U.S. Floriculture Market Size, Share & Trends Analysis Report By Product (Bedding & Garden Plants, Pott Plants), By Distribution Channel (Offline, Online), By End Use (Commercial, Industrial), And Segment Forecasts, 2024

The U.S. floriculture market size is anticipated to reach USD 11.12 billion by 2030 and is expected to grow at a CAGR of 8.0% during the forecast period, according to a new report by Grand View Research, Inc. Seasonal and cultural influences play a major role in shaping market dynamics. Holidays such as Valentine's Day, Mother's Day, and Christmas see a substantial increase in the sale of cut flowers and floral arrangements. Cultural events and traditions, such as weddings, funerals, and religious ceremonies, also drive periodic spikes in demand, making seasonality and cultural factors critical drivers of the floriculture market.

Retail trends and distribution channels are also pivotal in driving the market growth. Supermarkets and big-box retailers are significant players, offering convenience and competitive pricing. At the same time, specialized florists and boutique flower shops cater to consumers seeking unique and high-quality floral products. The rise of e-commerce has further expanded market accessibility, allowing consumers to order flowers and plants online with doorstep delivery. Subscription services offering regular deliveries of fresh flowers or plants have also gained popularity, providing steady revenue streams for floriculture businesses and fostering customer loyalty.

Moreover, urbanization and the development of urban green spaces are further driving the demand for floriculture products. As cities expand and urban populations grow, there is an increasing focus on creating green spaces within urban environments. Public parks, rooftops, and community gardens are becoming more prevalent, driven by urban planning policies prioritizing green infrastructure. Integrating plants and flowers into urban landscapes provides environmental benefits, such as improved air quality and reduced urban heat island effects. This trend creates opportunities for floriculture businesses to supply plants and services to urban development projects.

U.S. Floriculture Market Report Highlights:

Based on product, the bedding and garden plants segment led the market with the largest revenue share of 52.8% in 2023. The growing popularity of outdoor living spaces significantly drives the bedding and garden plants segment.
Based on distribution channel, the online segment is expected to witness the fastest CAGR during the forecast period. The influence of global trends and cross-cultural exchanges also significantly impacts the online floriculture market.
Based on end use, the commercial segment led the market with the largest revenue share in 2023. The increasing popularity of biophilic design, which emphasizes incorporating natural elements into indoor spaces, has led to a surge in demand for decorative plants and floral arrangements.
In April 2024, Terra Nova Nurseries launched a new addition to the Echinacea Delightful series, Lace. This perennial boasts scented, tubular petals that create a star-like shape at their tips. Lace enhances the landscape with its significant value in mixed beds and borders. It is also deer-resistant and fragrant and attracts pollinators and hummingbirds.

Product Code: GVR-4-68040-395-2

Chapter 1. Methodology and Scope

1.1. Market Segmentation& Scope
1.2. Market Definition
1.3. Information Procurement
- 1.3.1. Purchased Database
- 1.3.2. GVR's Internal Database
- 1.3.3. Secondary Sources & Third-Party Perspectives
- 1.3.4. Primary Research
1.4. Information Analysis
- 1.4.1. Data Analysis Models
1.5. Market Formulation & Data Visualization
1.6. Data Validation & Publishing

Chapter 2. Executive Summary

2.1. Market Snapshot
2.2. Segment Snapshot
2.3. Competitive Landscape Snapshot

Chapter 3. U.S. Floriculture Market Variables, Trends & Scope

3.1. Market Lineage Outlook
- 3.1.1. Parent Market Outlook
3.2. Industry Value Chain Analysis
- 3.2.1. Sales/Retail Channel Analysis
- 3.2.2. Profit Margin Analysis
3.3. Market Dynamics
- 3.3.1. Market Driver Analysis
- 3.3.2. Market Restraint Analysis
- 3.3.3. Industry Challenges
- 3.3.4. Industry Opportunities
3.4. Industry Analysis Tools
- 3.4.1. Porter's Five Forces Analysis
- 3.4.2. PESTLE Analysis
- 3.4.3. Market Entry Strategies

Chapter 4. Consumer Behavior Analysis

4.1. Demographic Analysis
4.2. Consumer Trends & Preferences
4.3. Factors Influencing Buying Decisions
4.4. Consumer Product Adoption Trends
4.5. Observations & Recommendations

