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PUBLISHER: Grand View Research | PRODUCT CODE: 1530549
PUBLISHER: Grand View Research | PRODUCT CODE: 1530549
Digital Media Market Size, Share & Trends Analysis Report By Content Type (Video, Audio), By Platform (Smartphone, Television), By Application, By Industry Vertical, By Region, And Segment Forecasts, 2024 - 2030
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PAGES: 150 Pages
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Digital Media Market Growth & Trends:
The global digital media market size is expected to reach USD 1,902.28 billion by 2030 and is anticipated to grow at a CAGR of 12.8% from 2024 to 2030, according to a new study by Grand View Research, Inc. Increasing internet penetration and rising smartphone usage have fueled the demand for digital content, further driving the market expansion.
The proliferation of high-speed internet and the widespread adoption of smartphones have made digital media more accessible than ever before. In addition, the rise of social media platforms has revolutionized content consumption, providing users with personalized and engaging experiences. Moreover, advancements in artificial intelligence and machine learning are enabling content creators to produce more sophisticated and targeted media, enhancing user engagement and satisfaction. These factors are collectively propelling the market growth.
The rising popularity of streaming services is reshaping entertainment consumption, with platforms such as Netflix, Disney+, and Spotify providing on-demand access to extensive content libraries. In addition, user-generated content is on the rise, with platforms such as YouTube and TikTok enabling individuals to create and share their media. Furthermore, the advent of virtual and augmented reality is creating new opportunities for immersive experiences, revolutionizing user interaction with digital content.
Moreover, digital advertising expenditures have also seen considerable growth as advertisers allocate more of their budgets to online platforms. The ability to target specific demographics, track user behavior, and measure campaign performance has made digital advertising an attractive option for businesses.This precision targeting allows advertisers to reach the most relevant audiences with tailored messages, thereby increasing the effectiveness of their campaigns.
Digital platforms offer detailed analytics and insights, enabling advertisers to continually optimize their strategies in real-time. This increased focus on digital advertising is driving market growth by attracting more investment, fostering innovation in advertising technologies, and enhancing the overall value proposition of digital media channels.This trend is transforming the digital media landscape, driving innovation, and further accelerating market growth.
Digital Media Market Report Highlights:
- Based on content type, the video segment dominated the market in 2023, owing to the increasing demand for high-quality video content across various digital platforms.
- Based on platform, the smartphone segment dominated the market in 2023, owing to factors such as accessibility, technological advancements, app ecosystem diversity, social media integration, advertising opportunities, streaming services dominance, global smartphone penetration, and changing consumer behavior towards mobile-centric habits.
- Based on application, the marketing & advertising segment dominated the market in 2023, owing to the increasing adoption of digital technologies and the shift towards online platforms for entertainment, communication, and commerce.
- Based on industry vertical, the entertainment segment dominated the market in 2023. This growth is driven by the digital offerings offered by entertainment platforms through various revenue streams such as subscription models, advertising, pay-per-view services, in-app purchases, and merchandise sales.
- Based on region, North America dominated the market in 2023. The presence of major technology providers, technological advancements, and shifting consumer behavior are driving market growth.
- In March 2024, Hulu on Disney+ launched in the U.S. for Disney Bundle Subscribers. Hulu's extensive library of over 70,000 TV episodes and movies will now be fully integrated into the Disney+ app, providing Bundle subscribers with greater convenience, value, and discoverability by having the breadth and depth of both Hulu and Disney+ content available in one place.
