PUBLISHER: Grand View Research | PRODUCT CODE: 1552869
PUBLISHER: Grand View Research | PRODUCT CODE: 1552869
The global edible cosmetics market size is expected to reach USD 488.27 million by 2030, growing at a CAGR of 9.1% from 2024 to 2030, according to a new report by Grand View Research, Inc. The world of cosmetics is undergoing a fascinating transformation with the rise of edible cosmetics. These innovative products blur the lines between beauty and food, offering skincare, haircare, and makeup solutions that are safe to ingest. Edible cosmetics range from lipsticks and foundations to shampoos and cleansers, all formulated with ingredients that are not only effective but also consumable. This trend reflects a growing consumer interest in products that emphasize safety and sustainability.
Edible cosmetics introduce a unique twist to traditional products. Ingredients like aloe vera, honey, and coconut oil, known for their nourishing properties, are being incorporated into formulations that can be applied to the skin and safely ingested if needed. These products cater to health-conscious consumers seeking beauty solutions that avoid harmful chemicals. EdenSong Essentials Skin Care launched the Royal Elixir Facial Serum, enriched with a high concentration of olive squalane and a blend of exotic oils that naturally harmonize with the skin. This serum enhances the skin's ability to rejuvenate and revitalize, promoting a smoother and more radiant complexion. Its distinctive non-comedogenic and gentle formula makes it suitable for all skin types. The serum also contains borage oil, argan oil, rosehip seed oil, and hemp seed oil, among other beneficial ingredients.
Shampoos and conditioners formulated with natural, food-grade ingredients such as avocado, chamomile, and olive oil are gaining popularity. These products promise to enhance hair health and appearance and ensure that no harmful substances are absorbed through the scalp. The clean beauty trend has significantly impacted consumer preferences, as more consumers seek products devoid of harsh ingredients and synthetic chemicals. In addition, customers now favor products that support complete well-being, both inside and out, due to the surge in health and wellness trends. Influencers and celebrities in the beauty industry who support natural and edible beauty products have been essential in social media and influencer marketing. Furthermore, customers are gravitating toward products that are safe for the environment and themselves due to increased environmental concerns and the desire for a sustainable lifestyle.
In 2021, Edible Beauty Australia Pty Ltd won the Best Clean Products of 2021 and the Editor's Choice Award. It offers a range of natural skincare enriched with Australian wildcrafted extracts. Certified by Safe Cosmetics Australia and adhering to the Organic Beauty Award's Clean Standards, its products, created by holistic skincare experts, blend safe, effective ingredients with a commitment to cruelty-free practices. Each item is designed to appeal to the senses and the environment, reflecting thoughtful, holistic care.