Chapter 5. U.S. Floriculture Market: Product Estimates & Trend Analysis

5.1. Product Movement Analysis & Market Share, 2023 & 2030
5.2. U.S. Floriculture Market Estimates & Forecast, By Product, 2018 to 2030 (USD Million)
- 5.2.1. Bedding and Garden Plants
  - 5.2.1.1. Bedding and Garden Plants Market Estimates & Forecasts, 2018 to 2030 (USD Million)
- 5.2.2. Pott Plants
  - 5.2.2.1. Pott Plants Market Estimates & Forecasts, 2018 to 2030 (USD Million)
- 5.2.3. Foliage Plants
  - 5.2.3.1. Foliage Plants Market Estimates & Forecasts, 2018 to 2030 (USD Million)
- 5.2.4. Propagative Floriculture Materials
  - 5.2.4.1. Propagative Floriculture Materials Market Estimates & Forecasts, 2018 to 2030 (USD Million)
- 5.2.5. Cut Flowers
  - 5.2.5.1. Cut Flowers Market Estimates & Forecasts, 2018 to 2030 (USD Million)
    - 5.2.5.1.1. Tulip
      - 5.2.5.1.1.1. Tulip Market Estimates & Forecasts, 2018 to 2030 (USD Million)
    - 5.2.5.1.2. Lilies
      - 5.2.5.1.2.1. Lilies Market Estimates & Forecasts, 2018 to 2030 (USD Million)
    - 5.2.5.1.3. Gerbera
      - 5.2.5.1.3.1. Gerbera Market Estimates & Forecasts, 2018 to 2030 (USD Million)
    - 5.2.5.1.4. Gladioli
      - 5.2.5.1.4.1. Gladioli Market Estimates & Forecasts, 2018 to 2030 (USD Million)
    - 5.2.5.1.5. Sunflower
      - 5.2.5.1.5.1. Sunflower Market Estimates & Forecasts, 2018 to 2030 (USD Million)
    - 5.2.5.1.6. Rose
      - 5.2.5.1.6.1. Rose Market Estimates & Forecasts, 2018 to 2030 (USD Million)
    - 5.2.5.1.7. Others
      - 5.2.5.1.7.1. Others Market Estimates & Forecasts, 2018 to 2030 (USD Million)
- 5.2.6. Cut Cultivated Greens
  - 5.2.6.1. Cut Cultivated Greens Market Estimates & Forecasts, 2018 to 2030 (USD Million)

Chapter 6. U.S. Floriculture Market: Distribution Channel Estimates & Trend Analysis

6.1. Distribution Channel Movement Analysis & Market Share, 2023 & 2030
6.2. U.S. Floriculture Market Estimates & Forecast, By Distribution Channel, 2018 to 2030 (USD Million)
- 6.2.1. Offline
  - 6.2.1.1. Offline Market Estimates & Forecasts, 2018 to 2030 (USD Million)
- 6.2.2. Online
  - 6.2.2.1. Online Market Estimates & Forecasts, 2018 to 2030 (USD Million)

Chapter 7. U.S. Floriculture Market: End Use Estimates & Trend Analysis

7.1. End Use Movement Analysis & Market Share, 2023 & 2030
7.2. U.S. Floriculture Market Estimates & Forecast, By End Use, 2018 to 2030 (USD Million)
- 7.2.1. Commercial
  - 7.2.1.1. Offline Market Estimates & Forecasts, 2018 to 2030 (USD Million)
- 7.2.2. Industrial
  - 7.2.2.1. Industrial Market Estimates & Forecasts, 2018 to 2030 (USD Million)

Chapter 8. U.S. Floriculture Market - Competitive Landscape

8.1. Recent Developments & Impact Analysis by Key Market Participants
8.2. Company Categorization
8.3. Company Market Positioning
8.4. Company Market Share Analysis
8.5. Company Heat Map Analysis
8.6. Strategy Mapping
8.7. Company Profiles
- 8.7.1. Kurt Weiss Greenhouses, Inc.
  - 8.7.1.1. Company Overview
  - 8.7.1.2. Financial Performance
  - 8.7.1.3. Product Benchmarking
  - 8.7.1.4. Strategic Initiatives
- 8.7.2. Costa Farms
  - 8.7.2.1. Company Overview
  - 8.7.2.2. Financial Performance
  - 8.7.2.3. Product Benchmarking
  - 8.7.2.4. Strategic Initiatives
- 8.7.3. The Queen's Flowers
  - 8.7.3.1. Company Overview
  - 8.7.3.2. Financial Performance
  - 8.7.3.3. Product Benchmarking
  - 8.7.3.4. Strategic Initiatives
- 8.7.4. Green Circle Growers
  - 8.7.4.1. Company Overview
  - 8.7.4.2. Financial Performance
  - 8.7.4.3. Product Benchmarking
  - 8.7.4.4. Strategic Initiatives
- 8.7.5. Greenheart Farms
  - 8.7.5.1. Company Overview
  - 8.7.5.2. Financial Performance
  - 8.7.5.3. Product Benchmarking
  - 8.7.5.4. Strategic Initiatives
- 8.7.6. MONROVIA NURSERY COMPANY
  - 8.7.6.1. Company Overview
  - 8.7.6.2. Financial Performance
  - 8.7.6.3. Product Benchmarking
  - 8.7.6.4. Strategic Initiatives
- 8.7.7. Larksilk
  - 8.7.7.1. Company Overview
  - 8.7.7.2. Financial Performance
  - 8.7.7.3. Product Benchmarking
  - 8.7.7.4. Strategic Initiatives
- 8.7.8. Sun Valley Floral Farms
  - 8.7.8.1. Company Overview
  - 8.7.8.2. Financial Performance
  - 8.7.8.3. Product Benchmarking
  - 8.7.8.4. Strategic Initiatives
- 8.7.9. TERRA NOVA Nurseries, Inc.
  - 8.7.9.1. Company Overview
  - 8.7.9.2. Financial Performance
  - 8.7.9.3. Product Benchmarking
  - 8.7.9.4. Strategic Initiatives
- 8.7.10. Benary
  - 8.7.10.1. Company Overview
  - 8.7.10.2. Financial Performance
  - 8.7.10.3. Product Benchmarking
  - 8.7.10.4. Strategic Initiatives