Product Code: GVR-4-68040-387-2
Table of Contents
Chapter 1. Methodology and Scope
- 1.1. Market Segmentation & Scope
- 1.2. Market Definitions
- 1.3. Information Procurement
- 1.3.1. Information analysis
- 1.3.2. Market formulation & data visualization
- 1.3.3. Data validation & publishing
- 1.4. 1.4 Research Scope and Assumptions
- 1.4.1. List of Data Sources
Chapter 2. Executive Summary
- 2.1. Digital Media Market Snapshot
- 2.2. Digital Media - Segment Snapshot (1/2)
- 2.3. Digital Media - Segment Snapshot (2/2)
- 2.4. Digital Media - Competitive Landscape Snapshot
Chapter 3. Digital Media Market - Industry Outlook
- 3.1. Market Lineage Outlook
- 3.2. Industry Value Chain Analysis
- 3.3. Market Dynamics
- 3.3.1. Market Driver Analysis
- 3.3.2. Market Restraint Analysis
- 3.3.3. Industry Challenges
- 3.3.4. Industry Opportunities
- 3.4. Industry Analysis Tools
- 3.4.1. Porter's Five Forces Analysis
- 3.4.2. Macroeconomic Analysis
- 3.5. Technology Trends
Chapter 4. Digital Media: Content Type Estimates & Trend Analysis
- 4.1. Content Type Movement Analysis & Market Share, 2023 & 2030
- 4.2. Digital Media Market Estimates & Forecast By Content Type (USD Billion)
- 4.2.1. Video
- 4.2.2. Audio
- 4.2.3. Text
- 4.2.4. Images
- 4.2.5. Interactive Media Content
- 4.2.6. Others
Chapter 5. Digital Media : Platform Estimates & Trend Analysis
- 5.1. Platform Movement Analysis & Market Share, 2023 & 2030
- 5.2. Digital Media Market Estimates & Forecast By Platform (USD Billion)
- 5.2.1. Smartphone
- 5.2.2. Television
- 5.2.3. Computer
- 5.2.4. Tablets
- 5.2.5. Others
Chapter 6. Digital Media : Application Estimates & Trend Analysis
- 6.1. Application Movement Analysis & Market Share, 2023 & 2030
- 6.2. Digital Media Market Estimates & Forecast, By Application (USD Billion)
- 6.2.1. Marketing & Advertising
- 6.2.2. Training & E-learning
- 6.2.3. Social Media
- 6.2.4. Streaming
- 6.2.5. Others
Chapter 7. Digital Media : Industry Vertical Estimates & Trend Analysis
- 7.1. Industry Vertical Movement Analysis & Market Share, 2023 & 2030
- 7.2. Digital Media Market Estimates & Forecast, By Industry Vertical (USD Billion)
- 7.2.1. Entertainment
- 7.2.2. Retail & E-commerce
- 7.2.3. Healthcare
- 7.2.4. Government
- 7.2.5. BFSI
- 7.2.6. Telecom
- 7.2.7. Automotive
- 7.2.8. Hospitality
- 7.2.9. Non-Profit Organizations
- 7.2.10. Publishing
- 7.2.11. Others
Chapter 8. Regional Estimates & Trend Analysis
- 8.1. Digital Media Market by Region, 2023 & 2030
- 8.2. North America
- 8.2.1. North America Digital Media Market Estimates & Forecasts, 2017 - 2030 (USD Billion)
- 8.2.2. U.S.
