and forecast, by flavor, 2018 - 2030 (USD Million)
  • 68. Thailand makgeolli market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
  • 69. Central & South America makgeolli market estimates and forecast, 2018 - 2030 (USD Million)
  • 70. Central & South America makgeolli market revenue estimates and forecast, by flavor, 2018 - 2030 (USD Million)
  • 71. Central & South America makgeolli market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
  • 72. Brazil macro-economic outlay
  • 73. Brazil makgeolli market estimates and forecast, 2018 - 2030 (USD Million)
  • 74. Brazil makgeolli market revenue estimates and forecast, by flavor, 2018 - 2030 (USD Million)
  • 75. Brazil makgeolli market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
  • 76. Middle East & Africa makgeolli market estimates and forecast, 2018 - 2030 (USD Million)
  • 77. Middle East & Africa makgeolli market revenue estimates and forecast, by flavor, 2018 - 2030 (USD Million)
  • 78. Middle East & Africa makgeolli market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
  • 79. South Africa macro-economic outlay
  • 80. South Africa makgeolli market estimates and forecast, 2018 - 2030 (USD Million)
  • 81. South Africa makgeolli market revenue estimates and forecast, by flavor, 2018 - 2030 (USD Million)
  • 82. South Africa makgeolli market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)

List of Figures

  • 1. Makgeolli market snapshot
  • 2. Makgeolli market segmentation & scope
  • 3. Makgeolli market penetration & growth prospect mapping
  • 4. Makgeolli market value chain analysis
  • 5. Makgeolli market dynamics
  • 6. Makgeolli market Porter's Five Forces analysis
  • 7. Makgeolli market: Flavor movement analysis, 2023 & 2030 (%)
  • 8. Flavored makgeolli market estimates and forecast, 2018 - 2030 (USD Million)
  • 9. Unflavored makgeolli market estimates and forecast, 2018 - 2030 (USD Million)
  • 10. Makgeolli market: Distribution channel movement analysis, 2023 & 2030 (%)
  • 11. Makgeolli market estimates and forecast, through off-trade distribution, 2018 - 2030 (USD Million)
  • 12. Makgeolli market estimates and forecast, through supermarkets & hypermarkets, 2018 - 2030 (USD Million)
  • 13. Makgeolli market estimates and forecast, through off-trade channels, 2018 - 2030 (USD Million)
  • 14. Makgeolli market estimates and forecast, through specialty stores, 2018 - 2030 (USD Million)
  • 15. Makgeolli market estimates and forecast, through online channels, 2018 - 2030 (USD Million)
  • 16. Makgeolli market estimates and forecast, through other distribution channels, 2018 - 2030 (USD Million)
  • 17. Makgeolli market estimates and forecast, through on-trade distribution, 2018 - 2030 (USD Million)
  • 18. Makgeolli market: Regional movement analysis, 2023 & 2030 (%)
  • 19. North America makgeolli market estimates and forecast, 2018 - 2030 (USD Million)
  • 20. U.S. makgeolli market estimates and forecast, 2018 - 2030 (USD Million)
  • 21. Canada makgeolli market estimates and forecast, 2018 - 2030 (USD Million)
  • 22. Mexico makgeolli market estimates and forecast, 2018 - 2030 (USD Million)
  • 23. Europe makgeolli market estimates and forecast, 2018 - 2030 (USD Million)
  • 24. Germany makgeolli market estimates and forecast, 2018 - 2030 (USD Million)
  • 25. UK makgeolli market estimates and forecast, 2018 - 2030 (USD Million)
  • 26. France makgeolli market estimates and forecast, 2018 - 2030 (USD Million)
  • 27. Asia Pacific makgeolli market estimates and forecast, 2018 - 2030 (USD Million)
  • 28. China makgeolli market estimates and forecast, 2018 - 2030 (USD Million)
  • 29. India makgeolli market estimates and forecast, 2018 - 2030 (USD Million)
  • 30. Japan makgeolli market estimates and forecast, 2018 - 2030 (USD Million)
  • 31. Vietnam makgeolli market estimates and forecast, 2018 - 2030 (USD Million)
  • 32. Thailand makgeolli market estimates and forecast, 2018 - 2030 (USD Million)
  • 33. South Korea makgeolli market estimates and forecast, 2018 - 2030 (USD Million)
  • 34. Central & South America makgeolli market estimates and forecast, 2018 - 2030 (USD Million)
  • 35. Brazil makgeolli market estimates and forecast, 2018 - 2030 (USD Million)
  • 36. Middle East & Africa makgeolli market estimates and forecast, 2018 - 2030 (USD Million)
  • 37. South Africa makgeolli market estimates and forecast, 2018 - 2030 (USD Million)
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