Product Code: GVR-4-68040-395-2

List of Tables

Table 1 List of abbreviation
Table 2 U.S. floriculture market, by product, 2018 - 2030 (USD Million)
Table 3 U.S. floriculture market, by distribution channel, 2018 - 2030 (USD Million)
Table 4 U.S. floriculture market, by end use, 2018 - 2030 (USD Million)
Table 5 U.S. floriculture market, by country, 2018 - 2030 (USD Million)

List of Figures

Fig. 1 Market research process
Fig. 2 Data triangulation techniques
Fig. 3 Primary research pattern
Fig. 4 Market research approaches
Fig. 5 Value-chain-based sizing & forecasting
Fig. 6 QFD modeling for market share assessment
Fig. 7 Market formulation & validation
Fig. 8 U.S. floriculture: Market outlook
Fig. 9 U.S. floriculture: Competitive insights
Fig. 10 Parent market outlook
Fig. 11 Related/ancillary market outlook
Fig. 12 Penetration and growth prospect mapping
Fig. 13 Industry value chain analysis
Fig. 14 U.S. floriculture market driver impact
Fig. 15 U.S. floriculture market restraint impact
Fig. 16 U.S. floriculture market strategic initiatives analysis
Fig. 17 U.S. floriculture market: Product movement analysis
Fig. 18 U.S. floriculture market: Product outlook and key takeaways
Fig. 19 Bedding and garden plants market estimates and forecasts, 2018 - 2030
Fig. 20 Pott plants market estimates and forecasts, 2018 - 2030
Fig. 21 Foliage plants market estimates and forecasts, 2018 - 2030
Fig. 22 Propagative floriculture materials market estimates and forecasts, 2018 - 2030
Fig. 23 Cut flowers market estimates and forecasts, 2018 - 2030
Fig. 24 Cut cultivated greens market estimates and forecasts, 2018 - 2030
Fig. 25 U.S. floriculture market: Distribution channel movement analysis
Fig. 26 U.S. floriculture market: Distribution channel outlook and key takeaways
Fig. 27 Offline floriculture market estimates and forecasts, 2018 - 2030
Fig. 28 Online floriculture market estimates and forecasts, 2018 - 2030
Fig. 29 U.S. floriculture market: End use movement analysis
Fig. 30 U.S. floriculture market: End use outlook and key takeaways
Fig. 31 Commercial floriculture market estimates and forecasts, 2018 - 2030
Fig. 32 Industrial floriculture market estimates and forecasts, 2018 - 2030

U.S. Floriculture Market Size, Share & Trends Analysis Report By Product (Bedding & Garden Plants, Pott Plants), By Distribution Channel (Offline, Online), By End Use (Commercial, Industrial), And Segment Forecasts, 2024 - 2030

Description

Table of Contents

List of Tables

U.S. Floriculture Market Growth & Trends:

U.S. Floriculture Market Report Highlights:

Table of Contents

Chapter 1. Methodology and Scope

Chapter 2. Executive Summary

Chapter 3. U.S. Floriculture Market Variables, Trends & Scope

Chapter 4. Consumer Behavior Analysis

Chapter 5. U.S. Floriculture Market: Product Estimates & Trend Analysis

Chapter 6. U.S. Floriculture Market: Distribution Channel Estimates & Trend Analysis

Chapter 7. U.S. Floriculture Market: End Use Estimates & Trend Analysis

Chapter 8. U.S. Floriculture Market - Competitive Landscape

List of Tables

List of Figures