- 8.2.3. Canada
- 8.3. Europe
- 8.3.1. Europe Digital Media Market Estimates & Forecasts, 2017 - 2030 (USD Billion)
- 8.3.2. UK
- 8.3.3. Germany
- 8.3.4. France
- 8.3.5. Italy
- 8.3.6. Spain
- 8.4. Asia Pacific
- 8.4.1. Asia Pacific Digital Media Market Estimates & Forecasts, 2017 - 2030 (USD Billion)
- 8.4.2. China
- 8.4.3. Japan
- 8.4.4. India
- 8.4.5. South Korea
- 8.4.6. Australia
- 8.5. Latin America
- 8.5.1. Latin America Digital Media Market Estimates & Forecasts, 2017 - 2030 (USD Billion)
- 8.5.2. Brazil
- 8.5.3. Mexico
- 8.6. Middle East & Africa (MEA)
- 8.6.1. MEA Digital Media Market Estimates & Forecasts, 2017 - 2030 (USD Billion)
- 8.6.2. UAE
- 8.6.3. Saudi Arabia
- 8.6.4. South Africa
Chapter 9. Digital Media Market - Competitive Landscape
- 9.1. Recent Developments & Impact Analysis, By Key Market Participants
- 9.2. Company Categorization
- 9.3. Participant's Overview
- 9.4. Financial Performance
- 9.5. Product Benchmarking
- 9.6. Company Market Positioning
- 9.7. Company Heat Map Analysis
- 9.8. Strategy Mapping
- 9.8.1. Partnerships
- 9.8.2. New Product Launches
- 9.8.3. Merger & Acquisition
- 9.8.4. Expansion
- 9.9. Company Profiles
- 9.9.1. Fuji Media Holdings, Inc
- 9.9.1.1. Participant's Overview
- 9.9.1.2. Financial Performance
- 9.9.1.3. Product Benchmarking
- 9.9.1.4. Recent Developments
- 9.9.2. Apple, Inc
- 9.9.2.1. Participant's Overview
- 9.9.2.2. Financial Performance
- 9.9.2.3. Product Benchmarking
- 9.9.2.4. Recent Developments
- 9.9.3. Disney
- 9.9.3.1. Participant's Overview
- 9.9.3.2. Financial Performance
- 9.9.3.3. Product Benchmarking
- 9.9.3.4. Recent Developments
- 9.9.4. AT&T
- 9.9.4.1. Participant's Overview
- 9.9.4.2. Financial Performance
- 9.9.4.3. Product Benchmarking
- 9.9.4.4. Recent Developments
- 9.9.5. Sony Corporation
- 9.9.5.1. Participant's Overview
- 9.9.5.2. Financial Performance
- 9.9.5.3. Product Benchmarking
- 9.9.5.4. Recent Developments
- 9.9.6. Netflix, Inc
- 9.9.6.1. Participant's Overview
- 9.9.6.2. Financial Performance
- 9.9.6.3. Product Benchmarking
- 9.9.6.4. Recent Developments
- 9.9.7. Charter Communication Inc
- 9.9.7.1. Participant's Overview
- 9.9.7.2. Financial Performance
- 9.9.7.3. Product Benchmarking
- 9.9.7.4. Recent Developments
- 9.9.8. Thomson Reuters
- 9.9.8.1. Participant's Overview
- 9.9.8.2. Financial Performance
- 9.9.8.3. Product Benchmarking
- 9.9.8.4. Recent Developments
- 9.9.9. Paramount
- 9.9.9.1. Participant's Overview
- 9.9.9.2. Financial Performance
- 9.9.9.3. Product Benchmarking
- 9.9.9.4. Recent Developments
- 9.9.10. Amazon.com, Inc
- 9.9.10.1. Participant's Overview
- 9.9.10.2. Financial Performance
- 9.9.10.3. Product Benchmarking
- 9.9.10.4. Recent Developments
- 9.9.11. Fox Corporation
- 9.9.11.1. Participant's Overview
- 9.9.11.2. Financial Performance
- 9.9.11.3. Product Benchmarking
- 9.9.11.4. Recent Developments
- 9.9.12. S&P Global
- 9.9.12.1. Participant's Overview
- 9.9.12.2. Financial Performance
- 9.9.12.3. Product Benchmarking
- 9.9.12.4. Recent Developments
- 9.9.13. Kaltura, Inc
- 9.9.13.1. Participant's Overview
- 9.9.13.2. Financial Performance
- 9.9.13.3. Product Benchmarking
- 9.9.13.4. Recent Developments
- 9.9.1. Fuji Media Holdings, Inc
Product Code: GVR-4-68040-387-2
List of Tables
- Table 1 Digital Media Market (IoT) Market - Key Market Driver Impact
- Table 2 Global Digital Media Market (IoT) Market - Key Market Restraint Impact
- Table 3 Global Digital Media Market (IoT) Market - Key Market Opportunities
- Table 4 Global Digital Media Market (IoT) Market - Key Market Challenges
- Table 5 Digital Media Market Revenue Estimates and Forecast, By Content type, 2017 - 2030 (USD Billion)
- Table 6 Digital Media Market Revenue Estimates and Forecast, By Platform, 2017 - 2030 (USD Billion)
- Table 7 Digital Media Market Revenue Estimates and Forecast, By Application, 2017 - 2030 (USD Billion)
- Table 8 Digital Media Market Revenue Estimates and Forecast, By Industry Vertical, 2017 - 2030 (USD Billion)
- Table 9 Recent Developments & Impact Analysis By Key Market Participants
- Table 10 Company Heat Map Analysis
- Table 11 Key Companies Launching New Products
- Table 12 Key Companies Pursuing Expansions
- Table 13 Key Companies Pursuing Mergers & Acquisitions
- Table 14 Key Companies Collaborations
List of Figures
- Fig. 1 Market segmentation and scope
- Fig. 2 Information Procurement
- Fig. 3 Data Analysis Models
- Fig. 4 Market Formulation and Validation
- Fig. 5 Data Validating & Publishing
- Fig. 6 Market Snapshot
- Fig. 7 Segment Snapshot (1/2)
- Fig. 8 Segment Snapshot (2/2)
- Fig. 9 Competitive Landscape Snapshot
- Fig. 10 Global Digital Media, 2017 - 2030 (USD Billion)
- Fig. 11 Digital Media Market - Value chain analysis
- Fig. 12 Digital Media M - Market dynamics
- Fig. 13 Digital Media Market - Porter's five forces analysis
- Fig. 14 Digital Media Market - PESTEL analysis
- Fig. 15 Digital Media, By Content Type: key takeaways
- Fig. 16 Digital Media, By Content Type: market share, 2023 & 2030
- Fig. 17 Video Digital Media Market Estimates & Forecasts, 2017 - 2030 (USD Billion)
- Fig. 18 Audio Digital Media Market Estimates & Forecasts, 2017 - 2030 (USD Billion)
- Fig. 19 Text Digital Media Market Estimates & Forecasts, 2017 - 2030 (USD Billion)
- Fig. 20 Images Digital Media Market Estimates & Forecasts, 2017 - 2030 (USD Billion)
- Fig. 21 Interactive Media Content Digital Media Market Estimates & Forecasts, 2017 - 2030 (USD Billion)
- Fig. 22 Others Digital Media Market Estimates & Forecasts, 2017 - 2030 (USD Billion)
- Fig. 23 Digital Media, By Platform: key takeaways
- Fig. 24 Digital Media, By Platform: market share, 2023 & 2030
- Fig. 25 Smartphone Digital Media Market Estimates & Forecasts, 2017 - 2030 (USD Billion)
- Fig. 26 Television Digital Media Market Estimates & Forecasts, 2017 - 2030 (USD Billion)
- Fig. 27 Computer Digital Media Market Estimates & Forecasts, 2017 - 2030 (USD Billion)
- Fig. 28 Tablet Digital Media Market Estimates & Forecasts, 2017 - 2030 (USD Billion)
- Fig. 29 Others Digital Media Market Estimates & Forecasts, 2017 - 2030 (USD Billion)
- Fig. 30 Digital Media, By Application: key takeaways
- Fig. 31 Digital Media, By Application: market share, 2023 & 2030
- Fig. 32 Marketing & Advertising Market Estimates & Forecasts, 2017 - 2030 (USD Billion)
- Fig. 33 Training & E-Learning Market Estimates & Forecasts, 2017 - 2030 (USD Billion)
- Fig. 34 Social Media Market Estimates & Forecasts, 2017 - 2030 (USD Billion)
- Fig. 35 Streaming Market Estimates & Forecasts, 2017 - 2030 (USD Billion)
- Fig. 36 Others Market Estimates & Forecasts, 2017 - 2030 (USD Billion)
- Fig. 37 Digital Media, By Industry Vertical: key takeaways
- Fig. 38 Digital Media, By Industry Vertical: market share, 2023 & 2030
- Fig. 39 Entertainment Market Estimates & Forecasts, 2017 - 2030 (USD Billion)
- Fig. 40 Retail & E-commerce Market Estimates & Forecasts, 2017 - 2030 (USD Billion)
- Fig. 41 Healthcare Market Estimates & Forecasts, 2017 - 2030 (USD Billion)
- Fig. 42 Government Market Estimates & Forecasts, 2017 - 2030 (USD Billion)
- Fig. 43 BFSI Market Estimates & Forecasts, 2017 - 2030 (USD Billion)
- Fig. 44 Telecom Market Estimates & Forecasts, 2017 - 2030 (USD Billion)
- Fig. 45 Automotive Market Estimates & Forecasts, 2017 - 2030 (USD Billion)
- Fig. 46 Hospitality Market Estimates & Forecasts, 2017 - 2030 (USD Billion)
- Fig. 47 Non-Profit Organizations Market Estimates & Forecasts, 2017 - 2030 (USD Billion)
- Fig. 48 Publishing Market Estimates & Forecasts, 2017 - 2030 (USD Billion)
- Fig. 49 Others Market Estimates & Forecasts, 2017 - 2030 (USD Billion)
- Fig. 50 Digital Media Market revenue by region, 2023 & 2030 (USD Million)
- Fig. 51 Regional marketplace: Key takeaways
- Fig. 52 Regional marketplace: Key takeaways
- Fig. 53 North America Digital Media Market Estimates & Forecast, 2017 - 2030 (USD Billion)
- Fig. 54 U.S. Digital Media Market Estimates & Forecast, 2017 - 2030 (USD Billion)
- Fig. 55 Canada Digital Media Market Estimates & Forecast, 2017 - 2030 (USD Billion)
- Fig. 56 Europe Digital Media Market Estimates & Forecast, 2017 - 2030 (USD Billion)
- Fig. 57 Germany Digital Media Market Estimates & Forecast, 2017 - 2030 (USD Billion)
- Fig. 58 UK Digital Media Market Estimates & Forecast, 2017 - 2030 (USD Billion)
- Fig. 59 France Digital Media Market Estimates & Forecast, 2017 - 2030 (USD Billion)
- Fig. 60 Italy Digital Media Market Estimates & Forecast, 2017 - 2030 (USD Billion)
- Fig. 61 Spain Digital Media Market Estimates & Forecast, 2017 - 2030 (USD Billion)
- Fig. 62 Asia Pacific Digital Media Market Estimates & Forecast, 2017 - 2030 (USD Billion)
- Fig. 63 China Digital Media Market Estimates & Forecast, 2017 - 2030 (USD Billion)
- Fig. 64 India Digital Media Market Estimates & Forecast, 2017 - 2030 (USD Billion)
- Fig. 65 Japan Digital Media Market Estimates & Forecast, 2017 - 2030 (USD Billion)
- Fig. 66 South Korea Digital Media Market Estimates & Forecast, 2017 - 2030 (USD Billion)
- Fig. 67 Latin America Digital Media Market Estimates & Forecast, 2017 - 2030 (USD Billion)
- Fig. 68 Brazil Digital Media Market Estimates & Forecast, 2017 - 2030 (USD Billion)
- Fig. 69 Mexico Digital Media Market Estimates & Forecast, 2017 - 2030 (USD Billion)
- Fig. 70 MEA Digital Media Market Estimates & Forecast, 2017 - 2030 (USD Billion)
- Fig. 71 Saudi Arabia Digital Media Market Estimates & Forecast, 2017 - 2030 (USD Billion)
- Fig. 72 South Africa Digital Media Market Estimates & Forecast, 2017 - 2030 (USD Billion)
- Fig. 73 Key Company Categorization
- Fig. 74 Company Market Positioning Analysis
- Fig. 75 Strategic Framework
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